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Literal and Free Translation of Chinese-English Brand Names 被引量:2
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作者 BAI Hong BAI Xia 《Sino-US English Teaching》 2007年第2期78-81,共4页
The present paper is intended to describe the two normal methods—free and literal translation used in translating brand names; in the meantime, some common mistakes are discussed in the process of translation. As to ... The present paper is intended to describe the two normal methods—free and literal translation used in translating brand names; in the meantime, some common mistakes are discussed in the process of translation. As to the free and literal translation, the paper discusses some common approaches, or techniques used in the process, which affect the effects of the brand names a lot and have direct influence on the results of the target brand names. In view of the common mistakes, the paper points out some customs, habits, religious beliefs, living environment and cultural factors, which may lead to failures in translating brand names. 展开更多
关键词 brand names literal translation free translation
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Literal or Free Translation in English-Chinese Film Translation-A Case Study of Pride and Prejudice
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作者 刘畅 《海外英语》 2011年第8X期227-229,共3页
As a method of bridging language and culture, translation has played a significant part in connecting the ideas of people all over the world and accelerating the communication in politics, economy, culture, education,... As a method of bridging language and culture, translation has played a significant part in connecting the ideas of people all over the world and accelerating the communication in politics, economy, culture, education, science and technology. China has increased cultural exchanges with many other countries, and a great number of foreign films have flooded into our country. Thus, how to appropriately translate the foreign films becomes an urgent issue. In the process of translating English films to Chinese ones, the translator should use a method to attend to the content of the movie itself, especially recreational artistic features, as well as tremendous differences between English language and Chinese language culture. This paper attempts to compare the different film versions of Pride and Prejudice (edition 1995), and analyzes the examples of literal translation and free translation in order to reveal the difficulty of which translation method to choose in film translation. Thus, based on the comparison, we could get a tentative result that which kind of film version is more accepted by most audiences so that we can provide the film translators some new train of thought. 展开更多
关键词 literal translation free translation FILM translation
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Application of Free Translation in Subtitle Translation
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作者 苏靖雯 《海外英语》 2020年第9期182-183,共2页
With the improvement of aesthetic ideal,the audiences’requirements for subtitle translation is proving.Western films and television series involve western values,lifestyles,languages and cultures.Free translation acc... With the improvement of aesthetic ideal,the audiences’requirements for subtitle translation is proving.Western films and television series involve western values,lifestyles,languages and cultures.Free translation accurately translate the subtitles of western films and TV series into Chinese in a way conforms to the language habits of Chinese audiences.Because of the difference of cultural background and language habit,Chinese audience cannot understand the metaphor and culture in western films and TV plays.Conveying the content of the original text,the subtitle translation of the movie and TV play tries to remove the barriers of un-derstanding which were caused by cultural difference. 展开更多
关键词 Subtitle translation free translation Subtitle translation
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A Dialectical Way between Literal and Free Translation:Taking the Translation of English Similes as an Exemplar
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作者 颜晓英 《海外英语》 2013年第3X期161-163,182,共4页
Simile,as an important figure of speech,is widely used in various texts.And it has its own feature and different subtypes,which require that the translation methods-literal translation and free translation should be a... Simile,as an important figure of speech,is widely used in various texts.And it has its own feature and different subtypes,which require that the translation methods-literal translation and free translation should be adopted dialectically in accordance with the content or form of the similes.Actually,free translation based on literal translation is much better even though adding some extensions or footnotes is employed,too. 展开更多
关键词 SIMILE characteristics DIALECTICAL WAY literal TRA
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Literal Translation and Free Translation
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作者 王华 《宿州师专学报》 2000年第2期68-69,87,共3页
How to use literal translation and free translation in words and expressions, idiom-s ,sentences ,rhetoric ,news reports and literary works.
关键词 literal and free translation words and EXPRESSIONS IDIOMS SENTENCES RHETORIC news REPORTS and LITERARY works.
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Literal Translation and Free Translation
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作者 宋虹 《快乐阅读》 2013年第8期54-54,共1页
There are many kinds of ways and skills about translation, especially literal translation, free translation.
关键词 英语学习 学习方法 阅读知识 阅读材料
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On the Translation of Chinese Four-Character Idioms in Selected Modern Chinese Essays 1
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作者 HOU Wuchen 《Sino-US English Teaching》 2023年第4期158-164,共7页
Chinese idioms are vivid and meaningful,which are the essence of national language.However,due to the great differences between Chinese and western cultures,the translation of Chinese idioms is an extremely complex ta... Chinese idioms are vivid and meaningful,which are the essence of national language.However,due to the great differences between Chinese and western cultures,the translation of Chinese idioms is an extremely complex task.In view of the importance and complexity of its translation,with the translation of Chinese four-character idioms in Selected Modern Chinese Essays 1 as its theme,the paper aims to investigate the application of different translation methods in C-E translation,and adopts Yan Fu’s theory of“faithfulness,expressiveness,and elegance”to judge the translation effects.Through a summary and study of the form and translation effect of idioms,the paper finds that literal translation is often used for straightforward idioms,while free translation is often used for idioms with an extended meaning,and context should be considered when selecting translation methods. 展开更多
关键词 four-character idioms Zhang Peiji literal translation free translation
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Translation of Company Name swithin a Trade Globalization Context--A Case Study of Wuhan Pilot Free Trade Area
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作者 李聪 卫钰珍 吴林 《海外英语》 2020年第11期275-276,284,共3页
Under the further development of trade and economic globalization,the construction of free trade area provides a platform for local enterprises to"go out".In this context,the English translation of company n... Under the further development of trade and economic globalization,the construction of free trade area provides a platform for local enterprises to"go out".In this context,the English translation of company names in Wuhan Pilot Free Trade Area is the basic guarantee for the company to further integrate into the international trade market.Based on the investigation of the current situation of translation of company names in Wuhan Area and the analysis of the problems in the translation,this paper puts forward some specific suggestions to improve the translation quality of company names. 展开更多
关键词 Wuhan Pilot free Trade Area Company Names translation
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On the Requirements and Strategies for Translators in Chinese-English Translation of Tourist Materials
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作者 余红顺 邹瑜 《海外英语》 2017年第2期147-148,共2页
This thesis explores how the translators can produce the closest,natural equivalent of the tourist materials.With readers in mind,the translator should pay attention to adopt applicable strategies corresponding to the... This thesis explores how the translators can produce the closest,natural equivalent of the tourist materials.With readers in mind,the translator should pay attention to adopt applicable strategies corresponding to the context.On the other hand,the requirement for the translator himself/herself is also indispensable,which goes onto their qualities,attitude etc. 展开更多
关键词 ATTITUDE CULTURES DOMESTICATION FOREIGNIZATION free translation
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A Study on the Principle of Chinese Antithetical Couplet Translation
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作者 王小涛 《海外英语》 2011年第7X期195-195,199,共2页
As the quintessence of Chinese culture,Chinese antithetical couplets enjoy a long history and have unique styles.Due to the linguistic and cultural elements,it is difficult to translate Chinese antithetical couplet.Th... As the quintessence of Chinese culture,Chinese antithetical couplets enjoy a long history and have unique styles.Due to the linguistic and cultural elements,it is difficult to translate Chinese antithetical couplet.This paper discusses the literal and free translation principle in Chinese antithetical couplet translation. 展开更多
关键词 CHINESE antithetical COUPLET translation literal translation free translation
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On Peter Newmark's View of Literal Translation
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作者 郑秋芳 《海外英语》 2014年第11X期172-174,共3页
This paper is based on Peter Newmark's view of literal translation as the basic translation method. The author expands it by discussing three situations in which literal translation can be applied as the best tran... This paper is based on Peter Newmark's view of literal translation as the basic translation method. The author expands it by discussing three situations in which literal translation can be applied as the best translation method, including one provided by Peter Newmark, as well as its advantages over other translation methods. 展开更多
关键词 literal translation free translation REFERENTIAL M
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On the Appropriateness of Translation Strategies from the Perspective of Renjian Buddhism’s Translations
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作者 Jianmin Kuang 《Journal of Contemporary Educational Research》 2020年第7期55-62,共8页
This paper discusses the appropriateness of the free translation and literal translation on the basis of the study of Renjian Buddhism’s translations.The result shows that there are more than ten free English transla... This paper discusses the appropriateness of the free translation and literal translation on the basis of the study of Renjian Buddhism’s translations.The result shows that there are more than ten free English translations of Renjian Buddhism in China while only six versions can be found in the English world.Different free translations only focus on one aspect of Renjian Buddhism,which cannot show the whole scene of Renjian Buddhism.For example,translation“humanistic Buddhism”focuses on its humanity,showing the contrariness between“humanism”and“Buddhism”;translation“engaged Buddhism”focuses on its sociality,mistaking“Renjian Buddhism”which is not so engaged as the same Buddhism of Dalai Lama.Due to Renjian Buddhism’s complexity,the phonemic translation of“Renjian Buddhism”is more appropriate to promote its communication with the English World. 展开更多
关键词 Renjian Buddhism Literal translation free translation translation strategy
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The Importance of Literal Translation in Transmitting Culture
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作者 朱草菊 《林区教学》 2008年第2期64-67,共4页
The paper studies the importance of literal translation in transmitting culture. At first, this paper has a brief discussion of translation and culture, exploring the origin, development and function of translation an... The paper studies the importance of literal translation in transmitting culture. At first, this paper has a brief discussion of translation and culture, exploring the origin, development and function of translation and the relationship among culture, language and translation. This includes an analysis of the cultural elements that cause differences in cultural images, including history, custom and religion. At lasu, the paper explores the reasons why literal translation is important in transmitting culture. 展开更多
关键词 CULTURE literal translation free translation
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On the English Translation of Chinese Internet Catchwords from the Perspective of Functional Equivalence Theory
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作者 肖良元 《海外英语》 2017年第2期143-144,共2页
Due to the long history of China,the special features of the Chinese Internet catchwords and the few translations of the Chinese Internet catchwords at home and abroad,it is very hard for the foreigners to comprehend ... Due to the long history of China,the special features of the Chinese Internet catchwords and the few translations of the Chinese Internet catchwords at home and abroad,it is very hard for the foreigners to comprehend the Chinese Internet catchwords.Functional Equivalence Theory is put forward by an American translation theorist,Eugene A.Nida,which casts great influence on the translation circle.This paper applies the literal translation and the free translation to translate the Chinese Internet catchwords in the light of functional equivalence theory. 展开更多
关键词 Chinese Internet catchwords English translation functional equivalence literal translation free translation
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Brief Discussion on Translation Strategies of EST Words
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作者 穆彦霞 《海外英语》 2017年第12期148-149,152,共3页
The 21 stcentury is an era of information technology, and the languages of transmitting information are developing as well. In the past 50 years, a large number of new meanings of new words have been emerged in Englis... The 21 stcentury is an era of information technology, and the languages of transmitting information are developing as well. In the past 50 years, a large number of new meanings of new words have been emerged in English learning. This phenomenon is particularly shown in EST words. As to the translation of EST words, it is becoming more and more important, and a clear and effective method is required to the translation of EST words. From the angle of English Lexicology,this paper first gives a detailed introduction of the sources, the word formations and features of EST words. Then the translation strategies of the Literal and the Free Translation, in EST words translation. Because there exists various of limitations, a more perfect translation is needed to be discussed. 展开更多
关键词 EST words word formations features of EST words literal translation free translation
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Translation of Idioms in Chinese Literature
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作者 赵丹丹 《语言与文化研究》 2009年第1期192-195,共4页
This paper explains two approaches to the translation of idioms in Chinese literature: free translation and literal translation.Chinese idioms,in its broad sense including set phrases,proverbs and two-part allegorical... This paper explains two approaches to the translation of idioms in Chinese literature: free translation and literal translation.Chinese idioms,in its broad sense including set phrases,proverbs and two-part allegorical,have the specific features and rich in their content.By analyzing the basic principles of translation,we can better understand how to make full use of various translation methods,which can lay a good foundation for the translation of Chinese idioms. 展开更多
关键词 IDIOM free translation literal translation METHODS
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Numerals Between English and Chinese and Strategies for Translation on Numerals
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作者 杨平 《海外英语》 2015年第20期168-169,共2页
This dissertation describes four types of different usages of numerals between English and Chinese and three strategies for translation on numerals, namely, literal translation, free translation and explanatory transl... This dissertation describes four types of different usages of numerals between English and Chinese and three strategies for translation on numerals, namely, literal translation, free translation and explanatory translation. 展开更多
关键词 CONNOTATION literal translation free translation explanatory translation
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On Dryden's 3 types of translation
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作者 易艺 《海外英语》 2010年第6X期182-183,共2页
This paper aims at analyzing and comprising the similarities and differences between metaphase and literal translation,paraphrase and free translation.
关键词 METAPHASE literal translation PARAPHRASE free translation
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Blended Literal Communication in Translation
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作者 陈海燕 《海外英语》 2011年第10X期178-181,共4页
There is a natural tension between Literal and Communication translation methods and has been going on now for two millenniums. We must be faithful to the original meaning of the source language (SL) and accurate in o... There is a natural tension between Literal and Communication translation methods and has been going on now for two millenniums. We must be faithful to the original meaning of the source language (SL) and accurate in our translation but flexible enough to communicate naturally to the target language (TL) readers. While it may seem hopeless to truly communicate with all languages and cultures, with the growing global economy and the more interdependent we become, it is even more important that we continue to try to blend our thoughts and hearts together. So with foolish confidence and wise trepidation, this paper will wade into the age long discussion on the practice of translation and teaching, attempting to reconcile the theories of literal or semantic and free or communication translation theories. 展开更多
关键词 translation literal SEMANTIC free COMMUNICATION accuracy FLEXIBILITY BLEND
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Brief Introduction to ldiom and lt's translation
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作者 李淑春 戴志华 《黄冈职业技术学院学报》 2004年第1期95-99,共5页
An idiom is a phrase or sentence,which means something differe nt from the meaning of separate words. Idioms come from long-time use. Connected with the background of economy、geographical conditions,customs,state of ... An idiom is a phrase or sentence,which means something differe nt from the meaning of separate words. Idioms come from long-time use. Connected with the background of economy、geographical conditions,customs,state of mind,etc,idioms reflect the real life. Different people have both similar and different idioms. Idioms have their own features. There are many methods in translating idioms. Literal translation,synonym translation and free translation are the main three. 展开更多
关键词 成语 自由翻译 同义词 文学翻译 英语
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