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Cultural Distance: How is it defined, how is it measured, and what is its relevance to international marketers?
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作者 杨柳 《海外英语》 2015年第4期230-232,共3页
This essay analyses the meaning of culture and in particular aims at reviewing different tools to measure differences between cultures — the so-called cultural distance. Two major tools are considered in detail: Hall... This essay analyses the meaning of culture and in particular aims at reviewing different tools to measure differences between cultures — the so-called cultural distance. Two major tools are considered in detail: Hall's High Vs Low context culture(1977) and Hofstede's Five Cultural Dimensions(1991). The conclusion of this essay draws on the weaknesses of existing systems and suggests the introduction of a‘cultural distance segmentation'that would change global companies' tendency of uniformity in their messages to a more adaptive message amongst different cultures. 展开更多
关键词 cultural difference cultural distance segmentation
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The Psychical Distance in Angela Carter' s The Company of Wolves
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作者 郭彤 《海外英语》 2018年第1期166-168,共3页
Angela Carter is a famous female writer in the 20 th century who is known for her feminism, Gothic feature and magical realism. She is good at rewriting classical tales and adding new ideas and concepts to them. The C... Angela Carter is a famous female writer in the 20 th century who is known for her feminism, Gothic feature and magical realism. She is good at rewriting classical tales and adding new ideas and concepts to them. The Company of Wolves is one of her rewriting pieces. In this story, Carter takes The Little Red Riding Hood as her writing base. At the same time, she challenges the idea of the inferiority and natural dependence of female in the original fairy tale.Carter defamiliarizes her story from the traditional one as well as imitates it. In this way, she produces psychical distance and gives readers a sense of freshness. This paper tries to analyse Carter's work from Bullough's"Theory of Psychical Distance". By analyzing the exceptional characters and their abnormal desires, it aims to reveal Carter's special way to produce psychical distance. 展开更多
关键词 Angela Carter The Company of Wolves fairy tale psychical distance defamiliarize
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The Importance of Psychic Distance in the Internationalization Process of Polish Companies Pilot Research Results
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作者 Aleksandra Olejnik-Nizielska 《Chinese Business Review》 2015年第12期590-607,共18页
Research objectives presented in the article are of theoretical, methodological, and empirical nature. The theoretical aim of the article is to present the different approaches to conceptualization and operationalizat... Research objectives presented in the article are of theoretical, methodological, and empirical nature. The theoretical aim of the article is to present the different approaches to conceptualization and operationalization of psychic distance. The methodological aim of the article is to show the pilot research results of quantitative research planned in future. The paper aims at presenting the results of testifying the questionnaire, especially reactions of the respondents on the level of difficulty of questions included in it. The empirical aim of the article is to present the perceptions of managers about the importance of psychic distance stimuli (differences in culture, differences in economic and political systems, as well as differences in mentality and geographic distance) in the process of Polish companies' internationalization. The paper is based on the critical literature overview and on the field research conducted on the sample of 18 Polish companies with the technique of direct interview. In the first part of the article, the research design as well as methodological issues connected with psychic distance measurement is presented. The second part of the article is dedicated to the field research results on the importance of psychic distance in the process of internationalization. The conclusions of the current stage of the research will comprise the base of complete research. The conducted research enabled the author to answer the following research questions: What is the impact of psychic distance stimuli on the process of Polish companies' internationalization (the directions and forms of internationalization, the pace and amount of countries subject to foreign expansion of Polish companies, and the value of sales and foreign capital engagement of Polish companies abroad)? What is the impact of psychic distance stimuli on managers' decisions connected with engagement on international markets (initiating business with foreign partners, leading business on international markets, and withdrawal business from international markets)? What are the factors determining perceptions of psychic distance by managers? What is the size of psychic distance among Poland and the foreign expansion markets of Polish companies? The respondents stated that the managers' perceptions about psychic distance importance in the process of companies' internationalization depend on the managers' experience in activity on international markets, the knowledge of managers about international markets, the level of education of managers, and the level of stability and changeability of environment, in which the company operates. According to the managers, the most important factors having impact on decisions connected with internationalization are: cultural differences (especially differences in religion), political differences (especially the level of democracy), geographic distance (the differences in time zones), the differences in economic systems (the level of economic development), and the differences in mentality (different way of thinking of managers). The factors having impact on companies'engagement in international markets are: the level of democracy, the level of infrastructure development, different way of thinking of managers, and differences in time zones. The managers stated that the most significant differences in cultural systems are among Poland-China, Poland-Turkey, and Poland-Romania. The most significant differences in economic systems occur among Poland and the receivers of Polish export China, Ukraine, and the United States. The biggest differences in political systems are among Poland-China, Poland-Russia Belarus, and Poland-Ukraine. According to the managers, the biggest differences in mentality occur among Poland-China, Poland-Turkey, and Poland-the United States. Geographic distance is the most important factor in Polish export to the United States, China, Turkey, and Spain. There is applied a methodology stating that psychic distance (and its stimuli) should not be measured only with the use of objective constructs and statistical data, but also with the use of subjective data, such as the responses of decision makers of companies under internationalization. The value of the article is the presentation of the application of new research tool for psychic distance measurement. 展开更多
关键词 psychic distance cultural differences differences mentality geographic distance companies' internationalization in economic and political systems differences in pilot research
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China——A High-Power Distance Country
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作者 郝煦 《语言与文化研究》 2008年第1期238-240,共3页
Intercultural communication is getting more and more important.Chinese culture is different from other cultures.It is a culture that attaches great importance to high-power distance. This concept is acceptable deeply ... Intercultural communication is getting more and more important.Chinese culture is different from other cultures.It is a culture that attaches great importance to high-power distance. This concept is acceptable deeply in people’s heart. 展开更多
关键词 culturE HIGH-POWER distance
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Commercial Advertising and Its Translation Milieu:A Cultural Survey
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作者 李斐然 徐海女 《海外英语》 2020年第5期159-160,共2页
Advertising, imbued with culture, becomes an inescapable part of modern life. This paper explores the cultural distance and universals existing in the international advertising, and concludes that the distance and uni... Advertising, imbued with culture, becomes an inescapable part of modern life. This paper explores the cultural distance and universals existing in the international advertising, and concludes that the distance and universals govern the translator's choice of translation strategies and methods. 展开更多
关键词 ADVERTISING culturE TRANSLATION distance UNIVERSAL
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Politeness and Distance
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作者 宋亚宁 《21世纪(理论实践探索)》 2010年第7期106-107,共2页
关键词 英语 语言学 语言文化 语法
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A View on English Politeness from a Cultural Perspective
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作者 Lu Xiaofang 《中国校外教育(中旬)》 2011年第12期24-26,共3页
Politeness plays an important role in human communication.As a socio-pragmatic phenomenon,its actual manifestations and standards for judgment are culturally different due to the influence of cultural value orientatio... Politeness plays an important role in human communication.As a socio-pragmatic phenomenon,its actual manifestations and standards for judgment are culturally different due to the influence of cultural value orientations.This paper analyzes the characteristics of English politeness from a cultural perspective.It aims to improve our understanding of English politeness and cross-cultural awareness. 展开更多
关键词 摘要 编辑部 编辑工作 读者
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A Cultural Perspective on Chinese Politeness
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作者 Lu Xiaofang 《中国校外教育》 2011年第12期71-72,86,共3页
Politeness is a universal phenomenon, but its actual manifestations and the standards for judgment are culturally different. This paper analyzes the characteristics of Chinese politeness from a cultural perspective. I... Politeness is a universal phenomenon, but its actual manifestations and the standards for judgment are culturally different. This paper analyzes the characteristics of Chinese politeness from a cultural perspective. It aims to improve our understanding of Chinese politeness and our knowledge of Chinese traditional culture and undertake interpersonal communication successfully. 展开更多
关键词 英语教学 教学方法 英语翻译 英语阅读
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Culture and Leadership in the 21 st Century
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作者 Remi Alapo 《Cultural and Religious Studies》 2017年第4期179-189,共11页
Some factors that have contributed to the need for organizational leaders to adapt, and adjust to other national cultures are the globalization of the workforce, the expansion of international companies, and exposure ... Some factors that have contributed to the need for organizational leaders to adapt, and adjust to other national cultures are the globalization of the workforce, the expansion of international companies, and exposure of many national organizations to increased business competition. The increased competition has forced organizational leaders to engage in the understanding of the cultural limitations of organizations and their leadership practices. In addition, cross-cultural leadership researchers in 21st century are cognizant of the fact that culture is a condition, and a boundary to previous leadership theories and practices. Using Gerte Hofstede's cultural dimension model, culture and organizational leadership as they relate to the leadership practices of participants, and National and Family Cultures are examined in this revised paper. 展开更多
关键词 Hofstede's cross cultural leadership power distance culture and leadership national culture familyculture cross-cultural leadership culture and leadership styles
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The Influence of Culture and Customs on International Business Communications
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作者 Kenneth Shaw 《Chinese Business Review》 2015年第9期430-436,共7页
This paper discusses culture. Scholars have not been able to agree on a definition of culture but most include values and norms as components of their definition. Intercultural communication is vital that skill manage... This paper discusses culture. Scholars have not been able to agree on a definition of culture but most include values and norms as components of their definition. Intercultural communication is vital that skill managers must possess in order to effectively do business in foreign countries. Hofstede's theory of national cultural dimensions is employed to provide a framework for defining intercultural communication. Subsequently, several countries are examined using Hofstede's scoring system for cultural dimensions. This is followed by a discussion of ways to achieve intercultural competence. 展开更多
关键词 culturE values norms intercultural communication power distance COLLECTIVISM INDIVIDUALISM MASCULINITY FEMININITY uncertainty avoidance short-term versus long term orientation INDULGENCE restraint
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中国与东南亚国家的文化距离测量及其对中华文化传播的影响 被引量:1
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作者 韩晓明 陈屏 庞一帆 《昆明学院学报》 2024年第1期24-33,共10页
东南亚地区是中华文化全球传播格局的重要组成部分,具有鲜明的区域特征。根据吉尔特·霍夫斯泰德(Geert Hofstede)的国别文化维度数据,可以发现东南亚六国和中国在6个文化维度上既有共性,又有差异。采用Kogut和Singh的文化距离测量... 东南亚地区是中华文化全球传播格局的重要组成部分,具有鲜明的区域特征。根据吉尔特·霍夫斯泰德(Geert Hofstede)的国别文化维度数据,可以发现东南亚六国和中国在6个文化维度上既有共性,又有差异。采用Kogut和Singh的文化距离测量公式测得的数据显示,东南亚六国与中国的文化距离普遍较近,这对中华文化在东南亚地区的传播格局有明显的影响,与孔子学院在各国的分布也有一定的联系。考察国际间语言文化的传播与互动应注重差异化研究。参考文化距离指数,关注东南亚国家当地中华文化资源的不同状况,有助于科学研判中华文化输入需求,总结出适应当地文化特点的高效传播模式。 展开更多
关键词 文化维度 文化距离 东南亚 中华文化 差异化
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东道国营商环境与中国对外直接投资:来自“一带一路”沿线国家的经验证据 被引量:1
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作者 廖信林 杨正源 王立勇 《财贸研究》 CSSCI 北大核心 2024年第3期40-52,共13页
基于“一带一路”沿线40个国家2008—2019年数据,利用修正后的投资引力模型考察东道国营商环境与中国对外直接投资之间的关系。研究表明:总体上,东道国营商环境的提高能够促进中国的对外直接投资。进一步研究表明:中国对“一带一路”沿... 基于“一带一路”沿线40个国家2008—2019年数据,利用修正后的投资引力模型考察东道国营商环境与中国对外直接投资之间的关系。研究表明:总体上,东道国营商环境的提高能够促进中国的对外直接投资。进一步研究表明:中国对“一带一路”沿线国家的对外直接投资存在地理区位异质性、发展程度异质性和营商环境子指标异质性;文化距离在东道国营商环境对中国对外直接投资的影响中存在负向调节效应。本文的研究为“一带一路”沿线国家优化营商环境,促进贸易投资提供了新的证据,并从政府与企业双重维度提出相应的政策建议。 展开更多
关键词 “一带一路” 对外直接投资 营商环境 文化距离
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Cultural Exchanges Narrowing the Distance between the Peoples of China and the United States
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作者 Zhang Niansheng Zheng Qi 《Peace》 2017年第4期27-28,共2页
Library of Congress,built in the year 1800,has the largest collection in the world,with over 1 million books in Chinese.However,in the 1960s-1970s,there were only about 300,000 books in Chinese.The leap from 300000 to... Library of Congress,built in the year 1800,has the largest collection in the world,with over 1 million books in Chinese.However,in the 1960s-1970s,there were only about 300,000 books in Chinese.The leap from 300000 to 1 million,along with development of China-U.S.relations from the establishment of diplomatic relations to maturing relationship,which also reflects the rising interest of the U.S.circles 展开更多
关键词 In cultural Exchanges Narrowing the distance between the Peoples of China and the United States
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留学生教育中文化融通的本质、基石和策略
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作者 李枭鹰 耿宁荷 郭新伟 《现代教育管理》 CSSCI 北大核心 2024年第8期21-30,共10页
留学生教育中的文化融通突出表现为一种深层次文化交流,这种深层次文化交流是留学生教育中文化融通的本质。对多元文化的理解是留学生教育中文化融通的基石,把握文化共性是谋求文化理解的坚实基础,形成视域融合是通往文化理解的前提条件... 留学生教育中的文化融通突出表现为一种深层次文化交流,这种深层次文化交流是留学生教育中文化融通的本质。对多元文化的理解是留学生教育中文化融通的基石,把握文化共性是谋求文化理解的坚实基础,形成视域融合是通往文化理解的前提条件,立足文化基因是实现文化理解的源头驱动。文化距离是留学生教育中文化融通的策略依据,不同的文化圈之间必然存在一定的文化距离,文化距离会影响国际留学生往来,应依据文化距离的差异采取文化融通策略。跨文化活动是留学生教育中文化融通的基本渠道,在具体的行动策略上,包括多主体参与跨文化活动、统筹多类型跨文化活动和增强跨文化活动国际化。 展开更多
关键词 留学生教育 文化融通 本质 基石 文化距离 跨文化活动
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移民网络、制度距离与中国企业OFDI效率
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作者 赵家章 周凡煜 连慧君 《北京工商大学学报(社会科学版)》 CSSCI 北大核心 2024年第4期16-29,共14页
提高企业对外直接投资(OFDI)效率是中国推进高水平对外开放的重要路径之一。基于2003—2021年中国A股上市公司数据,实证分析了移民网络对中国企业OFDI效率的影响及其机制。研究发现,移民网络显著提升了中国企业OFDI效率,且通过降低交易... 提高企业对外直接投资(OFDI)效率是中国推进高水平对外开放的重要路径之一。基于2003—2021年中国A股上市公司数据,实证分析了移民网络对中国企业OFDI效率的影响及其机制。研究发现,移民网络显著提升了中国企业OFDI效率,且通过降低交易成本、提高合同执行效率、弥合文化距离促进了企业OFDI效率提升。异质性分析结果表明,移民网络对中国企业OFDI效率的提升作用仅显著存在于非国有企业、绿地投资企业以及向非接壤国家直接投资的企业中,且在向发展中国家直接投资的企业中更显著。进一步研究发现,制度距离在移民网络与中国企业OFDI效率的关系中发挥了调节作用,制度距离缩小,会强化移民网络对企业OFDI效率的提升作用。因此,政府应加强移民网络建设,加大对OFDI企业的政策支持力度,缩小双边制度距离,企业则应充分利用移民网络降低OFDI风险及不确定性,进而促进中国企业提升OFDI效率。 展开更多
关键词 移民网络 企业OFDI效率 制度距离 文化距离 社会网络分析
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文化距离、友好城市对中国OFDI的影响——基于“一带一路”沿线国家的实证研究
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作者 舒家先 余程炜 《宜宾学院学报》 2024年第7期27-37,共11页
在共建“一带一路”高质量发展的背景下,友好城市关系与文化因素成为独具影响力的关键一环。依据交易成本理论和“外来者劣势”理论,构建了拓展的引力模型评估文化距离和友好城市影响我国OFDI的作用机理以及两者之间的互动机制。实证结... 在共建“一带一路”高质量发展的背景下,友好城市关系与文化因素成为独具影响力的关键一环。依据交易成本理论和“外来者劣势”理论,构建了拓展的引力模型评估文化距离和友好城市影响我国OFDI的作用机理以及两者之间的互动机制。实证结果显示,文化距离对我国OFDI有抑制作用,友好城市数量的增加弱化了文化距离对OFDI的负面影响,具有正向调节作用,通过分样本检验进一步发现在文化距离较大的国家中友好城市的正向调节作用不显著,反而在文化距离较小的国家更加有效。据此,中国应推进友好城市网络建设,加强文化交流,促进中国OFDI高质量发展。 展开更多
关键词 文化距离 友好城市 OFDI 调节效应
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文化相近与异地大客户关系的形成及其机制研究
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作者 辛宇 滕飞 《烟台大学学报(哲学社会科学版)》 CSSCI 2024年第3期112-132,共21页
中国“多元一体”的文化格局对跨地区供应链关系形成了隐性壁垒,而两地间的文化相近有助于异地大客户关系的形成与发展。方言距离体现了两地的文化相近程度,方言距离越小,上市公司对该地区大客户的销售占比越高;作用机制在于文化相近提... 中国“多元一体”的文化格局对跨地区供应链关系形成了隐性壁垒,而两地间的文化相近有助于异地大客户关系的形成与发展。方言距离体现了两地的文化相近程度,方言距离越小,上市公司对该地区大客户的销售占比越高;作用机制在于文化相近提高了公司与客户间的信息交流、促进了信任和认同、提供了先天性的社会资本积累。文化相近的作用存在异质性,在非国有控股上市公司、非国有客户和资产规模较小的上市公司中作用更显著。文化相近对于大客户关系的促进作用依赖于完善的外部正式制度环境,在契约环境较好和市场化程度较高的地区,其作用更显著。最后,文化相近的大客户关系的稳定性更高。 展开更多
关键词 客户关系 文化相近 方言距离 供应链 客户产权性质 客户关系稳定性
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中国文化贸易出口的高质量发展研究:基于语言情景视角 被引量:1
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作者 张玲 《中国软科学》 CSSCI CSCD 北大核心 2024年第4期37-45,共9页
文化贸易出口是国家软实力和国际影响力的重要体现,而语言在文化贸易中扮演着重要角色。使用2010—2022年国际数据,实证检验了语言距离、语言能力与文化贸易之间的关系。结果表明:语言距离阻碍了文化贸易出口,但语言能力有效缓解了语言... 文化贸易出口是国家软实力和国际影响力的重要体现,而语言在文化贸易中扮演着重要角色。使用2010—2022年国际数据,实证检验了语言距离、语言能力与文化贸易之间的关系。结果表明:语言距离阻碍了文化贸易出口,但语言能力有效缓解了语言距离对文化贸易的阻碍作用。同时,语言能力在市场开放度高的国家、与我国签订自由贸易协定的国家和出口复杂度高的国家,更能有效地缓解语言距离对文化贸易的阻碍作用。进一步研究发现,语言能力更能缓解语言距离对核心文化贸易的阻碍作用,而数字技术弱化了语言能力对语言距离的缓解作用,但在数字技术较低的国家中缓解作用更显著。为此,应积极、精准缓解不同情景下语言因素的负面影响,进一步提高文化贸易竞争力。 展开更多
关键词 文化贸易 语言距离 语言能力 核心文化贸易
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文化距离对我国出版物出口贸易的影响 被引量:1
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作者 朱丹红 黄少华 《出版科学》 CSSCI 北大核心 2024年第3期86-96,共11页
利用联合国商品贸易统计数据库和霍夫斯塔德(Hofstede)的文化维度数据,实证分析文化距离对我国出版物出口贸易的影响,并以人均GDP为调节变量,探讨经济发展水平对文化距离与出版物出口贸易关系的调节作用。研究发现,文化距离会导致出版... 利用联合国商品贸易统计数据库和霍夫斯塔德(Hofstede)的文化维度数据,实证分析文化距离对我国出版物出口贸易的影响,并以人均GDP为调节变量,探讨经济发展水平对文化距离与出版物出口贸易关系的调节作用。研究发现,文化距离会导致出版物交易成本和交易不确定性增加,交易规模、交易广度和交易深度下降,对出版物出口贸易有显著的负向影响。而经济发展水平则对文化距离与出版物出口贸易关系有显著的正向调节作用,能够降低文化距离对出版物出口贸易的负向影响程度。未来我国出版物的出口贸易,需要综合考虑和评估文化因素与经济因素对出版物出口贸易的影响,针对不同类型国家和地区的文化与经济特点,实施差别化的出版物生产、出口和市场推广策略。 展开更多
关键词 出版物 文化距离 出口贸易 经济发展水平
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文化差异对流动人口环保行为的影响研究——基于方言距离的实证分析 被引量:1
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作者 滕祥河 龚建骄 文传浩 《中国环境管理》 CSSCI 2024年第2期136-144,共9页
方言差异对个体环保行为的影响主要依据是文化认同理论,个体对其所属文化群体的情感认同和身份认知,涵盖了对特定文化传统、价值观、信仰、习惯和语言的深刻认同感。该理论指出,文化认同不仅影响着个体对自我身份的认知,也影响着他们对... 方言差异对个体环保行为的影响主要依据是文化认同理论,个体对其所属文化群体的情感认同和身份认知,涵盖了对特定文化传统、价值观、信仰、习惯和语言的深刻认同感。该理论指出,文化认同不仅影响着个体对自我身份的认知,也影响着他们对他人、社会群体,以及整个社会的态度和行为。本研究基于中国综合社会调查(Chinese General Social Survey,CGSS)(2013)数据,使用普通最小二乘法(Ordinary Least Squares,OLS)和调节效应模型分析了方言距离对流动人口环保行为的影响及其作用机制。研究结果表明,方言距离总体上显著降低了流动人口的环保行为,且经过内生性和稳健性检验后,这一研究发现依然成立。异质性分析表明,方言距离降低私域环保行为要比公域环保行为更明显,且方言距离降低短期居住者和听说普通话能力较低者的环保行为也更显著。进一步的机制分析发现,较高的环境污染认知、环境重要性认知以及地区环境规制水平均能显著缓解方言距离对环保行为的负面影响。 展开更多
关键词 文化差异 方言距离 环保行为 流动人口 CGSS
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