Green Mini Bus is one of the popular public transport modes. Research provided comprehensive literature to the Corporate Social Responsibility （hereafter called ＂CSR＂） issue in Green Mini Bus industry. After compa...Green Mini Bus is one of the popular public transport modes. Research provided comprehensive literature to the Corporate Social Responsibility （hereafter called ＂CSR＂） issue in Green Mini Bus industry. After comparing different CSR models, the stakeholder view approach is selected for the research in order to evaluate the performance of the operator. The CSR performance of the operator could not satisfy the stakeholders. The effort made by the operator itself could not solve all problems. The government plays a determinant role of CSR performance in Green Mini Bus industry. Recommendations would be made for problem solving and future development for the company. Academic and managerial implications are provided in the study.展开更多
文摘Green Mini Bus is one of the popular public transport modes. Research provided comprehensive literature to the Corporate Social Responsibility （hereafter called ＂CSR＂） issue in Green Mini Bus industry. After comparing different CSR models, the stakeholder view approach is selected for the research in order to evaluate the performance of the operator. The CSR performance of the operator could not satisfy the stakeholders. The effort made by the operator itself could not solve all problems. The government plays a determinant role of CSR performance in Green Mini Bus industry. Recommendations would be made for problem solving and future development for the company. Academic and managerial implications are provided in the study.
