Brand visual design is not only an essential bridge for companies to convey their ideas and values but also a key factor in shaping the brand image and enhancing market competitiveness.However,a pervasive concern has ...Brand visual design is not only an essential bridge for companies to convey their ideas and values but also a key factor in shaping the brand image and enhancing market competitiveness.However,a pervasive concern has arisen in society that many recent graduates in brand design and visual design cannot immediately meet the demands of the design industry.Despite attempts by scholars to reform courses and teaching philosophies,there are still significant shortcomings and gaps.Therefore,based on market orientation and supply-demand concepts,this study collected in-depth recruitment demands for brand design from 74 companies and conducted systematic summarization and analysis.It synthesized a demand model consisting of three major modules and 55 content points required by companies for brand design students.Based on these demands,adjustments and plans were made to the curriculum content,aiming to construct a teaching system that not only meets market demands but also enhances students’comprehensive qualities.The goal is to cultivate more outstanding talents capable of quickly adapting to and excelling in brand design work.展开更多
We focus on the goal of undergraduate talent training,consider the course features of Road Engineering Construction Technology and Organization,analyze the problems existing in the practical teaching of the course,use...We focus on the goal of undergraduate talent training,consider the course features of Road Engineering Construction Technology and Organization,analyze the problems existing in the practical teaching of the course,use the advantages of BIM+virtual simulation technology,design a scientific and reasonable practical teaching content of Road Engineering Construction Technology and Organization,and address the contrast between the strong practical aspect of the traditional Road Engineering Construction Technology and Organization course and the lack of practical instruments in hope to improve students’learning autonomy,enhance the quality of practical teaching,achieve the training objectives of the course,and nurture applied technical talents.展开更多
＂Intemet＋ education＂ has become a hot issue in the field of education in the past two years. ＂SPSS soRware application＂ teaching reform in the ＂Interact ＋＂ background, what will be the difference？ Based on th...＂Intemet＋ education＂ has become a hot issue in the field of education in the past two years. ＂SPSS soRware application＂ teaching reform in the ＂Interact ＋＂ background, what will be the difference？ Based on the overall goal of cultivating talents with innovative entrepreneurial ability, this paper mainly focuses on the ＂SPSS software application＂ course content and assessment methods. This study argues that although these ideas are yet to be verified, the teaching reform of this course must be innovative guidance value.展开更多
Teaching'Introduction to Language and Linguistics'to undergraduates has not been an easy job.From her past three years' experience of teaching this course and based on questionnaires and interviews carried...Teaching'Introduction to Language and Linguistics'to undergraduates has not been an easy job.From her past three years' experience of teaching this course and based on questionnaires and interviews carried out at the beginning and end of every semester,the author concludes that:1) students' interest in linguistics can be actively aroused if the lecturer knows what they want and plans teaching accordingly;and 2) students find the lectures most benefiting when the lecturer tries to involve them by organizing workshops,in-class discussions and group presentations.展开更多
文摘Brand visual design is not only an essential bridge for companies to convey their ideas and values but also a key factor in shaping the brand image and enhancing market competitiveness.However,a pervasive concern has arisen in society that many recent graduates in brand design and visual design cannot immediately meet the demands of the design industry.Despite attempts by scholars to reform courses and teaching philosophies,there are still significant shortcomings and gaps.Therefore,based on market orientation and supply-demand concepts,this study collected in-depth recruitment demands for brand design from 74 companies and conducted systematic summarization and analysis.It synthesized a demand model consisting of three major modules and 55 content points required by companies for brand design students.Based on these demands,adjustments and plans were made to the curriculum content,aiming to construct a teaching system that not only meets market demands but also enhances students’comprehensive qualities.The goal is to cultivate more outstanding talents capable of quickly adapting to and excelling in brand design work.
基金the Chongqing Engineering College Educational Teaching Reform Research Project“Practical Teaching Research of Road Engineering Construction Technology and Organization Course Based on BIM+Virtual Simulation Technology”(Project No.JY2021310).
文摘We focus on the goal of undergraduate talent training,consider the course features of Road Engineering Construction Technology and Organization,analyze the problems existing in the practical teaching of the course,use the advantages of BIM+virtual simulation technology,design a scientific and reasonable practical teaching content of Road Engineering Construction Technology and Organization,and address the contrast between the strong practical aspect of the traditional Road Engineering Construction Technology and Organization course and the lack of practical instruments in hope to improve students’learning autonomy,enhance the quality of practical teaching,achieve the training objectives of the course,and nurture applied technical talents.
文摘＂Intemet＋ education＂ has become a hot issue in the field of education in the past two years. ＂SPSS soRware application＂ teaching reform in the ＂Interact ＋＂ background, what will be the difference？ Based on the overall goal of cultivating talents with innovative entrepreneurial ability, this paper mainly focuses on the ＂SPSS software application＂ course content and assessment methods. This study argues that although these ideas are yet to be verified, the teaching reform of this course must be innovative guidance value.
文摘Teaching'Introduction to Language and Linguistics'to undergraduates has not been an easy job.From her past three years' experience of teaching this course and based on questionnaires and interviews carried out at the beginning and end of every semester,the author concludes that:1) students' interest in linguistics can be actively aroused if the lecturer knows what they want and plans teaching accordingly;and 2) students find the lectures most benefiting when the lecturer tries to involve them by organizing workshops,in-class discussions and group presentations.
