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The Market Development of Children’s Go Training and the Difficulty and Countermeasure Analysis of Go Training
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作者 Yangcheng Zhao 《Proceedings of Business and Economic Studies》 2024年第3期161-165,共5页
The children’s Go training market is experiencing vigorous growth but also faces several challenges.As the importance of Go in cultural education increases,the market expands,with growing demand and involvement from ... The children’s Go training market is experiencing vigorous growth but also faces several challenges.As the importance of Go in cultural education increases,the market expands,with growing demand and involvement from training and educational institutions.However,the market encounters difficulties such as a shortage of high-quality Go coaches,uniformity in training content and methods,and high training costs.To address these issues,measures can be taken to strengthen the team of Go coaches,diversify training content and methods,and optimize the training cost structure,thereby promoting the healthy development of the children’s Go training market. 展开更多
关键词 Children’s Go Training market development Go training
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Analysis of Porter’s Five Forces Competitive Model in China’s Property Rights Trading Market
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作者 Weinong Wang 《Proceedings of Business and Economic Studies》 2024年第3期206-211,共6页
In recent years,China’s property rights trading market has been extremely competitive,but there are also new contradictions and challenges.This paper aims to analyze the external and internal competitive market of th... In recent years,China’s property rights trading market has been extremely competitive,but there are also new contradictions and challenges.This paper aims to analyze the external and internal competitive market of the property rights market through Porter’s five forces competition model,then find out the problems and defects in the development,thereby promoting the better development and progress of China’s property rights trading market. 展开更多
关键词 Porter’s five forces competitive model market optimization Innovative development
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基于S-O-R模型的视觉营销对消费者购买意愿的影响研究——以红色文创网店为例 被引量:1
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作者 魏加兴 张婷婷 《市场周刊》 2024年第1期76-80,共5页
为提高红色文创网店的点击转化率,文章从消费者视角出发,研究影响消费者购买意愿的视觉因素。基于S-O-R模型理论,构建红色文创网店视觉营销对消费者购买意愿因素的理论模型。利用S-O-R模型分析了红色文创网店视觉营销中的商品形象、界... 为提高红色文创网店的点击转化率,文章从消费者视角出发,研究影响消费者购买意愿的视觉因素。基于S-O-R模型理论,构建红色文创网店视觉营销对消费者购买意愿因素的理论模型。利用S-O-R模型分析了红色文创网店视觉营销中的商品形象、界面形象以及品牌视觉形象对顾客感知价值及顾客购买意向的影响。通过设计量表和调查问卷进行实证研究,并结合结构方程模型加以论证,得出品牌视觉形象和界面形象是影响消费者购买意愿的关键因素,为设计师和红色文创品牌进行网店设计提供了一定的理论参考和建议。 展开更多
关键词 s-O-R模型 消费者购买意愿 红色文创产品 视觉营销
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Recording the direct surgeon’s view with an operating microscopic view improves microscopic ophthalmic surgery training
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作者 Masayuki Akimoto Kosei Tomita +1 位作者 Miyo Yoshida Yuki Hama 《International Journal of Ophthalmology(English edition)》 SCIE CAS 2023年第9期1555-1558,共4页
AIM:To establish a recording system with a direct view of the surgeon to supplement video recording under an operating microscope,which lacks information on the movement and position of the surgeon’s hands,and to fac... AIM:To establish a recording system with a direct view of the surgeon to supplement video recording under an operating microscope,which lacks information on the movement and position of the surgeon’s hands,and to facilitate the reproduction of a skilled surgeon’s technique by a surgeon in training.METHODS:A small camera was attached to the operating microscope with a custom adapter.Microscopic surgeon’s view and direct surgeon’s view through this new camera were recorded in the surgical recording system.Both movies were synchronized and analyzed how do surgeons handle the instruments.RESULTS:A small camera attached to the operating microscope allowed the surgeon’s hands motion to be recorded without interfering with the surgeon’s movements.Different surgeons used different methods to manipulate the ultrasound handpiece and the irrigation/aspiration device.Even in the simple paracentesis procedure,different surgeons used different methods.Surgeons-in-training were able to identify and improve their weaknesses by watching synchronized movies of their hand motions and microscopic view.CONCLUSION:Simultaneous recording the surgical field out of the operating microscopic view by a small camera set on the microscope is comprehensive and improves surgeons-in-training understanding and learning surgeries. 展开更多
关键词 operating microscopic view direct surgeon’s view video recording microscopic surgery training
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Research on the Tourism Marketing Strategy of the New Countryside——"Auspicious Four Seasons" in Wuhan City,China 被引量:3
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作者 LI Ya-juan1,HU Jing1,2 1.College of Urban and Environmental Science,Huazhong Normal University,Wuhan 430079,China 2.Huazhong Agricultural University,Wuhan 430070,China 《Asian Agricultural Research》 2010年第8期12-16,共5页
On the basis of expounding connotation of "auspicious four seasons",the paper introduces related situations of spring peach blossom village,summer pomegranate blossom village,autumn osmanthus blossom village... On the basis of expounding connotation of "auspicious four seasons",the paper introduces related situations of spring peach blossom village,summer pomegranate blossom village,autumn osmanthus blossom village and winter plum blossom village,as well as major project and profit of "auspicious four seasons" new village tourism in Wuhan City.Development situations of "auspicious four seasons" new village tourism in Wuhan City are analyzed by using SWOT analysis.Among them,the strengths are analyzed from four aspects of geographical strengths,transportation superiority,rich natural resources and attached great importance by government,the weaknessses are illustrated from the five aspects of backward infrastructure construction,unsound governmental functions,needing improvement of service consciousness and service quality of villagers,shortage of publicity,insufficient input competence of tourism,the opportunities are analyzed from the two aspects of policy guarantee and tourism demand,the threats are analyzed from the two aspects of serious homogenization of tourism products and increasingly improved expected value of tourism products.Based on the analysis above,tourism marketing strategies of the new village-"auspicious four seasons" in Wuhan are put forward:First,strengthening publicity,it includes using network marketing strategies,enhancing traditional marketing publicity,strengthening festival tourism publicity and intensifying celebrity charm;Second,launching various new village tourism projects,it includes vigorously extending picking and exhibition tourism of fruits and vegetables,launching rural education tourism,launching flowers and plants cultural tourism and wedding celebration tourism,launching leisure tourism for old people and building learning base of new village construction;Third,exerting resource superiority of Han River water area,developing aquatic tourism projects,it mainly includes developing pleasure-boat of different types and grades,strengthening construction of waterfront accessible space and enhancing connection and cooperation with travel agencies. 展开更多
关键词 New VILLAGE marketing MANAGEMENT AUsPICIOUs FOUR s
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Child’s Point of View vs.Adult’s in Melville’s Early Two Stories
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作者 YANG Jiayun 《Sino-US English Teaching》 2023年第10期392-395,共4页
This paper aims to study the functions of two different points of view from the perspective of narratology,namely,the point of view of the adult and the one of the child,in two of Herman Melville’s early stories.By c... This paper aims to study the functions of two different points of view from the perspective of narratology,namely,the point of view of the adult and the one of the child,in two of Herman Melville’s early stories.By contrasting these two functions of the different perspectives,the author of this paper draws the conclusion that the child has a unique and significant perspective in Melville’s works. 展开更多
关键词 point of view child’s point of view adult’s point of view
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全国市场VS区域市场:碳市场有效性的差异、成因及其对策 被引量:1
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作者 唐德祥 廖盛兴 《工业技术经济》 北大核心 2024年第1期112-121,共10页
对碳市场有效性进行测度、把握碳市场运行效率,有利于进一步推动碳交易机制优化和效率提升。本文以全国碳排放权交易市场及8个区域试点碳市场为研究对象,以2021年7月16日至2023年6月16日碳配额成交均价为样本,运用结构突变检验法与重标... 对碳市场有效性进行测度、把握碳市场运行效率,有利于进一步推动碳交易机制优化和效率提升。本文以全国碳排放权交易市场及8个区域试点碳市场为研究对象,以2021年7月16日至2023年6月16日碳配额成交均价为样本,运用结构突变检验法与重标极差分析法对各个碳市场整体与阶段运行效率进行测度。研究结果表明:全国碳市场整体运行效率偏低,仅第一阶段达到了弱式有效水平;在区域试点碳市场中北京碳市场达到弱式有效,若考虑结构突变点时,则上海、广东、湖北、深圳和重庆碳市场达到阶段性弱式有效。在此基础上,进一步剖析了全国碳市场有效性较低的影响因素,并有针对性地提出对策建议。 展开更多
关键词 碳市场 分形市场假说 结构突变 R/s分析法 HURsT指数 碳配额
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Forecasting the Future of Self-producing Marketing from Prince William's Marriage
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作者 王汪帅 范京枝 《海外英语》 2011年第11X期387-388,共2页
Self-producing marketing is a kind of classical and effective marketing measure;recently it has drawn more and more attention and won wider application.This paper will start from Britain's prince William's wed... Self-producing marketing is a kind of classical and effective marketing measure;recently it has drawn more and more attention and won wider application.This paper will start from Britain's prince William's wedding on April 29th,2011 and analyze the self-producing marketing in marriage.Moreover,adjusted to the current marketing environment,the paper will forecast the development trend of self-producing. 展开更多
关键词 self-producing marketing guerrilla marketing PRINCE William’s WEDDING
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基于B/S架构的小学家校信息管理系统设计 被引量:1
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作者 彭海霞 《信息与电脑》 2024年第3期245-247,共3页
文章采用模型-视图-控制器(Model-View-Controller,MvC)的软件设计模型,基于浏览器/服务器(Browser/Server,B/S)架构设计一种小学家校信息管理系统,旨在提高学校家校沟通的效率和质量。采用黑盒测试和白盒测试相结合的方式对所设计的系... 文章采用模型-视图-控制器(Model-View-Controller,MvC)的软件设计模型,基于浏览器/服务器(Browser/Server,B/S)架构设计一种小学家校信息管理系统,旨在提高学校家校沟通的效率和质量。采用黑盒测试和白盒测试相结合的方式对所设计的系统进行测试。实验结果表明,该系统能够满足小学家校信息管理的需求,并具有良好的性能和稳定性。 展开更多
关键词 浏览器/服务器(B/s) 模型-视图-控制器(MVC) 家校信息管理系统
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Inspiration of Successful Experience of U.S. and European Enterprises Leveraging Sports Marketing on "Going Global" of Chinese Enterprises
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作者 Hailin Lu 《Journal of Sports Science》 2016年第4期250-255,共6页
With the globalization of sports event, sports marketing has become a promotion strategy of more and more enterprises. Chinese enterprises have also gradually realized the commercial val^e of sports. Sports marketing ... With the globalization of sports event, sports marketing has become a promotion strategy of more and more enterprises. Chinese enterprises have also gradually realized the commercial val^e of sports. Sports marketing has been paid increasing attention by enterprises as a means of brand promotion. Through the analysis of the sports marketing experience of five representative enterprises, Intel, Coca-cola, Herbalife, Omega and Babycare, this paper explores their successful experience, so as to assist Chinese enterprises in "going global" with the help of sports marketing. 展开更多
关键词 U.s.-EU famous enterprises sports marketing EXPERIENCE inspiration.
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Lucky Film Adopts a Low-Tone Marketing Strategy"──Lucky Competes with Kodak for China's Market
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《China's Foreign Trade》 1999年第11期33-34,共2页
关键词 KODAK Lucky Competes with Kodak for China’s market Lucky Film Adopts a Low-Tone marketing strategy
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A Literature Review about Demonstrating Whether China's Stock Market Has Reached Weak-form Efficiency
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作者 XU YiLun ZHAN Chang 《International Journal of Technology Management》 2014年第9期5-6,共2页
The efficient Market Hypothesis divided the stock market into three parts: weak-form efficiency, semi-strong-form efficiency, and strong-form efficiency. There are so many scholars have conducted researches on whethe... The efficient Market Hypothesis divided the stock market into three parts: weak-form efficiency, semi-strong-form efficiency, and strong-form efficiency. There are so many scholars have conducted researches on whether China' s stock market has reached weak-form efficiency. The author of this literature review summaries the results of these researches and makes a systematic induction. This article attempts to show the achievements of these researches and ~ive readers new ideas about how to improve China' s stock market efficiency. 展开更多
关键词 market efficiency China' s stock market weak-form efficiency
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Targeting Arab Markets:Is Cultural Context Irrelevant to Marketing in Libya?
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作者 Izzudin Busnaina Faraj Almgatif Imen Sdiri 《Management Studies》 2021年第3期153-176,共24页
Marketing experts have debated for more than two decades about the effect of nationality and culture on marketing.However,most research on this issue was conducted in Western countries.An important question for market... Marketing experts have debated for more than two decades about the effect of nationality and culture on marketing.However,most research on this issue was conducted in Western countries.An important question for marketers in the international arena,therefore,is whether the consumer’s responses(i.e.,sentiment and behavioural aspects)toward the global marketing programs in developing countries depend on culture.In a research representing a large sample of consumers and four different home appliances country-of-origin global operators in Libya,we explore the potential role of culture on consumers’responses toward foreign marketing programs.Results indicate that although the foreign companies have a tendency to adopted standardisation perspective,this does not impact on consumers’responses in a single cultural context toward marketing.The findings reveal that buying behavior was more a function of individual difference than of national cultural context.Further,our results suggest that for mainstream home appliances,segmenting on the basis of nationality is probably unnecessary and that a standardized approach would likely be successful across an increasingly relevant Arab world;and that continuing perceptions of Arab insularity are likely to be misplaced.Faced with the effectiveness of globally efficient marketing programs,local manufacturers would need to work hard to identify particular niche segments where a culturally-specific appeal might be more successful. 展开更多
关键词 buyer’s characteristics consumer behaviour the Arab World marketing program home appliances
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International Markets for China's Electronics Products An Interview with Ouyang Zhongmou, President of the China Electronics Import-Export Corporation
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作者 Zhong He, staff reporter 《China's Foreign Trade》 1994年第8期18-,20,共2页
It’s estimated that by the year 2000, the international electronics market will be worth US$ 2 trillion, making the electronics industry the world’s largest. How to expand its share of this international market will... It’s estimated that by the year 2000, the international electronics market will be worth US$ 2 trillion, making the electronics industry the world’s largest. How to expand its share of this international market will be a challenge for the China Electronics Import-Export Corporation. Recently, our reporter interviewed Mr. Ouyang Zhongmou, president of CEIEC. Question: How is your corporation getting on as China’s largest foreign 展开更多
关键词 International markets for China’s Electronics Products An Interview with Ouyang Zhongmou will President of the China Electronics Import-Export Corporation Us
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Hard Fight Gives Rise to Cleaner Market—An Interview with Mr.Zhang Xinjian on the Rectification of China's Audiovisual Market
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作者 StaffReporterLiShengxian 《China & The World Cultural Exchange》 2002年第5期4-6,共3页
Reporter: Deputy Director-General Mr. Zhang, I heard that the Motion Picture Association of America (MPAA) recently presented a complementary wood board to the Ministry of Culture of China. Could you tell the inside s... Reporter: Deputy Director-General Mr. Zhang, I heard that the Motion Picture Association of America (MPAA) recently presented a complementary wood board to the Ministry of Culture of China. Could you tell the inside story about it to our readers?Zhang Xinjian: On May 30, a delegation from MPAA led by its vice president paid a visit to my ministry and I had a talk with them on behalf of the Department of Cultural Market. During 展开更多
关键词 In ZHANG Hard Fight Gives Rise to Cleaner market An Interview with Mr.Zhang Xinjian on the Rectification of China’s Audiovisual market
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Network marketing strategy research for e-business of maternal and baby's products
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作者 SHI Xinjie 《International English Education Research》 2016年第6期52-55,共4页
Maternal and baby's product is a special needed class in our country, and the safety of the product quality is very high. Mothers aged at 70s, 80s and 90s have the unique consumption idea and consumption behavior cha... Maternal and baby's product is a special needed class in our country, and the safety of the product quality is very high. Mothers aged at 70s, 80s and 90s have the unique consumption idea and consumption behavior characteristics which have profound significance for merchants. These all have significant influence to enterprise's marketing channel construction. Present market situation of Maternal and infant's products were summarized in this paper, then consumption psychology and behavior of the buyer are analyzed, and finally put forward the strategy of channel construction of network marketing of Maternal and infant's product's enterprise. 展开更多
关键词 Matemal and infant's products Consumer psychology: Network marketing countermeasures
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Review of China's Insurance Market in the First Half of 2001
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《China's Foreign Trade》 2001年第8期12-12,共1页
关键词 Review of China’s Insurance market in the First Half of 2001
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CLP's marketing and customer services
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《Electricity》 1998年第2期18-21,共4页
关键词 CLP’s marketing and customer services
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Research on an International Marketing Strategy for Japanese Rice
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作者 L. Kiminami A. Kiminami S. Furuzawa 《Journal of Agricultural Science and Technology》 2010年第1期8-20,共13页
This study aims to clarify the factors that form rice prices for different producing areas and brands in Japan, while ascertaining consumers' criteria in purchasing rice and their preference for taste in China, in or... This study aims to clarify the factors that form rice prices for different producing areas and brands in Japan, while ascertaining consumers' criteria in purchasing rice and their preference for taste in China, in order to establish the method to formulate an overseas marketing strategy for Japanese rice. 展开更多
关键词 International marketing strategy consumer behavior subjective and objective evaluation branding strategy Japanese rice China's consumer market.
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Golding's Language View in Lord of the Flies and Darkness Visible
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作者 王静 刘文静 崔学军 《海外英语》 2012年第13期248-249,共2页
Beyond the stories,Golding spends much effort on an issue called"impotence of language"in his works,especially Lord of the Flies and Darkness Visible.Thus Golding's language view is worthwhile to researc... Beyond the stories,Golding spends much effort on an issue called"impotence of language"in his works,especially Lord of the Flies and Darkness Visible.Thus Golding's language view is worthwhile to research.With help of Lacan's theory of signifier and signified,this paper made a primary glance about Golding's language view within the two novels. 展开更多
关键词 Golding’s LANGUAGE view IMPOTENCE of LANGUAGE sIGN
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