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Analysis of Porter’s Five Forces Competitive Model in China’s Property Rights Trading Market
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作者 Weinong Wang 《Proceedings of Business and Economic Studies》 2024年第3期206-211,共6页
In recent years,China’s property rights trading market has been extremely competitive,but there are also new contradictions and challenges.This paper aims to analyze the external and internal competitive market of th... In recent years,China’s property rights trading market has been extremely competitive,but there are also new contradictions and challenges.This paper aims to analyze the external and internal competitive market of the property rights market through Porter’s five forces competition model,then find out the problems and defects in the development,thereby promoting the better development and progress of China’s property rights trading market. 展开更多
关键词 Porter’s five forces competitive model Market optimization Innovative development
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The Research of Galanz's Niche Strategy
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作者 Yuxia Gong Yuhua Wu 《Chinese Business Review》 2005年第2期75-78,81,共5页
Niche strategy is one of the competitive strategies based on a small market, and an enterprise enters the market and becomes the leader of the market in the end. Galanz is a typical Chinese manufacturer to execute nic... Niche strategy is one of the competitive strategies based on a small market, and an enterprise enters the market and becomes the leader of the market in the end. Galanz is a typical Chinese manufacturer to execute niche strategy. It makes use of labour force advantage, resource advantage and technologist advantage to enter microwave oven market, and it has been one of the most famous manufacture factories in the world. The success of Galanz gives elicitations to other Chinese manufacturers, and it will inspirit more and more manufacturers appear similar as Galanz. 展开更多
关键词 competitive strategy niche strategy labour force advantage resource advantage technologist advantage microwave oven market
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