Based on the analysis of application status in real network,the trace model of some typical mobile Internet applications data is given and their impact on 2G/3G network is discussed in this paper.Furthermore,in order ...Based on the analysis of application status in real network,the trace model of some typical mobile Internet applications data is given and their impact on 2G/3G network is discussed in this paper.Furthermore,in order to support the mobile Internet application efficiently in future,the issues including the impact on the Long Term Evolution (LTE-A) system and some potential solutions for performance optimization are studied.Based on the trace data model of IM traffic,the performacne evaluaiton of LTE-A system shows that some specific configuration machanisms can play an important role in improving network system efficiency in the case of IM traffic.展开更多
In this paper, we conduct research on the O2O mode and corresponding influence on the online and offline Internet marketing. Precision marketing is on the basis of fully understanding of consumer information, accordin...In this paper, we conduct research on the O2O mode and corresponding influence on the online and offline Internet marketing. Precision marketing is on the basis of fully understanding of consumer information, according to its characteristics and primary preferences targeted to carry out the one-to-one marketing. Mobile Internet users are mostly fixed which can be the new network technology in-depth insight into consumer interest and demand, and to establish for each specific customer database. Based on the analysis of customer data, then according to the characteristics of the different customers and the preference information such as the precision marketing, at the same time which can also according to customer＇ s feedback information targeted adjustment of products and the marketing, in order to better meet the needs of customers. Our research combines the O2O concepts and the technique to propose the novel marketing paradigm which is of great importance.展开更多
The invention of the World Wide Web, especially the Web 2.0, originally led some sociologists to believe that this tool would have favoured the creation of a ＂collective intelligence＂ able to spread and increase the...The invention of the World Wide Web, especially the Web 2.0, originally led some sociologists to believe that this tool would have favoured the creation of a ＂collective intelligence＂ able to spread and increase the level of democracy in the society. Nowadays, as a matter of fact, Information and Communications Technologies （ICTs） continue excluding part of the population and contribute to a top-down organisation of the main streams of information neutralising active potentialities and risking, paradoxically, to isolate users who are not aware of the mechanisms of the lnternet. The ＂doxic＂ acceptance of web contents, structures, and tools indeed precludes some kinds of knowledge and some different models of participation, with significant consequences on the social construction of reality. As a result, a tendency emerges towards a virtual-only participation and the click-tivism seems more and more to be turning into a form of slack-tivism.展开更多
基金supported by the project"the Cross Layer Optimization Technique for IMT-Advanced " under Grant No.2010ZX03003-001-01-03
文摘Based on the analysis of application status in real network,the trace model of some typical mobile Internet applications data is given and their impact on 2G/3G network is discussed in this paper.Furthermore,in order to support the mobile Internet application efficiently in future,the issues including the impact on the Long Term Evolution (LTE-A) system and some potential solutions for performance optimization are studied.Based on the trace data model of IM traffic,the performacne evaluaiton of LTE-A system shows that some specific configuration machanisms can play an important role in improving network system efficiency in the case of IM traffic.
文摘In this paper, we conduct research on the O2O mode and corresponding influence on the online and offline Internet marketing. Precision marketing is on the basis of fully understanding of consumer information, according to its characteristics and primary preferences targeted to carry out the one-to-one marketing. Mobile Internet users are mostly fixed which can be the new network technology in-depth insight into consumer interest and demand, and to establish for each specific customer database. Based on the analysis of customer data, then according to the characteristics of the different customers and the preference information such as the precision marketing, at the same time which can also according to customer＇ s feedback information targeted adjustment of products and the marketing, in order to better meet the needs of customers. Our research combines the O2O concepts and the technique to propose the novel marketing paradigm which is of great importance.
文摘The invention of the World Wide Web, especially the Web 2.0, originally led some sociologists to believe that this tool would have favoured the creation of a ＂collective intelligence＂ able to spread and increase the level of democracy in the society. Nowadays, as a matter of fact, Information and Communications Technologies （ICTs） continue excluding part of the population and contribute to a top-down organisation of the main streams of information neutralising active potentialities and risking, paradoxically, to isolate users who are not aware of the mechanisms of the lnternet. The ＂doxic＂ acceptance of web contents, structures, and tools indeed precludes some kinds of knowledge and some different models of participation, with significant consequences on the social construction of reality. As a result, a tendency emerges towards a virtual-only participation and the click-tivism seems more and more to be turning into a form of slack-tivism.
