Materials for teaching writing not only need to incorporate the basic skills but also should consider writing purposes,audience,and real-world communicative purposes.This paper examines one chapter of writing tasks ex...Materials for teaching writing not only need to incorporate the basic skills but also should consider writing purposes,audience,and real-world communicative purposes.This paper examines one chapter of writing tasks extracted from " Language Leader" course book,aiming to explain the significance of the appUcation of communicative materials for teaching writing.展开更多
The advent of the Intemet has witnessed a revolution in the business world. One typical example is the emergence of the B2B website. The present paper looks at the B2B website, a conventionalized digital text, in term...The advent of the Intemet has witnessed a revolution in the business world. One typical example is the emergence of the B2B website. The present paper looks at the B2B website, a conventionalized digital text, in terms of its communicative purposes, move features as well as linguistic specialties, with the aim of presenting the generic structure of the B2B website and its principal linguistic features contributing to the realization of its communicative purposes. It is demonstrated that the B2B website is one instance of the promotional genres and it has a lot in common with advertisement English and ＂netsneak＂ in the aspect of lexico-grammatical features.展开更多
文摘Materials for teaching writing not only need to incorporate the basic skills but also should consider writing purposes,audience,and real-world communicative purposes.This paper examines one chapter of writing tasks extracted from " Language Leader" course book,aiming to explain the significance of the appUcation of communicative materials for teaching writing.
文摘The advent of the Intemet has witnessed a revolution in the business world. One typical example is the emergence of the B2B website. The present paper looks at the B2B website, a conventionalized digital text, in terms of its communicative purposes, move features as well as linguistic specialties, with the aim of presenting the generic structure of the B2B website and its principal linguistic features contributing to the realization of its communicative purposes. It is demonstrated that the B2B website is one instance of the promotional genres and it has a lot in common with advertisement English and ＂netsneak＂ in the aspect of lexico-grammatical features.
