With the advent of the economic era of“Internet+,”new media has become a new means of enterprise marketing by virtue of its own advantages,including fast communication speed,diversified communication channels,low co...With the advent of the economic era of“Internet+,”new media has become a new means of enterprise marketing by virtue of its own advantages,including fast communication speed,diversified communication channels,low cost,and novel content.Enterprises should actively integrate into the new media era,constantly improve their cultural soft power and new media marketing ability,build new marketing systems,set up professional new media marketing teams,and further improve their marketing ability;innovate new media marketing content,attract consumers’attention,and expand the audience group;open up new media marketing channels,carry out diversified marketing,comprehensively enhance their marketing ability,and succeed in the fierce market competition.展开更多
After extensive expert evaluation and public voting,100 Chinese enterprises were named The 100 Most Valuable Chinese Enterprises for the Africa Market in July 2011 in Beijing. The initiative was jointly held by China ...After extensive expert evaluation and public voting,100 Chinese enterprises were named The 100 Most Valuable Chinese Enterprises for the Africa Market in July 2011 in Beijing. The initiative was jointly held by China Africa Industrial Forum (CAIF) and African embassies in China in April,aimed at promoting quality products from Chinese enterprises into the African market. The first CAIF opened successfully in November 2009.The Forum,展开更多
文摘With the advent of the economic era of“Internet+,”new media has become a new means of enterprise marketing by virtue of its own advantages,including fast communication speed,diversified communication channels,low cost,and novel content.Enterprises should actively integrate into the new media era,constantly improve their cultural soft power and new media marketing ability,build new marketing systems,set up professional new media marketing teams,and further improve their marketing ability;innovate new media marketing content,attract consumers’attention,and expand the audience group;open up new media marketing channels,carry out diversified marketing,comprehensively enhance their marketing ability,and succeed in the fierce market competition.
文摘After extensive expert evaluation and public voting,100 Chinese enterprises were named The 100 Most Valuable Chinese Enterprises for the Africa Market in July 2011 in Beijing. The initiative was jointly held by China Africa Industrial Forum (CAIF) and African embassies in China in April,aimed at promoting quality products from Chinese enterprises into the African market. The first CAIF opened successfully in November 2009.The Forum,
