The objective of this paper is to measure word of mouth influence on IT career interest based on family background on Indonesian students. For this purpose the author used questionnaire as research instrument. Data as...The objective of this paper is to measure word of mouth influence on IT career interest based on family background on Indonesian students. For this purpose the author used questionnaire as research instrument. Data as a value to interest, word of mouth and family background variables, was gathered from high school students in Jakarta metropolitan. Further, data was analyzed using multiple groups on Lisrel software. Result shows that there's difference on the influence of word of mouth on computer/IT career interest based on family background. Model relationship between word of mouth and student interest towards computer/IT is moderated by parent education and birth order.展开更多
针对近年来国外引进教材存在词汇表缺失的问题,以高校本科商务英语专业听说类课程的原版教材English for Business Communication为例,借助词频分析软件Range对教材录音文本共16 327个形符进行了词族等级分布研究。结果发现,学习者掌握...针对近年来国外引进教材存在词汇表缺失的问题,以高校本科商务英语专业听说类课程的原版教材English for Business Communication为例,借助词频分析软件Range对教材录音文本共16 327个形符进行了词族等级分布研究。结果发现,学习者掌握教材1 099个词族才能达到95%词汇覆盖率,掌握1 422个词族才能覆盖教材98%以上的词汇。为了明确和深化课程的词汇教学要求,需要编制教材包含246个词族在内的词汇表、部分专有名词表以及常见的缩略词表,并针对每一层级的高、中、低频词提出教学建议,以提高学习者的商务英语词汇习得水平。展开更多
文摘The objective of this paper is to measure word of mouth influence on IT career interest based on family background on Indonesian students. For this purpose the author used questionnaire as research instrument. Data as a value to interest, word of mouth and family background variables, was gathered from high school students in Jakarta metropolitan. Further, data was analyzed using multiple groups on Lisrel software. Result shows that there's difference on the influence of word of mouth on computer/IT career interest based on family background. Model relationship between word of mouth and student interest towards computer/IT is moderated by parent education and birth order.
文摘针对近年来国外引进教材存在词汇表缺失的问题,以高校本科商务英语专业听说类课程的原版教材English for Business Communication为例,借助词频分析软件Range对教材录音文本共16 327个形符进行了词族等级分布研究。结果发现,学习者掌握教材1 099个词族才能达到95%词汇覆盖率,掌握1 422个词族才能覆盖教材98%以上的词汇。为了明确和深化课程的词汇教学要求,需要编制教材包含246个词族在内的词汇表、部分专有名词表以及常见的缩略词表,并针对每一层级的高、中、低频词提出教学建议,以提高学习者的商务英语词汇习得水平。