In this case study we explore Cicero’s processes of framing and image-building regarding the concept of an anti-mother/-woman.For this we examine Cicero’s portrayal of Sassia,a woman who features as one of the main ...In this case study we explore Cicero’s processes of framing and image-building regarding the concept of an anti-mother/-woman.For this we examine Cicero’s portrayal of Sassia,a woman who features as one of the main antagonists of his speech Pro Cluentio.We analyse Cicero’s depiction of Sassia’s evilness towards her son,Cluentius,through the lens of frame and framing theories.By doing so,this case study aims to present a deeper understanding of Cicero’s stratagems(e.g.,priming,calling for action;nudging,pushing someone towards action;and affordance,offering a frame to act outside of or within)which were employed in order to devise a negative characterisation of Sassia.The application of this methodological approach to Cicero’s framing of Sassia provides a new scope for analysing not only the classical text itself but also for the analysis of ancient human society to which it belonged.展开更多
This paper analyzed tourism resources in Ciqikou Town,summarized the town's tourism status by using questionnaire survey method.Tourism status of Ciqikou Town showed as follows:the narrow range of target market,th...This paper analyzed tourism resources in Ciqikou Town,summarized the town's tourism status by using questionnaire survey method.Tourism status of Ciqikou Town showed as follows:the narrow range of target market,the low consumption level with young or middle age base,lack of international promoting activities with low recognition,frequently returning of tourists with high reputation and lack of distinctive characteristics.Although having good resources,specific image-building of tourism was still lacked in the town.To promote sustained and rapid development of tourism in Ciqikou Town,based on TIS(Tourism Image System),the author gave suggestions to image-building of Ciqikou Town from the following 3 aspects:MIS(Mind Identity System),BIS(Behavior Identity System) and VIS(Visual Identity System).展开更多
文摘In this case study we explore Cicero’s processes of framing and image-building regarding the concept of an anti-mother/-woman.For this we examine Cicero’s portrayal of Sassia,a woman who features as one of the main antagonists of his speech Pro Cluentio.We analyse Cicero’s depiction of Sassia’s evilness towards her son,Cluentius,through the lens of frame and framing theories.By doing so,this case study aims to present a deeper understanding of Cicero’s stratagems(e.g.,priming,calling for action;nudging,pushing someone towards action;and affordance,offering a frame to act outside of or within)which were employed in order to devise a negative characterisation of Sassia.The application of this methodological approach to Cicero’s framing of Sassia provides a new scope for analysing not only the classical text itself but also for the analysis of ancient human society to which it belonged.
文摘This paper analyzed tourism resources in Ciqikou Town,summarized the town's tourism status by using questionnaire survey method.Tourism status of Ciqikou Town showed as follows:the narrow range of target market,the low consumption level with young or middle age base,lack of international promoting activities with low recognition,frequently returning of tourists with high reputation and lack of distinctive characteristics.Although having good resources,specific image-building of tourism was still lacked in the town.To promote sustained and rapid development of tourism in Ciqikou Town,based on TIS(Tourism Image System),the author gave suggestions to image-building of Ciqikou Town from the following 3 aspects:MIS(Mind Identity System),BIS(Behavior Identity System) and VIS(Visual Identity System).
