Nowadays, with the development of the Internet, especially the mobile Internet, the appearance of WeCbat has a deep influence on the communication among people, WeChat public accounts have changed a lot to the experie...Nowadays, with the development of the Internet, especially the mobile Internet, the appearance of WeCbat has a deep influence on the communication among people, WeChat public accounts have changed a lot to the experience of getting information for people of all ages at the same time. As a new platform for public diplomacy, many foreign embassies and consulates in China have built their own public accounts of WeChat. These public accounts have become a new type of media to learn about these countries＇ culture, society, and so on. The paper takes the WeChat public account of the US embassy in China as an example, collecting information during a period of time and summarizing their characteristics and revelations. As a model of new media public diplomacy, WeChat public accounts have a silent transforming influence of public diplomacy. In addition, the new media public diplomacy plays an important role in promoting the development of China＇s public diplomacy strategy, which increasingly becomes a useful supplement to China＇s foreign policy. Therefore, in the mobile lnternet era, the research of new media public diplomacy has an important implication.展开更多
As a modern communication software, Wechat is favored by many young people due to its fast spreading, large influence and numerous customers. In the process, the establishment of meteorological Wechat public platform ...As a modern communication software, Wechat is favored by many young people due to its fast spreading, large influence and numerous customers. In the process, the establishment of meteorological Wechat public platform could play the effects of disaster prevention and mitigation and improving service capacity without changing the advantages of Wechat. In view of this, by analyzing Wetchat and its public platform, main functions of meteorological Wechat public platform are expounded, and development prospects of the public platform are cleared from multiple perspectives.展开更多
Nowadays, information dissemination is more extensive and rapid through social media. This has made the online worldmore advantageous, and brings media information in different styles to English teaching. Such teachin...Nowadays, information dissemination is more extensive and rapid through social media. This has made the online worldmore advantageous, and brings media information in different styles to English teaching. Such teaching methods and modes havebrought different impacts on students' learning English. However, there has been a significant inconsistency between teaching andlearning. This article covers these issues and further analyses the English teaching methods under the WeChat public account.Through investigation, it had also been discussed the methods and strategies for English teaching under the WeChat public accountand how it has a great influence on the needs of college students for learning English at this stage.展开更多
WeChat is a pretty hot social software in China, which is also a free mobile application with the core function of multimedia information communication launched by Tencent in 2011 and has been widely popularized and u...WeChat is a pretty hot social software in China, which is also a free mobile application with the core function of multimedia information communication launched by Tencent in 2011 and has been widely popularized and used in China. As an auxiliary function module, the official accounts also provide a channel to deeply communicate with specific groups. At present, there are totally 30,000 certified WeChat official accounts, and more than 70% of which are enterprise accounts. WeChat official accounts supply a good chance to government departments, enterprises, media and personal to propagandize and popularize their information. Therefore, various media choose WeChat public platform as trial for new modes of news communication.展开更多
文摘Nowadays, with the development of the Internet, especially the mobile Internet, the appearance of WeCbat has a deep influence on the communication among people, WeChat public accounts have changed a lot to the experience of getting information for people of all ages at the same time. As a new platform for public diplomacy, many foreign embassies and consulates in China have built their own public accounts of WeChat. These public accounts have become a new type of media to learn about these countries＇ culture, society, and so on. The paper takes the WeChat public account of the US embassy in China as an example, collecting information during a period of time and summarizing their characteristics and revelations. As a model of new media public diplomacy, WeChat public accounts have a silent transforming influence of public diplomacy. In addition, the new media public diplomacy plays an important role in promoting the development of China＇s public diplomacy strategy, which increasingly becomes a useful supplement to China＇s foreign policy. Therefore, in the mobile lnternet era, the research of new media public diplomacy has an important implication.
文摘As a modern communication software, Wechat is favored by many young people due to its fast spreading, large influence and numerous customers. In the process, the establishment of meteorological Wechat public platform could play the effects of disaster prevention and mitigation and improving service capacity without changing the advantages of Wechat. In view of this, by analyzing Wetchat and its public platform, main functions of meteorological Wechat public platform are expounded, and development prospects of the public platform are cleared from multiple perspectives.
文摘Nowadays, information dissemination is more extensive and rapid through social media. This has made the online worldmore advantageous, and brings media information in different styles to English teaching. Such teaching methods and modes havebrought different impacts on students' learning English. However, there has been a significant inconsistency between teaching andlearning. This article covers these issues and further analyses the English teaching methods under the WeChat public account.Through investigation, it had also been discussed the methods and strategies for English teaching under the WeChat public accountand how it has a great influence on the needs of college students for learning English at this stage.
文摘WeChat is a pretty hot social software in China, which is also a free mobile application with the core function of multimedia information communication launched by Tencent in 2011 and has been widely popularized and used in China. As an auxiliary function module, the official accounts also provide a channel to deeply communicate with specific groups. At present, there are totally 30,000 certified WeChat official accounts, and more than 70% of which are enterprise accounts. WeChat official accounts supply a good chance to government departments, enterprises, media and personal to propagandize and popularize their information. Therefore, various media choose WeChat public platform as trial for new modes of news communication.
