Translation of Tourist Literature From the Perspective of Eco-translatology

This article attempts to examine the translation of tourist literature from the perspective of Eco-translatology.Throughdetailed and systematic analysis of the development and main viewpoints of Eco-translatology,the author concludes that principlesunder Eco-translatology provide a brand new framework for the study of tourist literature translation.

On C-E Translation of Chinese Tang Poetry from the Perspective of Ecotranslatology

Tang poetry is a shining pearl in the history of Chinese literature.C-E translation of Tang poetry is regarded as a very complex and hard task because of its special style and form,concise diction and profound artistic conception.Eco-translatology provides a new perspective for the study on C-E translation of Tang poetry.Based on analysis of some practical examples,this paper discusses some C-E translation methods of tang poetry from the perspective of eco-translatology,namely,adaptive transformation from linguistic,cultural and communicative dimensions.

A Brief Study of Hu Gengshen's Eco-Translatology:with the Comparison of Translation Ecology

Eco-translatology and Translation Ecology are two new aspects of translation study.They arise from the development of Ecology and the interdisciplinary tendency of translation studies.The present paper intends to make a clear introduction of the two branches of translation study and make a comparison based on the introductions in order to provide insights into these new perspectives to translation studies.The paper points out that they are different in terms of developing routes,naming principles,terminology,methodology,research pivot,etc.A conclusion is drawn that clarification of their relationship will provide insights into the two branches of translation study and Hu Gengshen's approach to translation as adaptation and selection adds a new dimension to translation study as an academic discipline.

A Comparative Analysis of the English Versions of Prelude to Water Melody in Light of Eco-Translatology

Eco-translatology is an original translation theory proposed by Hu Gengshen,a Chinese scholar.Su Shi’s masterpiecePrelude to Water Melody is a famous Chinese classic poetry.From the perspective of eco-translatology,the study tries to make acomparative analysis of two English versions of Prelude to Water Melody,based on some core concepts including environment oftranslation,central position of translator and three-dimensional transformation.Through comparative analysis,the study finds thatthe eco-env’ironment of two versions has different impacts on them,but both reflect the central position of translator well.And XuYuanchongs translation is easier for readers to accept in terms of linguistic and cultural dimensions,while Burton Watson’s translation can better reflect communicative intention.It is hoped that the study will shed some new light on the research of translationof Chinese classic poetry and more scholars will pay attention to eco-translatology.

A Brief Analysis of the Chinese- English Translation for Movie Titles from the Perspective of Eco-translatology

Via analyzing the adoption of Eco-translatology from the linguistic,cultural and communicative dimensions, this paper intends to tentatively explore the micro strategy of Chinese-English movie titles translation.

The Enlightenment and Study of Literary Translator based on Eco- translatology

Translator’s study is the focus of translation,especially focus of literary translation.The eco-translatology,the combination of ecology and translatology,enables the new development and prosperity of translation.Translator’s study,especially the literary translator’s study,based on the eco-translatology is vital to uncover the mystery of literary translation and cultivate literary translation talents.This paper first analyzes and summarizes research of translator’s study,then briefly introduces the eco-translatology,and finally researches the literary translator from the perspective of eco-translatology with the descriptive method and case study,exemplifies with famous translator Zhang Peiji.

On Translation of Figure of Speech in Fortress Besieged From the Perspective of Eco-translatology

On the framework of eco- translatology, this thesis presents an introduction of the novel Fortress Besieged, the author and the translation work, and then gives an analysis of the translator's adaptation and selection of the translational eco-environment.

On Subtitle Translation of Game of Thrones from the Perspective of Eco-translatology

HBO TV series–Game of Thrones has gone viral ever since its first release in 2011 and its soaring popularity among Chineseaudience has no doubt benefited from the"appropriate"E-C subtitles attached to it. This paper, through the analysis and discussion ofthe E-C subtitles of Game of Thrones from the perspective of Eco-translatology, demonstrates that the approach of Translation as Adap-tation and Selection(TAS) proves to be operational in subtitle translation, and gives further recommendations in the communicativetransformation of subtitle translation.

Researches on Translating Travel Writings in the Perspective of Eco-Translatology——Take Travels of a Pioneer of Commerce in Pigitail and Petticoats As an Example

Based on the main notion of Darwin's Evolution Theory that"survival of the fittest through natural selection",it takes"multi-dimensional alternate adaptation and adapted selection"as its translation principle and"multi-dimensional transformation"as its translation methods.In the following,some researches will be done on traveling writing translation from the perspective of linguistic-dimensional transformation,culture-dimensional transformation and Communicative-dimensional transformation,taking Travels of a Pioneer of Commerce in Pigitail and Petticoats as an example.

On Political Publicity Translation from Eco-translatological Perspective-A Case Study of the Report to the 19th CPC National Congress

With the enhancement of national strength and international status,China is playing a significant role on the international stage and is willing to gain recognition and respect from the international community,which proposes higher demand for political publicity translation.Under the guidance of Eco-translatology,the paper aims to study the translation strategies of political publicity materials by applying the case of the Report to the 19th CPC National Congress.

An Eco-translatological Perspective to Researching Publicity Texts Translation

The importance of an interdisciplinary investigation into the translation of publicity texts cannot be overestimated at a time when the role of international communication grows rapidly,which in turn pushes the development of globalization.Ecotranslatology takes the concept of"adaptation/selection"of Darwin’s Evolution Theory as its theoretical foundation,focusing on the integrity of the translation ecosystem,making a novel description and interpretation to the nature,process,standard,principles,methods of translation and translation phenomena from the perspective of Eco-translatology.Though the construct of the theory keeps expanding,there is still a lack of systematic discussion on translation activities with focus on the integrity and harmony in Eco-translatology.This study therefore aims to promote the need of researching publicity text translation from an Ecotranslatological perspective through the review of the existing literature in this field.

生态翻译学视阈下河南文旅景区牌示英译研究--以郑州黄河风景名胜区为例

河南文旅景区牌示英译是传播河南优秀传统文化、塑造河南良好国际形象的重要媒介。目前河南文旅景区牌示英译存在英译文本普及率低、语言翻译失误、文化翻译失误及绿色情感翻译失误等诸多问题。以郑州黄河风景名胜区为例,对其英译现状进行了调查研究,并在此基础上分析了河南文旅景区牌示英译的文本特征。基于生态翻译学“三维转换”理论,从创新性融入绿色生态维度,深入探讨了河南文旅景区牌示的英译策略。

生态翻译学视域下典籍翻译的至简之道——基于《三字经》翻译的反思

生态翻译学作为一个整体的方法论,为典籍翻译提供了一种“语形结构-语义表征-语用建构”的整体性的研究视角。以《三字经》翻译为切入点,反思和说明当前典籍翻译的语义诠释模式所面临的困境及其原因,并运用生态翻译学对典籍翻译的生态结构进行分析,指出典籍翻译的本质是“至简之道”:以经译经,大道至简;以诗译诗,大美天成。

中央文献术语的“三维”特点及其英译研究

以中共中央编译局2015年和2016年发布的312条中央文献重要术语及其英译文为语料,运用生态翻译学理论分析其语言、文化和交际等“三维”特点及其英译。研究发现,语言层面主要使用短语术语和暗喻修辞格,文化层面彰显术语意义的相对单义性、交际层面凸显交际语义的精准性和严肃性等特点。对此主要运用“三维”兼顾的翻译方法,即直译、意译、译意、释义和解释性翻译等方法的综合运用。这对今后中央文献及其热词或关键词的翻译有一定的启迪作用。

生态翻译学视角下中国儿童文学英译研究——以《稻草人》英译为例

儿童文学作为中华优秀传统文化的重要载体,对弘扬和传承中国传统文化具有不可替代的作用。近年来,我国儿童文学创作和出口呈现出蓬勃发展之势。《稻草人》是第一批被翻译为外文出版至海外的中国儿童文学作品。本文将基于生态翻译学视角对《稻草人》英译本进行研究,从中探寻中国儿童文学的译介模式,旨在讲好中国故事,助力中国文化“走出去”,坚定文化自信。

生态翻译学“四生论”下的中国特色词翻译研究——以《习近平谈治国理政》(第四卷)外交篇为例

中国生态翻译学“四生论”立足于东方生态智慧,分为“尚生”“转生”“摄生”“化生”四种不同方法,是中国新时代翻译的代表理论。在数据和案例分析的基础上研究《习近平谈治国理政》第四卷外交篇(以下简称“外交篇”)4个主题的中国特色词翻译,发现“四生论”与中国特色词翻译的契合性:外交篇的翻译基调为“尚生”,并大量结合“摄生”以达到传递原语生态,“转生”和“化生”译出中国特色词的闪光点,升华文本生命。“四生论”能与中国特色词翻译相契合,传递源语生命,破除读者理解障碍,有利于构建新时代中国特色外交话语体系。

生态翻译学视域下民俗文化外宣翻译研究——以《辽东满族民俗》为例

随着经济全球化和文化多元化的不断深入,民俗文化作为我们国家和民族独有的文化形式,其国际传播越来越受到重视。民俗文化的外宣翻译不仅是文化交流的桥梁,也是增强国家软实力的重要手段。生态翻译学理论,作为翻译学领域的重要理论之一,强调“翻译即生态平衡”和“翻译即文本移植”。基于此背景,该文以生态翻译学理论为理论基础,以《辽东满族民俗》为例,研究民俗文化的外宣翻译,从语言维、文化维、交际维三个维度进行探讨。以期通过对现有文献的综合分析和具体案例的实证研究,探讨民俗文化外宣的翻译策略,提升民俗文化的国际传播效果。

生态翻译学视角下的亚运会主题标语翻译--以2010年广州亚运会为例

广州亚运会主题标语是亚运会举办理念的集中体现,表达了中国人民的美好愿望。生态翻译学观点以"翻译即适应与选择"为基调,对主题标语提出时的生态环境作出了全新的阐释;同时以"多维度适应"为基本原则,对主题标语的翻译起到一定的启示作用。

生态翻译学视域下公共标识英文译写的问题与对策——以绍兴市十大景区为例

公共标识英文译写已成为应用翻译领域的研究热门,其重要性日益凸显。在生态翻译学视域下研究公共标识英文译写契合其多元复杂的跨学科特性,具有较强适切性。通过实地拍照收集绍兴市十大旅游景区的译写材料,本文从生态翻译学“译本、译者和译境”三者关系出发,针对译写文本、译写团队和译写环境中存在的问题展开分析。基于分析结果,本文提出“本-人-境”三位一体公共标识英文译写整改对策,将呈现“规范有效”的译写文本、打造“协同合作”的译写团队与创建“和谐统一”的译写环境融为一体,以期为公共标识英文译写提供新思路。

生态翻译学视阈下《春江花月夜》英译本比较研究

《春江花月夜》是唐朝诗人张若虚的一篇脍炙人口的经典诗作。其清丽隽永的语言、意蕴深厚的文化内涵、幽美静谧的意境,历来受到众多译者的青睐。生态翻译学的适应选择论为中国古典诗歌翻译与实践提供了独特的研究视角与崭新的研究范式。文章基于生态翻译学理论三维转化视角对巴德、弗莱切和许渊冲的三种《春江花月夜》的经典英译本,进行解读剖析,发现“整合适应选择度”最佳之作当属许渊冲先生的译作。