With the advancement of education informatization,learning through the internet has become a very important approach.Existing teaching websites generally have problems such as low accuracy of information grouping and ...With the advancement of education informatization,learning through the internet has become a very important approach.Existing teaching websites generally have problems such as low accuracy of information grouping and obvious disconnection between the navigation system and content.Based on information architecture,a teaching website for early warning technical support specialty is designed in this paper from four aspects:content organization,identification,navigation,and interaction.The unification of information processing and information requirements is achieved using this method,which improves the quality of professional course construction for early warning technology support specialty.展开更多
This study attempts to examine whether "trust" and "satisfaction" in a brand website are affected by the level of website interactivity as well as the four facets (aesthetics, playfulness, service excellence, and...This study attempts to examine whether "trust" and "satisfaction" in a brand website are affected by the level of website interactivity as well as the four facets (aesthetics, playfulness, service excellence, and customer return on investment) of the Experiential Value. Three interactive versions (low, medium, and high) of a website for a fictitious laptop brand were designed. An online experiment was conducted 180 students participated in the study. Data analysis indicated that higher levels of trust and satisfaction were generated when participants were exposed to the low interactive version of the website. Regarding the four facets of Experiential Value, aesthetics and customer return on investment (croi) have positive relationship with both trust and satisfaction in the brand website. Playfulness appears to have negative whereas excellence does not have significant relationship with trust and satisfaction. Limitations and guidelines for future research are provided.展开更多
目的研究B2C(Business to Consumer)电子购物网站的外观、功能、交互设计方式,寻找实现人性化设计的途径。方法结合一些典型的电子商务网站,分析得出在后台系统设计的基础上,其界面设计始终以用户为主导,通过简化界面赋予界面艺术美感,...目的研究B2C(Business to Consumer)电子购物网站的外观、功能、交互设计方式,寻找实现人性化设计的途径。方法结合一些典型的电子商务网站,分析得出在后台系统设计的基础上,其界面设计始终以用户为主导,通过简化界面赋予界面艺术美感,呈现出平面化、图片化的设计风格;通过优化类似实体店的购物流程,提供方便的个性化功能;通过简化、情感化用户与网站的交互,赋予界面元素人性的特征,引起用户的情感共鸣。结论在功能、服务同质化的基础上,设计师需要赋予购物网站界面美感,提供优于线下的购物功能,给予用户舒适方便的交互,才能获得沉浸式的用户体验,从而使网站打动用户,吸引用户。展开更多
基金This research was supported by the College HOUJI Foundation Project(Grant Number:HJGC2021015).
文摘With the advancement of education informatization,learning through the internet has become a very important approach.Existing teaching websites generally have problems such as low accuracy of information grouping and obvious disconnection between the navigation system and content.Based on information architecture,a teaching website for early warning technical support specialty is designed in this paper from four aspects:content organization,identification,navigation,and interaction.The unification of information processing and information requirements is achieved using this method,which improves the quality of professional course construction for early warning technology support specialty.
文摘This study attempts to examine whether "trust" and "satisfaction" in a brand website are affected by the level of website interactivity as well as the four facets (aesthetics, playfulness, service excellence, and customer return on investment) of the Experiential Value. Three interactive versions (low, medium, and high) of a website for a fictitious laptop brand were designed. An online experiment was conducted 180 students participated in the study. Data analysis indicated that higher levels of trust and satisfaction were generated when participants were exposed to the low interactive version of the website. Regarding the four facets of Experiential Value, aesthetics and customer return on investment (croi) have positive relationship with both trust and satisfaction in the brand website. Playfulness appears to have negative whereas excellence does not have significant relationship with trust and satisfaction. Limitations and guidelines for future research are provided.
文摘目的研究B2C(Business to Consumer)电子购物网站的外观、功能、交互设计方式,寻找实现人性化设计的途径。方法结合一些典型的电子商务网站,分析得出在后台系统设计的基础上,其界面设计始终以用户为主导,通过简化界面赋予界面艺术美感,呈现出平面化、图片化的设计风格;通过优化类似实体店的购物流程,提供方便的个性化功能;通过简化、情感化用户与网站的交互,赋予界面元素人性的特征,引起用户的情感共鸣。结论在功能、服务同质化的基础上,设计师需要赋予购物网站界面美感,提供优于线下的购物功能,给予用户舒适方便的交互,才能获得沉浸式的用户体验,从而使网站打动用户,吸引用户。