Analysis of Agricultural Product Marketing Channels with Tashan Pomegranate as an Example

In the context of the digital economy, agricultural product marketing has also undergone new development, and the models of agricultural product marketing are constantly innovating. Based on the current sales situation of Tashan Pomegranate, this paper analyzed the existing sales channels of Tashan Pomegranate. It found that Tashan Pomegranate currently has insufficient online marketing channels, incomplete logistics system, and a lack of comprehensive talents in online marketing. In response to the existing problems, constructive recommendations are proposed for the online marketing channels of agricultural products in Lieshan District, and a network marketing path suitable for Tashan Pomegranate in Lieshan District was explored.

Identification of Antioxidant Additives in Food Products Sold in Dakar Markets

The use of food additives in industrial production has the advantage of improving sensory properties, technological quality and extending the shelf life of foods. Among the most widely used additives are antioxidants, which prevent oxidation, browning and rancidity reactions in foods. However, the strong presence of these additives on the market is not without risks for human health, and should be controlled to guarantee food safety. Analysis of the risks associated with consumption of foods containing these additives requires, among other things, information on the frequency of use of these additives in various consumer products. The aim of this study is therefore to identify the antioxidants present in industrial food products distributed in Dakar. The methodology adopted consists of a qualitative analysis based on the identification of additives from food labels. Investigations were carried out in 9 stores, 4 superettes and 2 supermarkets located in different districts of Dakar. The results revealed the presence of 12 antioxidant additives, dominated by citric acid (53%) and ascorbic acid (29%). These studies have also highlighted the simultaneous use of several antioxidants in the same food product. Moreover, for some artificial antioxidants identified antioxydant such as BHA and BHT, health risks are associated with their consumption. The results of this study open up prospects for the development of information databases on food additives.

A Review on Sustainable Product Design, Marketing Strategies and Conscious Consumption of Bamboo Lifestyle Products

Conscious consumption is a trend that is here to stay since consumers are becoming more aware of their purchasing decision and its impact on their health & environment. To sustain in the market on the move towards sustainability and meet the demands, companies need to re-examine their footprints and incorporate green practices in their products and organization. Using eco-friendly material & processes is one of the remedies to come up with this, and bamboo is one of the most versatile, green and renewable natural resources on planet earth. Traditionally bamboo has been exploited to a large extent but cutting-edge options available for bamboo are still limited and have a scope of indulging fully in the lifestyle of people in India. The global market size of bamboo was valued at UED 53.28 billion in 2020, and it is expected to grow at compound annual growth rate of 5.7% from 2022 to 2028. There is increasing demand for sustainable construction, and furniture and handicraft products also have considerable weightage. Manny brands and craft clusters of bamboo are realizing and promoting this green quotient of bamboo to the market to attract the eco-conscious audience and trying to cope up with the advancement of sustainability, like certifications of being a green organisation. Despite the exceptional qualities of bamboo, it is considered as a marginalized material due to low production rate, high competition with the non-eco-friendly or cheaper alternatives, aesthetics and marketing gaps. There is a gap between willingness to purchase and an actual purchase when it comes to the sustainable products and marketing plays a major role in conversions. The main purpose of the research is to study and understand the product, craft, design, production processes and marketing practices of bamboo lifestyle products and how conscious consumption patterns influence the bamboo products and the industry in relevance to the sustainability. Exploratory research method was applied with the literature survey and reviewing of the research papers from the peer reviewed journals. They were classified and reviewed based on the areas relevant to the bamboo products. The research outcome revealed the research gaps and the results were discussed and presented with the perspectives of product design, conscious consumption and marketing strategies in relevant to the sustainability of bamboo lifestyle products.

Small Ruminant Production and Marketing Practices in Harawa, Somali Region, Ethiopia

Small ruminant production is an essential component of agricultural activity for smallholder farmers. The aim of this study was to assess small ruminant production and marketing practices in the Harawa district of Somali Region, Ethiopia. For the study 90 households owning small ruminant were selected from three different towns of Harawa district. Information on sheep and goat ownership patterns, production objectives, and management and production constraints were collected from 90 households using semi structured questionnaires. The available feed resources are grass species, crop aftermath and legumes species are the common ones. The average family size was 5.78 ± 0.235 persons per household. Crop-livestock farming was the commonly used farming system with (62.75%) extensive and (27.25%) semi-intensive production system. The mean total land holding was 6.08 ± 0.24 ha per HH and was significantly (P < 0.05) varied across production systems. On average, the sample households owned 46.32 ± 1.22 sheep, 38.28 ± 1.40 goat, 4.85 ± 0.43 cattle, 4.15 ± 0.54 camel, 2.18 ± 0.19 donkey and 0.53 ± 0.20 poultry. The finding shows most of the respondents kept sheep and goats for insurance as ranked first. Feed shortage was ranked first as the main constraint hindering sheep and shortage of veterinary service, drought, disease, water shortage and poor infrastructure were the other major constraints of sheep and goat production in the study area. The major production and marketing constraints in small ruminant production in the area are disease and parasite (cadho), feed and grazing land shortage, low productivity, poor veterinary service and poor of infrastructure. Therefore, it is important to use modern production systems with improved technology in the area and improve traditional system through feed supplementation and better health care. As well as improving marketing efficiency through appropriate policy and provision of information is important.

Development of portable user-interactive holographic information collector for agricultural product markets

The efficient and accurate collection of agricultural product market information serves as the basis for the effective regulation of agricultural product markets.To achieve a comprehensive,accurate,and timely collection of agricultural product market information,this study puts forth a technique for collecting holographic information of agricultural product markets.A portable human-machine interaction device with an Advanced RISC(reduced instruction set computer)Machines(ARM)-based processor as the core is developed.Holographic information such as agricultural product market trading time,trading place,product name,price,and trading volume can be collected.Via embedded technology and component technology,innovative agricultural product market positioning,and matching,standardized collection,and data processing,and in combination with intelligent algorithms for analysis and early warning,a mobile application terminal for information collection is developed,namely,a holographic information collector for agricultural product markets(named Nongxincai).By using a layered structure,the hardware integrates microprocessor,storage,power,application and communication interface,and human-machine interaction modules.The device has the advantages of miniaturization,the whole-machine power consumption of less than 0.5 W,and continuous operating time of at least 10 h.A supporting software system for Nongxincai has also been developed,in which Microsoft Windows Mobile 6.5 is employed as the operating system,and the CPU frequency is up to 600 MHz.This configuration fully meets the computing requirements of map processing and large-volume data processing and has high compatibility.Nongxincai has been popularized and applied in 12 provinces/municipalities in China.It has played an important role in the monitoring and early warning of different varieties of agricultural products and target prices of soybean and cotton.

The capital market spillover effect of product market advertising:Evidence from stock price synchronicity

We analyze whether product market advertising has a spillover effect on stock price synchronicity by transmitting firm-specific information to the capital market and attracting more investor attention.Using a sample of Chinese listed firms from 2009 to 2017,we find that firms with greater advertising expenditures have lower stock price synchronicity.The results are robust after we address endogeneity concerns.In accord with our hypothesis that product market advertising increases the amount of firm-level information capitalized into stock prices through the information channel,we find that the impact of advertising on synchronicity is more pronounced for firms with a higher degree of information asymmetry and firms in the consumer-product industry.Further tests show that product market advertising enhances the ability of current period returns to reflect future earnings,and thus rules out that the negative relationship between advertising and synchronicity is driven by noise trading.Our results imply that product market advertising plays an informative role and improves information efficiency in a capital market.

Product market competition and the disclosure of supply chain information

We investigate how product market competition affects corporate voluntary disclosure decisions,specifically regarding supply-chain information.Our results,based on a sample of manufacturing companies listed in China from 2010 to 2016,show that companies in more competitive industries disclose less customer/supplier information.The main results stand through several robustness tests.Further analyses show that the negative relationship between product market competitiveness and supply-chain information disclosure is stronger when the disclosure contains more incremental information and when competitors are more capable of gaining competitive advantage using the disclosed information.Our study contributes to the understanding of both the relationship between product market competition and voluntary disclosure decisions and the regulation of information disclosure to build a transparent capital market.

Product Market Competition and Innovation： What Can We Learn from Economic Theory？

借助于文学评论，这篇论文努力在在产品市场竞争和公司刺激之间的辩论大部分的关系上提供某清澈改革。它证明不在在那里的文学存在在竞争和刺激之间的一种柔韧的关系改革。因此，继续竞争是否刺激或妨碍革新的争论将是无益的。一条更有用的途径是做在革新前竞争和革新以后的竞争之间的区别，当它为从文学看起来矛盾的调查结果调解许多提供一个方法。从文学的另一重要卓见是在竞争和革新之间的关系依靠增加的竞争的消息提供者。

Investigation on Production and Markets of Silica Bricks in China

The annual output of China ' s silica brick amounts up to over 300 thousand tons, which accounts for more than 10% of the total output of silica bricks in the world. Besides satisfying domestic markets , China s silica bricks have been exported to many countries and regions such as Japan, USA etc. In this paper, the situation of silica bricks production, technology, sales and exporting have been described. Also suggestions on improvement of silica bricks quality and exporting, corporation with foreign partners have been put forward in order to win larger market share both at home and abroad.

Marketing Management for Consumer Products in the Era of the Internet of Things

In the Internet of Things (IoT) consumer products like coffee machines and smoke detectors are connected with the Internet, which effectively expands the Internet to the physical world. Such products have the ability to collect and share data from the user’s environment and, thus, their broad emergence will affect well-established concepts presented in the extant marketing literature. In order to provide a distinct contribution, we focus on customer relationship management, product life cycle management, as well as business model development and discuss implications of the enhanced capabilities of IoT products in these fields. By means of an extensive analysis of current developments in theory and practice, we systematically deduce ten research propositions. The paper concludes with a synthesis of findings and an outlook to promising directions for further research in IoT-oriented marketing management.

Consumer Behavior Analysis under the "Lemon Dilemma" in the Market of Agricultural Products

Based on the introduction of the connotation of "lemon market" and the phenomenon of "lemon" in the market of agricultural products,the consumers' behaviors in the "lemon market" of agricultural products are analyzed.Firstly,consumers feel unfair in their minds in the process of negotiation;secondly,the purchase decision rule tends to be simplified in the "lemon market" of agricultural products;thirdly,the consumers tend to follow the masses in the "lemon market" of agricultural products.The economics significance of the impact of "lemon dilemma" of agricultural products on consumers is analyzed.The causes of the impact are analyzed from two aspects the uncertainty of collecting the information of agricultural information and the uncertainty of using the agricultural information.The suggestions and countermeasures are put forward in order to solve the "lemon" problems in agricultural market.In the first place,the excellent mechanism for producing the information of agricultural products should be constructed;in the second place,the government should encourage the multi-channel,multi-form and multi-level operation mode of agricultural products,to promote the optimization of market functions;in the third place,the government should widen the channel of information dissemination for agricultural products and establish the high efficiency feedback path;in the fourth place,the traditional thought pattern of consumers should be changed,so as to promote the healthy,orderly and benign development of agricultural products market.

Research on the Legal Regulation of Market Access for Agricultural Products in China

On the basis of defining the concept of market access for agricultural products,this paper analyzes the necessity of establishing market access system of agricultural products,proposes the conception of establishing market access system of agricultural products in China;sets up the frame of market access system of agricultural products;analyzes the rationality of the frame of market access system of agricultural products;poses the consideration of economic law regarding setup of market access system of agricultural products.This paper also puts forward the legislative suggestions for establishing market access system of agricultural products as follows:establish the frame of market access system of agricultural products taking quality access as core;establish and perfect the compensation and relief system of guaranteeing benefit of manager and producers;establish the market access system of agricultural products with hierarchical structure;sort out existing laws and form the sound the legal frame of market access system of agricultural products.

Obstacles to Development of Marketing Channels of Agricultural Products in China and Countermeasures

This paper introduces the connotation of marketing channels of agricultural products, and gives an overall of current modes of marketing channels of agricultural products in China, including the marketing channel of transportation and sale of agricultural products, the marketing channel of intermediary sales agent, and the marketing channel of mutual cooperation. The problems existing in the marketing channel of agricultural products in China as follows: first, the cost is high; second, the technological content is low; third, the upstream main body lacks competitiveness; fourth, the structure of investment is irrational. Corresponding countermeasures are put forward to develop marketing channels of agricultural products as follows: perfect the service function of wholesale market of agricultural products; propel the construction of integration and expansion of wholesale market; develop the circulation cooperatives of agricultural products; develop the integrated organization of production and sales of agricultural products.

Evaluation of Health and Environmental Risks of Pesticide Products Used in Market-Gardening in the City of Ngaoundere (Cameroon)

The aim of this survey?was to identify the active ingredients of phytosanitary products generally used in the market-gardening, to evaluate the behavior of market gardeners, environmental and sanitary risks link to the use of phytosanitary products. Results revealed that 8 actives ingredients are regularly used: paraquat, atrazine, glyphosate, chlorpyrifos-éthyl, cypermethrin, maneb, mancozeb and diuron. The contamination of running water and rivers is caused by the fact that 81.25% of them are washing their pulverization equipments in these last ones. Moreover, 72.90% release empty packages of pesticides in the farm which will be carried away by running water. 59.09% adopt the overdose strategy in case of insufficient treatment. The inadequate equipment of protection and the consumption of surrounding water by 51.10% represent a danger for the health of market gardeners. Thus, headache and stomachache are the most recorded intoxications.

Research on the Performance Evaluation and Advancing Path of Henan Agricultural Products E-marketing

Given that the traditional marketing management of agricultural products has been unable to meet the diversified demands of market, and the network has been applied to the marketing field of agricultural products,the research on the performance evaluation and advancing path of Henan agricultural products E-marketing is more important than before. Based on current problems of Henan agricultural products E-marketing,a system of performance evaluation is established,which covers website building and maintenance and other four first-class indexes as well as profit ratio of sales and other thirteen second-class indexes,and then the system is evaluated by comprehensive evaluation method. Meanwhile,it is explored to discuss how to further advance Henan agricultural products E-marketing.

Production Forecast of Citrus in China and Production and Marketing Situation of Citrus in Chongqing in 2016 Production Season

According to the statistics of the Ministry of Agriculture,the planting area of citrus would increase steadily,and the yield would decline slightly,2. 556 7 million ha and 36. 168 million t,respectively. Compared with 2015,the planting area would increase by 1. 97% and the yield would increase by 1. 17%. According to the production scheduling of Chongqing Agricultural Commission,the citrus production in Chongqing in 2016 would continue to maintain a steady and rapid growth,the estimated area and yield were 0. 206 7 million ha and 2. 8 million t,increasing by 4. 27% and 4. 48% compared with 2015 respectively. By the end of November 2016,most of mature citrus products in Chongqing would show different degree of rise in purchasing price,while the purchasing price of red orange and some processed raw material fruits would show different amplitude of decline. On the whole,the production and marketing situation of Chongqing citrus would become better.

Changjiang Agricultural Products Whole-sale Market

Established in September 1995,theChangjiang Agricultural Products Whole-sale Market is a modern,multi-functionaland comprehensive trading market,integrating the whole-sales of agriculturaland side-line products,dry fresh fruits,vegetables,poultry,meats,aquiculture,delicatessen,native produce,smallcommodities,foodstuffs,drinks,cigarettesand wines,daily necessities,garments,shoesand caps,children’s articles,beddings,furniture,cosmetics,hardware,electricalappliances,telecom materials,buildingmaterials,fine chemicals,electronics,