In the modem world, as ＂the skill or art of using language effectively＂, rhetoric is no longer only abundant in literature. Instead, rhetoric, in its broad sense, is frequently employed to achieve the goal of effect...In the modem world, as ＂the skill or art of using language effectively＂, rhetoric is no longer only abundant in literature. Instead, rhetoric, in its broad sense, is frequently employed to achieve the goal of effective communication in popular texts. A good case in point is business journals. The present paper is an example of how accurate and careful choice of words, as an important rhetoric device, contributes to the effectiveness of communication in an article selected from business journal.展开更多
文摘In the modem world, as ＂the skill or art of using language effectively＂, rhetoric is no longer only abundant in literature. Instead, rhetoric, in its broad sense, is frequently employed to achieve the goal of effective communication in popular texts. A good case in point is business journals. The present paper is an example of how accurate and careful choice of words, as an important rhetoric device, contributes to the effectiveness of communication in an article selected from business journal.
