Research on Media Literacy Education for College Students in the New Era

With the development of economic globalization,mobile network and media technology are developing rapidly.Media information is manufactured and disseminated at any time,and people can understand global information more conveniently with the help of media.At the same time,false,violent,pornography,and other negative information are also spreading rapidly in various media,and college students in the new era are in urgent need to improve their media literacy.This study explores the current situation of college students’media literacy level,and explores the improvement path from the three levels of college students,universities,and the government,with the hope to provide ideas for the media literacy of college students in the new era.

A Scientometric Study of Digital Literacy,ICT Literacy,Information Literacy,and Media Literacy

Purpose:Digital literacy and related fields have received interests from scholars and practitioners for more than 20 years;nonetheless,academic communities need to systematically review how the fields have developed.This study aims to investigate the research trends of digital literacy and related concepts since the year of 2000,especially in education.Design/methodology/approach:The current study analyzes keywords,co-authorship,and cited publications in digital literacy through the scientometric method.The journal articles have been retrieved from the WoS(Web of Science)using four keywords:"Digital literacy,""ICT literacy,""information literacy,"and"media literacy."Further,keywords,publications,and co-authorship are examined and further classified into clusters for more in-depth investigation.Findings:Digital literacy is a multidisciplinary field that widely embraces literacy,ICT,the Internet,computer skill proficiency,science,nursing,health,and language education.The participants,or study subjects,in digital literacy research range from primary students to professionals,and the co-authorship clusters are distinctive by countries in America and Europe.Research limitations:This paper analyzes one fixed chunk of a dataset obtained by searching for all four keywords at once.Further studies will retrieve the data from diverse disciplines and will trace the change of the leading research themes by time spans.Practical implications:To shed light on the findings,using customized digital literacy curriculums and technology is critical for learners at different ages to nurture digital literacy according to their learning aims.They need to cultivate their understanding of the social impact of exploiting technology and computational thinking.To increase the originality of digital literacy-related studies,researchers from different countries and cultures may collaborate to investigate a broader range of digital literacy environments.Originality/value:The present study reviews research trends in digital literacy and related areas by performing a scientometric study to analyze multidimensional aspects in the fields,including keywords,journal titles,co-authorship,and cited publications.

Composition and Improvement Strategies of News Audience’s Media Literacy in the Omnimedia Era

In the era of omnimedia,the methods of news consumption have changed markedly.Based on new characteristics of news consumption and new issues arising therefrom,this article provides an in-depth analysis of the capabilities,including selecting,decoding and coding information from news,which all contemporary news audience should have.Meanwhile,this article proposes the pathway and strategies for fostering and improving media literacy.For example,the government should strengthen top-level design,mass media should comply with media ethics and schools should innovate educational methods.In addition,relevant social organizations,communities and families ought to mutually collaborate with each other in order to jointly build a scientific and rational media literacy education system.

Exploring International Media and Information Literacy Initiatives: Insights From DW Akademie’s MIL Model

Media and Information Literacy(MIL)is one of the most important topics in today’s mediatized world.Under the leadership of United Nations Educational,Scientific and Cultural Organization(UNESCO),many international organizations in the world,as foreign donors,annually announce many projects and grants for the promotion and development of the field of MIL in the countries of the world.One of the main actors of this movement is DW Akademie with different media and MIL projects several countries of the world.This research paper delves into the role of DW Akademie’s MIL model in shaping a media-savvy generation.The study explores the theoretical underpinnings and practical applications of Deutsche Welle(DW)Akademie’s MIL model,analysing its effectiveness in fostering media literacy skills.The research employs a multi-faceted approach,incorporating case studies to assess the model’s impact across diverse demographics.The paper also considers the model’s alignment with global educational policies and proposes recommendations for its integration into broader frameworks.By investigating DW Akademie’s MIL model,this research contributes to the ongoing discourse on media literacy education,providing valuable insights for educators,policymakers,and researchers.The findings offer a nuanced understanding of the model’s position in cultivating a media-savvy generation poised to navigate the complexities of the information age.

Multimedia Production and Multi（media） Literacy in Gymnasiums

The article displays the possibilities for introducing multimedia production based on computer science to gymnasiums （general secondary school programs）, where students who usually continue their education at college are educated. The purpose of the research was to prepare an assessment of the situation and recommendations to gymnasiums on how to improve the situation in this field and what options and opportunities appear for schools and the media environment in which they are active. Special attention was paid to the situation of activities （extracurricular activities and optional subjects） related to multimedia production and uses of ICT （information-communication technology）.

Formulate Social Media into Media Information Literacy

The dawn of media literacy education was seen around the mid-1960s. And, developed curriculums introduced media awareness in schools. Continuously, the Grtinwald Declaration （1982） was the first to state the necessity of media education to promote ability of critical understanding. After dissemination of Internet, information and communication technologies were introduced into media education. And, media literacy and information literacy were intertwined as a MIL （Media and Information Literacy） in the Alexandria Proclamation （2005）. Besides, the proclamation defined that information literacy and lifelong learning were the precondition of the information society. Featured importance of applied skill was explained by a disaster case that a girl saved 100 people when the Tsunami hit the coast in Phuket, 2004. Thus, the definition of MIL was frequently up-dated. On March 11 2011, we had a giant earthquake with the Tsunami： Tohoku region pacific coast earthquake. We observed severe damage even under our well prepared disaster prevention drill, earthquake-resistant construction, and communication networks. Through investigation, authors could select records of successful and unsuccessful cases concerning MIL. Then, this study aims to propose expecting what additional competency needs to be introduced in MIL. As a result, the authors could extract ＂Curation Literacy＂ that involved decision making process by a user.

Effectiveness of Differentiated Instruction in Teaching Media and Information Literacy to Senior High School Students of Ungos National High School

This study promotes and encourages the use of Differentiated Instruction(DI)in teaching Media and Information Literacy in senior high school among the schools of DepEd Quezon.This action research used a quantitative experimental design in employing the action research framework.Based on the results of the study,there is significant difference between the control group’s pretest and posttest scores based on the T-Value of 3.24 which is higher than the tabular value of 2.05 at 0.05 level of significance at 28 degrees of freedom.For the experimental group’s pretest and posttest score there is a significant difference based on the T-Value of 4.93 which is higher than the tabular value of 2.05 at 0.05 level of significance at 28 degrees of freedom.However,the data between the T-Value of the control and experimental group are that the experimental group has a higher computed T-Value by 1.69 which means that learners have better understanding and learning of the subject Media and Information Literacy if Differentiated Instruction was used compared to the control group without Differentiated Instruction and is of significant difference.This action research had proven the usefulness of DI in improving the performance and understanding of learners in senior high school in the subject Media and Information Literacy.Hence,the use of DI can be utilized in other senior high schools in the country as a method of effective classroom instruction.

Working With News Literacy Among Pre-teens： From Selection to Reflection

This article presents the outcome of the Swedish pilot study CESEM （named after the initials of the girls＇ first names） where pre-teen girls produced their own news program and showed it to their classmates. The methodological approach was the action research model where the process of producing news was followed from selecting news to reflecting on their learning outcomes. The knowledge from the pilot study is useful in designing active projects within the scope of media literacy. One of the learning outcomes for the girls in this study was the awareness of how news programs in TV are staged. A positive response was the initiative from one of the participating schools to start their own news project in one of the classes. A possible outcome in longer run projects is better knowledge for developing pedagogical tools in media education.

Visualization of Understanding of Media Characteristics Using Analytic Hierarchy Process

The purpose of this study is to design a tool, adapted to students＇ individual contexts and to enable students to reflect on their understanding of media characteristics. AHP （analytic hierarchy process） is a structured technique for organizing and analyzing complex decisions. Using AHP, students have to define appropriate criteria and priorities for using media. It is expected that students＂ understanding of the characteristics of different types of media will emerge through reflection. Seventy two university students took part in this research. They were asked to prioritize their ways.of obtaining information about current affairs using sets of media such as TV, books, newspapers and web pages, Twitter and Facebook. AHP enables us to visualize a ＂real＂ understanding of media characteristics and students can reflect on that basis. As far as ＂information sources and media＂ is concerned, a few students indicated that it was the information source itself that was important rather than the type of media. Our tool fulfils the role of encouraging this type of reflection.

Civic Engagement, Fake News and the Path Forward

Media literacy and understanding the digital information around us are an area of communication that affects all of us. How people are represented in the media, social media and our civic participation affect our representations and understanding of the truth. The author would argue through research and practical examples that civic engagement and associations with a peer group can counteract some of the issues facing digital media today. In an age of the so-called ＂fake news,＂ there are tools we can provide for our teams, our employees, and our collaborators to make sure we are all on the same page and dealing with the same set of verifiable facts

On Governance of Celebrity Endorsements in False Advertising

incidents of extreme hyperbole and fraud in celebrity advertisements have occurred repeatedly because advertising participants are driven by commercial interests and it is also relevant to the deep social and cultural background. Therefore, great and prolonged efforts should be made to govern celebrity advertising in a multi-pronged way： strengthening legal supervision on the basis of clearly defined false advertising; establishing early warning and punishing systems including pre-qualification system, filing system and banning system; promoting public interest litigation system; increasing consumers＇ media literacy.