Investigating the tourism image of mountain scenic spots in China through the lens of tourist perception

A favorable tourism image of high-quality mountain scenic spots(HQMSS)is crucial for tourism prosperity and sustainability.This paper establishes a framework for investigating the tourism image based on cognitive-emotion theory and uses natural language processing(NLP)tools to clarify the cognition,emotion,and overall tourist image of the HQMSS in China from the perspective of tourist perception.This paper examines the multi-dimensional spatial differentiation of China's overall image,including province,scenic spot scales,as well as the spatial pattern of the overall comprehensive tourism image.Strategies for comprehensively improving HQMSS's tourism image are also formulated.The results show that:(1)The cognitive image of Chinese HQMSS is categorized into core and marginal images,and the core images such as scenery and cable car are the expression of the uniqueness of mountainous scenic spots.Additionally,the cognitive image is classified into six dimensions:tourism environment,tourism supporting facilities,tourism experience,tourism price,tourism service,and tourism safety.(2)Positive emotions are the dominant mood type of HQMSS in China,followed by neutral emotions,with negative emotions being the least frequent.Emotional images vary across dimensions,with tourism environment and tourism experience evoking relatively higher emotion.(3)The spatial pattern of HQMSS for each dimension at the national,provincial,and scenic scales is diversifying.This article provides a multidimensional perspective for investigating the tourism image of mountainous scenic spots,proposes targeted recommendations to improve the overall image of HQMSS in China,and can greatly contribute to the sustainable development of mountain tourism.

Development and Quality Improvement of Lianqingshan Scenic Spot in Tengzhou City

Since the 21st century,China’s overall national strength has increased continuously.With the rapid development of the tourism industry,people have an increasingly strong demand for travel.Firstly,tourists’satisfaction to Lianqingshan Scenic Spot was surveyed,and then the types of tourism resources,current development situation and problems in the scenic spot were analyzed.Finally,some countermeasures and suggestions for its development and quality improvement were put forward.It is found that based on the environmental quality,safety and service quality of Lianqingshan Scenic Spot,the basic situation of the development of the scenic spot was investigated,and the comprehensive satisfaction of each item is 3.30,3.24 and 3.32.The tourists of the scenic spot is mainly from Tengzhou City and its surrounding cities,and the popularity of the scenic spot is relatively low.The management personnel of the scenic spot needs to increase the tourist flow by improving its exposure.The problems of the scenic spot include low popularity,poor environmental quality,low safety of tourists,poor operating condition of catering industry and service quality of service personnel.

Research Progress and Prospect of Tourism Carbon Emissions and Its Uncertainty Analysis Under the Goal of Low-Carbon Scenic Spots

Under the dual carbon goal,China Certified Emissions Reductions(CCER)and the national carbon market have become important means of emission reduction and control.The tourism industry is a strategic pillar industry of China’s national economy,and scenic spots are the main sites of tourism activities.Research on carbon emissions in scenic spots is of great significance for the construction of low-carbon scenic spots and the realization of the dual carbon goal.In this paper,the research on carbon emissions in tourism is reviewed,the current research progress is discussed,and further prospects are made.The research on tourism carbon emissions in China has a good foundation and achieved certain results.However,there are few studies on micro-scales such as scenic spots.The statistical data caliber and measurement methods of carbon emissions are not uniform,and there is a general lack of uncertainty analysis.Future research should focus on building a multi-spatial dimension research system,unifying the statistical caliber and measurement methods of carbon emission data,increasing uncertainty analysis,and ensuring the robustness of research results.

Cultivation and Management of Low-carbon Scenic Spots——A case study of Yuntai Mountain Scenic Area in Henan Provicne of China

After analysis of connotation of low-carbon scenic spots,the paper considered that a perfect low-carbon scenic spot is a comprehensive integrity with satisfying tourists' lowest tourist experience effect as the premise and with low energy consumption,low pollution and low emission as the foundation.Low-carbon tourist scenic spots had been classified into three types which are ecological type,cultural type and coupling type of ecology and culture.Representatives of each type of tourist scenic spot were illustrated.It proposed that government should play the leading role in cultivation of low-carbon scenic spot;tourism industry should enhance self supervision;tourism development mode should be transformed and upgrading of tourist products should be realized.By taking Yuntai Mountain Scenic Area of Henan Province for example,based on low-carbon tourist resources,low-carbon development of management,following measures realizing low-carbon economy were put forward:① purifying air quality and beautifying environment of scenic area;② sifting laggard productivity and protecting ecological resources in the scenic area by many means;③ sticking to low-carbon environmental protection concept and completing infrastructure service;④ developing tourist native products and souvenirs based on local resources;⑤ applying electronic access control ticket system,intelligent monitor system and LED information and communication platform,so as to achieve low-carbon management.

Research on the Value of Chinese Famous Mountainous Scenic Spots in the Perspective of Cultural Landscape

After summarizing relevant researches on famous mountainous scenic spots and the development of cultural landscapes in world cultural heritages, the paper has analyzed the value of famous mountainous scenic spots in China and considered that Chinese famous mountainous scenic spots are of rich natural science value and unique aesthetic value, have inherited traditional humane landscape aesthetic value, reflected the philosophical view of "the unity between heaven and human" and profound religious culture, and preserved rich cultural remains, corresponding with the definition and requirement of cultural landscape in world heritages.

Accessibility Comparison and Spatial Differentiation of Xi’an Scenic Spots with Different Modes Based on Baidu Real-time Travel

A study of the accessibility of a city’s scenic spots via different travel modes can contribute to optimization of tourism-related transportation while improving tourists’ travel-related satisfaction levels and advancing tourism. We systematically analyzed the accessibility of 56 scenic spots in Xi’an City, China, via car and public transport travel modes using the real-time travel function of the Baidu Maps API(Application Programming Interface) along with spatial analysis methods and the modal accessibility gap index of scenic spots. We obtained the following results. First, maximum and minimum travel times using public transport exceeded those using cars. Moreover, the accessibility of scenic spots via cars and public transport presented a circular spatial pattern of increasing travel time from the center to the periphery. Contrasting with travel by public transport, car travel showed a clear time-space compression effect. Second, accessibility of the scenic spots via cars and public transport showed some spatial heterogeneity, with no clear advantages of car accessibility in the central urban area. However, advantages of car accessibility were increasingly evident moving from the center to the periphery. Third, whereas the correlation of the modal accessibility gap index of scenic spots in Xi’an with global space was significantly positive, local spatial interdependence was only evident in some inner city areas and in marginal areas. Moreover, spatial heterogeneity was evident in two regions but was insignificant in other areas, indicating that the spatial interdependence of the modal accessibility gap index in most scenic spots was not apparent in terms of the overall effect of public transport routes, road networks, and the distribution of scenic spots. The improvement of public transport coverage in marginal areas and the optimization of public transport routes in central urban areas are essential tasks for improving travel using public transport in the future.

Allocation optimization of bicycle-sharing stations at scenic spots

Bicycle-sharing system is considered as a green option to provide a better connection between scenic spots and nearby metro/bus stations. Allocating and optimizing the layout of bicycle-sharing system inside the scenic spot and around its influencing area are focused on. It is found that the terrain, land use, nearby transport network and scenery point distribution have significant impact on the allocation of bicycle-sharing system. While the candidate bicycle-sharing stations installed at the inner scenic points, entrances/exits and metro stations are fixed, the ones installed at bus-stations and other passenger concentration buildings are adjustable. Aiming at minimizing the total cycling distance and overlapping rate, an optimization model is proposed and solved based on the idea of cluster concept and greedy heuristic. A revealed preference/stated preference （RP/SP） combined survey was conducted at Xuanwu Lake in Nanjing, China, to get an insight into the touring trip characteristics and bicycle-sharing tendency. The results reveal that 39.81% visitors accept a cycling distance of 1-3 km and 62.50% respondents think that the bicycle-sharing system should charge an appropriate fee. The sttrvey indicates that there is high possibility to carry out a bicycle-sharing system at Xuanwu Lake. Optimizing the allocation problem cluster by cluster rather than using an exhaustive search method significantly reduces the computing amount from O（2^43） to O（43 2）. The 500 m-radius-coverage rate for the alternative optimized by 500 m-radius-cluster and 800 m-radius-cluster is 89.2% and 68.5%, respectively. The final layout scheme will provide decision makers engineering guidelines and theoretical support.

Analysis of Names of Twelve Scenic Spots in Baoding Ancient Lotus Pond Garden in China

By taking the twelve scenic spots in Ancient Lotus Pond Garden as study objects, they have been introduced and their names have been classified in accordance with allege and symbol nomenclature, linguistic rhetoric nomenclature, narration and description nomenclature, and emotion-endowing and ambition-expressing nomenclature adopted in related articles. Then, the cultural connotations of these scenic spots have been summarized, and Confucian thought and Taoist thought contained in "Surge Including Pavilion" and "High Principle Tower" have been analyzed. The research is aimed at enlightening modern garden workers through illustrating the connotation of the names of scenic spots, so that they can be inspired in the naming process.

Entropy Method Based Evaluation for Plant Landscape in Tourist Scenic Spots

Taking five scenic spots in southeast region of Tibet as research objects,this paper calculated the weight of plant landscape evaluation system by entropy weight method,and compared the plant landscape in scenic spots from aesthetic effect,ecological harmony and service functions. The results show that the rank of the comprehensive attributes from high to low is as follows: Nanyigou,Lulang Forest,Kading Mountain Waterfall,Yarlung Zangbo Grand Canyon,and Basomtso Lake.

Managing Soil Erosion Potential by Integrating Digital Elevation Models with the Southern China's Revised Universal Soil Loss Equation——A Case Study for the West Lake Scenic Spots Area of Hangzhou,China

In China, many scenic and tourism areas are suffering from the urbanization that results from physical development of tourism projects, leading to the removal of the vegetative cover, the creation of areas impermeable to water, in-stream modifications, and other problems. In this paper, the risk of soil erosion and its ecological risks in the West Lake Scenic Spots （WLSS） area were quantitatively evaluated by integrating the revised universal soil loss equation （RUSLE） with a digital elevation model （DEM） and geographical information system （GIS） software. The standard RUSLE factors were modified to account for local climatic and topographic characteristics reflected in the DEM maps, and for the soil types and vegetation cover types. An interface was created between the Areinfo software and RUSLE so that the level of soil erosion and its ecological risk in the WLSS area could be mapped immediately once the model factors were defined for the area. The results from an analysis using the Areinfo-RUSLE interface showed that the risk value in 93 % of the expanding western part of the WLSS area was moderate or more severe and the soil erosion risk in this area was thus large compared with that in the rest of the area. This paper mainly aimed to increase the awareness of the soil erosion risk in urbanizing areas and suggest that the local governments should consider the probable ecological risk resulting from soil erosion when enlarging and developing tourism areas.

Research on New Media Marketing Strategy of Quzhou Jianglang Mountain Scenic Spot Based on 4R Marketing Theory

With the increasing popularity of new media,new media marketing plays an increasingly important role in the marketing of tourism scenic spots,bringing a new marketing opportunity to tourism scenic spots.Based on the 4R theory in marketing theory,this paper takes Quzhou Jianglang Mountain as the research object and finds that the following problems exist in the new media marketing of Quzhou Jianglang Mountain:1.The new media users are not closely enough connected;2.the response to the new media market changes is not fast enough;3.the new media marketing relationship interaction is not timely enough;and 4.the return of new media marketing is not ideal.The new media marketing strategy of Quzhou Jianglang Mountain Scenic Spot is proposed from four perspectives:association,reaction,relationship,and return.Finally,the research on the new media marketing strategy of Quzhou Jianglang Mountain Scenic Spot based on the 4R theory is summarized.

Construction of a Beautiful Village under the Concept of “the Integration of Scenic Spots and Villages”:A Case Study of Nanmen Branch in Wanli District,Nanchang City

Under the background of building a beautiful China,the integration of beautiful rural construction and rural tourism is one of the effective ways to build a sustainable village that is livable,suitable for industry and suitable for tourism.Nanmen branch in Wanli District,Nanchang City is based on the development concept of "the integration of scenic spots and villages",and carries out comprehensive regulation and develops complex tourism in six aspects:defining functional orientation,optimizing spatial distribution,deepening the theme image,innovating tourism products,creating advantageous industries,and improving service packages,so as to promote the beautiful rural construction.

Diverity evalution and developing strategies of forestry view of scenic spots:taking Lushan as an example

Diversity indexes of current forestry view, such as dominance degree, fragmentation degree and overcast degree, were evaluated by the software ARCVIEWGIS. And developing strategies to improve diversity were put forward in this paper, that is, combining with the items of forestry tour and enhancing scientific management, and choosing typical trees to change forestry structure on the basis of general conditions of dominance degree, fragmentation degree and overcast degree.

On Lightning Protection in Scenic Spots

Almost all national key scenic spots have been struck by lightning which even gets the trees of dozens of meters high being split, shattered or burned. When lightning strikes a tree (or a mountain) and tourists happen to be at the scene, the lightning stroke of step voltage may occur, even cause casualties. This paper calculated the value of step voltage causing by lightning stroke and the industrial frequency current, lightning stroke current and the voltage value within the endurable limits to human body, and also discussed the methods of reducing step voltage when the lightning rods fitted in scenic spots. It is expected to provide a basis for the humanization design of lightning protective devices in scenic spots.

Research on Intangible Cultural Heritage Entering Scenic Spots Based on Immersive Experience

Intangible cultural heritage intervening in tourism can enrich tourism products and improve the attraction of scenic spots.Meantime,it also displays the rich cultural connotation of tourism products by virtue of the diversity of intangible cultural heritage,and well protects and inherits intangible cultural heritage,creating a new mode for scenic spot development with empowerment of culture and creation.From the perspective of immersive experience,this study discusses intangible cultural heritage entering scenic spots with Dawakun desert scenic spot in Yopurga County,Xinjiang as a case study.

The Analysis on the Sustainable Development of Scenic Spots' Competitive Power

Under the principle of sustainable development, this paper analyzes the factors influencing the competitive power of scenic spots, and sets up a set of evaluation index system, which considers environmental, ecological, social and economic benefits. According to the characteristic of the inder system, the principal component analysis is adopted to do comprehensive appraisal. In the case study this paper analyzes the competitiveness of scenic spots in Jiangsu province.

A Probe on the Chinese-English Translation Strategies of Names of Scenic Spots——A Case Study on the Scenic Spots of Fanjing Mountain in Tongren,Guizhou

This paper,taking the scenic spots of Fanjing Mountain in Tongren,Guizhou as a case,mainly has a probe on the strategies adopted in the C-E translation of names of scenic spots.four major methods are discussed which are the transliteration,literal translation,transliteration plus literal translation/free translation and transliteration of the full name plus literal translation/free translation for the purpose of getting a decent and satisfactory translation so as to both convey the Chinese culture and satisfy the curiosity of the potential foreign tourists.

A Study on the C-E Translation of Travel Guides of Henan Scenic Spots from the Perspective of Skopostheory

Travel guides are not only important windows for foreign visitors to obtain information on China's scenic spots, but also main mediums for spreading Chinese culture. By comparing and analyzing the differences between Chinese and English travel guides, this paper, combined with the case of Henan scenic spots, makes a study of the translation principle, translation strategy and translation methods of travel guides from the perspective of Skopostheory.

Translation Principles and Methods of Scenic Spots——taking Jiangxi Province as an example

Translation inaccuracy and mistakes can be attributed to translators' cultural and linguistic knowledge deficiencies as well astheir lacking of translation skills and competence. This paper put things into perspectives by analyzing public signs translation of severalscenic spots in Jiangxi province. Hence, translation problems are pointed out and translation principles and methods are proposed ac-cordingly.