Studies of interactions have gained an increasing importance in research related to healthcare.Most empirical studies have explored the dynamics of exchanges between patients and practitioners(Barry et al.,2001,Beach ...Studies of interactions have gained an increasing importance in research related to healthcare.Most empirical studies have explored the dynamics of exchanges between patients and practitioners(Barry et al.,2001,Beach et al.,2001).This study is devoted to the analysis of discussions in two forums to investigate how to develop what we call‘a rational empathy’so as to understand the attitudes and beliefs which constitute the basis of these opinions.展开更多
Taking tourists in Tai'an City—an outstanding tourism city of China for example, this paper explored the influence of online comments(word-of-mouth effect) on tourists' intention of purchasing services of acc...Taking tourists in Tai'an City—an outstanding tourism city of China for example, this paper explored the influence of online comments(word-of-mouth effect) on tourists' intention of purchasing services of accommodation facilities and restaurants through analyzing 502 valid questionnaires. Then measures and suggestions were proposed for tourist enterprises improving online word-of-mouth marketing.展开更多
With the rapid development of network technology,online shopping has been constantly growing,and how to make better use of the dissemination effect of online comment has become an imperative and practical issue. Based...With the rapid development of network technology,online shopping has been constantly growing,and how to make better use of the dissemination effect of online comment has become an imperative and practical issue. Based on review of the existing literature,this paper established the theoretical research model and used the literature research and empirical research combined method to analyze the impact of online comment on purchase intention of college student consumers under online shopping. The research results indicate that the quantity,quality,valence and timeliness of online comments exert a significant impact on the purchase intention of college student consumers.展开更多
文摘Studies of interactions have gained an increasing importance in research related to healthcare.Most empirical studies have explored the dynamics of exchanges between patients and practitioners(Barry et al.,2001,Beach et al.,2001).This study is devoted to the analysis of discussions in two forums to investigate how to develop what we call‘a rational empathy’so as to understand the attitudes and beliefs which constitute the basis of these opinions.
基金Sponsored by Young Backbone Teachers and Domestic Visiting Scholar Program of Shandong Provincial Institutes of Higher EducationShandong Provincial Program of Soft Sciences(2009RKB439)+1 种基金Shandong Provincial Key Project of Culture and Art(2013101)Sci-tech Development Program of Tai’an Bureau of Science and Technology(20140630-20)
文摘Taking tourists in Tai'an City—an outstanding tourism city of China for example, this paper explored the influence of online comments(word-of-mouth effect) on tourists' intention of purchasing services of accommodation facilities and restaurants through analyzing 502 valid questionnaires. Then measures and suggestions were proposed for tourist enterprises improving online word-of-mouth marketing.
文摘With the rapid development of network technology,online shopping has been constantly growing,and how to make better use of the dissemination effect of online comment has become an imperative and practical issue. Based on review of the existing literature,this paper established the theoretical research model and used the literature research and empirical research combined method to analyze the impact of online comment on purchase intention of college student consumers under online shopping. The research results indicate that the quantity,quality,valence and timeliness of online comments exert a significant impact on the purchase intention of college student consumers.
