Analysis of Service Marketing Strategies in the Senior Study Travel Tour Market

Senior study travel,as an emerging form of tourism,combines the dual characteristics of educational learning and leisure travel.It not only meets the elderly’s desire for spiritual and cultural life and self-fulfillment but also promotes the construction of a healthy aging society.This study comprehensively uses methods such as literature analysis,interviews,and case studies to analyze the current status and existing problems of the senior study travel market.Based on the 7Ps service marketing model,it explores service marketing strategies for the senior study travel market,aiming to provide reference and guidance for related tourism enterprises to supply more attractive senior study travel services.

Marketing Strategies for Reading Promotion Activities in Academic Libraries:A Case Study of the University of Shanghai for Science and Technology

In the contemporary digital age,traditional reading habits have been compromised by digital media,a situation that has forced academic libraries to adopt proactive marketing approaches to promote reading among students and faculty.This article investigates the implementation of marketing strategies in promoting reading activities within academic libraries,taking the University of Shanghai for Science and Technology as a case study.The paper explores various marketing strategies employed by academic libraries,including market segmentation,utilization of new media platforms,and the creation of personalized content for readers.Drawing from an extensive literature review and real-world examples,the study establishes a framework for marketing reading promotion activities tailored to academic libraries.These findings underscore how effective marketing strategies can enhance user participation,expand library influence,and optimize resource utilization.

Anderson's Cognitive Theory and Learning Strategy Studies in Second Language Acquisition

Second language acquisition can not be understood without addressing the interaction between language and cognition. Cognitive theory can extend to describe learning strategies as complex cognitive skills. Theoretical developments in Anderson’s production systems cover a broader range of behavior than other theories, including comprehension and production of oral and written texts as well as comprehension, problem solving, and verbal learning.Thus Anderson’s cognitive theory can be served as a rationale for learning strategy studies in second language acquisition.

Genome-wide association studies of hypertension:Achievements,difficulties and strategies

Estimated from family studies,the heritability of hypertension ranges from 31%to 68%.Linkage studies and candidate gene association studies were once widely used to investigate the genetic mechanisms of hypertension.However,results from these studies could only explain 1%-2%heritability.With the technological advances and subsequently the accomplishment of the Human Genome Project,genome-wide association studies(GWA studies)have been applied to find genome-wide significant signals for many common diseases.Current GWA studies of hypertension have identified dozens of hypertension or blood pressure associated variants.However,different GWA study identified different variants and the results could hardly be replicated in other studies.Therefore,a debate took place on whether GWA studies will unlock the genetic basis of hypertension and whether we shall continue throwing millions of dollars on GWA studies.This review gives a short introduction to the history of genetic study on hypertension and summarizes the current findings for GWA studies of hypertension or blood pressure.Finally,we will discuss that debate and try to find alternative strategies and technologies that may hold a greater chance to make progress in understanding the genetic risk factors of hypertension and blood pressure regulation.

Investigating the Use of Strategic Reading Activities in College English Class: A Case Study

This paper,by adopting a qualitative research method,investigated the use of strategic reading activities by two female teachers in College English classes.Results showed that their commonly-used strategic reading activities in college English classes reflected three types of reading comprehension strategies including use of prior knowledge,use of text elements with a high information value,and use of structure-marking elements in the text.Pedagogical implications were also discussed.

Comparison of environmental responding strategies between Ulva prolifera and Sargassum horneri:an in-situ study during the co-occurrence of green tides and golden tides in the Yellow Sea,China in 2017

Large-scale green tides in the Yellow Sea occurred for 13 consecutive years since 2007.The unusual co-occurrence of green tides and golden tides occurred in the Yellow Sea in 2017.The causative species are Ulva prolifera and/or Sargassum horneri.Previous studies on physiological response characteristics of U.prolifera and S.horneri are done in the laboratory mainly,and there is no in-situ comparative study in this regard.In this study,the in-situ physiological response characteristics of both species were measured.The results indicated that cyclic electron flow and antioxidant system play more important roles in protecting U.prolifera,while non-photochemical quenching is more important for adapting to the environment in S.horneri.U.prolifera has a stronger ability to utilize nutrients to rapidly increase its biomass under a suitable condition compared to S.horneri.

Dynamic capabilities-based strategy innovation： a theoretical framework and empirical studies in Chinese firms

Based on investigations of 112 Chinese firms and studies on foreign leading corporations, a theoretical framework of dynamic capabilities based strategy innovation (SI) is put forward. Several large firms in China winning through SI were studied empirically. This paper complements previous publications on the theories of innovation and strategy. This work's findings will be useful for managers interested in our approach, which highlights the importance of SI and focuses on and points out the major pitfalls in the innovation processes. Implementing the dynamic capabilities based strategy innovation can effectively cultivate and develop core competences of corporations. It is concluded that implementing SI is the only path for Chinese enterprise growth in the intensified competition in the knowledge economy.

Large Cohort Data Based Group or Community Disease Prevention Design Strategy: Strong Heart Study

Background and Objective: A multitude of large cohort studies have data on incidence rates and predictors of various chronic diseases. However, approaches for utilization of these costly collected data and translation of these?valuable results to inform and guide clinical disease prevention practice are?not well developed. In this paper we proposed a novel conceptual group/community disease prevention design strategy based on large cohort study data. Methods and Results: The data from participants (n = 3516;2056 women) aged 45 to 74 years and the diabetes risk prediction model from Strong Heart Study were used. The Strong Heart Study is a population-based cohort study of cardiovascular disease and its risk factors in American Indians. A conceptual group/community disease prevention design strategy based on large cohort data was initiated. The application of the proposed strategy for group diabetes prevention was illustrated. Discussion: The strategy may provide reasonable solutions to the prevention design issues. These issues include complex associations of a disease with its combined and correlated risk factors, individual differences, choosing intervention risk factors and setting their appropriate, attainable, gradual and adaptive goal levels for different subgroups, and assessing effectiveness of the prevention program. Conclusions: The strategy and methods shown in the illustration example can be analogously adopted and applied for other diseases preventions. The proposed strategy for a target group/community in a population provides a way to translate and apply epidemiological study results to clinical disease prevention practice.

Large Cohort Data Based Cost-Effective Disease Prevention Design Strategy: Strong Heart Study

Background and Objective: A multitude of large cohort studies have collected data on incidence and covariates/risk factors of various chronic diseases. However, approaches for utilization of these large data and translation of the valuable results to inform and guide clinical disease prevention practice are not well developed. In this paper, we proposed, based on large cohort study data, a novel conceptual cost-effective disease prevention design strategy for a target group when it is not affordable to include everyone in the target group for intervention. Methods and Results: Data from American Indian participants (n = 3516;2056 women) aged 45 - 74 years in the Strong Heart Study, the diabetes risk prediction model from the study, a utility function, and regression models were used. A conceptual cost-effective disease prevention design strategy based on large cohort data was initiated. The application of the proposed strategy for diabetes prevention was illustrated. Discussion: The strategy may provide reasonable solutions to address cost-effective prevention design issues. These issues include complex associations of a disease with its significant risk factors, cost-effectively selecting individuals at high risk of developing disease to undergo intervention, individual differences in health conditions, choosing intervention risk factors and setting their appropriate, attainable, gradual and adaptive goal levels for different subgroups, and assessing effectiveness of the prevention program. Conclusions: The strategy and methods shown in the illustrative example can also be analogously adopted and applied to other diseases preventions. The proposed strategy provides a way to translate and apply epidemiological study results to clinical disease prevention practice.

Study on Environmental Health Strategy after Earthquake

The first task in prevention of diseases after an earthquake is to quickly provide an adequate source of safe drinking water.Otherwise,the incidence of infectious intestinal diseases in the disaster area residents will increase rapidly.Additional health measures,such as disinfecting drinking water,protecting the water source,and treating disaster area residents,must be taken at the same time.The sensory test of meat is a useful index of meat decomposition levels.Corpse alkali is a kind of toxic chemical,and personal protective measures must be taken in handling corpses.In general,all of these measures are important not only for achieving the goal of“no severe epidemic after strong earthquake disaster”in the affected areas,but also for enriching knowledge of disaster medicine.1989 Academic Press.Inc.

The Roadmap for Lenovo to Go Global——A Case study of Lenovo Group Strategies

I.Lenovo: refocus on PC operation On December 8th, 2004, Lenovo consummated a deal with IBM whereby Lenovo was to acquire IBM’s desktop and laptop PC unit and its R&D and procurement operations worldwide for the sum of US$1.25 billion. On May 1st 2005, Lenovo completed its acquisition of IBM’s PC Unit. "Using an analogy, our enterprise is well likened to a tortoise but our foreign competitor is more like a rabbit. Instead of racing against the rabbit heads-on, we would rather ride on its back and let it carry us forward," said former Lenovo Chairman Liu Chuanzhi.

A Contrastive Study on Relativization Strategies of English and Chinese:Based on the NPAH Theory

Relativization is a common feature shared by almost every language,which also needs to be analyzed from the contrastive perspective.Considering about the NPAH theory,two questions has been solved here:what are the similarities and differences between English and Chinese selativization strategies;whether the data gained from analyzing the corpus could support the NPAH theory.By analyzing the corpus,2 points has been found:1)Relative-pronoun strategy is the most frequently used strategy in English,in spite of Chinese RC has no relative-pronoun strategy.2)The accessibility for English RC with+case strategy starts from IO,but Chinese starts from DO.Generally,both English and Chinese relative clause can support the accessibility hierarchy of the NPAH.

The Discussion of the Results of an Experimental Study on Meta-Cognitive Strategy with the Perspective of Error Analysis in Listening Training

Though abundant work has been done in both meta-cognitive strategy and error analysis, very little has been done in the exact execution model of applying meta-cognitive strategy with the perspective of error analysis. This study, presuming the construction of an integrative execution model of meta-cognitive strategy with the perspective view of error analysis, focuses on the results and discussion.

China Experts to Study How leapfrogging' Strategy Will Work

In the 10th Five-Year Plan for National Economic and Social Development （2001-05）,the centralauthorities announced that Chinawill adopt a ’leapfrogging’tactic forits technological development. Butthe questions raised by Chinese sci-entists are:How this can

国有企业的低碳双元战略发展路径——基于上海申通地铁集团的案例研究

在中国特色社会主义经济制度下,国有企业始终肩负着发展经济和服务社会的双重使命。根据企业所处的行业特点与所承担的业务特征,国有企业很可能面临高耗能的挑战。选取上海申通地铁集团有限公司作为典型案例,基于双元理论探究国有企业低碳双元战略的动态发展路径。研究发现,国有企业的低碳发展首先是将低碳理念融入其“经济—社会”双元目标,形成具有经济属性的成本性和效益性低碳导向,以及具有社会属性的政策性和公益性低碳导向。基于此,国有企业开发低碳双元战略实践,包括具有经济属性的低碳成本管理和低碳业务投资,以及具有社会属性的低碳政策落实和产业低碳引领。此外,知识和资源开发促进了低碳双元战略实践的相互转化,实现了低碳双元战略的协调统一。研究结论既为国有企业低碳发展中的协同辩证关系提供了新的理解,又拓展了双元理论在企业低碳管理领域的应用。

区域公用品牌建设助力乡村高质量发展的策略组合——基于陕西“袁家村”的案例分析

长期以来,乡村产品深陷品类多而不强(低质量)、产业强而不优(低品牌)、品牌优而不精(低价格)的“三低循环”窠臼,严重制约了乡村产业高质量发展,需要进行质量和品牌建设。品牌并非万能,没有品牌万万不能。乡村区域公用品牌建设能否破解“三低循环”、推动乡村高质量发展?本文基于品牌战略理论和生命周期理论,构建了一个区域公用品牌促进乡村高质量发展的分析框架,并基于陕西“袁家村”的案例分析,对这一问题进行研究。本研究认为,第一,找准品类是破除乡村产品多而不强的前提,通过差异化的品牌定位提升品牌的标识度,形成聚合效应,壮大集体经济。第二,提升品质是破除产业强而不优的基础,打造品牌形象提升知名度,产生溢价效应,促进联农带农。第三,推广品牌是破除品牌优而不精的关键,通过品牌组合提升美誉度,发挥品牌的扩散效应,实现强村富民。本研究提出,“找准品类—提升品质—推广品牌”是乡村区域品牌建设走向高质量、高品牌、高价格“三高循环”的序贯策略组合。本研究使用陕西省“袁家村”的品牌建设案例对分析框架进行印证,提炼了袁家村在区域公用品牌建设方面的核心经验。本文尝试为区域公用品牌助力乡村高质量发展,提供品牌策略组合和村域公用品牌的实践案例。

聚焦临床关键科学问题充实科学基金资助体系

临床科学研究是我国医学界实现“原始创新”与提供“中国证据”“中国数据”“中国方案”的关键抓手。近30年来,我国在临床研究监管体系、基地与平台、队伍建设以及成果产出等方面取得长足进步。但我国临床研究的源头创新和临床转化能力相对薄弱。国家自然科学基金(以下简称“科学基金”)作为推动基础研究源头创新的核心力量,在我国医学科学发展中始终发挥关键引领作用。面向我国临床研究领域亟待解决的重大需求、关键临床科学问题和技术瓶颈,如何引领医学科学领域的研究方向,并以此契合临床重大需求及应用转化、激发临床研究者的创新源动力、鼓励基于临床关键科学问题的自由探索临床研究,是科学基金需要直面和解决的时代命题。本文就我国临床科学研究的现状、科学基金资助临床研究的模式与效能、科学基金支持临床研究实施过程中可能存在的问题与解决方案等做了初步调研并提出相关建议。

《面向2035年中国城市交通发展战略》成果解读

城市交通问题是城市全体居民生存和发展的基本需要,在城市高质量发展和新型城镇化战略中发挥着举足轻重的作用。在国家自然科学基金系列课题成果的基础上,课题组围绕城市交通问题这个主题作了系统研究,并撰写了《面向2035年中国城市交通发展战略》(以下简称《战略》)。《战略》提出城市交通学是城市科学的组成部分;城市交通问题归属于城市的基础公共服务范畴,本质是提升城市的基础公共服务水平。然后,从战略方向、新要求、治理机制、城市基础公共服务体系的要求与标准等方面论述城市交通发展的新目标。最后,提出建立和完善城市交通的基础公共服务体系和运行机制的十项行动,为未来城市交通发展明确了行动方向。