Innovative Practice of Science and Technology Supported Western Village Public Cultural Services in China

The shortage and inefficiency of public cultural services are common problems in China, especially in the western regions. Baiyun District has made use- ful exploration to the construction of rural public cultural service system, network system, resource system, management system and service system.

The value selection in the socialist public cultural services system innovation of colleges

The development of a national culture represents the quality of the citizens of this country, the cultural connotation of a national spirit. With the development of society, citizens demand more exuberant cultural services. Therefore, strengthening the construction of public cultural service system is imperative, at the same time, the public cultural system construction is the development and prosperity of socialist advanced culture, and building a harmonious society, the government system of public cultural services for the public and cultural life, which also constitutes a multifaceted innovative public cultural service system Building model in the public service, is the focus of the new era of cultural undertakings .

A discourse on creating and rendering educational and cultural enrichment services to rural migrant workers by public libraries

As far as China's enormous success in her economic reforms and development is concerned,Chinese rural migrant workers indeed have had their biggest share of contributions.Yet ironically in return,they have only received a disproportionate meager share of benefit rewards.These people represent a huge economically deprived group at the bottom of the social totem pole in China's metropolises.On the whole as a social group,their educational attainment is relatively low as compared to their average urban coworkers.As such being the case,their rights to access some of the cost-free cultural and educational enrichment programs in the society are limited and not always assured.Nevertheless and in general speaking,they manifest a strong and consistent desire to acquire all sorts of new and practical knowledge by means of accessing the resources and facilities of their local public libraries.It is suggested in this paper that public libraries are in a good position to give strong support to the central government's strategic planning for the development of a public culture service systema).In implementing such a government initiative with an unswerving purpose of advancing social justice and equality,public libraries should strife to provide as many as possible their library services at no cost to the public,especially to those socially deprived rural migrant workers.

The Attention and Research of Domestic Academia on Public Cultural Service--Based on the Analysis of National Social Fund Project during Recent 20 Years

The construction of public cultural service is a practical way that safeguard people's basic cultural rights and interests,which is a upper design to construct a powerful culture of secialist country.It is of great significance to build a whole well-off society.The article is based on some cases of National Social Science Fund on the aspects of Public Cultural Service Project during 1994 to 2015 and put forward some advice and ideas in order to offer reference and lessens for the theoretical research and exploration of our country's Public Cultural Service.

‘Diversity Culture’in Social Services:Person-Centered Care

This article addresses the issue of‘diversity culture’in social services with the purpose of re-conceptualizing person-centered social services theory and practice.The increased participation of women,minorities,and people of different nationalities and cultures in the business world is outlining a transformation of the workforce.In parallel,there is also a diversification and heterogeneity of customers,social service users’needs,and markets and consumers’styles.The paper analyzes main groups of theories that inform social services techniques-psychological theories,cognitive behavioral theories,systemic theories,humanistic theories,and constructionist theories-with the aim of re-thinking models and practices to address the challenges that the social services are facing in responding to needs of cultural,gender,action potential,and age diversity.Specifically,social workers and the social services system are required to adapt to the changing circumstances of the social,economic,cultural and communicative environment.

Historical Evolution and Innovation of Supply of Rural Public Cultural Service in China

Based on the analysis of main body,decision making and financing mode concerning the supply of public cultural services in rural areas,we divide historical evolution of rural public cultural services in China into three periods:(i) The period from the founding of New China to the period before " Cultural Revolution" ;(ii) The period from " Cultural Revolution" to the period before the reform and opening-up;(iii) The period after the reform and opening-up.We analyze the defects in the supply of rural public cultural services in China:(i) Difference in the supply of public cultural services between urban and rural areas,caused by urban-rural " dual" structure;(ii) Insufficient supply of rural public cultural services,arising from unclear property rights and executive power of government at all levels;(iii) Structural imbalance in the supply of rural public cultural services,caused by top-down supply decision making mechanism;(iv) Single financing channels of rural public cultural services.From input,decision making,demand expression,financing and endogenous mechanism of supply of rural public cultural services,we put forward the recommendations for improving the supply of public cultural services in China.

Path of public cultural service system construction of Ethnic Frontier Regions

The border areas of public culture construction, as an important part ot socialist CUlture construction, to promote me national culture, national spirit and the spirit of the times, the rich cultural life of the people of all ethnic groups, to promote national unity and safeguard national unity, strengthen cohesion of the Chinese nation, cohesion and creativity, play an irreplaceable role. To this end, exploring the path of public cultural service system construction of Ethnic Frontier Regions, play an important role in stabilizing cultural security of Ethnic Frontier Regions and enhancing national cultural soft power.

Accessibility and Fairness of Public Service Facilities from the Perspective of Supply and Demand Coordination: A Case Study of Old Urban Area of Guangzhou City

The accessibility and fairness of public service facilities are important manifestations of the convenience and equality of urban public service resource allocation.Optimizing the layout of urban public service facilities is an inevitable requirement for promoting the construction of people centered cities.This paper takes the old urban area of Guangzhou as the research area,measures the accessibility of multiple types of public service facilities based on an improved two-step floating catchment method,and combines Palma Ratio and location quotient methods to explore the fairness of urban public service facilities from two dimensions:social equity and spatial equity,with supply and demand relationship analysis as the main line.Research has shown that:①there is a significant spatial difference in the accessibility of public service facilities in the old urban areas of Guangzhou,and the comprehensive accessibility is generally higher in the central and southeastern regions of the old urban areas with fewer residential populations;②from the perspective of social equity,the resource allocation of public service facilities in the old urban areas of Guangzhou is in a seriously unfair state(with a fairness index of 2.99),and there are also varying degrees of unfairness within the streets;③from the perspective of spatial equity,the location quotient of public service facilities in the old urban areas of Guangzhou shows a pattern of multil center circles decreasing,indicating a significant spatial mismatch between the accessibility supply side of public service facilities and the demand side of the residential population.The research conclusion will provide scientific basis for optimizing the allocation of urban public service facilities and ensuring the equalization of public services.

Social Marketing:An Advocacy Empirical Analysis of Service Objects of Public Welfare Organizations

The ultimate goal of social marketing is to change the behavior,attitude,concept,and so on of target audiences.For the public welfare organization,the basis of its service project design is the organization's mission and location.The key to achieve the organizational mission is to be able to lock the service objects and respond to the needs of service objects effectively.This research is based on the theoretical framework of social marketing and based on the questionnaire survey and analysis of the advocacy effectiveness and problems of service objects of the 327 public service organizations in China.Using the Delphi method and the entropy method,the 6P model of social marketing for service objects advocacy in the field of domestic public welfare practice is concise,and a new operational mechanism for service objects advocacy of public welfare organizations is proposed to implement the mission and value of public welfare organizations and contribute to the change of service objects.

Strategic Layout and Typical Practice of Social Administration and Public Service Standardization in China

Promoting social administration and public service standardization vigorously is an important and effective measure to strengthen social administration and public service functions by Chinese government. This article studies the status of social administration and public service standardization in China from national, industrial and provincial (local) levels. And then, this article analyzes the development trend of social administration and public service standardization in China.

Trends in Corporate Social Responsibility Among Public Service Media in Europe

Corporate Social Responsibility （CSR） is the voluntary commitment taken over by companies in social, economic, and environmental terms. The aim is to counteract impacts generated by their activity. While the concept is genuinely linked to the private sector, this self-regulated system has been steadily introduced in some European public service media. Indeed, CSR is one of the mechanisms to face the challenges of the sector, both the financial crisis and the lack of trust. Seven public service media from the European Union are reporting--via their websites--on their CSR strategies. Annual reports on their performance are issued by the German ZDF, the Spanish RTVE, the Portuguese RTP, the British BBC, the Irish RTI~, the Finnish YLE, and the Italian RAI. Also, four other corporations--VRT and RTBF from Belgium, FT from France, and DR from Denmark include a section on corporate social responsibility on their annual reports. The aim of this paper is to know which of the trends in CSR are dominant among public service media in Europe, namely economy, environment, and society. The content analysis of corporate reports is the method used for the research.

Study on the Guarantee Mechanism for the Construction of Government Public Culture Service System

The design and study on the construction of government public culture service system have been commenced since 2010 in China, aiming at exploring the construction models of government public culture service system in central China, east China, west China, and urban and rural areas, and researching effective measures. As a result, the study of the guarantee mechanism for the construction of government public culture service system can be promoted. In this paper, the main contents of the construction of government public culture service system, the construction significance, and the construction＇s guarantee mechanism are studied and discussed emphatically.

Cyber Development of Government Service Platform in Social Public Administration

The cyber development of government service platform is just to integrate all the superiorities of the government to strengthen its roles such as service,performance and function to drive the social development actively.Hence,the social public administration will take this opportunity to optimize the cyber information service platform to make the civic administration oriented to the social development to maximize its functions of organization,coordination and service to protrude the ascendancy of the web era so as to lay a solid foundation for the leap development of the public administration.

The Impact of Urban Renewal on Public Service Facilities in Shenzhen during Inventory Development Stage:An Empirical Analysis of Futian District

As the material carrier of social service industry,public service facilities are important indicators to measure human settlement.With the continuous deepening of inventory development practice,urban renewal has gradually become one of the sources of supply of public service facilities.Focusing on the urban renewal activities of Futian District,Shenzhen from 2010 to 2016,the study conducts an empirical study on the pattern of public service facility networks before and after urban renewal through social network analysis.The fi ndings show that:①on the whole,the public service system in Futian District has been effectively improved during urban renewal development;②the impact of urban renewal on public service system is characterized by differentiation,among which industrial and commercial facilities have been signifi cantly improved,while educational and medical facilities have been hardly improved;③urban renewal has a clear policy orientation as an institutional means,and promoting economic restructuring and industrial reorganization is still the primary purpose of urban renewal during inventory development stage.

Building a harmonious community:public services,social integration and expression of residents' views- a study of cases from Ningbo,Dalian and Beijing

Through case studies in Ningbo, Dalian and Beijing, this article discusses how to promote public services, social integration and expression of residents＇ views in the construction of harmonious communities. The Ningbo case shows the origin, scale and effect of a government-led community public service network; the Dalian case describes the emergence, development and functions of community-led autonomous organizations as a means of promoting socially disadvantaged groups＇ integration into society; and the Beijing case reveals the value orientation, methods and constructive experience of community development evaluation based on the expression of residents＇ views.

Business Process Analysis and Simulation: The Contact Center of a Public Health and Social Information Office

This article proposes a framework, called BP-M* which includes: 1) a methodology to analyze, engineer, restructure and implement business processes, and 2) a process model that extends the process diagram with the specification of resources that execute the process activities, allocation policies, schedules, times of activities, management of queues in input to the activities and workloads so that the same model can be simulated by a discrete event simulator. The BP-M* framework has been applied to a real case study, a public Contact Center which provides different typologies of answers to users’ requests. The simulation allows to study different system operating scenarios (“What-If” analysis) providing useful information for analysts to evaluate restructuring actions.

Restrictions on incremental financial investment in the construction of modern public cultural service system: Based on investigations of county public libraries

The establishment of the goal of building a national public cultural service system in 2015 has set up a clear goal that the state public financial investment should maintain a steady growth.However,through continuous observation of public libraries at the county-level,it was found that the traditional management mode of"increase output by increasing public investment"is losing its strength due to the dual constraints of growing institutional costs and the transformation of residents’cultural consumption patterns.On the whole,the cultural industry has entered an overlapping period of"soft contraction"and structural transformation.The rising disparity between eastern,central,western China and northeastern China in the 21 st century combined with different variables such as financial subsidies,employees,population base and GDP affects the performance of public resources in county libraries,leading to ineffectiveness of the format management mode formed under the planning system to varying degrees and"L-type"performance mode in county-level public library.To raise the performance of grassroots public cultural institutions,it is no longer merely a technical issue of"increasing staff and adding money",but mainly the issue of deepening the reform of the structural management in the industrial system.At the macro level,it is necessary to go beyond the traditional ideas of largely increasing public input to motivate business development and performance improvement,and establish the policy design principles on the premise of"increasing public investment"and"innovation management system".At the middle level,the grass-roots units of culture should explore the establishment of independent status,improve the corporate governance structure,and transform from"input-driven mode"to"management innovation-driven mode".At the practical level,the government should further improve the system of purchasing public cultural services by social forces,explore the establishment of a voting mechanism for residents’consumption of public cultural products,and enlarge the leverage function of the incentive policy which guides the consumer-side to supply-side reform.

A Study of Creative Imagery in Public Service Posters Based on Design Cultural Codes Theory

This study,grounded in design culture code theory,rigorously explores the multifaceted impact of visual imagery on poster design.Uniting theory with practicality,it dissects the strategic,semiotic,and technical aspects of poster creation,illuminating how visual elements are strategically employed,convey nuanced meanings,and adhere to design principles.Notably,it scrutinizes the adaptability of these strategies across diverse socio-cultural contexts.The study enriches our comprehension of how visual choices endow posters with significance and emotional resonance.Furthermore,it contributes novel insights into the technical intricacies of visual design principles.By synthesizing theory and practice,with an emphasis on cross-cultural adaptability,this study advances our understanding of how visual imagery influences strategic,meaningful,and technical dimensions in poster design.It holds implications for design practitioners and offers inspiration for future research in this field.In humility,it contributes to the existing body of knowledge while paving the way for further exploration in the discipline.

质点到网络:公共服务动机、行为、绩效三元交互发展逻辑体系构建

公共服务动机的研究不断发展繁荣,理论研究成果颇丰,是公共管理研究的前沿热点。但公共服务动机如何转化为公共服务绩效在理论机制方面尚未清晰,遑论纳入公共管理人力资源实践中。基于Apriori算法对相关主题文献进行了无监督机器学习挖掘,发现公共服务动机转化的研究不足之处。基于此,在社会认知理论视角下系统性厘清了公共服务动机、公共服务行为、公共服务绩效三者关系,打通了三者相互链接转化的逻辑框架。并以逻辑转化路径为基础,基于系统网络层面搭建起“公共服务动机—公共服务行为—公共服务绩效”三元交互发展的逻辑分析模型,以期发展和完善公共服务动机理论,从而达到将公共服务动机理论成功转化为实践的目的。

Review of China’s neighborhood center planning from the perspective of innovative social governance

The neighborhood center provides an implementation case for centralizing community service facilities and organizing service provision effectively,and has achieved community service improvement,which provides innovative methods for governance innovation.This paper summarizes the development process of neighborhood center planning in China,and analyzes related planning cases in Suzhou,Tianjin,Hangzhou,and Chengdu focusing on planning characteristics and operating mechanisms.Based on the case of Chongqing,it gives answer to key issues of the local application of neighborhood center planning concept.