In the digital age, people＇ s lifestyles and ways of thinking are in a series of changes, this change also makes it a big shift in consumer attitudes. It gives consumers a broader perspective, while also improving th...In the digital age, people＇ s lifestyles and ways of thinking are in a series of changes, this change also makes it a big shift in consumer attitudes. It gives consumers a broader perspective, while also improving the self-consciousness of consumers. These effects will no longer fully believe in traditional consumer marketing ＂bombing＂ the dissemination and indoctrination, they are more inclined to be questioned brands and products, and they can express their views on the basis that affects other people. In this era of environment, if businesses and vendors for their view is indifferent attitude, they will lose a lot of attention to the crowd, and also it makes the influence of the traditional marketing model spread greatly reduced.展开更多
The concept of ＂equality＂ and the importance of ＂rational and critical thinking＂ are essential components of humanism. New English Curriculum for Chinese Primary Schools and Junior/Senior High Schools indicates En...The concept of ＂equality＂ and the importance of ＂rational and critical thinking＂ are essential components of humanism. New English Curriculum for Chinese Primary Schools and Junior/Senior High Schools indicates English is not only a ＂Tool＂, but also carries information and features of ＂Humanism＂. This article conducted one year-long qualitative case study of three high school English teachers from different districts in Beijing. Data were collected through class observation, teachers＇ office observation, and interviews with teachers, students, and parents Data analysis followed qualitative procedures. Findings show that the three English teachers do not have strong awareness of humanism： None of them believes students and teachers are equal. Two teachers incorporate ＂rational and critical thinking＂ when they work as head teachers, but neither applies it when they serve as English teachers. Humanistic education is not prevalent but effective in teachers＇ development training. More relevant trainings are expected to benefit more teachers.展开更多
文摘In the digital age, people＇ s lifestyles and ways of thinking are in a series of changes, this change also makes it a big shift in consumer attitudes. It gives consumers a broader perspective, while also improving the self-consciousness of consumers. These effects will no longer fully believe in traditional consumer marketing ＂bombing＂ the dissemination and indoctrination, they are more inclined to be questioned brands and products, and they can express their views on the basis that affects other people. In this era of environment, if businesses and vendors for their view is indifferent attitude, they will lose a lot of attention to the crowd, and also it makes the influence of the traditional marketing model spread greatly reduced.
文摘The concept of ＂equality＂ and the importance of ＂rational and critical thinking＂ are essential components of humanism. New English Curriculum for Chinese Primary Schools and Junior/Senior High Schools indicates English is not only a ＂Tool＂, but also carries information and features of ＂Humanism＂. This article conducted one year-long qualitative case study of three high school English teachers from different districts in Beijing. Data were collected through class observation, teachers＇ office observation, and interviews with teachers, students, and parents Data analysis followed qualitative procedures. Findings show that the three English teachers do not have strong awareness of humanism： None of them believes students and teachers are equal. Two teachers incorporate ＂rational and critical thinking＂ when they work as head teachers, but neither applies it when they serve as English teachers. Humanistic education is not prevalent but effective in teachers＇ development training. More relevant trainings are expected to benefit more teachers.
