Poster单项赛:CUPT地区赛的优化推广方案

通过介绍中国大学生物理学术竞赛(CUPT)的特色、优势及发展状况,分析制约CUPT快速发展的因素,结合2022年中南地区赛的新尝试,总结形成CUPT地区赛的优化推广方案——Poster单项赛.赛制上,Poster单项赛作为副赛单独列出、与正赛并行,其成果作品只做交流展示、不采用对抗答辩形式.单项赛为更多不能参加正赛的学生提供实战CUPT赛题的平台,降低从未参赛高校的参赛限制,提升其参赛积极性,同时还能起到培训新裁判、提升赛事影响力的作用.Poster单项赛进一步丰富了CUPT竞赛形式,拓展了CUPT竞赛的广度和深度.

Finding the Hidden Hands:A Case Study of Detecting Organized Posters and Promoters in SINA Weibo

With the development of online social networks,a special group of online users named organized posters(or Internet water army,Internet paid posters in some literatures) have fl ooded the social network communities. They are organized in groups to post with specific purposes and sometimes even confuse or mislead normal users.In this paper,we study the individual and group characteristics of organized posters. A classifier is constructed based on the individual and group characteristics to detect them. Extensive experimental results on three real datasets demonstrate that our method based on individual and group characteristics using SVM model(IGCSVM) is effective in detecting organized posters and better than existing methods. We take a first look at finding the promoters based on the detected organized posters of our IGCSVM method. Our experiments show that it is effective in detecting promoters.

Woman as the Trope:Perceiving the Altering Conceptions of Chinese Modernity from Females’Posters before and during Mao’s Era

Woman as a political trope had been essential to the Chinese Communist Party’s state vision of socialist modernization after the establishment of the People’s Republic of China in 1949.The Party valued women’s labor and devoted to emancipating it from the domestic realm so that women could be mobilized to actively participate in the collective socialist construction.Associating the figure of women with modernity is not an unprecedented strategy,for during the early twentieth century the“Modern Girl”embodying the essence of Chinese modernity had already become a conspicuous cultural icon in various kinds of visual cultural products.This paper investigates the ways in which females’public visual images were consciously constructed in the two different historical periods in order to cater to particular political or commercial schemes.It argues that while those images objectively capture the reality of social modernity to some extents,they also imply the artists’imaginary of an ideal vision of modernization.By registering female figures as the center for presentation,they were inscribed with males’desires through envisioning desirable female images that would correspond to their expectations of the concreteness of modernity.

Applications of Emotional Appeals in Psychological Intervention Posters

Drawing inspiration from the information dissemination of emotional appeals in real life,author of this paper pointed out the role of emotional appeals in psychological intervention posters and analyzed the applications of emotional appeals in psychological intervention posters.This paper is of theoretical guiding significance of enhancing the influence of psychological intervention posters and giving full play to the role of these posters.

Effect of an E-Educational Poster on Improving the Knowledge, Attitude, and Practice on the Proper Use of Face Masks among School Students

Introduction: Two spread methods of Covid-19, namely airborne and respiratory droplets, can be prevented by proper use of face masks. However, it has been reported an inadequate knowledge attitude and practice of proper use of face masks among school students. Therefore, the knowledge, attitude, and practice of school students should be improved. Different approaches are used to improve knowledge, attitude, and practice. However, e-posters are rare, and the effect of e-posters on improving the knowledge, attitude, and practice of school students on the proper use of face masks has not been studied. Objectives: The objective of this study was to determine the effect of an e-educational poster on knowledge, attitude, and practice of the proper use of face masks among school students. Method: This study was conducted as a pre-test and post-test design. The sample was 364 grade 11 students of the Gampaha educational division, Sri Lanka. Data were collected using self-administered questionnaires distributed pre and post to the interventional e-education poster. Data analyses were conducted by using SPSS Software. Results: Results show no significant demographic difference (p = 0.446) between the pre and post-test groups. A significant increase was observed between the pre and post-test mean scores of knowledge (p ≤ 0.05), attitude (p ≤ 0.05), and practice (p ≤ 0.05) on the proper use of face masks. In pre-group knowledge (p = 0.155), attitude (p = 0.258) and practice (p = 0.211) shows no significant difference due to gender. Also post group knowledge (p = 0.079), attitude (p = 0.835) and practice (p = 0.435) shows no significant difference due to gender. Conclusions: The results suggest that e-educational posters may be useful to improve the knowledge, attitude, and practice on the proper use of face masks among school students. The improvement of knowledge, attitude, and practice on the proper use of face masks by e-educational posters among school students occurs irrespective of gender.

Research on the Reading Comprehension and Aesthetic Experience of Poster Design Based on Gadamer’s Philosophy

Based on Gadamer’s philosophical viewpoint,the research scope starts from the domain of philosophical interpretation and extends to the field of poster design communication and aesthetics.In this paper,on the one hand,the author explains that art and beauty are basic ways of existence,and artistic experience surpasses the natural science method and is close to philosophical experience and historical experience;On the other hand,the paper clarifies and explains the understanding and being understood in poster design,as well as the understanding characteristics of aesthetic experience and artistic experience.While analyzing some hermeneutic phenomenon,this paper discusses the aesthetic function of art,and applies the combination of this function and aesthetic perception to the category of design.In consideration of the relationship between the two,this paper studies and discusses how to enhance the effect of poster design through effective methods,which would only deepen viewers’understanding of the work,but also enable viewers to enjoy the beauty of different degrees,so as to achieve the purpose of promoting information exchange and emotional communication,and further deepen the design connotation of the work.The communication function of poster design works needs to be realized in the application and appreciation,and its content expression needs to be realized in the subject understanding activities.Designers need to feel the unity of the meaning and form of the works in the poster design practice and experience,and explore the purpose and intention of the works of poster design in the aesthetic experience of art,thereupon then get the understanding of reality and the perception of the future of design,and then achieve the lofty pursuit of artistic aesthetics.

Analysis on the Role of Art Design in the Construction of Spiritual Civilization——The Design of Incorrupt Government Poster Is Taken for Example

Poster design is a typical expressive form of visual art, while the construction of incorrupt government is the foundation of socialist spiritual civilization. The poster design themed with incorrupt government can promote the ideology of being honest in performing one＇ s official duties to be sublimaled when people are acquiring the visual aesthetic pleasure, so that it is firmly kept in the minds and the role of indirectly suppressing the corruption is played. In this paper, an in-depth analysis is made from the functions, value, and role of incorrupt government poster design by considering the harms of corruption and the needs on the of incorrupt government construction in the new period of socialism, and also the roles of poster design as the art carrier of corruption prevention and control in the construction of incorrupt government are emphasized, and then the positive role of art design in the construction of the socialist spiritual civilization is introduced accordingly through the special form of visual communication.

On Importance of Posters in Psychological Warfare Dissemination

Posters are an usual means of wartime disseminating psychological warfare. In World War I and World War II and even the cold war period, it obtained a good performance, so its importance is self-evident. However, with the high-end development of modern science and technology, Intemet transmission replace and people＇ s self-cognition awakening, the psychological warfare dissemination means of simply by posters to expand influence has become obsolete, but it doesn＇ t mean that we don＇ t need these means. Most of the time, in such a complex social environment and interpersonal environment, the most original and most straightforward method is the most likely weapon to move people＇ s thought. This paper reviews the posters in World War I, World War II and cold war period in disseminating psychological warfare success to illustrate the importance of this means in wartime psychological warfare dissemination process. At the same time, it analyzes the feature of modern dissemination psychological warfare, mining new communication means with traditional publicity method and re-constructing the function application of posters in dissemination psychological warfare and other business expanding.

Analysis on the Application of Traditional Culture Elements to Poster Design

Along with the continuous development of the society, there are increasingly more marketing tools, but the role of posters in advertisement should be never ignored in any marketing methods. Regardless of all marketing methods changes, the role of posters has been contained in all sorts of marketing ideas, an also posters play a very important role in marketing ideas. Along with the progress of the times, the forms and contents of posters are in constant changes. In this paper, the application of traditional culture elements to poster design is mainly discussed.

A Multimodal Discourse Analysis of Meaning Construction of Real Estate Posters

Posters have been one of the main research subjects in the Systemic-Functional Linguistics. Nowadays, posters are full of various types of semiotic modes with their wide applications of multimodality. This phenomenon is reflected in real estate posters as well, therefore, this thesis hopes to explore their essence of using multimodality and discussing meaning construction of the real estate posters.

A Multimodal Discourse Analysis of A Movie Poster——“Tangled”

As is known to all, language takes a significant role in communication and understanding. Actually, according to Systemic-Function and visual grammar, a varitey of semiotic resources such as image, color, could be analysed and understood as a language. A movie poster is an example of decoding a complex intergration of a variety of semiotic resources. Through analysing a movie poster, it is clear to see how the realization of the three meta-functions based on Systemic-Function contributes to the overall meaning conveyed by movie posters.

国际科技学术会议Poster的信息编辑应用研究

文章结合香农信息论、霍尔编码与解码理论和信息设计原理,从学术会议Poster的主题、内容、字体、色调、插图和附加说明几个方面,得出学术会议Poster的主题关系量化、内容编码化、字体秩序化、色调协调化、插图视觉化和附加说明醒目化的基本信息编辑范式。以期帮助参加国际会议的国内学者提高成果传达系数,促进科技学术成果的有效传播。

论标语和口号的媒介特性与符号表意

在一般符号学和媒介理论的透视下,标语和口号不仅仅是语言符号,亦不能被笼统地看成语言媒介的内容。它们本身即是不同类型的媒介形式,具有各自的媒介特性和意指机制。口号调动“副语言”和非语言符号的参与,生产听觉主导意义共享的仪式化空间;而“实物性”则是标语区别于书面和印刷品等一般文字媒介的根本特性。“以物为媒”的文字传播形式决定了标语的文本结构内涵着“语言”和“图像”两个符号表意维度。经过广泛实践和丰富积累,标语在当代中国的传播格局中具有了“中介机构”或“中间物”、技术和物质形式、传媒和文化体制三个层面的媒介意涵。

网络动态海报《随传随到》的多模态话语分析

作为数字传播时代的新兴产物,动态海报具有画面表现力强、传递信息量大、受众参与度高等特征,已广泛应用于网络广告领域。研究基于多模态话语分析综合理论框架,辅之以视觉语法理论,解析网络动态海报《随传随到》运用多模态符号资源实现的积极广告传播效果。研究发现:文化层面,意识形态是理解动态海报和实现广告传播效果的必要前提;语境层面,语境因素是动态海报产生特征和积极广告传播效果的动因;内容层面,广告传播效果取决于多模态资源在意义构建中的运用;表达层面,GIF格式文件为动态海报达到积极广告传播效果提供了技术支持。研究结合广告学知识探索了多模态话语分析在网络动态海报中的应用,旨在为动态海报的广告传播效果提供语言学解释。

中医传统特色外治疗法在糖尿病周围神经病变患者中的应用进展研究

糖尿病周围神经病变(Diabetic Peripheral Neuropathy, DPN)广泛存在于糖尿病患者群体中,患者通常存在下肢麻木疼痛等感觉异常。DPN患者临床症状诸多,严重影响生活质量。临床针对DPN患者治疗方式多采用口服药物治疗为主,其临床应用效果具有一定局限性。中医传统特色外治法的出现为DPN治疗领域工作开展提供新思路,诸多特色外治疗法应用方式及功效均存在差异。该文主要从DPN发病机制及临床症状、中医对DPN的认识及中医传统特色外治疗法技术优势3个方面探究DPN及外治疗法临床应用意义,并从膏摩疗法、推拿疗法及针刺疗法3个维度探究外治法应用效果。以此为DPN患者治疗提供重要技术参考,满足DPN患者群体个性化治疗需求,凸显传统中医在治疗DPN领域中的价值。

海报设计中书法字体的情感化表达形式探微

运用情感化设计理论对海报设计中书法字体的艺术内涵及审美价值进行分析,在探讨海报设计中书法字体情感化表达必要性的同时,总结出海报设计书法情感化表达的原则和路径,为当前书法艺术在海报设计中的运用提供新的设计思路。

中国传统水墨元素在当代招贴设计中的传承与创新

随着时代的发展,当代招贴设计不断寻求新的表现形式和文化内涵。中国传统水墨元素以其独特的艺术魅力和深厚的文化底蕴,成为当代招贴设计的重要灵感来源。中国水墨是中国传统绘画所特有的审美形态,表现了一种极具东方美感的境界。水墨的发展是从唐朝开始的,中国古代文人用笔墨来表达自己的思想,表达自己的精神和感情,这就是为什么他们能够创造出千百年来的佳作,并借此建立了自己的美学和审美观,从而形成了中国绘画所特有的民族视觉艺术特征。本文以传统的东方审美为基础,寻找中国传统水墨在海报设计中的视觉关联,以此为起点,以现代海报设计与传统水墨艺术的融合为起点,探讨如何才能更好地满足现代发展需要的海报设计。

基于皮尔斯符号学视角的公益海报设计解析

公益海报是一种直观且易于理解的信息传播工具,它有助于提高公众对社会问题的意识和理解。创造一个引人入胜的公益海报并不仅仅是将图像和文字简单地摆放在一起,还需要设计者去深入理解图形符号的内在复杂关系,这个过程是符号化设计的体现。运用皮尔斯符号学相关理论为公益海报的设计研究提供相关理论指导,探究公益海报设计中符号的象征性与隐喻性,为公益海报的创作模式提供新的思路以提高公益海报的表现力。

新媒介中招贴设计的色彩语言转译

招贴设计是信息传达的艺术,而招贴设计中的色彩语言是实现其美学价值的重要因素,随着新媒介不断地被发明和普及,其色彩呈现方式从纸媒跃入屏幕,又转译在虚拟现实中,招贴中的色彩拥有了运动和交互的能力,随着虚拟现实、人工智能的发展其可能性还在不断扩充。新媒介如何影响招贴设计的色彩语言?面对媒介的变革招贴设计何为?设计师何为?本文从不同媒介的角度出发,分析招贴设计中色彩的转译方式,并对其未来的色彩设计和应用形式作出设想。