Study Competition Channel Structure Based on the Differences of Cost and Products

The purpose of this paper is to expand Trivedi’s study on the influence of channel structure ,which based on product difference, to cost difference; and analyze the evolution course of channel structure under different conditions. We find that like product difference, cost difference have important influence on the choice of channel structure. This paper has improved the present result and provided proof for the choice of channel structure under different environments.

基于CFA-GRA的竞争战略绩效综合指数构建及分析

本文基于验证性因子分析和灰色关联度方法构建了战略绩效指数,并运用中国医药生物制品上市公司2003年1季度-2011年3季度的季度财务数据进行了实证研究。研究发现:实施竞争战略的企业绩效优于没有明确战略定位的企业;差异化战略优于低成本战略;竞争战略影响企业绩效表现出一定的"滞后效应";竞争战略具有持续的竞争优势,且差异化战略所建立起来的持续竞争优势强于低成本战略。

我国医疗机构的竞争优势和基本竞争战略

将竞争理论引入公共产品运营领域,分析我国医疗机构的2种竞争优势和3种基本竞争战略,旨在探讨竞争在我国医疗业的具体应用,帮助有志于提高经营效率的医疗机构具体应用竞争策略来更好地为患者服务,并取得行业的竞争优势。