A Study on Honeysuckle Pattern in Yungang Grottoes From the Perspective of Semiotics

Buddhism was introduced to China during the Han Dynasty and took root in China,integrating with local culture.The classic pattern of honeysuckle in Buddhism,as a type of border decoration,was also introduced to China with the eastward advancement of Buddhism.This article aims to conduct a semiotic study on the patterns of honeysuckle patterns in the Yungang Grottoes.Firstly,the concept of honeysuckle patterns was explained,and typical honeysuckle patterns that appeared in the Yungang Grottoes were systematically organized and classified.Then,with the help of semiotic principles,the production of symbols for honeysuckle patterns in the Yungang Grottoes was analyzed from a semiotic perspective.Based on this,the semiotic characteristics of honeysuckle patterns in the Yungang Grottoes and their signifier and referent systems were analyzed in depth.Finally,the shape and connotation of honeysuckle patterns in their evolution and development were summarized.The honeysuckle pattern occupies an important position in the history of traditional patterns in China,so the honeysuckle pattern in Yungang Grottoes,as a decorative theme,not only has important research significance,but its semiotic value is also worth exploring and studying.

How Rustic Videos Influence Youth’s Linguistic Expression: An Analysis Based on Semiotics, Meme Theory and Media Spectacle Theory

The surge in popularity of rustic videos has spawned a great number of Internet memes, such as Internet trendy words growing from dialects and strange pronunciations, picture memes made from video screenshots, and mesmerizing music with a vernacular flavor. Due to their reproducibility, social interaction, and involvement, these rustic videos adhere to the fundamental logic of the propagation of online memes. Rustic videos are widely disseminated as online memes on TikTok (the Chinese version), are often reproduced and used by young people in social contact, and have become a unique linguistic symbol in modern internet culture. As a symbolic carrier that transports the consciousness of the video creator and viewer, it is widely employed in the communication and engagement of young people on a regular basis, progressively altering their linguistic expression. This specific semiotic interaction has deconstructed and recreated the conventional media culture spectacle. This research examines the influence of rustic videos on TikTok on the linguistic expressions of modern youth from the perspectives of meme theory and semiotics, as well as the impact of rustic videos on the media spectacle from the standpoint of media spectacle theory. It also examines in depth the effects of the popularity of rustic videos on China’s economy and culture.

Perception of Landscape Significance from the Perspective of Semiotics

Landscape was considered as an image in the eye of human beings,and also an object for people experiencing physically and aesthetically on the basis of which landscape perception was regarded as a compound content,and focus of studies on this aspect has transferred from biology-based to social culture-based.It was proposed that landscape was not only a kind of space,but also a demonstration of human ideology,and for all viewers,landscape meant a kind of significance experience.According to Ferdiand de Sausure's "signifier" and "signified",and Charles Sanders Peirce's theory of categories,connotations of landscape symbols were discussed,landscape considered as a symbol text,and the relationship between "signifier" and "signified" borrowed to stress that landscape symbols expressed the significance accepted by audience via certain forms.On this basis,significance characterization of landscape symbols was classified into graphic symbols,indicative symbols and symbolic symbols.Symbolic symbols were believed as the most complicated ones because corresponding cultural backgrounds of viewers were required.Ambiguity and openness of landscape significance was elaborated,as well as its relationship with cultural context design,to provide reference for future designs.

Research Status of Navigation Idioms in Semiotics

The present situation of study of Chinese and English navigation idioms is examined from the perspective of semiotics.Firstly,the author expounds the background of the study on navigation idioms.Secondly,the paper expounds several core concepts related to research.In the end,the article summarizes the vast majority of navigation idioms from the perspective of language and cultural relations with the relevant published literature,as well as cnki.net and English journals,and rarely studies navigation idi⁃oms systematically from the perspective of semiotics.Therefore,it is necessary to carry out this study and find out the cultural simi⁃larities and differences from another perspective.

An Introduction to Brand Semiotics

This paper attempts to review the semiotic study of brands.Due to the various traditions of semiotics,the approach in question contains several ways of interpretation,including structural semiotics and Peircean semiotics.Former researchers mainly focus on the first method and seldom employ the second one.Despite a review of former studies,this paper also puts forward a new pattern of study and points out the significance of the semiotic approach and queries remained to be settled.

The Semiotics of Photography： Towards Objective Hermeneutics

How can we know what a photograph means？ What messages or codes exist semiotically that help us to interpret it？ The mass consumption of images is reflected in the large number of contests, scholarships, galleries, museographic exhibitions and especially in advertising： What are the semiotic parameters that can be established for a reliable and clear judgment to discriminate one photo from another？ For critics or judges, artists or the general public, this article seeks to answer these questions by proposing a semiotic analysis based on new advances in science, in psychology of perception and neurobiology of vision; said methodology, currently being applied intensively at ESAV and used in the postgraduate studies of the present author, seeks to facilitate the understanding of the meaning--to improve the hermeneutics---ofthe photographic image in a systematic and objective way.

On the Sustainable Development of the Design of Semiotics and Ecological Aesthetics

Semiotics is the meta-science of researching the general theories of symbols.Design is the result of the production practice of the human society,and what are designed is to meet the first demand of the human society and is the most important cultural creation;i.e.,the material cultural creation.All the cultural phenom ena are symbol phenomena,so the design phenomenon is also a kind of symbol phenomenon.The ecological aesthetics is a new aesthetic form,studying ecology itself,and it develops from the ecological aesthetic standard.This paper attempts to illustrate the relation of the two fields and find out how to realize sustainable development with the lead of the social values and the mainstream culture.

Semiotics of the Political Image： The 2012 Mexican Election

This study will attempt to carry out a semiotic analysis of the images that proliferated during the 2012 electoral process in Mexico, from the pre-carnpaign period to June 19, 2012. The analysis carried out here is based on the categories proposed by Eliseo Ver6n pertaining to the study of political images--from analysis of the semiological image to media discoursivities--which fit within the framework of the digital public sphere and participative visual activism. The official candidate websites are taken as sample, along with two Facebook sites which summarize critical images as well as the independent informational sites created by the #YoSoy132 movement.

A Study on the Usability of Semiotics in Graphic Design

Currently, The current flat design has become a mainstream approach is widely used in web design, computer and mobile phone systems, interface design. In graphic design, graphic symbol design is increasingly being taken seriously and use minimalist design symbols often appear in print design plane, PPT presentations, public areas, identity-oriented system like. This paper discusses the design of graphical symbols flat in graphic design use need to make the audience cognitive ability, graphic symbols standardized principles, design principles angles for effective information design to achieve efficient information communication. Materialized mostly graphic image symbols, and mostly flat graphic indicator; flat screen symbol by the proposed development materialized symbol interface evolved. Materialized the graphical interface and the graphical interface is flat coexist and cannot replace each other. During the design, the designer should be based on the advantages and disadvantages of the two styles complement each other interfaces, common graphical interface design services.

Mathematical Modeling and Computational Semiotics： Methodological Approach to Formalization of Semiotic Concepts

This paper aims to conduct a research on the state of the art of artificial intelligence techniques to investigate the relationships between cognitive actions addressed in steps of mathematical modeling and computational semiotics activities. It also briefly reviews the main techniques of artificial intelligence, with particular emphasis on intelligent systems techniques. Such analysis uses semiotic concepts in order to identify the use of new techniques for modeling intelligent systems through the integrated use of mathematical and computational tools. At last, once understood that semiotics can bring contributions to the study of intelligent systems, a methodology for modeling computational semiotics based on the semiotic concepts formalization extracted from the semiotic theory of Charles Sanders Peiree is proposed.

Multimodal Semiotics Perspective on Literature Visualization

Literature visualization has particular characteristics:multimodality in production;multimediality in the means of distribution;visualization of language forms.The basic changes of literature lie in mode- choosing orientation and potentials that language and image offer for making meaning.Under the framework of multimodal semiotics,image and language are two modes nestled among a multimodal ensemble.Each mode and the interactions between them have the potential to contribute equally to meaning.Elucidating "image-language relation" from multimodality can make it clear that the particular characteristics of image and language don't change;the former describes visual effect,the latter constructs image with imagination.

符号学视阈下土家族西兰卡普文化因子提取及设计应用研究

目的挖掘民族文化内核,将土家族西兰卡普文化因子与设计活动对接,探寻西兰卡普文化因子符号的可视化路径,为传承和弘扬传统文化提供多元化方法。方法以恩施土家族西兰卡普文化为研究对象,搜集相关资料并基于符号学理论进行识别与分类,提取具有典型特征的西兰卡普文化元素作为文化因子分析其内涵。通过层次分析法筛选具有较高用户感知度的文化因子,基于符号学理论构建设计方法,应用在设计实践中。结果运用符号学理论分析西兰卡普文化因子内涵,构建了西兰卡普文化基因图谱及因子转译方法模型,探索了传统文化与现代设计的融合发展路径。结论基于符号学理论对土家族西兰卡普文化基因的研究,能够更全面、深入地反映西兰卡普的文化特征。在设计活动中,提取土家族西兰卡普文化基因并通过相关方法进行可视化设计应用,能为文旅融合背景下的当地现代文创产品设计提供新的思路,验证现代设计中“文化因子”提取及应用的可行性。

论标语和口号的媒介特性与符号表意

在一般符号学和媒介理论的透视下,标语和口号不仅仅是语言符号,亦不能被笼统地看成语言媒介的内容。它们本身即是不同类型的媒介形式,具有各自的媒介特性和意指机制。口号调动“副语言”和非语言符号的参与,生产听觉主导意义共享的仪式化空间;而“实物性”则是标语区别于书面和印刷品等一般文字媒介的根本特性。“以物为媒”的文字传播形式决定了标语的文本结构内涵着“语言”和“图像”两个符号表意维度。经过广泛实践和丰富积累,标语在当代中国的传播格局中具有了“中介机构”或“中间物”、技术和物质形式、传媒和文化体制三个层面的媒介意涵。

文创创意要素的视觉特征模型

目的为解决文创产品在设计过程中,创意要素的视觉形式表达难以规范化、体系化,以及较为主观的问题。方法以三星堆面具为例,利用索绪尔符号学理论对文物的视觉特征建立“所指”和“能指”的分类归纳点,将“所指”归纳为文化内涵、审美特质、社会背景;将“能指”归纳为形态特征、色彩特征、材质特征、肌理特征和纹样特征,提出视觉特征模型。结果建立对“能指”中五大特征的提取方法,构建文创创意的视觉特征模型与设计流程,使用KANO模型验证用户需求,并使用本文所提出的视觉特征模型进行三星堆面具系列文创的设计实践。结论本文中文创创意要素的视觉特征模型概括了文创产品的设计过程,将创意要素通过形态特征、色彩特征、材质特征、肌理特征和纹样特征进行概括、演绎和表达,并可将此模型作为后续文创产品设计过程中的设计方法,进而推动文化的传承。

从符号双轴看杂技雅俗的当代阐释

杂技在当代的发展一直没有厘清的一个问题是“就雅”还是“就俗”。双轴关系是任何符号文本所固有的品质,杂技作为身体表意的符号美学,其聚合轴与组合轴的选择与组合造就了其在不同时期的雅俗品质。当代杂技艺术在聚合轴的丰富性上不断做出各种尝试,从身体表意、服装、化妆、道具的配合到叙事内容的意义阐释,有了多样聚合,才有多元文本,聚合轴上的多样选择使得当代杂技呈现出“双轴共现”文本增生现象。解释的力量决定了符号发出者和符号文本的结构方向,解释意义在符号过程中的重要性决定了群众“聚合参与”的可能性,杂技艺术产业是中国式文化现代化的表现之一,时代主旋律因素赋能为其提供了新的发展可能。

基于农耕文化的川西林盘导视系统设计研究

目的 以导视系统为载体赋予川西林盘农耕文化新意境,是展现农耕文化的一种有效形式。以成都市郫都区林盘农耕文化导视系统设计为模型,以乡村发展复兴为契机推进农耕文化与乡村产业革新相融合,打造突显川西林盘特色的导视系统。方法 结合设计符号学理论,从元素符号的语义、语用、语境、语构四个维度,剖析川西林盘导视系统设计方法,以造型元素、色彩、材质肌理等客体对象解构导视系统符号化体系;同时与“境-景-人-物”四维体系相结合构建川西林盘导视系统。结果 表达林盘农耕文化外延造型及内涵意识,借助导视系统唤起川西农耕文化审美范式记忆,建立具有农耕文化特征符号的导视系统设计方法。结论 保护与传承川西农耕文化特色,提升川西林盘整体文化形象,拓展现代乡村导视系统设计思路。

维特根斯坦哲学视角下的商周青铜器纹饰研究

文章基于维特根斯坦的哲学符号学思想,以商周时期的青铜器纹饰为研究对象,通过分析其符号学系统,深入探讨青铜器纹饰的文化内涵和逻辑演变。从符号学视角,结合青铜器实际案例,分析纹饰的形式结构和符号系统。通过对商周时期青铜器的历史背景进行深入阐述,揭示青铜器在当时社会中的重要性。通过对青铜器纹饰的逻辑系统分析,突显其在礼器、容器等不同器类中的使用规则和文化内涵。强调母题与主题之间的关系,阐释青铜器纹饰的符号演变过程,并将其置于商周历史背景下进行深层次的哲学符号学解读。通过本研究,不仅深化了对青铜器纹饰的理解,还为维特根斯坦的符号学理论在考古学研究中的应用提供了有益的范例。

词源学中的符号学及音乐符号学相关问题的考察

从词源学视角考察符号及音乐符号的“能指—所指”意指关系得以确立的条件,符号及音乐符号种类划分的依据及其行为特点,符号学及音乐符号学学科的联系与区别等问题,对准确把握符号学及音乐符号学的关系及其性质具有重要意义。

论符号现象学的形成

符号现象学的形成源自皮尔斯的符号思想理论体系。皮尔斯对现象问题的思考不仅奠定了符号学理论的基础,而且也为当今哲学符号学研究提供了重要的理论支撑。皮尔斯在其现象学手稿中清晰地论证了三种普遍范畴的存在方式与特性,以及三种范畴与人类意识活动之相互关系,这为探究文学艺术中日益凸显的意义与意识问题提供了理论资源。

从“版”到“窗”:数字出版阅读界面形象嬗变的符号学分析

印刷术的发明与普及使“版”成为出版物标准界面,历史前行、技术更迭,“窗”成为数字出版物的新界面。出版界面形象从“版”到“窗”,既展现了出版载体物显示端的变革,也关涉出版观念的变迁。相比传统界面“版”,“窗”产生了符形的变化,它可以被理解为一种虚位以待但呈现动势的空符号,是透明媒介环境与非透明信息系统,符号与媒介的关系仅为瞬时征用的弱依存关系。在符用层面,窗口界面语言呈现出图符语境化的趋势,人与屏幕的符号互动,身体与媒介双重延伸,并通达经验与文本两个世界,实现意义调度。