Translating is a complex process that involves much more than a simple switching of languages and no translators could fail to take this into consideration before deploying a translating task.Meanwhile,there exist cer...Translating is a complex process that involves much more than a simple switching of languages and no translators could fail to take this into consideration before deploying a translating task.Meanwhile,there exist certain factors which may influence a translator's choice of relevant translating approaches and techniques.As one of these determining and influential factors,text function is seen as a significant element that constitutes a translator's translating strategy framework.Surrounding the relation between text function and translating,the discussion that follows will focus on Karl Buhler and Peter Newmark's definition and classification of text function to exemplify the choice between "domestication" and "foreignization" as two major approaches in cross-cultural translating.展开更多
Functional linguistics has become the most influential linguistic theory in the field of translation study since the last de cade of 20th century.However,for the complexity of the context,it is uncommon and insufficie...Functional linguistics has become the most influential linguistic theory in the field of translation study since the last de cade of 20th century.However,for the complexity of the context,it is uncommon and insufficient to explore literary texts.Draw ing a general picture of literary text translation from functional perspectives aims to probe into the functional modes of translation.展开更多
Systemic Functional Grammar gives text analysis a theoretical framework.Text analysis is useful for readers to understand the text.Under the theoretical framework of Interpersonal Metafunction proposed by Halliday and...Systemic Functional Grammar gives text analysis a theoretical framework.Text analysis is useful for readers to understand the text.Under the theoretical framework of Interpersonal Metafunction proposed by Halliday and the recipe as register,this article analyzes it from two levels - Mood and Modality system.展开更多
Tourist texts stresses on delivering the rich local culture of the human landscapes and natural landscapes. Therefore, in the process of Bazhong tourism texts' translation, the translator should be under the guida...Tourist texts stresses on delivering the rich local culture of the human landscapes and natural landscapes. Therefore, in the process of Bazhong tourism texts' translation, the translator should be under the guidance of the Functional Theory, analyze the characteristics of Bazhong tourism texts and take some useful translation strategies.展开更多
The 1970s saw a development of the Functionalism, with its three representative scholars Katharina Reiss, Hans. Vermeer and Justa Holz Manttari. Katharina Reiss proposed the text type theory; Vermeer brought up the sk...The 1970s saw a development of the Functionalism, with its three representative scholars Katharina Reiss, Hans. Vermeer and Justa Holz Manttari. Katharina Reiss proposed the text type theory; Vermeer brought up the skopostheory and Mantarri translational action theory. The Functional theories are very useful for the translators to adopt a right translation strategy. In these years, various kinds of adver- tisement have appeared in people's daily life. They are becoming one important part in our culture. The companies need advertisements to sell their products and the consumers need the advertisement to decide which brand to buy after comparison. This paper will discuss how they are applied to the advertisement translation.展开更多
Short text, based on the platform of web2.0, gained rapid development in a relatively short time. Recommendation systems analyzing user’s interest by short texts becomes more and more important. Collaborative filteri...Short text, based on the platform of web2.0, gained rapid development in a relatively short time. Recommendation systems analyzing user’s interest by short texts becomes more and more important. Collaborative filtering is one of the most promising recommendation technologies. However, the existing collaborative filtering methods don’t consider the drifting of user’s interest. This often leads to a big difference between the result of recommendation and user’s real demands. In this paper, according to the traditional collaborative filtering algorithm, a new personalized recommendation algorithm is proposed. It traced user’s interest by using Ebbinghaus Forgetting Curve. Some experiments have been done. The results demonstrated that the new algorithm could indeed make a contribution to getting rid of user’s overdue interests and discovering their real-time interests for more accurate recommendation.展开更多
文摘Translating is a complex process that involves much more than a simple switching of languages and no translators could fail to take this into consideration before deploying a translating task.Meanwhile,there exist certain factors which may influence a translator's choice of relevant translating approaches and techniques.As one of these determining and influential factors,text function is seen as a significant element that constitutes a translator's translating strategy framework.Surrounding the relation between text function and translating,the discussion that follows will focus on Karl Buhler and Peter Newmark's definition and classification of text function to exemplify the choice between "domestication" and "foreignization" as two major approaches in cross-cultural translating.
文摘Functional linguistics has become the most influential linguistic theory in the field of translation study since the last de cade of 20th century.However,for the complexity of the context,it is uncommon and insufficient to explore literary texts.Draw ing a general picture of literary text translation from functional perspectives aims to probe into the functional modes of translation.
文摘Systemic Functional Grammar gives text analysis a theoretical framework.Text analysis is useful for readers to understand the text.Under the theoretical framework of Interpersonal Metafunction proposed by Halliday and the recipe as register,this article analyzes it from two levels - Mood and Modality system.
文摘Tourist texts stresses on delivering the rich local culture of the human landscapes and natural landscapes. Therefore, in the process of Bazhong tourism texts' translation, the translator should be under the guidance of the Functional Theory, analyze the characteristics of Bazhong tourism texts and take some useful translation strategies.
文摘The 1970s saw a development of the Functionalism, with its three representative scholars Katharina Reiss, Hans. Vermeer and Justa Holz Manttari. Katharina Reiss proposed the text type theory; Vermeer brought up the skopostheory and Mantarri translational action theory. The Functional theories are very useful for the translators to adopt a right translation strategy. In these years, various kinds of adver- tisement have appeared in people's daily life. They are becoming one important part in our culture. The companies need advertisements to sell their products and the consumers need the advertisement to decide which brand to buy after comparison. This paper will discuss how they are applied to the advertisement translation.
文摘Short text, based on the platform of web2.0, gained rapid development in a relatively short time. Recommendation systems analyzing user’s interest by short texts becomes more and more important. Collaborative filtering is one of the most promising recommendation technologies. However, the existing collaborative filtering methods don’t consider the drifting of user’s interest. This often leads to a big difference between the result of recommendation and user’s real demands. In this paper, according to the traditional collaborative filtering algorithm, a new personalized recommendation algorithm is proposed. It traced user’s interest by using Ebbinghaus Forgetting Curve. Some experiments have been done. The results demonstrated that the new algorithm could indeed make a contribution to getting rid of user’s overdue interests and discovering their real-time interests for more accurate recommendation.
