翻转课堂教学模式应用于“文化旅游”教学的思考与建议

翻转课堂,即对传统教学理念与教学方式的翻转。教师要相信学生的学习能力,给予学生自由,不再将传授知识的主要精力集中在课堂上。学生要积极进行课前学习,掌握必要的理论,便于在课堂上同教师进行互动。以此方法,使学生能够在更深的层次上接受和理解新知识,同时提高沟通交流的能力。文章梳理了翻转课堂教学模式应用于“文化旅游”教学的优势和障碍,以此为基础,提出了相关建议,以期为提高“文化旅游”教学质量提供有价值的参考。

旅游心理与旅游"文化殖民

旅游业的迅速发展,引起偏僻地区的民族文化被主流文化迅速消解问题,从心理角度出发,认为文化的演化是由外部环境的改变作用于人的心理,并发生价值取向的转变,使得民族文化内涵逐步瓦解,并逐步退出自己的发展历史,而走向消亡。因而通过心理调整这一手段,探讨解决这一问题的有效途径。

甘肃永登连城鲁土司历史文化资源在当代旅游发展中的重大意义

甘肃永登连城鲁土司统治连城长达五百六十多年,留下了弥足珍贵的历史文化资源,是当地发展旅游业的宝贵财富。作者根据鲁土司历史文化资源的特点,把它作为一种宝贵的人文历史旅游资源来挖掘,并对其提出旅游开发的战略构想。

海南“文化+”旅游体验式产品开发策略初探

海南国际旅游岛自然资源得天独厚,同时它也拥有自己独特、丰厚的文化资源,并非什么"文化沙漠"。文化是旅游的灵魂,文化与旅游大发展大融合,是建设国际旅游岛的战略选择。本文介绍了"文化+"旅游的提法,阐述了她的重要理论与实践意义,分析了目前海南"文化+"旅游产品开发设计存在的问题,并在此基础上提出了认真做好市场调研、从旅游的六要素全面增加文化旅游产品的参与互动、深挖本土文化内涵、引进人才和借用岛外人才双管齐下等四条对策以供探讨。

“文化 旅游”跨界融合产业发展模式探析——以河北长城文化旅游为例

在文化与旅游相互融合发展的背景下,我国旅游事业得到迅猛的发展。从现目前人们对于旅游方式的选择上,不再是以奇观异景为主,而是首先对旅游地的文化进行了解;但是对于以“文化 旅游”为切入点发展产业的模式,具体从哪个阶段开始的无从考证。而从实施之后获得的效果来看,证明这种跨界融合的产业发展模式是可行的;基于此,本文就从“文化 旅游”跨界融合产业发展模式进行探析,以河北长城文化旅游为例。

文旅融合视角下的文化旅游产业园发展路径研究——以嵩山文化产业园为例

随着我国经济结构的转型,文化与旅游的融合成为旅游业发展的必然趋势。在旅游者进行旅游活动时,最容易受到冲击的就是以历史文化为主要旅游资源的景区。如何在发展旅游业的同时,做好对历史文化的传承与开发是大多数学者历来都较为重视的研究话题。基于此,结合"文化+旅游"理念对嵩山文化产业园分析探讨其发展路径。

“文化+旅游”跨界融合产业发展模式探析——以雄安新区为例

在文化与旅游融合发展的大背景下,文化产业与旅游产业的融合发展步伐进一步向前迈进。在众多地区,挖掘地域文化资源发展旅游等相关文化产业成为了融合发展的主要路径。以雄安新区为观照,探讨利用'文化+旅游'的融合产业模式是如何推进新区文化传承和城市文明构建的。

“文化+旅游”深度融合彰显首都靓丽文化名片

12月29日,北京市召开文化旅游融合现场推进会。北京市委常委、宣传部部长杜飞进、副市长王红实地走访调研并出席座谈交流会。

国家文化公园建设背景下跨区域产业融合发展对策研究

国家文化公园建设是“文化强国”国家战略背景下的创新之举。国家文化公园在空间分布上呈现线性、跨多个行政区域分布的特点,跨区域协同发展问题成为重要议题之一,尤其是跨区域产业融合发展方面。文章着眼于国家文化公园区域内产业融合发展,指出其在区域经济发展、产业政策、文化旅游产品供需方面存在的的问题,并在此基础上,提出“文化旅游+”产业融合发展路径,主要从产业政策支持、创建协同机制和文化旅游要素融合三个方面提出具体对策。

加快乐都旅游业发展的调查与思考

文中阐述了乐都县旅游业发展的概况,并从基础设施、区位优势、旅游资源、文化底蕴、旅游品牌几方面分析,提出了充分挖掘和利用乐都县现有的旅游资源,做大做强旅游产业,提升旅游经济在全县经济发展中的比重,提出了"文化旅游活县"的发展战略。

Rural Tourism Format Network Mode Based on Community Participation:A Case Study of Jindatian Village of Zhejiang Province

Because of the existing problems, features and demands in China ’s rural tourism development, sustainability in modern rural tourism necessitates the own ca-pability of rural vil ages and the active participation of community residents. The structure of rural community with the impact of rural tourism is analyzed, and the coupling relation between rural tourism development mode and rural community is discussed. With the integration of rural tourism resource and community capability, network of rural tourism formats is organized starting with the possibility and ways of participation of community＆#39;s vil agers, and formats of public resource type, plat-form investment type, smal and micro enterprises type, and general investment type are constructed to realize the positive cycle of rural community factors and tourism development. A case study of Jindatian Vil age demonstrates the feasibility of rural tourism network mode based on community development, which can depend on community＇s capability to realize the sustainable rural tourism, the protection and heritance of rural culture, and the regeneration of rural economy.

Routes Choice of Urban Agriculture,Ecotourism and Cultural Innovation Industry Fusion

The fusion of urban agriculture, ecotourism and cultural innovation industry has been a necessary way for industry updating, value increase and income im- provement of farmers in suburbs. The methods available of the fusion are as fol- lows： corporation development and operation, led by government with an integrated plan; corporation management and development under guidance of market with sup- port from government; collective development under guidance of market and policies; individual development and operation with the model of ＂villagers participation de- pending on infrastructure provided by government＂. The four routes enjoy exclusive advantages and characters. Hence, different villages and towns should adopt the most suitable one according to local conditions for further development and management.

Livelihood changes and evolution of upland ethnic communities driven by tourism:a case study in Guizhou Province,southwest China

As an effective livelihood approach to alleviate poverty without rural population migration, ethnic tourism has become the primary choice of economic development in ethnic areas worldwide in addition to traditional livelihood approaches. This article applies the theories of livelihood to study the community evolution driven by tourism livelihood and examine three mountainous tourism communities in different stages of tourist area life cycle. Drawing on the methods of GIS spatial analysis, semi-structured interviews and questionnaires, this article proposes a sustainable livelihood framework for ethnic tourism to explore the evolution of ethnic tourism communities by identifying changes in livelihood assets(natural, financial, social, cultural and human capitals) in the process of tourism development. The results show that the development of ethnic tourism has led to changes in the increase of building land, and the diversification of land use functions with a trend of shifting from meeting local villagers' living needs to satisfying tourists, income composition and uneven distribution of tourism income spatially. Ethnic tourism also led to the deterioration of traditional social management structure, collapse of neighboring relationship, the over- commercialization and staged authenticity of ethnic culture, as well as the gradual vanish of agricultural knowledge with a trend of increasing modern business knowledge and higher education. In addition, these changes, involving livelihood assets from natural, economic, human, social and cultural aspects are interrelated and interactive, which form new evolution characters of ethnic community. This study reveals the conflicts over livelihood approaches which have formed new vulnerabilities to impact on sustainable evolution of ethnic communities. This research provides implications for achieving the sustainable development of ethnic communities with the driving force of tourism livelihood.

The “Valley Economy” Model of Regional Development: A Case Study of Mountain Areas in Beijing, Northern China

A case study is presented of a regional development model for valley economies in the mountain areas of Beijing, China. The nature and framework of the valley economy model are described and the development of the model, which is specific to the mountain areas of Beijing, is analyzed. Five different valley economy models applied in the Beijing mountain areas are compared. The major purpose of the valley economy model is to develop the regional economy, including the selection of appropriate industries, the allocation of industrial space, the establishment of supply chains and the integration of various industries. Pilot experiments using the valley economy model have been conducted in seven counties(districts) in Beijing: Pinggu, Huairou, Changping, Mentougou, and Fangshan districts, and Yanqing and Miyun counties. Five models for developing the Beijing mountain areas have been explored, including: creative cultural industries, characteristic industry clusters, the promotion of large tourist areas, natural scenic tourism and folk cultural tourism. Each model has its own unique features and potential to help in the regional development of mountain areas.

Analysis of Cultural Tourism Motivation： The Case of Turkish Students

The objective of this study is to understand the underlying dimensions of motivation for attending the cultural tourism among the students, and if motivation will show variation with respect to the socio-demographic composition of the students. Data were collected by the way of a self-administered questionnaire with the study sample comprising students from bachelor degree programs. The results of the study offer an important view regarding the motivation for attending cultural tourism among Turkish students. The paper ends with both practical implications for the cultural tourism organizers and some theoretical contribution to the research of cultural tourism.

THE PRELIMINARY STUDY ON LANDSCAPE CULTURE ORIENTATION AND EXPLOITATION OF THE SOUTH DONGTING LAKE WETLAND

Dongting Lake is internationally a n important wetland.We studied and s ummarized the conception,func-tion,classification and current situation of the wetland-landscape cu lture in this region.The results showed that the cul-ture of Dongting Lake wetland was ric h in diversity,which are the Rice Cul tivation Culture,high-balustrade dwelling,Nuo Culture,Ship Culture,Dragon Bo at Culture,Chu Culture,Ancient Arc hitecture Landscape,Wetland Foodstuff and Cuisine Culture,Civil Art,Historic Heritage and Cultural Relics,Revolutionary Sites and Ruins,and Production and Living Culture,etc.We also evaluated the eco-tourism value of wetland l andscape culture,and analyzed its f eatures and orientation.The results revealed t hat the south Dongting Lake wetland p lays a key role on the Changjiang(Yangtze)River reaches civilization and Chinese civilization,even has great influence on the global civilization.We summ arized that the soul of the south Dongting Lake Cultu re was Wetland Culture,Water Cultur e,Rice Cultivation and Chu Culture.The thoughts,principles and approaches of sustainable exploitation and ut ilization of the wetland landscape c ulture were formulat-ed and suggested.

Sustainability of Touristic Potential of the Old Van City and Castle of Van in Terms of Cultural, Historical and Natural Values

Tourism has become the world＇s fastest growing sector due to acceleration of technology and information flow in the globalized world of today, development of the modem mass transport system and increase in people＇s disposable income. Upon tourism＇s being considered as a serious development strategy in the developments of the countries, all the countries of the world have begun to accelerate their investments in this area through utilizing the natural and cultural assets of their countries （heritage） with a view to provide revenue to their economy as well as creation of jobs. This situation, which has emerged as a result of the globalization of supply and demand in tourism, has created certain problems in terms of environmental balance and the living conditions of local people as a result of poor management of the utilization of natural and cultural resources. The objective of this paper is to examine the concepts and principles germane to sustainable tourism which has significant contribution to the development of the countries, made at the macro level both in the world and in Turkey. The aim of this paper, at the micro level, is to create awareness incident to the tourism resources of the Van Region and the Old Van province and ensure the utilization of these resources through protection thereof. At the end of the study, the importance of the protection of heritage resources as well as fair use thereof in terms of increasing the competitiveness of Turkey on a global scale in tourism is addressed in the light of the overall evaluations.

Relationship between the development of ethnic tourism and the protection for regional culture:a case study of Tuwa people

The innocent Tuwa people live in Kanas Lake, a world famous national reserve in northern Xinjiang. With therapid development of tourism today, Tuwa people are finally involved in tourism industry. The development of tourismis a two-edged sword. On the one hand, it boosts the revival of Tuwa culture, provides a large number of employmentopportunities and cross-cultural exchanges, and improves material welfare for Tuwa people. On the other hand, somedisadvantages have also resulted from tourism development, such as the unauthentic exhibition of Tuwa culture, limitedtourists, Tuwa group interaction, and limited material improvement for the Tuwa, etc. This paper takes Tuwa people asa case, illustrates the types, characteristics and the conditions for the development of Tuwa culture, explores the advan-tages and disadvantages resulting from the development of folk-custom tourism industry and then puts forwardsrecommendations on the protection for local cultures as follows: (1) attach great importance to Tuwa culture in thetourism development of Kanas Lake Visitor Attraction; (2) construct the aboriginal village with the consciousness ofprotection; (3) remove the Tuwa village; (4) consummate the management mode and let Tuwa people really benefit fromtourism; (5) restrict the grazing in the scenic spots and protect natural grassland; (6) promote Tuwa people’s ability ofself-supervision and self-management; (7) exhibit Tuwa culture authentically.

A model of deep ecotourism development and its empirical study

Ecotourism requires the harmony of all factors involved in tourism system for a multilateral benefit. Based on such cognition, a concept of deep ecotourism development is put forward which includes two connotations: on the one hand, it should give prominence to the display of the eco-culture of the tourist destination and tourists' eco-experience, in which way the development behavior on the tourist destination and the tourists' behavior will be regulated; on the other hand, it implies the deep harmony among tourist entrepreneurs and tourists, the local governments and the local residents, as well as tourist activities and the ecological environment in the tourism development for the multilateral benefit of every element involved and sustainable tourism development. The common sense is that the degrees in a certain tourism destination will differ and that consequently four levels of ecotourism are divided - very shallow ecotourism, shallow ecotourism, deep ecotourism and very deep ecotourism. To move shallow ecotourism toward deep one, two models of "four subjects and two wings" and "connecting the two wings" of deep ecotourism development system are introduced to make ecotourism industry favorable to the display of eco-culture and the sustainable development of the destination community. With the two models, a case study of ecotourism development in Louguantai National Forest Park was made as a demonstration. The ultimate purpose is to build an ideal new Shangri-La.

Effect of South Korean Pop Culture on the Potential Tourists from Chinese Mainland

Following along with South Korean Pop culture sweeping across Chinese Mainland, Chinese market of South Korea tour is developing rapidly. An analysis demonstrates that the movie and television industry of South Korea is one of the most essential factors to attract the potential tourist from China. South Korean Pop culture is directly affecting rather the image of South Korean as a tourist destination than tourists＇ purchasing. And the paper suggests a set of ＂4S＂ strategy for South Korean to combine the elements of South Korean movies with those of tourism, so as to create an industrial development pattern characterized as ＂movies ＋ tourism＂.