Innovation and Development Trends in ASEAN Marketing Models in the Digital Age

The digital wave is reshaping the global economic landscape with unprecedented force,especially in the dynamic and promising ASEAN region.Southeast Asia,a multicultural gathering place composed of ten countries,is experiencing profound changes due to the digital revolution,and its marketing model is also displaying new vitality.With soaring internet penetration,widespread use of smartphones,and the booming rise of social media,ASEAN markets have become at the forefront of global digital marketing innovation.This transformation is not only about the application of technology but also involves a comprehensive shift in thinking,consumer behavior,and business strategy.The purpose of this paper is to explore in depth how ASEAN marketing models are innovating in this era and to identify future trends,with a view to providing insights for companies to help them remain competitive in the rapidly changing market.

Analysis on Tremella Industrial Development in Tongjiang Based on SWOT Model

Through field investigation and relevant literature materials, the status and problems of Tremella industrial development in Tongjiang were analyzed by SWOT model. The countermeasures such as strengthening scientific and technological innovation, expanding money input, strengthening the brand construction, focusing on the introduction and cultivation of leading enterpdses were put forward, in order to provide theoretical basis and intellectual support for the industrial policy-making of government, and provide references for the sustainable development of tremella industry in Tongjiang.

Green and compatible industrial development in Western China

Western China has lagged a lot in terms of industrial structure and economic development,compared with the national average.And China announced its target of CO_2 emission reduction,i.e.by 2020,CO_2 emission per GDP will drop by40-45%compared with 2005.The target will be incorporated into China's long-term industrial planning.Against this background,this paper will make a comprehensive examination of the industrial development of Western China,aiming to discover a green and compatible way.First,we analyze the spatiotemporal evolution of regional industrial structure for the period 2000-2010.Second,we try to discover the industrial structure optimization path for Western China by employing the Vector Auto Regression model.Lastly,we try to provide some advice and suggestions for further industrial development in Western China.Our examination shows that further industrial development in Western China should pay full attention to resource conservation and recycling,and develop on a green and compatible path.

Towards a Model-Driven IEC 61131-Based Development Process in Industrial Automation

The IEC 61131-3 standard defines a model and a set of programming languages for the development of industrial automation software. It is widely accepted by industry and most of the commercial tool vendors advertise compliance with it. On the other side, Model Driven Development (MDD) has been proved as a quite successful paradigm in general-purpose computing. This was the motivation for exploiting the benefits of MDD in the industrial automation domain. With the emerging IEC 61131 specification that defines an object-oriented (OO) extension to the function block model, there will be a push to the industry to better exploit the benefits of MDD in automation systems development. This work discusses possible alternatives to integrate the current but also the emerging specification of IEC 61131 in the model driven development process of automation systems. IEC 61499, UML and SysML are considered as possible alternatives to allow the developer to work in higher layers of abstraction than the one supported by IEC 61131 and to more effectively move from requirement specifications into the implementation model of the system.

Evolution History and Development Trend of Industrialized Live Pig Breeding Model in China

Tremendous achievements of live pig industry in China are closely related to the industrialization of the industry,and development trend of the latter is essential for maintaining sustained and stable development of animal husbandry.The paper,on the basis of defining the evolution of industrialized live pig breeding model,elaborated the industrialized operation models of live pig industry in China since 1978,i.e.household operation,large-scale operation,and industrialized operation.The external environment for the development of live pig industry was analyzed,such as global economic competition,development of experience economy,and stronger green consciousness of consumers.Then development trend of industrialized live pig breeding was analyzed as"expanding international market,consolidating domestic market,integrating resources of live pig industry for the integrated operation,promoting the industrialization model and breeding technology driven by live pig processing,applying animal welfare and the internet of things in live pig breeding industry".

Study on the After-evaluation Index System and Evaluation Model of Industrial Estate Land Development Project

According to the modem management theories and the characters of industrial estate land development project, this paper studies the after-evaluation＇s content and method of industrial estate land development project and puts forward the index system of course after-evaluation, finance after-evaluation and society after-evaluation. Moreover, this paper also brings forward the method and model of synthetic after-evaluation.

Analysis of Porter’s Five Forces Competitive Model in China’s Property Rights Trading Market

In recent years,China’s property rights trading market has been extremely competitive,but there are also new contradictions and challenges.This paper aims to analyze the external and internal competitive market of the property rights market through Porter’s five forces competition model,then find out the problems and defects in the development,thereby promoting the better development and progress of China’s property rights trading market.

Technological innovation,market proximity,and China's industrial green development

Due to environmental damage and natural resource scarcity,the promotion of industrial green development to spur the industrial economy is of concern to many countries.We construct a theoretical framework of technological innovation,market proximity,and industrial green development and subsequently test it empirically.First,the results reveal that technological innovation is beneficial to industrial green development;technological innovation has a positive impact on industrial green development in adjacent regions through technology spillover,but human capital spillover has the opposite effect;the international market can effectively promote industrial green development,but the domestic market does the opposite.Second,the interaction between technology spillover,human capital spillover,and domestic and international markets is beneficial to industrial green development.However,the interaction between domestic and international markets imposes an inhibitive effect on industrial green development.Based on the findings,we make recommendations to improve the level of industrial green development.

A Study of the Industrial Circular Economy Using an Essence Analysis Model

The concept of a circular economy can be applied to different business fields.The development of the existing industrial cycles with an overemphasis on economic development and the twisting concept of a circular economy,has limited any substantial contribution of the circular economy to environmental resources.In some cases,resources are even being consumed to create resource recycling.This puts a greater burden on the environment.To gain an understanding of the actual value of a circular economy to the environment and resources,an“Essence Analysis Model”has been used in this study.This combines sustainable development issues in a multi-faceted and multi-leveled analysis of the industrial circular economy model to guide its development more directly towards fundamentals.An analysis of the results of the“Essence Analysis Model”was used to find and change the original strategy,and develop a means of improving the circular economy model.The results of the study make an essential contribution to the sustainable development of environmental resources and the reduction of greenhouse gas emission.

The Macromarket Law and Development Models of Wool and Cotton Industries

According to the macromarket law, the total supply will go to equilibrium with the total demand for the world as a whole. Textiles are consumables, the total demand of which must be proportional to the population. For any large district, the share ratio - the ratio of the local productivity world share to the local population world share,will approach unity in long term period. The uncommon prosperity of the textile industry in the developed countries before the Second World War had been established by super economical means of the old era. The developing countries nowadays have no such means, and will never be able to establish the local textile Industry to an uncommon large scale. The development model of the textile industry must be in four stages: the first two are common both for the developed and for the developing countries, namely demand leading - supply leading. The third stage is quite different: uncommon expansion followed by significant declination, for the developed, and the re -

A Study on the Interaction among Financial Development,Industrial Adjustment and Urbanization

This paper attempts to study the interactive relationship among financial development,industrial structure adjustment and urbanization in China.Based on the data from 1978 to 2018,this paper establishes a VAR model for empirical analysis.The results show that after the impulse response analysis and variance decomposition of the model,industrial structure adjustment and urbanization have a positive impact on financial development in the long run.Financial development and industrial structure adjustment do not play a positive role in the process of urbanization,and there is still room for further development.It is suggested that the state should strengthen the financial support for urbanization so that the two can develop in coordination.At the same time,we should adhere to the simultaneous development of industrial structure adjustment and urbanization to ensure the simultaneous development of financial scale and efficiency.

The Development Model and Countermeasures of China's Next Generation AI Industry

In the new round of IT revolution, the AI industry has become a new engine driving economic growth. In such a context, major developed countries actively prepare and plan for this industry, and China also attaches great importance to next-generation AI development. At present, the China's nextgeneration AI industry has distinctive shortcomings in the development of core chips, basic algorithms and corresponding talents. China should make full use of its enormous advantages and favorable conditions in technology and sensibly choose from a development model of business innovation, fast iteration, application layer driving base layer, and self-developed technology standards. By drawing on the experience of developed countries, China can accelerate its building and improvement of government supported mechanisms, upgrade its system of venture capital and services, enhance the advancement of basic research in chips and algorithms, and invest more in the cultivation and introduction of next-generation AI talents in a bid to quickly strengthen the core competitiveness of the China's next-generation AI industry.

Research on the Modern Cultural Industry Development Model under the Background of Economic Globalization

In this paper, we conduct research on the modern cultural industry development model under the background of economic globalization. When we talk about traditional culture, cannot leave to distinguish and judge of value as the peel and transformation of traditional culture, dominated by modern value consciousness undoubtedly, however, long-term since, the consciousness of the value formation of the modern transformation of traditional culture consciously or conscious disturbance. The inheritance and transformation of traditional culture, inevitably contains the value pursuit as this kind of value pursuit, in the modern social group formation and transport, in modern people’s needs and meet the needs of this relationship. Our research proposes the novel perspective of the related issues that will be meaningful and necessary.

An Analytic Model of Industrial Structure

Taking Deyang as an example of middle and small city, this paper analysesmain factors related to industry development, constructs an appropriateAnalytic Hierarchy Process (AHP) model, and finally obtains the priordevelopment sequence of major industries of Deyang.

The Impact of the Agency Role-Based Model on Decision Making in Real Estate Development Projects

The professionalism of real estate development makes the decision-making environment of development relatively complicated.Building the decision model can help investors make reasonable decisions in real estate development.This paper analyses the construction project of Berlin Brandenburg Airport by using the agency role-based model of real estate development proposed by Adams&Tiesdell.The research found that the existing research is looking for different objective factors from real estate development cases,without analysing the influence of actors involved in the development process on the entire real estate development decision.In the process of real estate development,not only the changes in the market environment should be considered,but also the influence of different roles on decision-making in the development process.The conclusion of this paper provides a useful supplement to the real estate development model and proposes specific improvement measures.

营商环境、产业转移与区域协调发展

营商环境已成为推进产业转移和区域协调发展的关键变量。高度重视优化中西部地区营商环境、鼓励东部地区产业向中西部迁移而不是向海外转移,对推动比较优势在东部和中西部之间的转化、促进产业转型升级和区域协调发展,具有积极的实践价值。现阶段,全球产供链重组要求着力提升产业链供应链韧性和安全水平,这就需要通过提升中西部地区的竞争优势,让一些产业循环留在国内,增强中国在全球产供链体系中的自主可控能力。同时,全国统一大市场建设要求中央做好区域协调的战略准备,将过去地方政府依靠创造优惠政策洼地参与区域竞争,转变为创造更好更优的营商环境、建设高标准市场体系。为此,需要加快推进实施市场取向的竞争政策;需要让中国的产业政策转型为中央主导型,促进地方产业政策转向鼓励公平竞争和效率竞争;需要通过再造市场规则、融资环境、政府服务环境、司法环境、公共服务平台等,多管齐下改善中西部地区营商环境。

数字经济发展促进产业结构转型升级的实证研究

从理论上来说,数字经济发展通过影响产业间结构转变、产业内劳动生产率提升和产业资源配置效率提高等方式来促进产业结构转型升级。文章以我国247个地级及以上城市2016—2019年的数据为例,采用固定效应模型分析数字经济发展对产业结构转型升级的影响。实证结果发现:数字经济发展对第一维度、第二维度和第三维度产业结构转型升级均具有显著的促进作用,子样本数据的实证结果和采取替代变量的实证结果均支持这一研究结论;在控制内生性问题后,研究结论依然成立。进一步的机制检验发现,数字经济发展主要通过消费升级效应和技术外溢效应两种途径促进产业结构转型升级。

市场激励型环境规制与区域绿色创新效率——基于产业结构优化的中介作用和财政分权的调节作用

市场激励型环境规制是解决环境治理负外部性、推进区域绿色创新效率的重要途径。以2005~2020年省级面板数据为研究对象,采用系统广义矩模型(GMM)法检验市场激励型环境规制对区域绿色创新效率的影响效应及作用机理。结果表明:市场激励型环境规制能够显著促进区域绿色创新效率的提升;从影响机制来看,市场激励型环境规制可以通过促进产业结构合理化和产业结构高级化显著促进区域绿色创新效率的提升。此外,有效的财政分权环境能够正向调节市场激励型环境规制与区域绿色创新效率的关系。

统一大市场建设对城际经济协同发展的影响研究

城际经济协同发展是我国现代化城际发展格局构建的重要方向,而统一大市场建设在城际经济协同发展进程中发挥着重要作用。文章基于2011—2020年全国243个地级及以上城市构成的29403组两两城市对样本,实证检验统一大市场建设对城际经济协同发展的影响效应及其作用机制和调节效应。研究发现:统一大市场建设显著促进我国城际经济协同发展,在处理内生性问题和进行稳健性检验后结论依然成立;处于同一区域内部的城市间统一大市场建设推动经济协同发展的作用强于不同区域城市间的作用;统一大市场建设可以通过产业结构优化和市场需求驱动,促进城际经济协同发展;经济关联度可以强化统一大市场建设对城际经济协同发展的促进作用,而地理临近性的调节作用并不显著。

提升产业链韧性和安全水平:时代背景、风险挑战与靶向进路

提升产业链韧性和安全水平是谋求全球产业链分工主动权和话语权的战略性布局。在全球产业链加速重构的背景下,我国产业链安全稳定面临内外部的风险和挑战。从外部来看,主要面临新的地缘政治掣肘、发达国家制造业回流与发展中国家制造业分流的双重挤压以及高精尖技术领域受到“卡脖子”技术封锁等风险;从内部来看,仍面临如何破除产业链安全稳定面临的体制机制障碍、提升产业链自主可控能力以及降低部分粮食、能源资源和重要产业链的高进口集中度等挑战。对此,可通过加快培育“以我为主”的产业链合作体系、打造高标准配套与高水平营商环境以及突破“卡脖子”技术封锁等措施来应对外部风险;通过有序推进全国统一大市场建设、全面提升产业链自主可控能力以及加快产业体系分散化布局等措施来应对内部挑战,从而实现提升我国产业链韧性和安全水平的战略目标。