Journal of the Chinese Library Association is an agency publication of the Chinese Library Association.Its purpose is to promote the exchange of library science,the popularization of library science knowledge,and the ...Journal of the Chinese Library Association is an agency publication of the Chinese Library Association.Its purpose is to promote the exchange of library science,the popularization of library science knowledge,and the development of library undertakings.The journal has numerous columns,rich content,long publication time and wide distribution,laying an important foundation for the innovation,transformation and development of modern library cause.展开更多
In the United States,library associations represented by American Library Association play a vital role in the overall development of the libraries.Especially,the successful and rapid promotion of game service signifi...In the United States,library associations represented by American Library Association play a vital role in the overall development of the libraries.Especially,the successful and rapid promotion of game service significantly showed the diverse ability and great energy of library associations.In order to reverse the attitude of librarians towards games,library associations at all levels have made multiple efforts on practice,research and guidance.This paper analyzes the various efforts of American Library Association,including branches of ALA on the successful promotion of game service.We found that comparing with other library systems,the extraordinary organizational characteristics and working mechanism of American Library Association brought to this success on marketing new services and enhancing social influence.展开更多
文摘Journal of the Chinese Library Association is an agency publication of the Chinese Library Association.Its purpose is to promote the exchange of library science,the popularization of library science knowledge,and the development of library undertakings.The journal has numerous columns,rich content,long publication time and wide distribution,laying an important foundation for the innovation,transformation and development of modern library cause.
文摘In the United States,library associations represented by American Library Association play a vital role in the overall development of the libraries.Especially,the successful and rapid promotion of game service significantly showed the diverse ability and great energy of library associations.In order to reverse the attitude of librarians towards games,library associations at all levels have made multiple efforts on practice,research and guidance.This paper analyzes the various efforts of American Library Association,including branches of ALA on the successful promotion of game service.We found that comparing with other library systems,the extraordinary organizational characteristics and working mechanism of American Library Association brought to this success on marketing new services and enhancing social influence.
