The increase of fixed broadband penetration can increase a country’s economic growth.Indonesian fixed broadband usage density still lags far behind other countries.This condition becomes a great opportunity for opera...The increase of fixed broadband penetration can increase a country’s economic growth.Indonesian fixed broadband usage density still lags far behind other countries.This condition becomes a great opportunity for operators in marketing fixed broadband products.The different offers and services of each fixed broadband operator in Indonesia will have an impact on the ease of acquiring and maintaining customer loyalty levels.The unstable number of subscribers(unsubscribing/switch to other operator)is increasing year by year.This condition can be caused by customer value perceived by the customer that is inferior because the management of customer relationship management is less good.The method used is descriptive and explanatory.The unit of analysis is the last customer of four broadband operators in Indonesia.Time horizon is cross-sectional,where the research is conducted simultaneously.The survey data are collected from questionnaires to fixed broadband subscribers and through focus group discussions and interviews with managers related to the object study.Data are analyzed descriptively and quantitatively and this research uses quantitative research design using Structural Equation Modeling(SEM).The findings show that the effect of customer relationship management on customer loyalty through customer value is significant.展开更多
固定/移动网络融合(Fixed-mobile Convergence,FMC)是未来网络演进的重要发展趋势。文章首先对固移网关边界网关功能进行介绍,分析边界网关融合面临的挑战。针对当前融合面临的挑战,利用SDN(Software Defined Networking)与网络功能虚...固定/移动网络融合(Fixed-mobile Convergence,FMC)是未来网络演进的重要发展趋势。文章首先对固移网关边界网关功能进行介绍,分析边界网关融合面临的挑战。针对当前融合面临的挑战,利用SDN(Software Defined Networking)与网络功能虚拟化的思想,提出固移网络虚拟化融合解决方案,为运营商未来实现固移网络融合、简化网络结构、降低网络投资运营成本提供了理论指导。展开更多
多信道多点分配系统(Mulitichannel Multipoint Distribution System MMDS)是近几年刚刚兴起和获得商业应用的宽带固定无线接入技术。它具有中宽带、中等数据传输速率以及应用灵活、设备安装速度快、投资少、收益大等特点,可以为中小企...多信道多点分配系统(Mulitichannel Multipoint Distribution System MMDS)是近几年刚刚兴起和获得商业应用的宽带固定无线接入技术。它具有中宽带、中等数据传输速率以及应用灵活、设备安装速度快、投资少、收益大等特点,可以为中小企业提供各种宽带交互式数据、话音和视频传输业务,成为宽带接入技术中不可忽视的重要组成部分。展开更多
文摘The increase of fixed broadband penetration can increase a country’s economic growth.Indonesian fixed broadband usage density still lags far behind other countries.This condition becomes a great opportunity for operators in marketing fixed broadband products.The different offers and services of each fixed broadband operator in Indonesia will have an impact on the ease of acquiring and maintaining customer loyalty levels.The unstable number of subscribers(unsubscribing/switch to other operator)is increasing year by year.This condition can be caused by customer value perceived by the customer that is inferior because the management of customer relationship management is less good.The method used is descriptive and explanatory.The unit of analysis is the last customer of four broadband operators in Indonesia.Time horizon is cross-sectional,where the research is conducted simultaneously.The survey data are collected from questionnaires to fixed broadband subscribers and through focus group discussions and interviews with managers related to the object study.Data are analyzed descriptively and quantitatively and this research uses quantitative research design using Structural Equation Modeling(SEM).The findings show that the effect of customer relationship management on customer loyalty through customer value is significant.
文摘固定/移动网络融合(Fixed-mobile Convergence,FMC)是未来网络演进的重要发展趋势。文章首先对固移网关边界网关功能进行介绍,分析边界网关融合面临的挑战。针对当前融合面临的挑战,利用SDN(Software Defined Networking)与网络功能虚拟化的思想,提出固移网络虚拟化融合解决方案,为运营商未来实现固移网络融合、简化网络结构、降低网络投资运营成本提供了理论指导。
文摘多信道多点分配系统(Mulitichannel Multipoint Distribution System MMDS)是近几年刚刚兴起和获得商业应用的宽带固定无线接入技术。它具有中宽带、中等数据传输速率以及应用灵活、设备安装速度快、投资少、收益大等特点,可以为中小企业提供各种宽带交互式数据、话音和视频传输业务,成为宽带接入技术中不可忽视的重要组成部分。