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基于Stackelberg博弈论的Multi-Homing负载均衡研究 被引量:8
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作者 陈前斌 张宝 +2 位作者 唐伦 王彩霞 李云 《计算机科学》 CSCD 北大核心 2009年第5期76-78,共3页
阐述了Stackelberg博弈的基本理论和模型,并将其应用于多主接入网络的负载均衡问题中,给出了一种基于Stackelberg博弈理论的多主接入网络带宽分配模型。考虑网络和用户之间的供需平衡,采用线性和非线性价格方案,给出了更加合理的带宽分... 阐述了Stackelberg博弈的基本理论和模型,并将其应用于多主接入网络的负载均衡问题中,给出了一种基于Stackelberg博弈理论的多主接入网络带宽分配模型。考虑网络和用户之间的供需平衡,采用线性和非线性价格方案,给出了更加合理的带宽分配策略。仿真结果证明了算法是有效的,Stackelberg博弈模型能够合理有效地利用带宽资源,实现了负载均衡。 展开更多
关键词 多主接入 负载均衡 博弈论 完美子博弈均衡
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基于博弈论的Multi-homing负载均衡 被引量:2
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作者 陈前斌 张宝 +2 位作者 唐伦 王彩霞 李云 《计算机工程》 CAS CSCD 北大核心 2009年第2期100-102,共3页
针对移动网络的多主接入中的负载均衡问题,提出一种基于博弈论的解决方案。通过建立效用函数,量化用户对带宽的需求,根据用户对网络带宽的需求建立Bertrand博弈模型,求解出用户需求带宽的Nash均衡价格,并利用Nash均衡价格调整带宽资源... 针对移动网络的多主接入中的负载均衡问题,提出一种基于博弈论的解决方案。通过建立效用函数,量化用户对带宽的需求,根据用户对网络带宽的需求建立Bertrand博弈模型,求解出用户需求带宽的Nash均衡价格,并利用Nash均衡价格调整带宽资源的分配,从而最大化网络自身收益。仿真结果证明算法是有效的,该方案能够合理有效地利用带宽资源,实现了负载均衡。 展开更多
关键词 多主接入 博弈论 负载均衡 NASH均衡
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Multi-homing环境中网络性能的测量与评价方法
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作者 马皓 张扬 +1 位作者 崔建 张蓓 《厦门大学学报(自然科学版)》 CAS CSCD 北大核心 2007年第A02期110-113,共4页
Multi-homing是存根网络(stub network)为增强网络连接的可靠性、提高网络性能而采取的一种技术手段.在考虑网络访问特性的前提下,针对主要的网络应用采用基于地址前缀的流量聚合方法,自网络流量中提取出测量地址集,并提出一种对不同IS... Multi-homing是存根网络(stub network)为增强网络连接的可靠性、提高网络性能而采取的一种技术手段.在考虑网络访问特性的前提下,针对主要的网络应用采用基于地址前缀的流量聚合方法,自网络流量中提取出测量地址集,并提出一种对不同ISP进行大范围网络性能测量的方法.通过建立性能与连通性评价量度,从测量结果中分析得到不同ISP在地址前缀和自治系统中的特征分布,该结果对于存根网络选择ISP和进行路由策略设定具有技术参考价值. 展开更多
关键词 网络测量 multi-homing 网络性能 路径多样性
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NSGA Ⅱ based multi-objective homing trajectory planning of parafoil system 被引量:1
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作者 陶金 孙青林 +1 位作者 陈增强 贺应平 《Journal of Central South University》 SCIE EI CAS CSCD 2016年第12期3248-3255,共8页
Homing trajectory planning is a core task of autonomous homing of parafoil system.This work analyzes and establishes a simplified kinematic mathematical model,and regards the homing trajectory planning problem as a ki... Homing trajectory planning is a core task of autonomous homing of parafoil system.This work analyzes and establishes a simplified kinematic mathematical model,and regards the homing trajectory planning problem as a kind of multi-objective optimization problem.Being different from traditional ways of transforming the multi-objective optimization into a single objective optimization by weighting factors,this work applies an improved non-dominated sorting genetic algorithm Ⅱ(NSGA Ⅱ) to solve it directly by means of optimizing multi-objective functions simultaneously.In the improved NSGA Ⅱ,the chaos initialization and a crowding distance based population trimming method were introduced to overcome the prematurity of population,the penalty function was used in handling constraints,and the optimal solution was selected according to the method of fuzzy set theory.Simulation results of three different schemes designed according to various practical engineering requirements show that the improved NSGA Ⅱ can effectively obtain the Pareto optimal solution set under different weighting with outstanding convergence and stability,and provide a new train of thoughts to design homing trajectory of parafoil system. 展开更多
关键词 非支配排序遗传算法 多目标优化问题 轨迹规划 系统 翼伞 多目标函数 单目标优化 模糊集理论
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A Multi-homed VPN Architecture Based on Extended SOCKS+TLS Protocols
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作者 张宝良 胡汉平 陈翔 《Journal of Shanghai Jiaotong university(Science)》 EI 2005年第3期250-255,共6页
A multi-homed VPN architecture based on extended SOCKSv5 and TLS was proposed. The architecture employs a dynamic connection mechanism for multiple proxies in the end system,i n which the security-demanded transmissio... A multi-homed VPN architecture based on extended SOCKSv5 and TLS was proposed. The architecture employs a dynamic connection mechanism for multiple proxies in the end system,i n which the security-demanded transmission connections can switch smoothly among the multiple proxies by maint aining a coherent connection context.The mechanism is transparent to application programs and can support th e building of VPN.With the cooperation of some other security components,the mechanism guarantees the reso urce availability and reliability of the end system against some attacks to the specific ports or hosts. 展开更多
关键词 VPN 虚拟个人网络 传输协议 安全性 可靠性分析 网络系统
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A Novel Approach to Reduce Handover Latency in Proxy Mobile IPv6 Based on Multi-Homing
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作者 Indumathi Lakshmi Krishnan Shalini Punithavathani Davidson 《Circuits and Systems》 2016年第9期2530-2541,共12页
Proxy Mobile IPv6 (PMIPv6) is a network based mobility management protocol. It is proposed by the Internet Engineering Task Force. In PMIPv6 the Mobile Node (MN) need not participate in signalling of mobility. PMIPv6 ... Proxy Mobile IPv6 (PMIPv6) is a network based mobility management protocol. It is proposed by the Internet Engineering Task Force. In PMIPv6 the Mobile Node (MN) need not participate in signalling of mobility. PMIPv6 is a layer 3 protocol. In this paper the issue of layer 3 mobility is resolved by the Enhanced Open Flow Technique (EOFT). Generally, the open flow protocol makes functions on network devices, routers, switches. Open flow controller act as server for network devices to make communication between them. In the proposed EOFT-PMIPv6, the control signalling and mobility is managed by EOFT controller. In PMIPv6, the Mobility Access gateway (MAG) has the responsibility of the control signalling. But in the EOFT-PMIPv6, the responsibility of MAG is done by the EOFT-Controller. In the proposed technique, the mobility management function is isolated from PMIPv6 mechanisms. These isolated mechanisms are combined in the EOFT-Con- troller. This EOFT-Controller satisfies the responsibility of the mechanisms which are separated from PMIPv6. The eminent mobile environment must provide the efficient multi-homing protocols. The proposed technique overcomes the problem of multihoming in PMIPv6. The EOFT-Controller takeover the responsibility of Layer 3 functions. Also, the proposed technique combines with Modified Mobility Access Gateway (M_MAG) and it handles the handover session dynamically. This paper provides the extended architecture of EOFT-PMIPv6 and provide unbeaten handover scheme for multi-homing. The result is provided by systematic analysis based on comparison with PMIPv6 and EOFT-PMIPv6 is obtained. 展开更多
关键词 Binding Catch Entry (BCE) Logical Link Identifier (LL-ID) Mobility Access Gateway (MAG) PMIPV6 Open Flow multi-homing
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Analysis of home care-based multi-level old-age service system
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作者 XIE Liping 《International English Education Research》 2016年第6期36-37,共2页
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基于Multi-Agent体系构建的智能家居信息物理融合系统设计 被引量:1
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作者 黄宽 王长涛 韩杰 《科技广场》 2012年第9期98-101,共4页
本文以智能家居为研究对象,设计了基于Multi-Agent体系构建的信息物理融合系统,研究了Multi-Agent在智能家居环境状况管理中的应用和作用,使智能家居中温度、湿度、可燃气体浓度和非法侵入以及家用电器状态等物理信息与信息世界深度融合... 本文以智能家居为研究对象,设计了基于Multi-Agent体系构建的信息物理融合系统,研究了Multi-Agent在智能家居环境状况管理中的应用和作用,使智能家居中温度、湿度、可燃气体浓度和非法侵入以及家用电器状态等物理信息与信息世界深度融合,实现了家居环境数字化、可视化、可控化,提高了家居环境的安全性和实时性,应用前景非常广泛。 展开更多
关键词 CPS multi-AGENT 智能家居 感控
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智能家居系统的Multi-Agent建模研究 被引量:1
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作者 曲宗峰 《家电科技》 2022年第5期16-21,共6页
以智能家居系统作为研究对象,通过Multi-Agent理论建立了相关模型,并采用价值分解网络(Value Decomposition Networks,VDN)作为模型算法对Q函数进行了优化分析。以此提出了建立智能家居中各智能体规则库和知识库,并系统式开放建立各智能... 以智能家居系统作为研究对象,通过Multi-Agent理论建立了相关模型,并采用价值分解网络(Value Decomposition Networks,VDN)作为模型算法对Q函数进行了优化分析。以此提出了建立智能家居中各智能体规则库和知识库,并系统式开放建立各智能体Agent的BDI(信念-需求-意图)集合的建议,从哲学逻辑到收益建模对智能家居使用效用进行量化分析及优化。 展开更多
关键词 多智能体系统 智能家居 场景 强化学习 Q学习
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Selection Method of Multi-Objective Problems Using Genetic Algorithm in Motion Plan of AUV 被引量:3
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作者 ZHANG Ming-jun , ZHENG Jin-xing , ZHANG Jing College of Mechanical and Electrical Engineering, Harbin Engineering University, Harbin 150001 ,China College of Computer and Information Science, Harbin Engineering University, Harbin 150001 , China 《Journal of Marine Science and Application》 2002年第1期81-86,共6页
To research the effect of the selection method of multi-objects genetic algorithm problem on optimizing result, thismethod is analyzed theoretically and discussed by using an autonomous underwater vehicle(AUV) as an o... To research the effect of the selection method of multi-objects genetic algorithm problem on optimizing result, thismethod is analyzed theoretically and discussed by using an autonomous underwater vehicle(AUV) as an object. A changingweight vtlue method is put forward and a selection formula is modified. Some experiments were implemented on an AUV.TwinBurger. The results shows that this method is effective and feasible. 展开更多
关键词 AUV multi - objective optimization GENETIC algorithm SELECTION method
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Multi-features Based Approach for Moving Shadow Detection 被引量:4
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作者 周宁 周曼丽 +1 位作者 许毅平 方宝红 《Journal of Donghua University(English Edition)》 EI CAS 2004年第6期76-80,共5页
In the video-based surveillance application, moving shadows can affect the correct localization and detection of moving objects. This paper aims to present a method for shadow detection and suppression used for moving... In the video-based surveillance application, moving shadows can affect the correct localization and detection of moving objects. This paper aims to present a method for shadow detection and suppression used for moving visual object detection. The major novelty of the shadow suppression is the integration of several features including photometric invariant color feature, motion edge feature, and spatial feature etc. By modifying process for false shadow detected, the averaging detection rate of moving object reaches above 90% in the test of Hall-Monitor sequence. 展开更多
关键词 MOVING SHADOW detection multi - features MOVING OBJECT DETECTION
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The Large Sky Area Multi-Object Fiber Spectroscopic Telescope (LAMOST) 被引量:39
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作者 Xiang-Qun Cui Yong-Heng Zhao +52 位作者 Yao-Quan Chu Guo-Ping Li Qi Li Li-Ping Zhang Hong-Jun Su Zheng-Qiu Yao Ya-Nan Wang Xiao-Zheng Xing Xin-Nan Li Yong-Tian Zhu Gang Wang Bo-Zhong Gu A-Li Luo Xin-Qi Xu Zhen-Chao Zhang Gen-Rong Liu Hao-Tong Zhang De-Hua Yang Shu-Yun Cao Hai-Yuan Chen Jian-Jun Chen Kun-Xin Chen Ying Chen Jia-Ru Chu Lei Feng Xue-Fei Gong Yong-Hui Hou Hong-Zhuan Hu Ning-Sheng Hu Zhong-Wen Hu Lei Jia Fang-Hua Jiang Xiang Jiang Zi-Bo Jiang Ge Jin Ai-Hua Li Yan Li Ye-Ping Li Guan-QunLiu Zhi-Gang Liu Huo-Ming Shi Zheng-Hong Tang Qing-Sheng Tao Xiang-Yan Yuan Chao Zhai Jing Zhang Yan-Xia Zhang Yong Zhang Ming Zhao Fang Zhou Guo-Hua Zhou Jie Zhu Si-Cheng Zou 《Research in Astronomy and Astrophysics》 SCIE CAS CSCD 2012年第9期1197-1242,共46页
The Large Sky Area Multi-Object Fiber Spectroscopic Telescope (LAMOST, also called the Guo Shou Jing Telescope) is a special reflecting Schmidt telescope. LAMOST’s special design allows both a large aperture (effecti... The Large Sky Area Multi-Object Fiber Spectroscopic Telescope (LAMOST, also called the Guo Shou Jing Telescope) is a special reflecting Schmidt telescope. LAMOST’s special design allows both a large aperture (effective aperture of 3.6 m–4.9 m) and a wide field of view (FOV) (5°). It has an innovative active reflecting Schmidt configuration which continuously changes the mirror’s surface that adjusts during the observation process and combines thin deformable mirror active optics with segmented active optics. Its primary mirror (6.67m×6.05 m) and active Schmidt mirror (5.74m×4.40 m) are both segmented, and composed of 37 and 24 hexagonal sub-mirrors respectively. By using a parallel controllable fiber positioning technique, the focal surface of 1.75 m in diameter can accommodate 4000 optical fibers. Also, LAMOST has 16 spectrographs with 32 CCD cameras. LAMOST will be the telescope with the highest rate of spectral acquisition. As a national large scientific project, the LAMOST project was formally proposed in 1996, and approved by the Chinese government in 1997. The construction started in 2001, was completed in 2008 and passed the official acceptance in June 2009. The LAMOST pilot survey was started in October 2011 and the spectroscopic survey will launch in September 2012. Up to now, LAMOST has released more than 480 000 spectra of objects. LAMOST will make an important contribution to the study of the large-scale structure of the Universe, structure and evolution of the Galaxy, and cross-identification of multiwaveband properties in celestial objects. 展开更多
关键词 techniques: wide field telescope - active optics - multi fiber - spectroscopy survey - data reduction
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A Comparative Study of Acute Hemodynamic Effects of Multi -site Cardiac Pacing in patients with cardiac function NYHA class ⅠtoⅡ without bundle branch block 被引量:2
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作者 朱参战 崔长琮 +5 位作者 张全发 薛小临 刘维维 刘引会 《South China Journal of Cardiology》 CAS 2001年第2期101-105,共5页
Objective To compare the acute hemodynamic effects of five different pacing modes in patients with cardiac function NYHA class Ⅰ to Ⅱ without bundle branch block (BBB). Methods This study included 12 patients (SSS ... Objective To compare the acute hemodynamic effects of five different pacing modes in patients with cardiac function NYHA class Ⅰ to Ⅱ without bundle branch block (BBB). Methods This study included 12 patients (SSS 7, Ⅲ°AVB 5) undergoing pacemaker implantation. Right ventricular apex (RVA), right ventricular outflow tract (RVOT), right ventricular bifocal (RV-Bi), left ventricular base (LVB) and bi -ventricular (Bi-Ⅴ) pacing at 60 -80 ppm were done in VVI mode prior to implantation of DDD pacemaker. The cardiac index (CI), mean pulmonary artery pressure (mPAP) and pulmonary capillary wedge pressure (PCWP) were measured with Swan - Ganz thermodilution catheter after 5 minutes of each pacing mode. Results (1) Comparing to pacing at RVA (CI: 2. 41± 0. 38 L/min per m2, PCWP: 16. 7 ±3.3 mmHg), the CI increased and the PCWP decreased significantly in pacing at RVOT(CI: 2. 63 ± 0.46, PCWP: 13. 8±2. 3), LVB(CI: 2. 78±0.52, PCWP: 14. 4±3.1), RV-Bi(CI: 2. 83±0.57, PCWP: 12. 8± 2. 5) and Bi -Ⅴ pacing (CI: 2. 94± 0.60, PCWP: 12. 7±2. 5), P < 0. 01, respectively. (2) The CI of RV-Bi and Bi-Ⅴ pacing was higher than that of RVOT and LVB pacing, the PCWP was lower, P < 0. 05, respectively. (3) There was no significant difference between RV - Bi pacing and Bi-Ⅴ pacing in CI and PCWP. Conclusion There is no significant difference between RV - Bi pacing and Bi -V pacing in the acute hemodynamic effects; however,dual - site pacing is much better than single site pacing in that aspect for patients with cardiac function NYHA class Ⅰ to Ⅱ without BBB. Among single site pacing, the RVOT and LVB pacing is better than RVA pacing in cardiac function. 展开更多
关键词 multi - site cardiac pacingHemodynamics
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On the Representation of Multi-layer Woven Structure
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作者 易洪雷 丁辛 《Journal of China Textile University(English Edition)》 EI CAS 1999年第3期14-16,共3页
A quantitative method is developed to identify the structures of multi-layer woven fabric in this study. Six structural parameters are selected to represent the fabric structure. With some design criteria for the rein... A quantitative method is developed to identify the structures of multi-layer woven fabric in this study. Six structural parameters are selected to represent the fabric structure. With some design criteria for the reinforcement of textile composites, the relationships among the structural parameters are derived for different binding patterns of the fabric structure. The conditions, which meet the requirements of structural cell stability,are also discussed. 展开更多
关键词 multi - layer woven FABRIC structural parame-ter BINDING PATTERN TEXTILE composite .
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Research on A Master - slave Multi - microcomputers Control System for Hollow Spindle Fancy Yarn Spinning Machine
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作者 李志蜂 陈子展 阵瑞琪 《Journal of China Textile University(English Edition)》 EI CAS 1999年第1期49-52,共4页
In this paper, a successfully studied and developed master - slave muld - microcomputers control system based on PC - BUS for hollow spindle fancy yarn spinning machine, mainly Its overall scheme, software and hardwar... In this paper, a successfully studied and developed master - slave muld - microcomputers control system based on PC - BUS for hollow spindle fancy yarn spinning machine, mainly Its overall scheme, software and hardware construction, is introduced. Spinning experiments show that the system achieves satisfactory result. This system can solve the diftkultles of mechatronical fusion between domestic hollow splndk fancy yarn spuming muchine and its microcomputer control technology. 展开更多
关键词 hollow SPINDLE FANCY YAM spinning machine mechatrvnical fusion MASTER - SLAVE multi - microcomputers control system PC - BUS.
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Computer-aided Pattern Design of Multi-bar Warp Knitted Fabrics
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作者 李炜 《Journal of China Textile University(English Edition)》 EI CAS 2000年第1期85-87,共3页
To meet the development trend of multi-bar warp knit-ting machine towards high-speed,advanced technologyand computer control and the requirements of variousproducts with small quantity,there are many researcheson the ... To meet the development trend of multi-bar warp knit-ting machine towards high-speed,advanced technologyand computer control and the requirements of variousproducts with small quantity,there are many researcheson the computer-aided pattern design of multi-barwarp knitted fabrics.In terms of the special propertiesof the computer-aided pattern design of multi-barwarp knitted fabrics,the Object Oriented Program(OOP)programming-Object Windows class Library(OWL)programming is selected.According to thecharacters of the OWL programming,various functionsare defined.Pattern design and technical parameters canbe output,which offers a great convenience for the fac-tory. 展开更多
关键词 multi - bar WARP KNITTED fabric computer -aided PATTERN design PATTERN Object Windows class Library (OWL) programming.
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Home Textile Trends 2011-2012
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作者 Wang Ting 《China Textile》 2010年第9期50-52,共3页
During the China International Trade Fair for Home textiles and Accessories(Intertextile Shanghai Home textile),held from Aug.24th to 26 th,2010,in the city of Shanghai,the Intertextile Direction Trend Committee relea... During the China International Trade Fair for Home textiles and Accessories(Intertextile Shanghai Home textile),held from Aug.24th to 26 th,2010,in the city of Shanghai,the Intertextile Direction Trend Committee released the latest home textile trends for Autumn and Winter 2011 and 2012. 展开更多
关键词 Home Textile Trends 2011-2012
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智能家居网络下基于多因子的认证密钥协商方案
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作者 张敏 冯永强 +1 位作者 许春香 张建华 《信息网络安全》 CSCD 北大核心 2024年第1期133-142,共10页
智能家居网络通过物联网技术将智能设备相连,用户可以远程查看和控制家居设备,但信息在不安全的公共网络上传输将面临各种网络威胁,因此研究和设计安全高效且符合智能家居网络的认证密钥协商协议非常必要。2020年,WAZID等人针对智能家... 智能家居网络通过物联网技术将智能设备相连,用户可以远程查看和控制家居设备,但信息在不安全的公共网络上传输将面临各种网络威胁,因此研究和设计安全高效且符合智能家居网络的认证密钥协商协议非常必要。2020年,WAZID等人针对智能家居网络提出轻量级认证密钥协商方案(Wazid-Das方案),经过安全性分析和证明后发现,该方案过于依赖智能家居网关节点(Gateway Node,GWN),系统健壮性不高;该方案将用户和设备密钥存储在GWN中,但GWN面临特权攻击和各种外部网络攻击,并不绝对安全,且没有考虑用户的访问控制。文章在Wazid-Das方案的基础上针对智能家居网络提出一种基于切比雪夫映射(Chebyshev Chaotic Map)和安全略图(Secure Sketch)的多因子认证密钥协商方案。安全性证明和仿真实验结果表明,该方案虽然计算开销有所增加,但安全性显著提高,且通信开销大幅降低。 展开更多
关键词 智能家居 安全略图 多因子认证 切比雪夫映射 密钥协商
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基于FDM/FAHP/U-TRIZ理论的居家多功能康养护理床设计研究
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作者 李翠玉 陈智恒 《家具与室内装饰》 北大核心 2023年第11期80-86,共7页
为解决未来老年人居家养老、康养、护理的问题,设计出一款功能多样、适应家庭环境的居家多功能康养护理床。运用感性工学理论进行社会调研,获取用户期望的功能需求并结合模糊德尔菲法(FDM)对产品设计指标进行定量筛选,建立居家多功能康... 为解决未来老年人居家养老、康养、护理的问题,设计出一款功能多样、适应家庭环境的居家多功能康养护理床。运用感性工学理论进行社会调研,获取用户期望的功能需求并结合模糊德尔菲法(FDM)对产品设计指标进行定量筛选,建立居家多功能康养护理床设计层级指标模型。通过模糊层次分析法(FAHP)对各项指标权重进行计算并综合分析。采用统一发明问题解决理论(U-TRIZ)的物质-属性-功能-因果(Substance-Attribute-Function-Causality,SAFC)模型对居家多功能康养护理床进行矛盾冲突分析并寻求解决方案。在集成理论模型的指导下,科学、系统、高效地设计了居家多功能康养护理床。该产品以功能设计为切入点,精准把握用户需求,解决了未来老年人居家养老、康养、护理的问题。最后证明多理论结合的设计方法能够为居家多功能康养护理床设计提供指导作用,为未来同类产品设计的优化提供了参考依据。 展开更多
关键词 适老化设计 居家多功能康养护理床 功能创新 模糊德尔菲法 模糊层次分析法 统一发明问题解决理论
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考虑同侧和跨侧网络效应的UGC平台广告投放和内容创作补贴策略
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作者 李莉 朱星圳 +2 位作者 胡娇 张华 何向 《系统管理学报》 CSCD 北大核心 2024年第4期865-877,共13页
UGC平台连接着内容创作者和消费者,双边用户间存在的同侧和跨侧网络效应吸引着他们进入一个或多个平台,从而形成不同的部分多归属结构。基于Hotelling模型,通过构建UGC平台的竞争模型,研究了双方均单归属(SS)、仅消费者边部分多归属(MS... UGC平台连接着内容创作者和消费者,双边用户间存在的同侧和跨侧网络效应吸引着他们进入一个或多个平台,从而形成不同的部分多归属结构。基于Hotelling模型,通过构建UGC平台的竞争模型,研究了双方均单归属(SS)、仅消费者边部分多归属(MS)和仅内容创作者部分多归属(SM)3种部分多归属结构下同侧和跨侧网络效应影响下的平台广告投放与内容创作补贴决策,以及其对市场份额和平台利润的影响。研究发现:当消费者边单归属(SS或SM)时,平台的广告投放随同侧网络效应单调递减;当消费者边多归属(MS)时,平台的内容创作补贴和消费者规模会随同侧网络效应单调递增,而同侧网络效应对平台的广告投放水平的影响是非单调的,其受到消费者对广告厌恶水平的影响。当消费者边多归属(MS)时,随着消费者边的跨侧网络效应的增加,平台会采取提高广告投放水平和内容创作者补贴,即从消费者处获得更多的广告收入以补贴内容创作者的策略;而随着内容创作者边的跨侧网络效应的增加,平台会降低广告水平并提高内容创作者补贴,即采取同时向两边用户让利的策略。当内容创作者边多归属(SM)时,随着消费者边的跨侧网络效应的增加,平台会同时向两边用户让利;而随着内容创作者边的跨侧网络效应的增加,平台会降低广告投放和内容创作者补贴水平,即降低对内容创作者的补贴而让消费者观看更少的广告。当某一边用户选择多归属时,该边用户的规模会随跨侧网络效应的提升而增长。通过对不同情形下均衡结果的横向比较,还发现双边用户中存在多归属的前提是较强的跨侧网络效应,而内容创作者多归属时,平台更容易对内容创作者提供补贴。 展开更多
关键词 UGC平台 双边市场 网络效应 部分多归属
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