In real-life marketing, a common phenomenon is that the prices of current product will have been cut down even the new product has not gone into market yet. Thus, it is very important for merchant to set the strategy ...In real-life marketing, a common phenomenon is that the prices of current product will have been cut down even the new product has not gone into market yet. Thus, it is very important for merchant to set the strategy which can make the excepted revenue maximum. So, this paper constructs a three-stage stochastic dynamic pricing game model for analyzing the influence of the uncertainty of entry timing of the new products on pricing of products being sold. By analyzing of the pricing strategy, there are big differences in the predictions of new product going into market between merchant and customers;the merchant will adopt cutting price for promotion strategy to reduce negative influence of the new products on the demand of the products sold now. Otherwise, the merchant will adopt the strategy of maximizing current period’s profit.展开更多
Since joining the WTO, China’s automobile market has shown a rapid development trend, and the automobile market is becoming more and more important to China’s economic recovery and high-quality development. The auto...Since joining the WTO, China’s automobile market has shown a rapid development trend, and the automobile market is becoming more and more important to China’s economic recovery and high-quality development. The automobile manufacturing industry is one of the pillar industries of China, but facing downward pressure since 2018. The paper studies spatiotemporal evolution characteristics and influencing factors of automobile market since WTO Accession using methods including ESDA, DTW cluster analysis and Spatial panel Dubin model. The result shows that: 1) China’s automobile sales have grown rapidly and three development stages have occurred since WTO Accession;2) Four types of China’s automobile markets have significant spatial differentiation, while the same pattern present spatial agglomeration characteristics;3) The crucial reasons for spatial separation of production and sales in China’s automobile market include implementation of purchase restrictions in more and more cities, gradual consolidation of spatial pattern of automobile production, and the fact that some automobile production areas are far away from consumer market;4) The provincial spatial weighted average centers of automobile sales are mainly distributed in southeast Henan, and show a trend of moving to the southwest;5) The estimated coefficients of factors such as GDP, financial added value, the proportion of highway, the volume of highway freight, and implementation of automobile consumption incentive policies are all significantly positive, and some factors have positive spatial spillover effects. Existing research on the automobile market lacks analysis based on long-time series data. This study uses long-time series data to provide a certain reference for future research in related directions.展开更多
文摘In real-life marketing, a common phenomenon is that the prices of current product will have been cut down even the new product has not gone into market yet. Thus, it is very important for merchant to set the strategy which can make the excepted revenue maximum. So, this paper constructs a three-stage stochastic dynamic pricing game model for analyzing the influence of the uncertainty of entry timing of the new products on pricing of products being sold. By analyzing of the pricing strategy, there are big differences in the predictions of new product going into market between merchant and customers;the merchant will adopt cutting price for promotion strategy to reduce negative influence of the new products on the demand of the products sold now. Otherwise, the merchant will adopt the strategy of maximizing current period’s profit.
文摘Since joining the WTO, China’s automobile market has shown a rapid development trend, and the automobile market is becoming more and more important to China’s economic recovery and high-quality development. The automobile manufacturing industry is one of the pillar industries of China, but facing downward pressure since 2018. The paper studies spatiotemporal evolution characteristics and influencing factors of automobile market since WTO Accession using methods including ESDA, DTW cluster analysis and Spatial panel Dubin model. The result shows that: 1) China’s automobile sales have grown rapidly and three development stages have occurred since WTO Accession;2) Four types of China’s automobile markets have significant spatial differentiation, while the same pattern present spatial agglomeration characteristics;3) The crucial reasons for spatial separation of production and sales in China’s automobile market include implementation of purchase restrictions in more and more cities, gradual consolidation of spatial pattern of automobile production, and the fact that some automobile production areas are far away from consumer market;4) The provincial spatial weighted average centers of automobile sales are mainly distributed in southeast Henan, and show a trend of moving to the southwest;5) The estimated coefficients of factors such as GDP, financial added value, the proportion of highway, the volume of highway freight, and implementation of automobile consumption incentive policies are all significantly positive, and some factors have positive spatial spillover effects. Existing research on the automobile market lacks analysis based on long-time series data. This study uses long-time series data to provide a certain reference for future research in related directions.
