With the deepening of the“Belt and Road”initiative,Chinese enterprises are facing unprecedented opportunities and challenges for international cooperation.This paper mainly analyzes the current situation,existing pr...With the deepening of the“Belt and Road”initiative,Chinese enterprises are facing unprecedented opportunities and challenges for international cooperation.This paper mainly analyzes the current situation,existing problems,and coping strategies of enterprise international cooperation management in the context of the“Belt and Road”.This article expounds on the importance of the“Belt and Road”initiative for international cooperation of enterprises and analyzes the key links of international cooperation management of enterprises from the aspects of internationalization strategy,cross-cultural management,risk prevention and control,and resource integration.Finally,combined with the case,this paper puts forward the management strategies and suggestions that enterprises should adopt in international cooperation,to provide a useful reference for Chinese enterprises in international cooperation in the construction of the“Belt and Road.”展开更多
This paper, with the training of the international talents possessing remarkable English listening and speaking ability,mainly discusses the specific application of the cognitive strategy in different stages of colleg...This paper, with the training of the international talents possessing remarkable English listening and speaking ability,mainly discusses the specific application of the cognitive strategy in different stages of college English listening comprehension.It is expected that the paper can bring some useful enlightenments on the international talents training.展开更多
As the economic globalization deepens, trades among nations are steadily increasing. Therefore, the international business negotiations become more and more significant. In the process of negotiations, the application...As the economic globalization deepens, trades among nations are steadily increasing. Therefore, the international business negotiations become more and more significant. In the process of negotiations, the application of appropriate strategies is necessary for negotiators to reach an agreement smoothly. However, the non-verbal communication plays an important role to some extent in real international business negotiations. This article tends to explore the application of non-verbal strategies in the international business negotiations.展开更多
Under the influence of economic globalization, international business negotiation is becoming more and more frequent. Politeness principle is an important pragmatic strategy in international business negotiation, repr...Under the influence of economic globalization, international business negotiation is becoming more and more frequent. Politeness principle is an important pragmatic strategy in international business negotiation, representing good cultural quality and professional ethics image. In the course of business negotiation, how to properly use politeness language and pay attention to politeness strategy will affect the result of negotiation.展开更多
Taishan Shigandang is a widely-spread subculture and an important part of Taishan subculture. Today, there is a great challenge to its protection and development. This paper analyzed the necessity and feasibility of i...Taishan Shigandang is a widely-spread subculture and an important part of Taishan subculture. Today, there is a great challenge to its protection and development. This paper analyzed the necessity and feasibility of its international marketing based on Segmenting, Targeting and Positioning strategy(STP strategy)展开更多
Bargaining between the host country and oil companies is very common to international oil and gas development projects.The existence of information asymmetry gives the host country an endogenous bargaining advantage.F...Bargaining between the host country and oil companies is very common to international oil and gas development projects.The existence of information asymmetry gives the host country an endogenous bargaining advantage.Foreign oil companies might change their unfavorable negotiating position by changing the order of bidding and adjusting bidding strategies.This paper introduces both factors into a bilateral bargaining model to study the impact of information asymmetry and bidding order on the strategy and equilibrium returns of oil companies.According to the ownership of the right to bid first,two scenarios are designed for the model to compare the equilibrium returns of the host country and oil companies.The results show that:1)There is a first-mover advantage in the process of bilateral bidding,so oil companies better bid first;2)The information asymmetry will lead to a higher nominal income ratio of oil companies and a lower nominal income ratio of the host country,but it doesn’t affect the total income ratio at all.展开更多
Since the 2008 international financial crisis, international political and economic disorder has become obvious. Major reasons are the decline of US-led Western developed economies' global influence; US and other ...Since the 2008 international financial crisis, international political and economic disorder has become obvious. Major reasons are the decline of US-led Western developed economies' global influence; US and other Western countries inaction or ineffective actions; power diffusion allowing non-state actors to intervene; a global governance short of needed rules; and mainstream economic theory's overemphasis on market roles. International disorder is a long-term process posing a potential threat to China's national interests. The situation challenges China to create an international economic and trade order, thereby shaping itself as prophet of global free trade, shaper of international economic and trade rules, and trendsetter for globalization.展开更多
The international situation is evolving more impressively than it has at any time since the end of the Cold War. Globalization has been in decline. Nations are scrambling to gain greater influence. The intemational st...The international situation is evolving more impressively than it has at any time since the end of the Cold War. Globalization has been in decline. Nations are scrambling to gain greater influence. The intemational strategic pattern is being adjusted. Many countries have problems with public management, and are faced with a new array of social trends and increasingly popular movements. The world is entering a new era full of chaos and anxiety. Mankind once again faces significant trade-offs and choices in peace and conflict, development and recession, openness and isolation, liberalism and conservatism. China strives to advocate win-win cooperation and lead the trend of reform and opening to maintain a favorable external environment despite world chaos, and enhance status and institutional fights in the international system. China's 30 years of development was successful in the process of integrating into the existing international system; China is a participant as well as a builder of the international system, rather than a challenger or a subversive. In the future, with a constructive attitude, China will promote the international system in a more reasonable direction together with international partners, in order to better safeguard world peace and security, and promote sustainable development throughout the world.展开更多
Nowadays,with the rapid development of economy and technology,Chinese film&television industry has made great advancement,owning a prosperous domestic market and gaining a lot of profits.However,the overseas marke...Nowadays,with the rapid development of economy and technology,Chinese film&television industry has made great advancement,owning a prosperous domestic market and gaining a lot of profits.However,the overseas market of Chinese film&television works is still lagging behind.As the economic globalization has fastened the free trade in the world,its international distribution is important for it could represent Chinese cultural values and help to spread Chinese"soft power".Therefore,some strategies would be proposed in the essay,in order to solve the existing problems in the international distribution of Chinese film&television works,such as box-office deficits,cultural discounts and trade barriers,etc.展开更多
Common interest is the shared and convergent parts of national interests in the state of inter-dependency, composed of common benefits and common threats, and provides the foundation for international cooperation unde...Common interest is the shared and convergent parts of national interests in the state of inter-dependency, composed of common benefits and common threats, and provides the foundation for international cooperation under bilateral, multilateral and global frameworks. This paper will take the concept of common interest on the level of international politics as the core and supplement it with thoughts, ideas and practices of the CPC and China's government leaders to sort out innovations made in China's common interest theory and international strategic thoughts since 1989, as well as sum up the basic implications of China's common interest theory and the rules of its evolution so as to offer a brand new dimension for Marxist international strategic studies in China.展开更多
The paper presents theoretical reflection upon international marketing strategy in the framework of internationalization and globalization of the market. It consists of four parts. The first one debates the nature and...The paper presents theoretical reflection upon international marketing strategy in the framework of internationalization and globalization of the market. It consists of four parts. The first one debates the nature and reasons for corporate internationalization. The second part shows an international marketing strategy in the concept of corporate expansion. The strategy consists of two elements: the basic dimensions of foreign market entry modes (part 3) and business presence strategies in overseas markets (part 4). This paper proposes a theoretical framework for research conducted by Department of Marketing of the Cracow University of Economics. The research has been conducted as a part of grant received by Polish National Centre of Science.展开更多
Over the five years between the 18 th and 19 th National Congress of the CPC, the new generation of Chinese leadership, with Xi Jinping at the core, has proposed a series of ideas, theories, concepts and initiatives, ...Over the five years between the 18 th and 19 th National Congress of the CPC, the new generation of Chinese leadership, with Xi Jinping at the core, has proposed a series of ideas, theories, concepts and initiatives, built a whole set of organizational structures and mechanisms,enriched and improved foreign strategic plans, overcome a host of territorial and sovereign difficulties through the construction and use of the Belt and Road Initiative, breathed new life into head of state diplomacy and other diplomatic forms, and formulated China's international strategic thought and structure for the new era. These developments have positioned China as a great power and led to three major historic achievements, laying an important foundation for China to move from regional big power to global strong power. However, the time-space particularity of China's rise has meant that some structural issues cannot be solved easily, while some new problems are mushrooming. The 19 th National Congress of CPC set higher task objectives for China's international strategy in the new era,and this calls for China's international strategic circle to continue its innovation in both theory and practice.展开更多
In November 2016,Donald Trump,the Republican presidential candidate,defeated the highly popular Hillary Clinton,and became president elect of the United States.It is generally believed that Trump’s policies are hard ...In November 2016,Donald Trump,the Republican presidential candidate,defeated the highly popular Hillary Clinton,and became president elect of the United States.It is generally believed that Trump’s policies are hard to predict because of his lack of political experiences.The author believes that,it is necessary for the US展开更多
Since the end of the cold war,there has been profound adjustment in the development of international relations.In particular,entering the third decade after the Cold War,the adjustment has picked up pace and taken on ...Since the end of the cold war,there has been profound adjustment in the development of international relations.In particular,entering the third decade after the Cold War,the adjustment has picked up pace and taken on all the more fundamental influence in an all-round way.The change and adjustment in international relations has shown that the existing international system is not functioning well to展开更多
This study aims to clarify the factors that form rice prices for different producing areas and brands in Japan, while ascertaining consumers' criteria in purchasing rice and their preference for taste in China, in or...This study aims to clarify the factors that form rice prices for different producing areas and brands in Japan, while ascertaining consumers' criteria in purchasing rice and their preference for taste in China, in order to establish the method to formulate an overseas marketing strategy for Japanese rice.展开更多
The construction of Hainan International Tourism Island creates a promising prospect for the development of its tropical leisure agro-tourism, and the latter will contribute a lot to the former in the fields of econom...The construction of Hainan International Tourism Island creates a promising prospect for the development of its tropical leisure agro-tourism, and the latter will contribute a lot to the former in the fields of economy, ecology and culture. The present situation and development prospects of tropical leisure agro-tourism in the context of constructing International Tourism Island in Hainan are introduced in this study, SWOT analysis of tropical leisure agro-tourism in Hainan is conducted, causes of imperfect tropical leisure agro-tourism in Hainan Island are elaborated such as insufficient understanding and investment, fragile infrastructure and lack of overall tourism planning despite its abundant tropical agricultural resources, marine resources, forest resources and ecological resources as well as convenient transportation. Combining with the opportunities and challenges in developing tourism industry, targeted strategies are proposed for promoting the tropical leisure agro-tourism, that is, enhancing understanding about leisure agro-tourism; determining the target and orientation of tourism planning through basic classification, properly defining functional divisions and spatial layout; improving relevant laws and regulations about tourism industry; attaching more importance in attracting alien investment; fully developing the tropical, marine, green and ecological features of tropical leisure agro-tourism in Hainan Island; cultivating resources, scenic spots and products of different types respectively in tourism development, especially culturing typical products; protecting ecological environment, implementing sustainable development of tourism industry; making innovations in marketing, accurately subdividing tourism market.展开更多
Considering the circumstances of Chinese oil companies and the latest development of international politics and world oil situation, this paper analyzes the implication and main factors of international political risk...Considering the circumstances of Chinese oil companies and the latest development of international politics and world oil situation, this paper analyzes the implication and main factors of international political risk for Chinese oil companies, and presents the principles, mode and scoring method for the assessment of international political risk. Strategies and suggestions to manage international political risk in their overseas business are provided for Chinese oil companies.展开更多
The fourth wave science and technology revolution is quickly ushering in a worldwide military revolution.The major powers such as the United States,Russia and China are all striving to catch up with the wave by accele...The fourth wave science and technology revolution is quickly ushering in a worldwide military revolution.The major powers such as the United States,Russia and China are all striving to catch up with the wave by accelerating their own research on new military technology and the deployment of new military equipment.This presents significant changes to the international security system:the existing disarmament and arms control system is on the brink of collapse,strategic competition among the big powers has intensified,and the risk of global turbulence is on the rise.The future of international security and its mechanism depends both on the method and direction of the technology revolution,and on the ability of the big powers to put aside their differences and avoid conflict in the major arenas of competition.In this process,China should seek to play a bigger and more constructive role.This would not only be conducive to world peace and development,but is also the only way for China to secure a seat in the future international system.展开更多
文摘With the deepening of the“Belt and Road”initiative,Chinese enterprises are facing unprecedented opportunities and challenges for international cooperation.This paper mainly analyzes the current situation,existing problems,and coping strategies of enterprise international cooperation management in the context of the“Belt and Road”.This article expounds on the importance of the“Belt and Road”initiative for international cooperation of enterprises and analyzes the key links of international cooperation management of enterprises from the aspects of internationalization strategy,cross-cultural management,risk prevention and control,and resource integration.Finally,combined with the case,this paper puts forward the management strategies and suggestions that enterprises should adopt in international cooperation,to provide a useful reference for Chinese enterprises in international cooperation in the construction of the“Belt and Road.”
文摘This paper, with the training of the international talents possessing remarkable English listening and speaking ability,mainly discusses the specific application of the cognitive strategy in different stages of college English listening comprehension.It is expected that the paper can bring some useful enlightenments on the international talents training.
文摘As the economic globalization deepens, trades among nations are steadily increasing. Therefore, the international business negotiations become more and more significant. In the process of negotiations, the application of appropriate strategies is necessary for negotiators to reach an agreement smoothly. However, the non-verbal communication plays an important role to some extent in real international business negotiations. This article tends to explore the application of non-verbal strategies in the international business negotiations.
文摘Under the influence of economic globalization, international business negotiation is becoming more and more frequent. Politeness principle is an important pragmatic strategy in international business negotiation, representing good cultural quality and professional ethics image. In the course of business negotiation, how to properly use politeness language and pay attention to politeness strategy will affect the result of negotiation.
文摘Taishan Shigandang is a widely-spread subculture and an important part of Taishan subculture. Today, there is a great challenge to its protection and development. This paper analyzed the necessity and feasibility of its international marketing based on Segmenting, Targeting and Positioning strategy(STP strategy)
基金the financial support provided by the Humanities and Social Sciences Program of Chinese Ministry of Education(Grant Nos.19YJCZH106 and 20YJCZH201)National Natural Science Foundation of China(Grant Nos.71904111 and 71774105)Program for the Philosophy and Social Sciences Research of Higher Learning Institutions of Shanxi(Grant No.201803079,2nd[2018]of Jin Education)。
文摘Bargaining between the host country and oil companies is very common to international oil and gas development projects.The existence of information asymmetry gives the host country an endogenous bargaining advantage.Foreign oil companies might change their unfavorable negotiating position by changing the order of bidding and adjusting bidding strategies.This paper introduces both factors into a bilateral bargaining model to study the impact of information asymmetry and bidding order on the strategy and equilibrium returns of oil companies.According to the ownership of the right to bid first,two scenarios are designed for the model to compare the equilibrium returns of the host country and oil companies.The results show that:1)There is a first-mover advantage in the process of bilateral bidding,so oil companies better bid first;2)The information asymmetry will lead to a higher nominal income ratio of oil companies and a lower nominal income ratio of the host country,but it doesn’t affect the total income ratio at all.
文摘Since the 2008 international financial crisis, international political and economic disorder has become obvious. Major reasons are the decline of US-led Western developed economies' global influence; US and other Western countries inaction or ineffective actions; power diffusion allowing non-state actors to intervene; a global governance short of needed rules; and mainstream economic theory's overemphasis on market roles. International disorder is a long-term process posing a potential threat to China's national interests. The situation challenges China to create an international economic and trade order, thereby shaping itself as prophet of global free trade, shaper of international economic and trade rules, and trendsetter for globalization.
文摘The international situation is evolving more impressively than it has at any time since the end of the Cold War. Globalization has been in decline. Nations are scrambling to gain greater influence. The intemational strategic pattern is being adjusted. Many countries have problems with public management, and are faced with a new array of social trends and increasingly popular movements. The world is entering a new era full of chaos and anxiety. Mankind once again faces significant trade-offs and choices in peace and conflict, development and recession, openness and isolation, liberalism and conservatism. China strives to advocate win-win cooperation and lead the trend of reform and opening to maintain a favorable external environment despite world chaos, and enhance status and institutional fights in the international system. China's 30 years of development was successful in the process of integrating into the existing international system; China is a participant as well as a builder of the international system, rather than a challenger or a subversive. In the future, with a constructive attitude, China will promote the international system in a more reasonable direction together with international partners, in order to better safeguard world peace and security, and promote sustainable development throughout the world.
文摘Nowadays,with the rapid development of economy and technology,Chinese film&television industry has made great advancement,owning a prosperous domestic market and gaining a lot of profits.However,the overseas market of Chinese film&television works is still lagging behind.As the economic globalization has fastened the free trade in the world,its international distribution is important for it could represent Chinese cultural values and help to spread Chinese"soft power".Therefore,some strategies would be proposed in the essay,in order to solve the existing problems in the international distribution of Chinese film&television works,such as box-office deficits,cultural discounts and trade barriers,etc.
基金the initial result of the special think-tank research project "Evaluation and Prospect of China-Germany All-Around Strategic Partnership"(2017) of Tongji Universitysupported by the Central University Basic Research Fund of Tongji University
文摘Common interest is the shared and convergent parts of national interests in the state of inter-dependency, composed of common benefits and common threats, and provides the foundation for international cooperation under bilateral, multilateral and global frameworks. This paper will take the concept of common interest on the level of international politics as the core and supplement it with thoughts, ideas and practices of the CPC and China's government leaders to sort out innovations made in China's common interest theory and international strategic thoughts since 1989, as well as sum up the basic implications of China's common interest theory and the rules of its evolution so as to offer a brand new dimension for Marxist international strategic studies in China.
文摘The paper presents theoretical reflection upon international marketing strategy in the framework of internationalization and globalization of the market. It consists of four parts. The first one debates the nature and reasons for corporate internationalization. The second part shows an international marketing strategy in the concept of corporate expansion. The strategy consists of two elements: the basic dimensions of foreign market entry modes (part 3) and business presence strategies in overseas markets (part 4). This paper proposes a theoretical framework for research conducted by Department of Marketing of the Cracow University of Economics. The research has been conducted as a part of grant received by Polish National Centre of Science.
文摘Over the five years between the 18 th and 19 th National Congress of the CPC, the new generation of Chinese leadership, with Xi Jinping at the core, has proposed a series of ideas, theories, concepts and initiatives, built a whole set of organizational structures and mechanisms,enriched and improved foreign strategic plans, overcome a host of territorial and sovereign difficulties through the construction and use of the Belt and Road Initiative, breathed new life into head of state diplomacy and other diplomatic forms, and formulated China's international strategic thought and structure for the new era. These developments have positioned China as a great power and led to three major historic achievements, laying an important foundation for China to move from regional big power to global strong power. However, the time-space particularity of China's rise has meant that some structural issues cannot be solved easily, while some new problems are mushrooming. The 19 th National Congress of CPC set higher task objectives for China's international strategy in the new era,and this calls for China's international strategic circle to continue its innovation in both theory and practice.
文摘In November 2016,Donald Trump,the Republican presidential candidate,defeated the highly popular Hillary Clinton,and became president elect of the United States.It is generally believed that Trump’s policies are hard to predict because of his lack of political experiences.The author believes that,it is necessary for the US
文摘Since the end of the cold war,there has been profound adjustment in the development of international relations.In particular,entering the third decade after the Cold War,the adjustment has picked up pace and taken on all the more fundamental influence in an all-round way.The change and adjustment in international relations has shown that the existing international system is not functioning well to
文摘This study aims to clarify the factors that form rice prices for different producing areas and brands in Japan, while ascertaining consumers' criteria in purchasing rice and their preference for taste in China, in order to establish the method to formulate an overseas marketing strategy for Japanese rice.
基金Co-supported by National Soft Science Research Project"Forecasting the Influence of Constructing Hainan International Tourism Island on Its Tourism Natural Environment and Countermeasures Study"(2009GXS5D120)Hainan Provincial Natural Science Foundation Project"Influence of Constructing Hainan International Tourism Island on Its Tourism Natural Environment and Countermeasures"(70899)+1 种基金Hainan Provincial Philosophical and Social Science Planning Project"Study on the Relationship between Economic Growth and Ecological Environment"(HNSK08-03)Study Project of the Education Department of Hainan Province"Influence of Constructing Hainan International Tourism Island on Its Natural Tourism Environment"(Hjkj2009-02)~~
文摘The construction of Hainan International Tourism Island creates a promising prospect for the development of its tropical leisure agro-tourism, and the latter will contribute a lot to the former in the fields of economy, ecology and culture. The present situation and development prospects of tropical leisure agro-tourism in the context of constructing International Tourism Island in Hainan are introduced in this study, SWOT analysis of tropical leisure agro-tourism in Hainan is conducted, causes of imperfect tropical leisure agro-tourism in Hainan Island are elaborated such as insufficient understanding and investment, fragile infrastructure and lack of overall tourism planning despite its abundant tropical agricultural resources, marine resources, forest resources and ecological resources as well as convenient transportation. Combining with the opportunities and challenges in developing tourism industry, targeted strategies are proposed for promoting the tropical leisure agro-tourism, that is, enhancing understanding about leisure agro-tourism; determining the target and orientation of tourism planning through basic classification, properly defining functional divisions and spatial layout; improving relevant laws and regulations about tourism industry; attaching more importance in attracting alien investment; fully developing the tropical, marine, green and ecological features of tropical leisure agro-tourism in Hainan Island; cultivating resources, scenic spots and products of different types respectively in tourism development, especially culturing typical products; protecting ecological environment, implementing sustainable development of tourism industry; making innovations in marketing, accurately subdividing tourism market.
文摘Considering the circumstances of Chinese oil companies and the latest development of international politics and world oil situation, this paper analyzes the implication and main factors of international political risk for Chinese oil companies, and presents the principles, mode and scoring method for the assessment of international political risk. Strategies and suggestions to manage international political risk in their overseas business are provided for Chinese oil companies.
文摘The fourth wave science and technology revolution is quickly ushering in a worldwide military revolution.The major powers such as the United States,Russia and China are all striving to catch up with the wave by accelerating their own research on new military technology and the deployment of new military equipment.This presents significant changes to the international security system:the existing disarmament and arms control system is on the brink of collapse,strategic competition among the big powers has intensified,and the risk of global turbulence is on the rise.The future of international security and its mechanism depends both on the method and direction of the technology revolution,and on the ability of the big powers to put aside their differences and avoid conflict in the major arenas of competition.In this process,China should seek to play a bigger and more constructive role.This would not only be conducive to world peace and development,but is also the only way for China to secure a seat in the future international system.