The concept of rural tourist resources was introduced to analyze the present rural tourism development in Shaanxi Province,tourist resources in its rural areas were investigated comprehensively,structures,quantity and...The concept of rural tourist resources was introduced to analyze the present rural tourism development in Shaanxi Province,tourist resources in its rural areas were investigated comprehensively,structures,quantity and quality of 7 major types of both natural and cultural tourist resources were evaluated,and resource combinations were also analyzed from the perspective of geological location.Characteristics and advantages of rural tourist resources in Shaanxi Province were summarized as "abundant,diversified and high-quality";rural cultural tourist resources took the Absolute predominance and had great development potentials;cultural tourist resources such as folk cultures had distinctive regional features;rural natural tourist resources had obvious regional characteristics;resources were reasonably combined,each resource region had its own features.This study aimed at providing scientific support for the development,planning and protection of rural tourist resources in Shaanxi Province.展开更多
Quantitative evaluation was conducted on rural tourist resources in Xichang City by national standard resources grading method and analytic hierarchy process. It was concluded that rural tourist resources in Xichang C...Quantitative evaluation was conducted on rural tourist resources in Xichang City by national standard resources grading method and analytic hierarchy process. It was concluded that rural tourist resources in Xichang City were diversified in resources type and high in resources value and there were excellent rural tourist resources. The study provided a scientific and quantitative evaluation for reasonable development of rural tourism.展开更多
Tourism has emerged as a major driving force in the growth and expansion of rural settlements. After several studies revealed spatial differentiation of touristization among rural settlements, studies were conducted t...Tourism has emerged as a major driving force in the growth and expansion of rural settlements. After several studies revealed spatial differentiation of touristization among rural settlements, studies were conducted to explain this phenomenon. However, most of these studies explained spatial differentiation of rural touristization in a qualitative way. More robust and detailed quantitative results are needed to evaluate the relative roles of different factors. In this study, which takes Yesanpo tourism as a case study, the Geo-detector method was introduced to evaluate determining factors of rural touristization. Results show that ＂distance to core entry＂, ＂tourist number and sojourn time＂, and ＂distance to the nearest scenic area＂ have had a strong effect on the rural touristization in Ye- sanpo, whereas ＂distance to river＂, ＂elevation＂, ＂distance to main road＂, and ＂slope＂ have had a weak influence. The latter did, however, contribute a lot to touristization when interacting with ＂distance to core entry＂, ＂tourist number and sojourn time＂, and ＂distance to the nearest scenic＂, indicating the importance of these four factors. Higher rural touristization occurred in the zone near the core entry, with many tourists, long sojourn times, and proximity to the scenic area.展开更多
This study takes Liaoning Province for an example,investigates and analyzes a series of consumer decision behaviors of tourists in rural tourist sites,such as need recognition,data collection,purchase decision,summari...This study takes Liaoning Province for an example,investigates and analyzes a series of consumer decision behaviors of tourists in rural tourist sites,such as need recognition,data collection,purchase decision,summarizes law of tourists' behaviors,points out internal interaction between tourists' behaviors and demography features,proposes improvement measures for promoting the sustainable development of rural tourism.展开更多
To further promote rural tourism brand of Suzhou and enhance its competitiveness,tourist source market of rural tourism in Suzhou City was analyzed through questionnaire survey from the perspectives of demographic fea...To further promote rural tourism brand of Suzhou and enhance its competitiveness,tourist source market of rural tourism in Suzhou City was analyzed through questionnaire survey from the perspectives of demographic features and behavioral characteristics of tourists.Moreover,significance of service items and tourists' satisfaction on these items were investigated from the perspectives of scenic area management,traffic conditions,accommodation services,hygienic conditions,commodity price,infrastructure,guide services,food and recreational activities.Through sorting out statistics obtained in the investigation,corresponding marketing strategies were proposed.First,orientation of rural tourism market should be defined,local tourist source market taken as the principal one,especially tourists from the middle-class and upper-class.Second,rural cultural connotations should be further explored to build villages of dominant cultures and bring new ideas to traditional festivals.Third,integrated marketing should be introduced to the promotion of rural tourism,marketing channels further integrated,and online marketing of rural tourism enhanced.展开更多
From the perspective of tourism resources elements,we use abundance and geographic concentration methods to analyze the spatial distribution differences in the resources of 149 rural leisure tourist destinations in Li...From the perspective of tourism resources elements,we use abundance and geographic concentration methods to analyze the spatial distribution differences in the resources of 149 rural leisure tourist destinations in Liaoning Province. The results show that most of Liaoning's rural leisure tourist destination resources are mainly concentrated in the central,southern and eastern regions of Liaoning Province; in the main category of rural leisure tourism resources,water scenery,geological landform and mountain ecosystem concentrate,while agricultural resources and rural scenic view present balanced distribution; rural leisure tourism resources are highly concentrated in Shenyang,Dalian,Anshan,Benxi,Liaoyang and Dandong.展开更多
Through analyzing relevant documents,connotations of rural landscape attractiveness were introduced,and existing problems of present rural landscapes elaborated.It was proposed that rural tourism of China has no effec...Through analyzing relevant documents,connotations of rural landscape attractiveness were introduced,and existing problems of present rural landscapes elaborated.It was proposed that rural tourism of China has no effective strategic planning,distinctive characteristics of landscape products,or efficient marketing of rural landscape resources.Influencing factors of rural landscape attractiveness were summarized,and suggestions were given to improve the attractiveness by combining with actual conditions of China.Moreover,it was stressed that favorable rural landscape images should be created,and more efforts devoted in safeguarding native-soil cultural landscapes and exploring tourist market of rural landscape resources.The study was to provide useful references for the new countryside construction of China.展开更多
基金Supported by Fundamental Research Program of Technical Innovation of Chang an University(CHD2009JC045)Rural Tourism Development Program of the"Twe lfth Five-Year"Plan of Shaanxi Province~~
文摘The concept of rural tourist resources was introduced to analyze the present rural tourism development in Shaanxi Province,tourist resources in its rural areas were investigated comprehensively,structures,quantity and quality of 7 major types of both natural and cultural tourist resources were evaluated,and resource combinations were also analyzed from the perspective of geological location.Characteristics and advantages of rural tourist resources in Shaanxi Province were summarized as "abundant,diversified and high-quality";rural cultural tourist resources took the Absolute predominance and had great development potentials;cultural tourist resources such as folk cultures had distinctive regional features;rural natural tourist resources had obvious regional characteristics;resources were reasonably combined,each resource region had its own features.This study aimed at providing scientific support for the development,planning and protection of rural tourist resources in Shaanxi Province.
基金Supported by Research Result of Key Subject of Postgraduate Scientific Research Initiation of Xichang College~~
文摘Quantitative evaluation was conducted on rural tourist resources in Xichang City by national standard resources grading method and analytic hierarchy process. It was concluded that rural tourist resources in Xichang City were diversified in resources type and high in resources value and there were excellent rural tourist resources. The study provided a scientific and quantitative evaluation for reasonable development of rural tourism.
基金National Natural Science Foundation of China(41671151)
文摘Tourism has emerged as a major driving force in the growth and expansion of rural settlements. After several studies revealed spatial differentiation of touristization among rural settlements, studies were conducted to explain this phenomenon. However, most of these studies explained spatial differentiation of rural touristization in a qualitative way. More robust and detailed quantitative results are needed to evaluate the relative roles of different factors. In this study, which takes Yesanpo tourism as a case study, the Geo-detector method was introduced to evaluate determining factors of rural touristization. Results show that ＂distance to core entry＂, ＂tourist number and sojourn time＂, and ＂distance to the nearest scenic area＂ have had a strong effect on the rural touristization in Ye- sanpo, whereas ＂distance to river＂, ＂elevation＂, ＂distance to main road＂, and ＂slope＂ have had a weak influence. The latter did, however, contribute a lot to touristization when interacting with ＂distance to core entry＂, ＂tourist number and sojourn time＂, and ＂distance to the nearest scenic＂, indicating the importance of these four factors. Higher rural touristization occurred in the zone near the core entry, with many tourists, long sojourn times, and proximity to the scenic area.
文摘This study takes Liaoning Province for an example,investigates and analyzes a series of consumer decision behaviors of tourists in rural tourist sites,such as need recognition,data collection,purchase decision,summarizes law of tourists' behaviors,points out internal interaction between tourists' behaviors and demography features,proposes improvement measures for promoting the sustainable development of rural tourism.
文摘To further promote rural tourism brand of Suzhou and enhance its competitiveness,tourist source market of rural tourism in Suzhou City was analyzed through questionnaire survey from the perspectives of demographic features and behavioral characteristics of tourists.Moreover,significance of service items and tourists' satisfaction on these items were investigated from the perspectives of scenic area management,traffic conditions,accommodation services,hygienic conditions,commodity price,infrastructure,guide services,food and recreational activities.Through sorting out statistics obtained in the investigation,corresponding marketing strategies were proposed.First,orientation of rural tourism market should be defined,local tourist source market taken as the principal one,especially tourists from the middle-class and upper-class.Second,rural cultural connotations should be further explored to build villages of dominant cultures and bring new ideas to traditional festivals.Third,integrated marketing should be introduced to the promotion of rural tourism,marketing channels further integrated,and online marketing of rural tourism enhanced.
基金Supported by Philosophy and Social Science Prosperity Plan of University of Science and Technology Liaoning(2015FR02)
文摘From the perspective of tourism resources elements,we use abundance and geographic concentration methods to analyze the spatial distribution differences in the resources of 149 rural leisure tourist destinations in Liaoning Province. The results show that most of Liaoning's rural leisure tourist destination resources are mainly concentrated in the central,southern and eastern regions of Liaoning Province; in the main category of rural leisure tourism resources,water scenery,geological landform and mountain ecosystem concentrate,while agricultural resources and rural scenic view present balanced distribution; rural leisure tourism resources are highly concentrated in Shenyang,Dalian,Anshan,Benxi,Liaoyang and Dandong.
文摘Through analyzing relevant documents,connotations of rural landscape attractiveness were introduced,and existing problems of present rural landscapes elaborated.It was proposed that rural tourism of China has no effective strategic planning,distinctive characteristics of landscape products,or efficient marketing of rural landscape resources.Influencing factors of rural landscape attractiveness were summarized,and suggestions were given to improve the attractiveness by combining with actual conditions of China.Moreover,it was stressed that favorable rural landscape images should be created,and more efforts devoted in safeguarding native-soil cultural landscapes and exploring tourist market of rural landscape resources.The study was to provide useful references for the new countryside construction of China.
