With the rapid development of rural tourism in China, more and more rural households operate a rural tourism business. The purpose of this study is to understand the energy consumption characteristic of ordinary rural...With the rapid development of rural tourism in China, more and more rural households operate a rural tourism business. The purpose of this study is to understand the energy consumption characteristic of ordinary rural households (ORHs) and rural tourism households (RTHs) in the mountainous area and islands area in Zhejiang province. 225 households were surveyed, including 185 ORHs and 40 RTHs, based on a field survey in Quzhou (mountainous area) and Zhoushan (islands area). Results reveal that energy consumption of ORHs is low, but energy comsumption of RTHs is high, about 3 to 5 times higher than that of ORHs. Given the results, the government and RTHs should pay more attention to take measures to reduce energy comsumption. Meanwhile, the factors affecting households’ energy consumption are also analyzed. Energy consumption of ORHs is affected by frequently used area, family income level and permanent population. Then energy consumption of RTHs is mainly related to the total building area, number of air conditioner (AC), number of guestrooms and family income level.展开更多
At the end of 2019,the sudden outbreak of the COVID-19 epidemic brought great challenges to the world,and China's tourism industry suffered an unprecedented heavy blow.Exploring the impact of the epidemic on touri...At the end of 2019,the sudden outbreak of the COVID-19 epidemic brought great challenges to the world,and China's tourism industry suffered an unprecedented heavy blow.Exploring the impact of the epidemic on tourism consumption structure has become a research focus in the post-epidemic era.In this study,based on Shandong Tourism Statistics Handbook from 2018 to 2020,taking Shandong Province as an example,the changes of total tourism revenue and tourism consumption structure in Shandong Province before and after the COVID-19 epidemic were compared to predict the development of tourism in Shandong Province in the post-epidemic era and find out existing problems,and optimization paths were put forward for the development of tourism in Shandong Province in the post-epidemic era.展开更多
College students have become important tourist market segments,and they are of great development potential.On the basis of survey to college students from ten universities in Guangzhou University City,their tourism co...College students have become important tourist market segments,and they are of great development potential.On the basis of survey to college students from ten universities in Guangzhou University City,their tourism consumption behaviors were discussed.Finally,some relevant recommendations to service quality improvement of tourism enterprises and development of college students market were proposed.展开更多
Taking Zhaoyu Historical City in Qixian County as an example,this paper explores the production process of tourism space in Zhaoyu Historical City in the context of consumption,based on Lefebvre's triadic dialecti...Taking Zhaoyu Historical City in Qixian County as an example,this paper explores the production process of tourism space in Zhaoyu Historical City in the context of consumption,based on Lefebvre's triadic dialectic theory.The study reveals that,driven by the development of tourism,subjects such as the government and planners possess absolute dominance over spatial representations,while residents demonstrate receptive and adaptive action strategies and social relations are reproduced,presenting a harmonious state.Further exploring the tourism community in the environmental performance of the subject of action,social relations,consumption demand,daily life practice,cultural capital,etc.,the daily life practice of the tourism community has transcended the original logic of tourism spatial production and has a certain extension.The mechanism analysis in this paper can help guide the healthy development of tourism space in the neighboring historical cities or communities and achieve the dual purpose of promoting the economic development of the community and heritage protection.展开更多
The tourism consumption behavior of the young people has significant effect on the present social tourism consumption behavior. Intensifying the research on tourism consumption behavior of the youth group helps to exp...The tourism consumption behavior of the young people has significant effect on the present social tourism consumption behavior. Intensifying the research on tourism consumption behavior of the youth group helps to explore the hot spot of tourism consumption, and designing specific marketing programs and taping into consumption potential is the key to market development. The research takes the university students in the youth group as an example to analyze the features and difference of tourism consumption behavior and observe tourism consumption marketing of the university students, for providing reference for the expansion of tourism market.展开更多
Based on the theory of consumer behavior,with reference to theories of the tourism,according to EBM model in consumer behavior model,it analyzed the agritainment consumption behavior through building a three-stage mod...Based on the theory of consumer behavior,with reference to theories of the tourism,according to EBM model in consumer behavior model,it analyzed the agritainment consumption behavior through building a three-stage model for the agritainment consumption behavior,namely decision stage before travel,travel stage,and evaluation stage after consumption. Taking the urban residents of Huangpi District of Wuhan City as the research objects,using SPSS software,it designed the questionnaire and conducted the survey of agritainment tourists,and analyzed basic characteristics of tourists and their consumption behavior characteristics. In conclusion,the age of tourists has a significant influence on their choice of destination,information channel,and entertainment activities. It is recommended that operators of agritainment can set up entertainment activities according to different age of tourists and transmit information to the right tourists in the right place.展开更多
文摘With the rapid development of rural tourism in China, more and more rural households operate a rural tourism business. The purpose of this study is to understand the energy consumption characteristic of ordinary rural households (ORHs) and rural tourism households (RTHs) in the mountainous area and islands area in Zhejiang province. 225 households were surveyed, including 185 ORHs and 40 RTHs, based on a field survey in Quzhou (mountainous area) and Zhoushan (islands area). Results reveal that energy consumption of ORHs is low, but energy comsumption of RTHs is high, about 3 to 5 times higher than that of ORHs. Given the results, the government and RTHs should pay more attention to take measures to reduce energy comsumption. Meanwhile, the factors affecting households’ energy consumption are also analyzed. Energy consumption of ORHs is affected by frequently used area, family income level and permanent population. Then energy consumption of RTHs is mainly related to the total building area, number of air conditioner (AC), number of guestrooms and family income level.
文摘At the end of 2019,the sudden outbreak of the COVID-19 epidemic brought great challenges to the world,and China's tourism industry suffered an unprecedented heavy blow.Exploring the impact of the epidemic on tourism consumption structure has become a research focus in the post-epidemic era.In this study,based on Shandong Tourism Statistics Handbook from 2018 to 2020,taking Shandong Province as an example,the changes of total tourism revenue and tourism consumption structure in Shandong Province before and after the COVID-19 epidemic were compared to predict the development of tourism in Shandong Province in the post-epidemic era and find out existing problems,and optimization paths were put forward for the development of tourism in Shandong Province in the post-epidemic era.
文摘College students have become important tourist market segments,and they are of great development potential.On the basis of survey to college students from ten universities in Guangzhou University City,their tourism consumption behaviors were discussed.Finally,some relevant recommendations to service quality improvement of tourism enterprises and development of college students market were proposed.
文摘Taking Zhaoyu Historical City in Qixian County as an example,this paper explores the production process of tourism space in Zhaoyu Historical City in the context of consumption,based on Lefebvre's triadic dialectic theory.The study reveals that,driven by the development of tourism,subjects such as the government and planners possess absolute dominance over spatial representations,while residents demonstrate receptive and adaptive action strategies and social relations are reproduced,presenting a harmonious state.Further exploring the tourism community in the environmental performance of the subject of action,social relations,consumption demand,daily life practice,cultural capital,etc.,the daily life practice of the tourism community has transcended the original logic of tourism spatial production and has a certain extension.The mechanism analysis in this paper can help guide the healthy development of tourism space in the neighboring historical cities or communities and achieve the dual purpose of promoting the economic development of the community and heritage protection.
文摘The tourism consumption behavior of the young people has significant effect on the present social tourism consumption behavior. Intensifying the research on tourism consumption behavior of the youth group helps to explore the hot spot of tourism consumption, and designing specific marketing programs and taping into consumption potential is the key to market development. The research takes the university students in the youth group as an example to analyze the features and difference of tourism consumption behavior and observe tourism consumption marketing of the university students, for providing reference for the expansion of tourism market.
基金Supported by Young Scholar Project of National Natural Science Foundation(71303086)Young Scholar Project of Humanities and Social Science Foundation of Ministry of Education(12YJC630168)
文摘Based on the theory of consumer behavior,with reference to theories of the tourism,according to EBM model in consumer behavior model,it analyzed the agritainment consumption behavior through building a three-stage model for the agritainment consumption behavior,namely decision stage before travel,travel stage,and evaluation stage after consumption. Taking the urban residents of Huangpi District of Wuhan City as the research objects,using SPSS software,it designed the questionnaire and conducted the survey of agritainment tourists,and analyzed basic characteristics of tourists and their consumption behavior characteristics. In conclusion,the age of tourists has a significant influence on their choice of destination,information channel,and entertainment activities. It is recommended that operators of agritainment can set up entertainment activities according to different age of tourists and transmit information to the right tourists in the right place.
