Animal Words: Parts of Speech and Metaphoricity

The study in this paper belongs to the field of the grammar of metaphor. Six types of animal words were investigated in order to find the connection between their parts of speech and metaphorical relationship by applying the British National Corpus in combination with Collins Dictionary. It is found that not all verbs formed via conversion from nominal animal words carry the conceptual features of the animal entities, and in this case, the resultant verbs do not form metaphors. Where the verbs carry over the conceptual features of the nominal animal words, metaphors will occur. Of course, there are a few exceptions, like fish in fish for, which forms a metaphor though fish as a verb here does not carry over the conceptual features of the nominal fish.As to adjectives and adverbs derived from nominal animal words, they form metaphors in most cases by carrying over the conceptual features of the relevant animals. The study can be broadened to other entity nouns in order to find regularities about when their derivatives form metaphoricity.

Resonance From the Past to the Future:Mythological Metaphors in Chinese Science Fiction Films

This paper is centered on the extent to which contemporary Chinese science fiction is related to ancient Chinese mythologies according to the previous scholarly discussion and how these ancient mythologies are utilized specifically in the futuristic narratives of modern Chinese science fiction.By referring to academic dialogues,this paper argues that ancient mythologies can be recreated in modern science fiction and create modern mythologies in futuristic narratives to present or deal with modern human fears.Based on this argument,this paper then continues to explore what kinds of modern mythologies science fiction might deliver.The Chinese film The Wandering Earth(2019)will be discussed in terms of its mythological symbols and metaphors.This paper proposes a new approach through which to reconnect past stories with futuristic narratives and builds a frame in which to contextualize ancient mythologies in contemporary Chinese culture.

A Study on the Translation Strategies of Metaphors in Song Ci from the Perspective of Conceptual Metaphor

This article employs the theory of conceptual metaphor to conduct a thorough analysis and exploration of translation strategies for the metaphors in Song Ci. Ci, a treasure in ancient Chinese literature, makes frequent use of metaphor. Its unique form of expression and abundant artistic effects often create difficulties in translation. This study selects some representative metaphor examples from Song Ci to explore the patterns and strategies in the translation process. The study reveals that in face of the metaphors in Song Ci, translators need to comprehensively apply strategies such as retaining the metaphor, replacing the metaphor, and translating the literal meaning to ensure the quality of translation while restoring the aesthetic charm of the original metaphor.

Comparative Analysis of Metaphors of “Flowers” in English and Chinese Poetry from the Perspective of Cognitive Metaphor Theory

Poetry,as a crucial form of literary expression,often employs metaphor as a common rhetorical device.According to the perspective of cognitive metaphor theory,metaphor transcends its traditional linguistic boundaries and is recognized as a profound cognitive mechanism,manifesting as a broader cognitive phenomenon.This article is based on metaphorical examples of“flowers”in Chinese and English poetry,carefully selecting representative cases for in-depth analysis.The aim is to compare the imagery of“flowers”in Chinese and English poetry,observe their similarities and differences,thereby fostering a better understanding of poetry in both languages.Through this study,we not only delve into the intricacies of metaphor within poetry but also shed light on the distinct interpretations of the symbol of“flowers”in different cultural contexts,expanding our appreciation for the cultural diversity inherent in poetry.

Multimodal Metaphors Study-Take the Expression of Negative Emotion in Emojis as an Example

Using the multimodal metaphor theory,this article studies the multimodal metaphor of emotion.Emotions can be divided into positive emotions and negative emotions.Positive emotion metaphors include happiness metaphors and love metaphors,while negative emotion metaphors include anger metaphors,fear metaphors and sadness metaphors.They intuitively represent the source domain through physical signs,sensory effects,orientation dynamics and physical presentation close to the actual life,and the emotional multimodal metaphors in emojis have narrative and social functions.

National Image Construction from the Perspective of Multimodal Metaphor-A Case Study of the Opening Ceremony of the Beijing Winter Olympics

The national image is a comprehensive concept with a distinct political feature,including the international image presented to the outside world,and also encompassing the national identity of the people.With the development of globalization,international cultural communication has become a crucial part of shaping the national image,and the opening ceremony of the Beijing Winter Olympics has become an important opportunity for China to showcase its national image to the world in the post-pandemic era.Based on Forceville’s multimodal metaphor theory,this paper examines the metaphorical phenomena contained in the performance and their functions,effects,and purposes in the construction of the national image.It is found that there are many scenes,images,and narratives in the opening ceremony,including war metaphor,competition metaphor,personification metaphor,and other conceptual metaphors.The focus of this paper is on multimodal metaphor in a broad sense,mainly encompassing auditory and visual modes.Through the use of these multimodal metaphors,the opening ceremony of the Winter Olympics builds an image of a vibrant,peace-loving,and responsible country,which not only demonstrates China’s cultural self-confidence,but also expresses the Chinese people’s beautiful vision for the early reunification of the motherland.

Mastering Metaphors: A Possible Path to Understand Modern Poetry

Understanding modern poetry is a big problem for average readers because of all kinds of rhetorical devices filled with them,especially metaphors,which are hard for the readers to understand clearly.Thus,grasping metaphors would provide a possible solution to enhance the understanding of modern poetry.Based on the motivation to better understand modern poetry,the paper explores the 11 mechanisms of metaphors in modern poetry with examples in detail,i.e.,blending,mapping,frame shifting,image schema,conceptual integration,contextual grounding,inter-subjectivity,embodied cognition,recursiveness,juxtaposition,shape-moulding,by borrowing some concepts from Cognitive Linguistics,literary studies,and Rhetorics,which can be adopted as means and methods to understand modern poems.

The Application of Semantic Cognitive Mechanism of English Idioms in Idiom Teaching

This article takes the perspective of cognitive linguistics and applies the semantic cognitive mechanism of English idioms to analyze the motivation between the generation and meaning of idioms.It explores the teaching of English idioms based on motivation analysis and proposes several suggestions and strategies for idiom teaching,hoping to benefit English idiom teaching.

Conceptual Metaphor Analysis in Advertising Slogans about Coffee Brands

This paper delves into the strategic use of conceptual metaphors in advertising slogans for coffee brands,exploring how these linguistic devices influence consumer perception and brand appeal.By employing cognitive linguistic theories,this study categorizes eight global coffee brand slogans into five distinct metaphorical patterns,revealing the underlying conceptual mappings that enhance brand messaging.The analysis underscores the importance of metaphorical language in simplifying complex ideas,evoking emotional responses,and establishing a connection between the product and the consumer’s everyday experiences.This paper concludes that the judicious application of conceptual metaphors in advertising is a powerful tool for creating memorable and impactful slogans that resonate with the target audience.

The Application of Newmark’s Metaphor Theory in Novel Translation--A Case Study of“the Jade King:History of a Chinese Muslim Family”

This paper examines the metaphorical part of“The Jade King:History of a Chinese Muslim Family”,Hoda’s novel,under the guidance of Newmark’s theory of metaphor.Newmark proposes six categories of metaphors,namely Dead Metaphor,ClichéMetaphor,Stock or Standard Metaphor,Adapted Metaphor,Recent Metaphor,Original Metaphor;and seven strategies of metaphor translation,including reproducing the same image in the target language,replacing the image in the source language with a standard target language image,translation of metaphor by simile,translation of metaphor(or simile)by simile plus sense,conversion of metaphor to sense,deletion and same metaphor combined with sense.They can provide a strong theoretical support for analyzing the expressions of metaphors in novels and their translation methods.By deeply analyzing the expressions of metaphor and its translation methods in novels,it not only helps to understand the metaphorical meaning and cultural connotation of the original works,but also helps to explore the cultural differences and challenges faced by English and Chinese bilingualism in the process of metaphor translation,thereby significantly improving the translation level and promoting the development of translation research.

浅析科技英语词汇中的隐喻现象

随着现代科学的飞速发展，科技英语词汇大量涌现，在英语词汇中占据着愈益重要的地位。因此，了解科技英语词汇的产生，把握其变化的趋势，是我们学习科技英语，进行科技英语翻译等具体实践至关重要的一环。科技英语词汇来源繁多，种类复杂。笔者仅就科技英语词汇产生的一...

隐喻在科技英语中的应用

隐喻ｍｅｔａｐｈｏｒ原是文学中的一种修辞手段，它形象地表示不同领域的事物在某方面，特别是在本质特征方面的共同点。随着科学技术的发展，新观念、新理论、新技术、新材料层出不穷，需要创造一些新词或使原有词语赋有新义。这在很大程度上借助于隐喻化（ｍｅｔａｐｈ...

认知过程的翻译理论研究

The recent developments of cognitive theories may provide a better interpretation for studies of translation rather than a description.The paper tries to put categorization and metaphor into the process of translating and translators’ psychology so as to produce a more powerful interpretation. [

Cognitive Metaphor for English-major Vocabulary and Reading Teaching

This paper makes an analysis of the cognitive nature of metaphor, expounds the view that metaphor is the necessity of cognitive process of vocabulary and reading teaching, especially for the English major. By employing some typical examples from the English-major textbooks, it advances how to train and raise specific teaching ways by utilizing metaphorical thinking.

Cognitive principle and discoursal coherence

Cohesion, the main form of discoursal coherence, has traditionally been analyzed from the perspective of functional linguistics and its study mainly focuses on surface explicit cohesive devices. We hold that it is of much higher explanatory power to study discoursal coherence from the point of view of cognitive linguistics and the construction of discoursal coherence has been restricted by the cognitive principles like iconicity, cognitive metaphor and cognitive metonymy. Based upon the above analysis, the article discusses show such cognitive principles act as cohesive devices and play a role in the formation of discoursal coherence.

应用认知隐喻学的特征与趋势--《在真实世界中研究和应用隐喻》评介

Researching and Applying Metaphor in the Real World, Low, Graham, Z. Todd, A. Deignan ~ L. Cameron, Amsterdam：John Benjams Publishing Company,2010.1．前言概念隐喻理论自提出以来，并未得到一致的反响和回应，尤其在近十年，遭遇了较多的质疑和挑战。“真实世界隐喻”的研究者们即试图通过基于语言背景的真实世界隐喻研究来进行回应，

Study of Teaching Methods of Conceptual Metaphors

The application of conceptual metaphor theories to the teaching of English reading and vocabulary provides a new field of research to foreign language teaching. This paper analyzes the possibility of metaphor teaching through a small scale case study. It shows that the individual difference should be emphasized in metaphor teaching. This paper also provides empirical study evidences for the further research in the future.