Inheritance and Innovation of Regional Cultures in Architectural Designs of Yichang

Against the background of outstanding traditional Chinese culture and the innovation-drivendevelopment strategy, this study analyzed regional cultures of Yichang where ancient Ba and Chu culturesmet and blended, proposed regional architectural designs adapted to modern conditions, fully clarified thedesign concepts of “deeply exploring, highly condensing, making the past serve the present, inheriting andinnovating” through analyzing the design cases in many regional architectural projects. The paper aimedat further inheriting and developing the outstanding traditional Chinese cultures, and provided theoreticalreferences for future designs.

Contrast and Fusion: The Role of Regional Culture in Shaping Jiangsu Paper-Cut Art

The Chinese paper-cut art,first recorded in the Wei,Jin,and Southern and Northern Dynasties(220 AD-589 AD),has witnessed the changes of times,yet it still retains its artistic vitality.Chinese papercuts can be divided into two schools:the northern and the southern.Jiangsu,located in the region of the Yellow River and Huai River,is the geographical dividing line between those two schools.Therefore,in Jiangsu Province,not only the rough northern art form(such as in Xuzhou papercut)but also the graceful southern art form(such as in Jintan papercut)is evident.In addition,the unique combined paper-cut style(such as in Yangzhou and Nanjing papercuts)can be appreciated here.Although several scholars have analyzed the artistic characteristics of Jiangsu papercut based on cultural background,very few have discussed the differences between the northern and the southern in terms of content,connotation,and style.Through literature review and collected works made by local craftsmen and inheritors of this tradition,this article aims to show readers the contrast and integration of papercuts in these four places under the influence of different cultural and economic backgrounds in order to better understand the role of regional factors in shaping the art form of papercuts in Jiangsu Province.Nowadays,with the change in people’s lifestyles,the living space of traditional papercuts has shrunk drastically,and its practicability in the past has faded.Instead,people are searching for and creating cultural and artistic value in museums,tourist attractions,and commodity transactions.Among them,some works have deviated from the cultural background of traditional paper-cut art.Therefore,this paper provides a basis for the current development of this art form in Jiangsu.

Research on Narrative Design of Creative Products Based on Regional Cultural Elements

The research explored the ways and means of narrative design in which regional cultural elements are integrated into cultural and creative products.It also researched a new way of thinking and methods of creative product design based on regional cultural elements in order to satisfy consumers’emotional and cultural experiences.Narrative theory takes the perspective of narrative expression in the design of cultural and creative products.The regional cultural elements were used for better interactive communication with consumers in the form of cultural and creative products.In the narrative of cultural and creative product design,intervening in the development of regional cultural and creative design from the perspective of narratology can better exert and create the cultural value of the region itself,with cultural and creative products playing an important role in“local cultural stories.”This research adopted a qualitative approach and provided ideas and guidance for the narrative design and expression of regional cultural elements in creative products through comparative analysis of case studies.The research highlighted the role of narrative design in creating multi-layered experiences,weaving regional cultural stories into products,and the importance of deep understanding and effective use of regional cultural elements in design.

Study on Dominant Expression of Regional Culture of the Qinling Mountains in Local Residential Buildings

Regional culture of the Qinling Mountains shows distinct features since it was born in the local outstanding ecological environment, study on local architecture is significant for the dominant expression of regional culture, protection of local environment, and echoing with the theme of ecological civilization construction. This paper, on the basis of the mutual infl uence and evolution of regional culture and style of local residential buildings, explored the reasons for the weakening of local architectural style, and specified the signifi cance of promoting local style of the living environment. By studying the infl uence of local natural environment and humanistic environment on architectural style along the northern foot of the Qinling Mountains, the paper explored the expression of regional culture in residential buildings, with Xian Garden(Xi'an Yuanzi) as an example, and aimed at giving useful help to the dominant expression of regional culture in modern residential buildings.

Characteristics and Commonness:Regional Cultural Development and Inheritance of Chinese Excellent Culture

Different regional cultures in modern China have their own characteristics while sharing some commonness,due to regional traits as well as common routes for development.Shanxi merchants’culture,as a typical representative of Chinese regional culture,reflects Chinese spirits,such as hard work,innovation and honesty and so on from the history of its development,change and cultural connotation,which reveals its macro commonness and micro characteristics.The essence of Shanxi merchants’culture can promote China’s economic development as the excellence of Chinese culture.

Composition of the Value of Tourism Creative Products under the Influence of Regional Culture

With the analysis of the influence of regional culture on the value of tourism creative products,the characteristics of the value of tourism creative products were studied,and the impact of regional culture on the composition and realization of the value was summarized. Thus, the general law of the influence of external factors on the product value could be drawn. Characteristics of the value of tourism creative products is contrasted to analyze the requirement motivation of consumers and to seek the ways of realization for products value with the influence of regional culture.The mathematical evaluation model was employed for evidence.Based on the model,the influencing factors of the value of different types of creative products were explored, which would provide theories and enlightenment for the co-creation and appreciation of creative products in the future.

Rooting Regional Characteristic Culture and Cultivating Students Design Consciousness:Taking the Teaching Reform of Architectural Landscape Design as an Example

China has a vast territory and numerous ethnic groups,forming various regional cultures with different styles.However,the architectural design education in colleges and universities of China used to learn from the West,and there is homogeneity in teaching mode,teaching content,and curriculum system construction,lacking regional cultural characteristics.In the context of regional culture,combined with the cultivation of students'innovation ability,the teaching of the course of Architectural Landscape Design is discussed in this article,in order to promote the inheritance and development of regional culture in landscape design teaching and promote students to truly understand the artistry and practicality of regional cultural resources.

Luzhou Cultural Tourism Landscape Design under the Background of Regional Culture

With the gradual recovery of local economy after the epidemic,restarting the development of tourist attractions and promoting regional characteristic tourism projects have become an inevitable choice to drive the rapid development of local economy.Nowadays,with the obvious convergence of tourist attractions,how to highlight local cultural characteristics,show cultural features,and inherit the spirit of regional culture has become an important issue that has to be considered.In this article,under the guidance of regional cultural theory,according to the regional characteristics of Luzhou culture,the types of local culture with regional characteristics were introduced,and the general problems of Luzhou cultural tourism landscape were analyzed.Meanwhile,the design strategies of Luzhou cultural tourism landscape under the background of regional culture were discussed to provide ideas and reference for Luzhou cultural tourism landscape design in the future.

Design Strategies of Cultural and Creative Products Based on Regional Culture

Based on the characteristics of regional culture,the application strategies of regional cultural elements in the design of cultural and creative products were analyzed.The aim is to effectively combine cultural and creative design with regional cultural elements to provide contemporary life with regional cultural and creative products,better serve modern needs,and enhance public awareness in the form of aesthetics.Firstly,the research status of regional culture and cultural and creative product design was summarized,and then the relationship between regional culture and product design was discussed from the aspects of appearance,material and craftsmanship.Afterwards,the value of regional cultural and creative product design was proposed,and the general strategies of regional cultural and creative products were further sorted out to make people feel the pleasure brought by the deep and strong regional culture.

Research on Design Methods of Poetry City Cultural and Creative Products Based on Regional Culture

By studying the design status of cultural and creative products based on regional culture,the design principles that should be followed in the design of cultural and creative products based on regional culture are summarized.From the perspective of user experience and emotional cognition,the innovative design of poetry city cultural and creative products is carried out,which will accelerate the wide spread of traditional regional culture in Ma’anshan,promote the regional cultural,economic and social development of Ma’anshan,arouse the public’s correct cognition and common love for urban culture of Ma’anshan,and provide technical reference and improvement methods for the design and creation of more cultural and creative art products inheriting and developing traditional regional culture with city features.

Design Method of Cultural Derivative Products of Museums from the Perspective of Regional Culture

To perfect innovative design of cultural derivative products of museums,promote the dissemination of museum collection culture,and enhance product connotation and cultural value,based on the research on regional culture,the relationship between regional culture and cultural derivative products of museums is analyzed,and design method of cultural derivative products of museums is summarized.

Research on the International Communication of Zhenjiang Regional Culture Based on Short Video

This paper takes Zhenjiang regional culture as the research object and selects Zhenjiang regional culture suitable for international communication,such as the culture of Zhenjiang’s three mountains,Jiangsu University’s special agricultural machinery culture,and the culture of Pearl S.Buck.The paper explores international communication strategies such as optimizing video content to highlight Zhenjiang’s cultural characteristics,focusing on the operation and promotion of short videos,and cooperation between the government,society,and universities,in the hope of improving the international communication system of Zhenjiang’s regional culture,and also providing reference for international communication studies of regional culture in other cities and regions.

Education and Research on Animation Creation Based on Northeast Regional Culture

With the rapid development of the Internet era,the way people get information is also changing.The way to obtain information becomes more convenient and efficient,so the effective utilization of mobile digital terminals can spread information more widely and quickly.Using animation as a medium to express cultural information through the Internet has become an important means of regional cultural communication.As creators and producers of animation determine the quality of animation,how to cultivate such talents has become an issue worth thinking deeply in the process of animation education.Therefore,this paper attempts to explore how to create animation based on the northeast regional culture and in line with the current social aesthetic awareness and development trend in the process of animation education and teaching.

Observation on the Expression of Regional Culture in Packaging Design

At present,regional culture has become the preference for many modem local brand packaging to accentuate design elements.This paper briefly introduces the concept of regional culture,linking it with Pu'er tea packaging designs,analyzes and probes into the value and significance of regional culture expression in packaging designs.

Current Situation and Development Trend of Regional Clothing Color

This paper applied the method of literature survey to study the current situation of regional clothing color in China and foreign countries,and it summarized the relevant theories in this field. The deficiencies and losses of the research on regional clothing color in the area of current academic circles were pointed and the development trend of regional color culture in the future clothing design was proposed. The study showed that the research on the regional clothing color has a great theoretical and application significance,and it fits for the present idea of traditional heritage and regional culture dissemination.

Styrax, Emperor’s Cream from the Western Regions

Styrax is also called“emperor’s cream”and“consciousness-regaining spice.”The alias“emperor’s cream”shows its rarity and preciousness with a strong aroma,and another name of“consciousness-regaining spice”implies its functions of active brain and regaining consciousness,dispelling filth with aroma,and relieving pain.The name of“Styrax”displays its complex productive progress and place of origin.With thick quality,heavyweight,and fragrant smell,Styrax gets further application in beauty,skin care,clothes fumigating,and health keeping after introduced into the Central Plains(central China)from the Western Regions.The name of Styrax not only embodies the mellow appeal of spice culture in the Western Regions but also suggests the history of relationship between foreign culture and traditional Chinese medicine.Furthermore,it indicates the broad mind of“all rivers running into sea”and inclusiveness of Chinese culture.

Maqianzi (马钱子 Strychnos), A Poisonous Medicinal Native to the Western Regions

Maqianzi(马钱子Strychnos)is also called“Fanmubie(番木鳖),"“Kushi(苦实)”and“QianJi drug(牵机药).”The alias“Fanmubie”shows its origin and its characteristics.The name of“Kushi”implies its taste and flavor.“Qianji Drug vividly shows the clinical manifestations of the poisoning of Maqianzi.The name of“Maqianzi”is the comprehensive display of its characteristic,toxicity,etc.,Maqianzi is famous for its poison,which is often used in the treatment of various intractable diseases.It shows the poison Culture in the Western Regions,meanwhile it also displays the unique charm of Traditional herbs in transforming poison into treasure.

Regional Guanxi Culture and Entrepreneurs＇ Action Logic： A Multilevel Analysis

At the beginning of the reform period, though informal institutions as a substitute for formal institutions efficiently promoted the development of private enterprises, it eroded and destroyed the authority and execution efficiency of formal institutions with guanxi behaviors and implicit rules. With the progress of marketization, how to restrain and guide the evolution of informal institutions is an tmavoidable obstacle for the development of private enterprises-- transforming their competitive strategy from ＂non-market＂ dominance to ＂market＂ dominance. Based on survey data of 2,628 private enterprises from 31 provinces in China, we establish a regional commercial culture index to empirically investigate the different influences of guanxi behavior between entrepreneurs of different ages and regional guanxi culture. The results show that, compared with entrepreneurs who started businesses in recent years, i.e., after the 1990s, those who started businesses during the 1970s and the 1980s are more dependent on guanxi behaviors. Meanwhile, the higher the level of education, the less an entrepreneur is likely to be dependent on guanxi behaviors. However, compared with the constraint of the degree of regional marketization, regional guanxi culture promotes entrepreneurs＇ guanxi behaviors. Further research indicates that the more enterprises depart from regional guanxi culture, the stronger the ability to innovation. This study can not only enrich the institutional analysis of entrepreneurs＇ guanxi behaviors, but also provide a theoretical foundation for further expansion and deepening of reform.

New Perspective of Architectural Design Based on Immersive Theatre Thinking: A Case Study of Rural Living Room Design in Majia Marsh

The new urbanization provides opportunities for the ecological protection of traditional regional culture. In the context of the integrated development of agriculture, tourism, and cultural industries, this paper integrates the thinking of "immersive theatre" and adopts the design method of multithread dramatic narrative mode to create a number of interactive flow lines in the architecture and focus on the sensory experiences of environment, enabling the traditional regional culture to really touch the audience.

Impression Remolding: On Design of Lijiang Railway Station

This paper takes "impression remolding" as the hint of design concept, analyzes uniqueness and correlation of Lijiang Train Station, and also multiple design techniques of integrating regional cultural elements, such as roofi ng cluster.