Optimization and Innovation of the Operation Model of Mobile Social E-commerce under AI Empowerment:Taking the Female Community Platform“Little Red Book”as an Example

This article takes the female community platform“Little Red Book”as an example to explore the optimization and innovation of mobile community e-commerce operation mode under Artificial Intelligence(AI)empowerment.Firstly,the relevant concepts were defined,and then the unique attributes of mobile community e-commerce were analyzed.As a typical representative of mobile community e-commerce,Little Red Book introduces the background and characteristics of its platform,analyzes its mobile community operation mode,and focuses on exploring how to establish a mobile community e-commerce platform and effective operation mode under the empowerment of AI technology,to provide some reference and inspiration for the development and operation of Little Red Book and other e-commerce platform enterprises.

Design on PKI-Based Anonymous Mobile Agent Security in E-Commerce

The security of mobile agent directly decides its usage width in e-commerce. Especially, to protect users＇ private information is becoming more important now and future. So an anonymous mobile agent security mechanism with the secure authentication infrastructure based on PKI （public key infrastructure） is proposed in the paper. The multi-agent system is programmed by java language and every agent must register itself in CA （certificate authority） before working in the net and express his legit identity which is temptly produced and used only once. The CA ensures the legal of all agents＇ identity which take part in communicaiton or trade. And every user agent identity only is used once which makes other agents cannot decipher users＇ private information. The security mechanism of the multi-agent system implements anonymity, integrity, data confidentiality of mobile agent based on the MH（multiple hop） integrity protection regard to PKI limit.

To Explore the Innovation of Mobile E-commerce Model in Service Industry From the Perspective of Supply Chain

This paper analyzed the service supply chain of the domestic industry, tourist industry, information service industry in the mobile e-business environment, according to the function of different participators in supply chain and their relationship between each other, this paper obtained different patterns of different industry in the mobile e-commerce environment.

An Empirical Study on E-commerce Service in the Western China’s Tourism Industry

With the rapid development of China’s tourism industry, e-commerce will bring about new opportunity and challenge to tourism. Hotels and travel agencies play very important roles in tourism industry and their level of application of IT prominently shows the management level and information process of whole tourism. This study uses content analysis to evaluate the web sites service of travel agencies and hotels in the Western China. Moreover, this paper puts forward strategic suggestion for the future development of tourism e-commerce in the Western China.

Usability Evaluation Metrics of Tourism Mobile Applications

The use of mobile phone applications for our touristic activity is very common nowadays with the simplification of smartphones. The tourism mobile applications currently can be argued to be one of the most useful applications that can facilitate the movement of travelers. However, existing usability evaluation metrics are too general to be applied to a more specific application, such as mobile tourism application. Thus, the objective of the study is to propose usability evaluation metrics for tourism mobile applications. The study employs four phases: identifying problem and the objective, encompassing the techniques of developing usability measurement of metrics, selecting the usability metrics of tourism mobile application and conducting expert review and verification. The verification phase was conducted using expert review approach to measure the proposed metrics in terms of its consistency ease of use, understandable, verifiable and overall impression. The finding revealed that the proposed metrics have been well received by the experts in terms of consistency, ease to use, understandable, verifiability and overall impression. Finally, this study presented usability metrics for the tourism mobile applications that can be used by designers or usability practitioners in creating a useable mobile application for the tourists.

The Function and Evolutional Model Research on Tourism E-commerce

Tourism E-commerce in the tourism long-term development of tourism, plays an important industry, as the application function on its own for the role in E-commerce, and the E-commerce tourism site as a tourist carder and its function determined the functions of tourism E-commerce. Moreover, the evolution of E-commerce and tourism are closely related to the evolution of tourism websites. The evolution of E-commerce can guide our future tourism development.

The Potential Role of Smart Mobile Technology in Mitigating Ireland’s Tourism Biosecurity Risk

The use of smart mobile technology could potentially ease Ireland’s level of biosecurity risk from tourism. Smart mobile technology is capable of improving communication of biosecurity monitoring, mitigation, and eradication measures to tourists in Ireland. The scope of this research is to assess biosecurity communication from Ireland’s major ports, state agencies, and governing bodies involved in outdoor recreational activities. The aim of this paper is to assess Ireland’s biosecurity communication for any smart mobile technology in national agencies. A mixed method approach was utilised which consisted of content analysis as well as structured qualitative interviews. Analysis has revealed that no evidence of smart mobile technology for biosecurity communication is in place for tourists arriving in Ireland’s ports or in national agencies. The importance of timely communication of biosecurity measures and alerts seems to not have been recognised. The use of this technology could mitigate the risk of tourists vectoring dangerous microbes and aiding biological invasions. This paper concludes that a low emphasis on adopting smart mobile technology could be unnecessarily contributing to Ireland’s biosecurity risk. It offers an opportunity to be improved before a serious biosecurity breach occurs possibly resulting in a lost tourist season or expensive eradication programmes as has been witnessed in other destinations worldwide.

Research on Tourism E-commerce based on Data Mining

This paper describes in detail the web data mining technology, analyzes the relationship between the data on the web site to the tourism electronic commerce （including the server log, tourism commodity database, user database, the shopping cart）, access to relevant user preference information for tourism commodity. Based on these models, the paper presents recommended strategies for the site registered users, and has had the corresponding formulas for calculating the current user of certain items recommended values and the corresponding recommendation algorithm, and the system can get a recommendation for user.

Design and Research on Tourism E-commerce Platform

this paper analyzes application status of tourism e-commerce in China and the Existing problems, points out that the construction of tourism e-commerce platform is an important part of the development of tourism electronic commerce. The implementation of all business systems of various tourism enterprise data integration and information integration, the travel industry, all kinds of information resources for collaborative centralized management. By connecting the information management system of scattered all corporate travel value chain, realize the unified operation in the tourism e-commerce platform, improve the exchange of information and online transaction speed. According to our country＇ s tourism status and characteristics, from the feasibility analysis, function analysis, performance analysis and service oriented thought, this paper analyzes the system architecture of and data flow diagrams, system flow chart, PAD chart analysis of the system＇ s business processes. And it was analyzed and discussed briefly from the aspects of adaptability, functions, implementation strategy.

基于SuperMap iMobile的花果山导游系统设计与开发

以SuperMap iMobile GIS组件结合安卓开发的相关技术实现移动端的花果山导游系统设计和开发,完成移动端程序主体功能和对桌面数据的利用。软件可在主流Android手机上运行,能满足相关旅游需求。

基于Mobile Learning的高职院校旅游管理专业微课教学模式研究——以绵阳职业技术学院为例

当前,随着微时代的到来,微课教学模式正不断深入,各层次学校教师均在不同学科和课程内试点微课教学模式,但难以找到可供参考和借鉴的标准化教学设计模式。为此,本文通过对比分析Mobile Learning和微课教学的特点,系统阐述了微课"三段法"教学模式的实施过程,提出了基于Mobile Learning的微课教学模式,旨在为高职院校微课教学模式提供参考。

Customer Tiered Purchase Forecast by Mobile Edge Computing Based on Pareto/NBD and SVR

Mobile edge computing is trending nowadays for its computation efficiency and privacy.The rapid development of e-commerce show great interest in mobile edge computing due to numerous rise of small and middle-sized enterprises(SMEs)in the internet.This paper predicts the overall sales volume of the enterprise through the classic ARIMA model,and notes that the behavior and arrival differences between the new and old customer groups will affect the accuracy of our forecasts,so we then use Pareto/NBD to explore the repeated purchases of customers at the individual level of the old customer and the SVR model to predict the arrival of new customers,thus helping the enterprise to make layered and accurate marketing of new and old customers through machine learning.In general,machine learning relies on powerful computation and storage resources,while mobile edge computing typically provides limited computation resources locally.Therefore,it is essential to combine machine learning with mobile edge computing to further promote the proliferation of data analysis among SMEs.

Socialization, Traffic Distribution and E-Commerce Trends:An Interpretation of the “Pinduoduo” Phenomenon

The article takes China’s e-commerce as the research object.Starting from the macro level of e-commerce development and taking the rapid rise of“Pinduoduo”as an example,it discusses the“traffic dilemma”and its influence in the traditional e-commerce platform.This discovers the internal mechanism of mobile e-commerce to solve the problem of traffic distribution mechanism by socialization.After that,this study compares the difference between traditional e-commerce and social-commerce systematically,and concludes that traditional e-commerce platform is a necessary process of the development of social-commerce.Socialization is an important trend of the development of traditional e-commerce and social-commerce will promote the realization of C2B model.

A platform for communicating construction material information between e-commerce systems

E-commerce systems for construction material procurement are becoming increasingly important in Hong Kong. These E-commerce systems are non-interoperable and create problems for the buyers who use these systems to purchase construction materials. This paper presents the mobile agent-based approach and Web services-based approach for enabling interoperation of these systems in the E-Union environment.

Establishing Efficient C2C E-alliance Based on Mobile Agent

In order to alleviate difficulties of conducting consumer-to-consumer(C2C)e-commerce transaction,establishing efficient e-alliance was proposed.E-alliance is the union of e-commerce sites.It is constructed by mobile agents.The mobile agent architecture was discussed.The process of selecting suitable e-commerce site to e-alliance was presented based on support vector machine(SVM)and fuzzy method.A prototype of the proposed system is implemented on a web platform.To enable data exchange between e-alliance and e-commerce,the system employs XML as data format.The prototype has demonstrated that the efficient C2C e-alliance is reasonable.

mobile electronic commerce in China

This paper, combined with the main feature, function, market effect, development and current situation of ME-commerce in china. analyses the problems of ME-commerce and presents the feasible countermeasure as well as the development plan.

The Mobile Personalized Recommendation Model Containing Implicit Intention

Because mobile e-commerce is limited by the mobile terminal,network environment and other factors,accurate personalized recommendations become more and more important.We establish a large data intelligence platform,aiming at the characteristics of mobile e-commerce;we put forward a personalized recommendation model with implicit intention further.Firstly,create an intelligence unit with the virtual individual association set,virtual demand association set and virtual behavior associated set;Secondly,calculate the complex buying behavior prediction engine;Finally,give the predictive value of complex buying behavior.This method takes full account of factors such as hidden wishes perturbations that affect the predict of complex buying behavior,which to some extent solve a long-span composite purchasing behavior prediction.It shows that this method improves the purchasing behavior prediction accuracy effectively through experiments.

An Implication of E-business in Destination Development： A Case Study of Hainan Rural Tourism

With the rapidly development of rural tourism, tourism e-commerce provides an internet platform for it that promotes the combination of e-tourism and rural tourism. Based on the research on electronic information services, website features and mode of operation of rural tourism, a case study was employed to develop rural e-commerce in Hainan where its topical website type and function were studied. In this paper, questionnaire was using to identify existing problems in the perceptions and expectations of rural tourism tourists website features module, we recommend B2B2C model is proposed to develop rural tourism e-commerce in Hainan.

Current Situation and Prospects of Tourism Information Development

Tourism is an important industry in the economic and social development of our country, the development of tourism in the new economy and a higher requirement. Deal with the new economic challenges and opportunities, accelerate information construction of the tourism industry, and enhance capacity for sustainable development of tourism. The tourism is our only way to power. Combining tourism information of construction status and trends, problems encountered in the process of tourism information to analyze and propose solutions strategy.

Study on Tourism Electronic Platform based on Large Data Background

A big scale data poses a great challenge to data storage, management and data analysis. This article analyzes the basic concepts of large data, and mainly used on large data makes the simple contrast. And paper put forward a platform of regional characteristics based on electronic business information publishing system. Finally the paper gives general model and the realization of the platform structure, key technology and process. The platform uses conversion technology of StrutsCX framework based on J2EE platform and the XSLT parsing template of XML document tree that generates and provide automation platform construction features site for the user, it can quickly set up a tourism industry application component with plug-in manner.