Research on Innovation of Rural Tourism Development Mode under New Situation

Through analysis on problems emerging during rural tourism development,the paper pointed out that the predicament of rural tourism development lied in aging,homogenization and initialization of tourist products.Then,it further analyzed reasons causing such predicament,and emphasized three aspects which were similarity and relative stability of tourist resources,dispersiveness and non-professionalization of development subjects,restriction and substitutability of industrial factors.On this basis,it discussed innovative strategies to solve these problems,and pointed out that innovation was the key to promote transformation and upgrading of rural tourism.The major tasks of rural tourism innovation were promoting villagers' innovative ability construction,building innovative agriculture and characteristic villages,exploring operation model of rural tourism cooperation,relying on leading enterprises and agricultural park,pushing land transfer and tourist land reform,and introducing large enterprises to development new programs.

Research on Development Mode of Rural Tourism Based on Experience

In view of the changes of tourism industry in the background of experience economy, and starting from the perspective that the emotional needs of tourists were boosting and they had paid increasing attention upon experience during the process of travelling, this research tried to find out a new development mode of rural tourism which took identification of tourism resource , subdivision of target market, designing of experience projects and personnel training into consideration. In the process of development, designing and implementation, it emphasized the definiteness of development direction, construction of unique theme, creation of experience atmosphere, showing tourists the charm of countryside in a full and deep way, and consequently highlighted the cultural, recreational and regional feature of rural tourism. What's more, it should satisfy tourists' emotional needs with emotional, interactive and personalized tourist products, leave tourists unique experience and good memories, prolong tourists' stay and enhance their loyalty, so as to generate higher economic benefits, promote rural economic growth and construct harmonious new countryside.

Construction of Tourism Development Mode for Guizhou Province Based on Sustainable Development

External environment for rural tourism development in Guizhou Province was analyzed from the perspectives of social economy,culture and ecology,and a sustainable mode was constructed.

A Study on Innovation Mode of Tourism Development in Minority Village

It was of vital significance for sustainable development of tourism in minority village to explore tourism development mode suitable for minority village.Based on comparison of development,characteristics,advantages and disadvantages of three modes which were Suoga mode,Shenzhen folk village mode and Langdeshang Village mode,it was considered that the contradiction between development of minority village economy,protection of national traditional culture and guarantee of villagers' benefits hadn't been radically eliminated in the three modes.In view of this,5Cs mode had been proposed which were culture,company,characteristics,community and concord;and running mechanism of 5Cs mode had been constructed,that is,environmental protection and cultural inheritance;government's guidance and company's leading;theme positioning and characteristic highlighting;community power-increasing and villagers' profit-obtaining;economic development and community harmony.

Research on the Current Condition of College Tourism Personnel Training Mode and Vocational Education Reforms

In this paper, we conduct research on the current condition of college tourism personnel training mode and vocational education reforms. Paying attention to the current social development innovation spirit, how to make students possess the necessary ability to innovate, is this the prime problem of the education. A lot of highly educated personnel in order to better adapt to social development and changes, constantly to learn knowledge, also has the characteristics of vocational college students. Our research combines the characteristics of the college tourism personnel training mode with the education reform which will enhance the performance of the teaching process.

A Training Mode for Innovative and Entrepreneurial Talents in Tourism Management in the Era of Internet Plus

The development of innovation and entrepreneurship education is gaining momentum.With the arrival of the Internet era,innovation and entrepreneurship have a better development platform.The tourist industry,as a “sunrise industry”,has great potential for development and has become a new economic growth point.In many areas,tourism has been identified as a pillar industry,a leading industry,and an industry receiving priority in developing.In the face of increasingly fierce competitive markets,it is particularly important to cultivate high-quality innovative and entrepreneurial talents in tourism management.For this purpose,this study analyzes the current situation of talent demand in China’s tourist industry and the problems existing in innovation and entrepreneurship education,draws on the successful experience of foreign colleges and universities in talent cultivation,and proposes and constructs a training mode for innovative and entrepreneurial talents in tourism management in the era of Internet Plus.

Innovation Research of International Talent Training Mode of Tourism Management Major in“The Belt and Road”Regions

The structural scarcity of international talents in tourism industry has become the bottleneck restricting tourism cooperation community of“the Belt and Road”countries and regions,and“the Belt and Road”regional tourism cooperation community has forced the cultivation and promotion of tourism management professionals.Therefore,the research on cultivation and promotion path of international tourism management professionals in“the Belt and Road”regions has become a hot topic in theoretical and practical circles.“The Belt and Road”initiative is put forward to force the innovation of international talent training mode of tourism management major.After investigation,the existing problems in the development of tourism management undergraduate major in colleges and universities are accurately grasped.Eventually,the international talent training mode of tourism management major in“the Belt and Road”regions is innovated from the following aspects:reforming mutual recognition credit system and international enrollment system,innovating the concept of personnel training,reforming practical talents system,innovating curriculum system,and establishing cultivation and promotion path platform for international talents.

Tourism Development Mode of Historical and Cultural Blocks from the Perspective of Urban Renewal Based on Online Review Data:A Case Study of Nanluoguxiang in Beijing

Under the background of urban renewal, this paper re-explores the tourism development modeof Nanluoguxiang historical and cultural block based on online review data, and puts forward correspondingdevelopment strategies. As a cultural label of a city, historical and cultural blocks should be updated first inorder to achieve sustainable development. By using multi-source big data review and qualitative researchmethods, the perception evaluation of tourists in Nanluoguxiang is obtained, and the shortcomings ofcurrent tourism development mode are analyzed. Furthermore, corresponding improvement strategies andsuggestions are put forward, in order to provide some effective ideas for the sustainable development ofhistorical and cultural blocks in the future.

Research of ＇Employment-oriented＇ Talent Cultivation Mode of Tourism Major in the Third Batch Colleges

Third batch colleges are the products of the popularity and the rapid development of higher education. Through taking advantage of the premium and sufficient educational resources of parent higher universities and combining the advantage of privately-funded colleges to absorb social capital, they have become a new educational form. The production and development of third batch colleges has solved the contradiction of higher education that demand exceeds supply. They have become an indispensable part of higher education and exert irreplaceable function. This paper collects the related data of the national undergraduate institutes and third batch colleges from 2008 to 2014 and analyzes the problems of third batch colleges in the talent cultivation mode. On the basis of this, it studies the talent cultivation mode of third batch colleges through taking the example of tourism major of third batch colleges, proposes the train of thought concerning the ＇employment- oriented＇ talent cultivation mode and also puts forward its development prospect.

Analysis on the Hotel Management Mode from the Perspective of Low-carbon Tourism

As the global warming is becoming more and more serious, people have gradually come to realize the important role of low- carbon life. Since a strategy of sustainable development was proposed in China, the concept of low-carbon tourism has emerged, requiring tourists to carry out energy conservation and environmental protection as much as possible in the process of travel. The hotels in scenic areas naturally become an important part of tourists in travel and play a crucial role in the development of low-carbon tourism. Therefore, a deep analysis on the present hotel management mode is necessary, promoting hotels to conform to the requirements of low-carbon tourism. In this paper, hotel management is discussed from the perspective of low-carbon tourism, so as to provide ideas of practical significance and guiding role and a basis for the future low-carbon tourism and hotel management.

On Tourism Development Modes of Intangible Cultural Heritage in China

How to conserve and develop the intangible cultural heritage is one of the hot topics in both tourism industry and academic research area. In the past, argument of conflict relationship between tourism and intangible cultural heritage has prevailed, however, more and more researches now question it. Based on the analysis of values and characteristics of intangible cultural heritage, this paper considers that the relationship can be beneficial to both with the appropriate and modest development, meanwhile, this paper summarizes seven tourism development modes, and at last it gives some advice on integrative adoption of those development modes after the thorough comparison of the seven modes.

乡村康养旅游的发展模式及现实路径——以盐城为例

乡村旅游和康养产业融合而生的乡村康养旅游是我国贯彻乡村振兴和健康中国两大战略的绝佳选择。乡村康养旅游发展的主要模式有优势资源依托型、特色文化驱动型、康疗服务植入型以及乡村康养综合型四类。文章认为,盐城具备乡村康养旅游发展的良好条件和一定基础,优势资源依托型和特色文化驱动型应是实现康养旅游全域发展的主要模式;盐城乡村康养旅游发展应坚持“点线面”相结合的现实路径,以“点”发力做到“点上出彩”,以“线”延伸坚持“线上联动”,以“面”覆盖实现“面上开花”。

乡村旅游驱动乡村振兴的典型模式与经验启示

乡村旅游是全面推进乡村振兴的重要动力和有效抓手。通过文献分析,结合乡村旅游开发的主要驱动要素,总结提炼了我国乡村旅游驱动乡村振兴的三种典型模式,即资源带动型、政府推动型和集体策动型模式。选取湖南省双源村、罗潭村、青苗村三个乡村为典型案例,就不同驱动模式下的做法与成效进行比较,得出了乡村旅游驱动乡村振兴的三点启示:一是坚持村民主体地位,促进集体经济发展;二是坚持市场导向原则,推动乡村品牌塑造;三是坚持产业融合理念,实现乡村经济转型。

Gradient Differentiation and Exploitation Mode of Tourist Resources in Hailuogou Scenic Area,China

Natural environment of Hailuogou Scenic Area(Conch Gully)was introduced,and it was pointed out that tourist resources in the study area showed gradient differentiation along the vertical height.In view of such gradient differentiation,resource contents and characteristics of its cultural heritages zone,geothermal resources zone,forest vegetation zone,and glacial resources zone were respectively analyzed.Based on the gradient differentiation of tourist resources in Hailuogou Scenic Area,suggestions were given for its further tourism development,and it was stressed that brand effects of the attractions should be enhanced,infrastructure construction and maintenance of newly-explored scenic spots should be improved,and more efforts should be devoted to explore disastrous landform resources.This research is of practical significance for studying spatial differentiation and evolution mechanism of tourist resources in mountainous areas in western China,and also provides scientific support for the exploration of tourist resources in mountainous areas.

Construction of Eco-agricultural Tourist Product Mode from the Perspective of Circular Economy

Concepts and connotations of circular economy and eco-agricultural tourism were introduced,and feasibility of applying circular economy in eco-agricultural tourism was further studied.It was stressed that development of eco-agricultural tourism complies with the theme of resource recycling,moreover,both eco-agricultural tourist products and circular economy value environment protection,and target at the win-win of ecological and economic benefits.From the perspective of circular economy,the construction of eco-agricultural tourist product mode was studied,construction of eco-agricultural tourist areas,catering and accommodation areas and traffic construction of eco-agricultural scenic areas were discussed.The study stressed that connotations of circular economy can be used to restrain eco-agricultural tourism,and realize recycling and sustainable development of resources.

绿色金融支持生态旅游资源价值实现的因素及模式分析

中国生态旅游资源丰富,但绿色金融工具支持生态旅游资源价值实现的有效模式尚不明晰。运用fsQCA方法,以42个浙江省县域样本为典型案例,从组态视角分析了绿色金融支持生态旅游资源价值实现的路径和有效模式,最终得出六条有效路径,根据主导要素的不同,绿色金融支持生态旅游资源价值实现可以分为投资主导、融资主导、多方融合三种模式。结果发现:多个绿色金融工具互相补充、共同作用,其中节能环保发展水平在多数路径当中居于核心位置,各影响因素的作用因路径不同而存在差异。各地需要因地制宜根据影响因素分布状态采取恰当的支持模式。

Impact of Characteristic Culture on the Optimization of Rural Tourism Industry

Based on current rural tourism development of China and its typical modes,this paper on the basis of studying significance and impact of characteristic culture on rural tourism proposes the concept of"integrating characteristic culture and rural tourism,elaborates significance of attractive force of folk cultures,expressive power of vernacular cultures,appeal of characteristic cultures for the optimization of rural tourism industry.

Tourism Destination Eco-Security and Its Dynamic Evaluation Method

Ecological security of tourism destination is an important factor for the sustainable development of tourism industry, and many tourism destinations are threatened by various ecological problems. A complete understanding of eco-security situation is the foundation of maintaining sustainable development for tourism destinations. However, study on tourism destination eco-security has remained in the initial stage, based on domestic and international researches, the connotations and dynamic characteristics of tourism destination eco-security were discussed. Then, evaluation method of tourism destination eco-security and standard system were proposed, also dynamic evaluation method of tourism destination eco-safety based on the situation evaluation and trend was analyzed.

Tourism Traffic Demand Prediction Using Google Trends Based on EEMD-DBN

Predicting tourism traffic demand accurately plays an important role in making effective policies for tourist administration. It helps to distribute the resources reasonably and avoid the tourism congestions. This paper considered the noise interference and proposed a hybrid model, combining ensemble empirical mode decomposition (EEMD), deep belief network (DBN) and Google trends, for tourism traffic demand prediction. This model firstly applied dislocation weighted synthesis method to combine Google trends into a search composite index, and then it denoised the series with EEMD. EEMD extracted the high frequency noise from the original series. The low frequency series of search composite index would be used to forecast the low frequency tourism traffic series. Taking the inbound tourism in Shanghai as an example, this paper trained the model and predicted the next 12 months tourism arrivals. The conclusion demonstrated that the forecast error of EEMD-DBN model is lower remarkably than the baselines of ARIMA, GM(1,1), FTS, SVM, CES and DBN model. This revealed that nosing processing is necessary and EEMD-DBN forecast model can improve the prediction accuracy.

产教融合视域下涉外旅游人才培养路径的创新与实践——以浙江国际海运职业技术学院为例

旅游产业的国际化发展对涉外旅游人才培养提出新要求。在分析浙江国际海运职业技术学院涉外旅游人才培养现状的基础上,通过构建产教融合新生态、校企共促教育供给侧改革探索人才培养新路径,提出持续打造互利共赢的产教融合生态圈等深化涉外旅游人才培养的建议,为当地行业企业培养更适配的涉外旅游人才,推进旅游类专业的产教融合。