Beijing Star River:An Elegant-Distinguished Pet Stone(International Marketing Masters Make Marketings for Beijing Star River)

Star River(or Star Bay), an elite works of Hong Yu Group, is located in Sijixinghe Road, Chaoyang Beilu,Beijing. It is a distinguished residence area, occupyingland of 300 thousand sq. meters. The north side is a for-est garden with 1600 or more mu, the eastern side is agreen belt with 2000-more mu.With an investment of RMB1.5 billion, Beijing StarRiver provides a beautiful landscape and high-qualityresidence. In order to realize a high harmony of con-struction and environment, Beijing Star River has in-vested millions into environmental construction.Star River has won a reputation of Detailed Qualityby Milton Kotler, a world famous marketing master. "Iwould start marketing the apartments in Los Angles, inNew York city, in Chicago, London, " Milton said.One day in September, brothers Kotler(Milton Kotlerand Philip Kotler), world famous marketing masters wereinvited to Star River as noble guests. Their praise forStar River were so high that people would prefer to takeit as an artistic job rather than a residence.

Relationship Marketing： Interactions and Management

Starting with the interactive factors of relationship, this paper analyzes the interactive feature of relationship marketing within the marketing framework. Based on the interactive model of relationship marketing, this paper puts forward suggestions concerning effective interactive management of relationship marketing from the organization.

Investing and Pricing with Supply Uncertainty in Electricity Market:A General View Combining Wholesale and Retail Market

Renewable energy,such as wind and solar energy,may vary signifi cantly over time and locations depending on the weather and the climate conditions.This leads to the supply uncertainty in the electricity(power) market with renewable energy integrated to power grid.In this paper,electricity in the market is classified into two types:stablesupply electricity(SSE) and unstablesupply electricity(USE).We investigate the investment and pricing strategies under the electricity supply uncertainty in wholesale and retail electricity market.In particular,our model combines the wholesale and retail market and capture the dominant players,i.e.,consumers,power plant(power operator),and electricity supplier.To derive the market behaviors of these players,we formulate the market decision problems as a multistage Stackelberg game.By solving the game model,we obtain the optimal,with closedform,wholesale investment and retail pricing strategy for the operator.We also obtain the energy supplier's best price mechanism numerically under certain assumption.We fi nd the price of SSE being about 1.4 times higher than that of USE will benefi t energy supplieroptimally,under which power plant's optimal strategy of investing is to purchase USE about 4.5 times much more than SSE.

Analysis on Architecture Market Competition in China

Architecture plays an important role in basic industry of China national economy, and architecture market is one of the biggest markets in China. Architecture enterprise competition is very intense now, the market economy theory is applied to analyze Chinese architecture market in this article, and the inevitability and main characteristics of enterprise competition is described. This article indicates that architecture enterprise should face the problem rightly and reasoningly. As the market is filled with the threat of failure, at the same time, it is also filled with successful opportunity. To survive and develop in the market, enterprise should adapt to the market environment continuously and participate the market competition actively.

Market Access for Developing Countries： Advantages and Constraints

This paper examines the issue of market access for development in the context of Africa during the age of globalization. The opportunity offered by China--the huge emerging market for Africa＇s exports goes in the way of openness source of economic success.

The Identifying of the Efficient Market Portfolio

The capital-asset pricing model （CAPM） discovered by Sharp （1964）, Lintner （1965） and Mossin （1966） is a general equilibrium model. It not only allows improved understanding of market behavior, but also provides practical benefits. At the same time, it also provides a practical mechanism for evaluating performance in a risk-adjusted mode. This model thus provides the initial basis for the practical implementation of the many aspects of portfolio analysis. However, Richard Roll （1977） has directed some biting criticism at the tests in affirming the CAPM. This criticism is aimed at one of the critical notions-the identifying of the efficient market portfolio. This paper solves the highly difficult problem by a geometrical way. It first denotes the efficient frontier of Markowitz model with the weights vector of portfolio. Then, it denotes the capital market line （CML） with the weights vector too. By the definition of the CML, the efficient market portfolio thus can be identified.

Global Mobile Market Situations and China Telecom's Strategy to Enter Mobile Market

The article briefly introduces the situation of the global mobile communications market,and based on the development status quo of China's mobile communications market,studies the strategy for China Telecom to enter the mobile market,mainly focusing on mo- bile technologies selection,differentiable services,regional strate- gies and price policies.

RE Market May 10-20

Learned from Inner Mionsolia Rare Earth Association, domestic rare earth market was in good situation driven by high demand. Price of neodymium rose strongly. Dysprosium oxide and terbium oxide still hovered at the hisger price level. Price of europia remained stable.

Global Commercial Space Markets

Space is becoming more accessible than ever before. Falling satellite manufacturing and launch costs have opened the door to new players to enter the market, disrupting the status quo. HTS and constellations have entered the market and will lead to a lot more capacity at a lower price. But how this capacity will be optimally distributed remains a significant challenge. Earth Observation(EO) and Big Data are also areas of interest that are gaining grounds thanks to projects of 100 s if not 1,000 s of satellites that will have a lasting effect on manufacturing and launch markets.

Monthly Seasonality in the Top 50 Australian Stocks

We studied monthly seasonality in the top 50 Australian stocks across different industry sectors. Unlike other Australian studies, we examined monthly seasonality using stock return data of individual companies for the period of January 1980 through to August 2010. We found that stock returns of over half of the 50 companies are significantly positive in April and December, and most companies have low stock returns in October. Seven companies have higher returns in April than in other months of the year, most of which are banking and financial services companies, while six companies have lower returns in February than in other months. Although Australia has a July-June taxation cycle, we found that only three stocks have a July anomaly. The findings are inconsistent with the tax-loss selling hypothesis and other studies on the Australian equity markets （e.g., Brown, Keim, Kleidon, ＆ Marsh, 1983; Brailsford ＆ Easton, 1991）. However, our findings are generally consistent with Bonin and Moses （1974） on individual stock seasonality

Analysis on the Effectiveness of China＇s Monetary Policy under WTO

Starting from the analysis on the effectiveness of China＇s monetary policy under WTO, this paper advocates that reforms of the operating system of domestic monetary policy and the foreign exchange regime should be carried out in a combined manner. It also touches upon the coordination of exchange rate and interest rate polices. To improve the effectiveness of China＇s monetary policy, it is necessary to shift from the fixed exchange rate regime to the managed floating foreign exchange regime, gradually strengthening the central bank＇s rational control over the foreign exchange market and its construction of China＇s monetary market. It is also of great significance to improve the sterilization operation to guard against the internal fluctuations of money supply.

How Horizontal Mergers Improve Industrial Structure？

By reviewing the research on the effect of corporate merger, we find that knowledge is still limited to the effect of corporate merger on industrial structure. In this article, firstly we study the effect of horizontal merger on market structure, then explore the effect of market performance on industrial structure. Finally we present a new model that can explain how horizontal merger improves the adjustment of industrial structure.

Research on ＂Intemet ＋ Fishery＂ Drop-shipping Model

The development ofinternet technology makes the aquatic products retailers change their traditional intermediary function in succession, and improve the information flow in the market relying on internet technology. This text aims to discuss the feasibility of adoption of drop-shipping model by the aquatic products e-retailers under ＂Internet ＋＂ and its influence factors, and provide the aquatic products e-retailers with relevant advices and suggestions on adoption of drop-shipping model.

Review of the EU’s Preliminary Assessment of China’s Market Economy Status

In June 2004, the European Union (EU) made a decision on its preliminary assessmentof China’s market economy status (MES). After seriously studying the EU’s preliminary assessment report, the Institute ofEconomicand Resources Managementof Beijing Normal University madea review. We hold that the decision on the assessment fails to be fair and objectiveand isundermined byincorrectunderstanding andlogicalcontradictions.However, the decision hasstillleft someleeway forChina’s improvement and Chinaneedsto speed up in improving its market economy regime.

MARKET MACHINE China deserves the market economy status

For China, after more than 30 years of market-oriented reforms and a decade of WTO membership, the fight for status as a market economy has still been a tough brawl.

Taobao Rules the Country,Indie Movies Muddle Though,Grads in the Job Market,and a Nanjing Night Market

The rise of online shopping,selling,and logistics has perhaps been one of the most important changes to modern life in China,and while we here in the TWOC offices are more than happy to receive daily packages of garbage we can’t afford,the effect of e-commerce entrepreneurship in China’s rural areas has been transformative.Villages that once farmed now make,package,and ship their goods all around the country.We visit one of

Export Competition in China： Evidence from Data at Provincial Level

Through an analysis of the effects of Guangdong on exports from other provinces, this paper examines China＇s interregional relationships regarding exports. We utilize provincial level data from 1998 to 2008 and apply the system GMM to estimate an empirical model derived from the gravity equation. The results indicate that Guangdong significantly crowds out exports from other provinces. Coastal provinces are less affected than their non-coastal counterparts. In coastal areas, the displacement effect on the Yangtze River Delta is less than that on the Pan Bohai Rim. Further research reveals that the improvements in service industries, labor productivity, capital-labor ratio, and agglomeration of manufacturing industries have significantly reduced export competition. Additionally, a province with a larger market potential or a lower degree of market disintegration is less affected by Guangdong＇s export competition.

Private equity＇s PRC Potential

he private equity （PE） bubble could be about to burst. During the market boom of the past few years, most bonds for funding leveraged buyouts （LBOs） were issued at low interest rates and few covenants. Since the collapse of the US sub-prime mortgage cri- sis, global markets have tightened considerably. I believe that the US io-year treasury bond yield will normalize back to 6% and the risk premi- um on bonds will also normalize. The interest rate on bonds for funding LBOs could increase by 4-5 percentage points from the bottom. Such an increase in funding costs would make most LBOs impossible.