Investigating the tourism image of mountain scenic spots in China through the lens of tourist perception

A favorable tourism image of high-quality mountain scenic spots(HQMSS)is crucial for tourism prosperity and sustainability.This paper establishes a framework for investigating the tourism image based on cognitive-emotion theory and uses natural language processing(NLP)tools to clarify the cognition,emotion,and overall tourist image of the HQMSS in China from the perspective of tourist perception.This paper examines the multi-dimensional spatial differentiation of China's overall image,including province,scenic spot scales,as well as the spatial pattern of the overall comprehensive tourism image.Strategies for comprehensively improving HQMSS's tourism image are also formulated.The results show that:(1)The cognitive image of Chinese HQMSS is categorized into core and marginal images,and the core images such as scenery and cable car are the expression of the uniqueness of mountainous scenic spots.Additionally,the cognitive image is classified into six dimensions:tourism environment,tourism supporting facilities,tourism experience,tourism price,tourism service,and tourism safety.(2)Positive emotions are the dominant mood type of HQMSS in China,followed by neutral emotions,with negative emotions being the least frequent.Emotional images vary across dimensions,with tourism environment and tourism experience evoking relatively higher emotion.(3)The spatial pattern of HQMSS for each dimension at the national,provincial,and scenic scales is diversifying.This article provides a multidimensional perspective for investigating the tourism image of mountainous scenic spots,proposes targeted recommendations to improve the overall image of HQMSS in China,and can greatly contribute to the sustainable development of mountain tourism.

Research Progress and Prospect of Tourism Carbon Emissions and Its Uncertainty Analysis Under the Goal of Low-Carbon Scenic Spots

Under the dual carbon goal,China Certified Emissions Reductions(CCER)and the national carbon market have become important means of emission reduction and control.The tourism industry is a strategic pillar industry of China’s national economy,and scenic spots are the main sites of tourism activities.Research on carbon emissions in scenic spots is of great significance for the construction of low-carbon scenic spots and the realization of the dual carbon goal.In this paper,the research on carbon emissions in tourism is reviewed,the current research progress is discussed,and further prospects are made.The research on tourism carbon emissions in China has a good foundation and achieved certain results.However,there are few studies on micro-scales such as scenic spots.The statistical data caliber and measurement methods of carbon emissions are not uniform,and there is a general lack of uncertainty analysis.Future research should focus on building a multi-spatial dimension research system,unifying the statistical caliber and measurement methods of carbon emission data,increasing uncertainty analysis,and ensuring the robustness of research results.

Managing Soil Erosion Potential by Integrating Digital Elevation Models with the Southern China's Revised Universal Soil Loss Equation——A Case Study for the West Lake Scenic Spots Area of Hangzhou,China

In China, many scenic and tourism areas are suffering from the urbanization that results from physical development of tourism projects, leading to the removal of the vegetative cover, the creation of areas impermeable to water, in-stream modifications, and other problems. In this paper, the risk of soil erosion and its ecological risks in the West Lake Scenic Spots （WLSS） area were quantitatively evaluated by integrating the revised universal soil loss equation （RUSLE） with a digital elevation model （DEM） and geographical information system （GIS） software. The standard RUSLE factors were modified to account for local climatic and topographic characteristics reflected in the DEM maps, and for the soil types and vegetation cover types. An interface was created between the Areinfo software and RUSLE so that the level of soil erosion and its ecological risk in the WLSS area could be mapped immediately once the model factors were defined for the area. The results from an analysis using the Areinfo-RUSLE interface showed that the risk value in 93 % of the expanding western part of the WLSS area was moderate or more severe and the soil erosion risk in this area was thus large compared with that in the rest of the area. This paper mainly aimed to increase the awareness of the soil erosion risk in urbanizing areas and suggest that the local governments should consider the probable ecological risk resulting from soil erosion when enlarging and developing tourism areas.

Entropy Method Based Evaluation for Plant Landscape in Tourist Scenic Spots

Taking five scenic spots in southeast region of Tibet as research objects,this paper calculated the weight of plant landscape evaluation system by entropy weight method,and compared the plant landscape in scenic spots from aesthetic effect,ecological harmony and service functions. The results show that the rank of the comprehensive attributes from high to low is as follows: Nanyigou,Lulang Forest,Kading Mountain Waterfall,Yarlung Zangbo Grand Canyon,and Basomtso Lake.

A Study on the C-E Translation of Travel Guides of Henan Scenic Spots from the Perspective of Skopostheory

Travel guides are not only important windows for foreign visitors to obtain information on China's scenic spots, but also main mediums for spreading Chinese culture. By comparing and analyzing the differences between Chinese and English travel guides, this paper, combined with the case of Henan scenic spots, makes a study of the translation principle, translation strategy and translation methods of travel guides from the perspective of Skopostheory.

Translation Principles and Methods of Scenic Spots——taking Jiangxi Province as an example

Translation inaccuracy and mistakes can be attributed to translators' cultural and linguistic knowledge deficiencies as well astheir lacking of translation skills and competence. This paper put things into perspectives by analyzing public signs translation of severalscenic spots in Jiangxi province. Hence, translation problems are pointed out and translation principles and methods are proposed ac-cordingly.

Five Scenic Spots In the Qamdo Area

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Stamps of New China Scenic Spots in Hongkong

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Allocation optimization of bicycle-sharing stations at scenic spots

Bicycle-sharing system is considered as a green option to provide a better connection between scenic spots and nearby metro/bus stations. Allocating and optimizing the layout of bicycle-sharing system inside the scenic spot and around its influencing area are focused on. It is found that the terrain, land use, nearby transport network and scenery point distribution have significant impact on the allocation of bicycle-sharing system. While the candidate bicycle-sharing stations installed at the inner scenic points, entrances/exits and metro stations are fixed, the ones installed at bus-stations and other passenger concentration buildings are adjustable. Aiming at minimizing the total cycling distance and overlapping rate, an optimization model is proposed and solved based on the idea of cluster concept and greedy heuristic. A revealed preference/stated preference （RP/SP） combined survey was conducted at Xuanwu Lake in Nanjing, China, to get an insight into the touring trip characteristics and bicycle-sharing tendency. The results reveal that 39.81% visitors accept a cycling distance of 1-3 km and 62.50% respondents think that the bicycle-sharing system should charge an appropriate fee. The sttrvey indicates that there is high possibility to carry out a bicycle-sharing system at Xuanwu Lake. Optimizing the allocation problem cluster by cluster rather than using an exhaustive search method significantly reduces the computing amount from O（2^43） to O（43 2）. The 500 m-radius-coverage rate for the alternative optimized by 500 m-radius-cluster and 800 m-radius-cluster is 89.2% and 68.5%, respectively. The final layout scheme will provide decision makers engineering guidelines and theoretical support.

Diverity evalution and developing strategies of forestry view of scenic spots:taking Lushan as an example

Diversity indexes of current forestry view, such as dominance degree, fragmentation degree and overcast degree, were evaluated by the software ARCVIEWGIS. And developing strategies to improve diversity were put forward in this paper, that is, combining with the items of forestry tour and enhancing scientific management, and choosing typical trees to change forestry structure on the basis of general conditions of dominance degree, fragmentation degree and overcast degree.

Research on Intangible Cultural Heritage Entering Scenic Spots Based on Immersive Experience

Intangible cultural heritage intervening in tourism can enrich tourism products and improve the attraction of scenic spots.Meantime,it also displays the rich cultural connotation of tourism products by virtue of the diversity of intangible cultural heritage,and well protects and inherits intangible cultural heritage,creating a new mode for scenic spot development with empowerment of culture and creation.From the perspective of immersive experience,this study discusses intangible cultural heritage entering scenic spots with Dawakun desert scenic spot in Yopurga County,Xinjiang as a case study.

The Analysis on the Sustainable Development of Scenic Spots' Competitive Power

Under the principle of sustainable development, this paper analyzes the factors influencing the competitive power of scenic spots, and sets up a set of evaluation index system, which considers environmental, ecological, social and economic benefits. According to the characteristic of the inder system, the principal component analysis is adopted to do comprehensive appraisal. In the case study this paper analyzes the competitiveness of scenic spots in Jiangsu province.

Empirical Analysis of Catering Service Satisfaction in Scenic Spots and the Construction of 4Ps Improving Paths

Tourism has become the primary leisure activity for modern people,and a scenic spot’s appeal to tourists is closely linked to the quality of supporting catering services within the area.Improving satisfaction with catering services in these scenic spots has become a key factor in promoting the development of urban tourist destinations.Using Zhangzhou,a tourist city,as an example,this paper conducts an empirical study on the satisfaction of catering services in Zhangzhou’s scenic spots through IPA analysis.Firstly,based on the scale of relevant influencing factors affecting catering service satisfaction in Zhangzhou’s scenic spots,a field questionnaire survey has been conducted.Three main levels,five core elements,and 31 sub-indicators have been summarized to construct the evaluation system for catering service satisfaction in scenic spots.Through the analysis of IPA data and the examination of various indicators related to catering services in Zhangzhou’s scenic spots,we analyze the influencing factors affecting tourists’satisfaction with catering services.Meanwhile,we also introduce the 4Ps demand theory of catering service.Finally,based on the analysis and evaluation of IPA quadrant and the 4Ps demand theory,we initially construct the 4Ps improvement path.This will provide theoretical and practical references for enhancing the catering service satisfaction of tourists in scenic spots.

Development and Quality Improvement of Lianqingshan Scenic Spot in Tengzhou City

Since the 21st century,China’s overall national strength has increased continuously.With the rapid development of the tourism industry,people have an increasingly strong demand for travel.Firstly,tourists’satisfaction to Lianqingshan Scenic Spot was surveyed,and then the types of tourism resources,current development situation and problems in the scenic spot were analyzed.Finally,some countermeasures and suggestions for its development and quality improvement were put forward.It is found that based on the environmental quality,safety and service quality of Lianqingshan Scenic Spot,the basic situation of the development of the scenic spot was investigated,and the comprehensive satisfaction of each item is 3.30,3.24 and 3.32.The tourists of the scenic spot is mainly from Tengzhou City and its surrounding cities,and the popularity of the scenic spot is relatively low.The management personnel of the scenic spot needs to increase the tourist flow by improving its exposure.The problems of the scenic spot include low popularity,poor environmental quality,low safety of tourists,poor operating condition of catering industry and service quality of service personnel.

Five Scenic spots join list of top heritages

China has registered five more natural heritage areas with the World Heritage areas with the World Her-itage Committee. It is the third time China has reported its natural and cultural resources to the committee since it joinedthe World Convention for the Protection of Natural and Cultural Heritages in 1985. The newly-registered areas are Jiuzhaigou and Huanglong, both in Sichuan Province, Wulingyuan, inHunan Province, Lunan Stone Forest in Yunnan and Huangguoshu, in Guizhou Province.

Research on New Media Marketing Strategy of Quzhou Jianglang Mountain Scenic Spot Based on 4R Marketing Theory

With the increasing popularity of new media,new media marketing plays an increasingly important role in the marketing of tourism scenic spots,bringing a new marketing opportunity to tourism scenic spots.Based on the 4R theory in marketing theory,this paper takes Quzhou Jianglang Mountain as the research object and finds that the following problems exist in the new media marketing of Quzhou Jianglang Mountain:1.The new media users are not closely enough connected;2.the response to the new media market changes is not fast enough;3.the new media marketing relationship interaction is not timely enough;and 4.the return of new media marketing is not ideal.The new media marketing strategy of Quzhou Jianglang Mountain Scenic Spot is proposed from four perspectives:association,reaction,relationship,and return.Finally,the research on the new media marketing strategy of Quzhou Jianglang Mountain Scenic Spot based on the 4R theory is summarized.

Construction of Evaluation Index System of Tourism Carrying Capacity of the Jokhang Temple Scenic Spot

Based on the in-depth study on the theory of tourism carrying capacity at home and abroad, author of this paper defined the concept and connotation of tourism carrying capacity, and proposed the evaluation index system of tourism carrying capacity. He also conducted a systematic analysis of tourism resources in the Jokhang Temple scenic spot, constructed an evaluation index system of tourism carrying capacity of the Jokhang Temple scenic spot, pointed out the status quo of its carrying capacity and factors constraining the carrying capacity through quantitative calculation, and put forward suggestions to regulate its carrying capacity.

Taking Agricultural Landscapes into the Development System of Scenic Spot —with the Detail Plan of Yanmen Mountain Scenic Spot in Zhaixing Mountain as a Study Case

As a kind of landscape resources, agricultural landscapes play a crucial role in rural tourism. It is a new attempt by taking agricultural landscapes into the development system of scenic spot for their mutual support and promotion. With the detail plan of Yanmen Mountain Scenic Spot in Zhaixing Mountain Scenic Area as a study case, the authors studied how to take agricultural landscapes into the development system of scenic spot.

Study on the Characteristics of Ecological Water Requirement in Maijishan Scenic Spot

[Objective] This study aimed to explore the characteristics of ecological water requirement in Maijishan Scenic Spot. [Methed] The characteristics of ecologi- cal water requirement in Maijishan Scenic Spot were analyzed based on,the data of soil humidity and meteorology of the spot. [Result] The result showed that the actual annual ecological water requirement in the spot was 678×10^6 m^3, and the proportion of soil water and evapotranspiration were 21% and 79%, respectively; the minimum annual ecological water requirement quota in the spot was 480.27×10^6 m^3, and the proportion of soil water and evapotranspiration were 16% and 84%, respectively; the minimum annual suitable ecological water requirement quota in the spot was 624.22×10^6 m^3, and the proportion of soil water and evapotranspiration were 18% and 82%, respectively. The precipitation was 614×10^6 m^3, and consumptive water surplus reached up to 78×10^6 m^3. The years when the precipitation was higher than the evapotranspiration accounted for 76%. Since 1980s, the evapotranspiration showed a linearly increasing trend. The precipitation was higher than the evapotranspiration from Jun. to Oct. and less than the evapotranspiration from Nov. to Dec. and Jan. to May. Evapotranspiration water requirement was regulated by soil water. The dis- parity between precipitation and evapotranspiration was huge in spring, thus having certain influence on waterfalls and streams in the spot. [Conclusion] The results of this study provided a basis for the rational use and long-term planning of the water sources in Maijishan Scenic Spot.