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Optimum Quality Level (OQL) ——The Main Proposition of Quality Economics
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作者 Jianhua Zhao Changming Yang Qingying Tong 《Chinese Business Review》 2005年第5期61-63,共3页
This paper discusses the Optimum Quality Level (OQL) controlling under the situation of competition and monopoly. While analyzing traditional OQL, we propose a new concept-Opportunity Revenue (OR)-to analyze the p... This paper discusses the Optimum Quality Level (OQL) controlling under the situation of competition and monopoly. While analyzing traditional OQL, we propose a new concept-Opportunity Revenue (OR)-to analyze the principle how enterprise pursues excellent quality to develop quality competition for OR. We further discuss how to decide Optimum Quality in monopoly market. 展开更多
关键词 Optimum quality Level Opportunity revenue (OR) monopoly market
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