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A Study on the Spatial Evolution of Public Entertainment Space in Modern Shanghai(1843–1949)
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作者 deng linshuang wu jiang liu jinxin 《China City Planning Review》 CSCD 2018年第3期62-72,共11页
For nearly one century during a time of modernization, Shanghai has seen the coexistence of local autonomy and colonial rule, traditional culture and western culture, Chinese natives and Western colonists, becoming no... For nearly one century during a time of modernization, Shanghai has seen the coexistence of local autonomy and colonial rule, traditional culture and western culture, Chinese natives and Western colonists, becoming not only a window for the finance industry, foreign trade, and cultural exchange, but also a hub for the entertainment industry. Focusing on the period from the opening of Shanghai in 1843 to the founding of the PRC in 1949, this paper studies the evolution, development, and distribution of various types of entertainment space in the city and analyzes its aggregation, dispersion, structuration, and stratification in urban space and the ultimate formation of its overall spatial structure, aiming to explore the relationship between the distribution and relocation of entertainment spaces and various urban elements and to reveal the internal driving force and basic laws shaping the urban entertainment space structure in modern Shanghai. 展开更多
关键词 modern Shanghai public entertainment space spatial structure spatial evolution
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娱乐式营销推广出版物品牌的策略研究 被引量:1
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作者 殷慧娟 《山西广播电视大学学报》 2013年第2期81-83,共3页
在娱乐经济的时代背景下,针对大众出版物的娱态营销趋势,对现阶段大众出版物的娱态营销策略做系统性的研究,创新出适合于本土图书出版市场的娱态营销模式。
关键词 娱乐经济 图书出版物 娱态营销 营销策略
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