商务移动

20世纪已经成为遥远的记忆.电子商务引起的躁动才刚刚平息,媒体、风险投资家以及股票市场已经开始将注意力投向移动互联市场.无论你置身何处,当你翻开报纸、杂志或打开电视,甚至在城市公共汽车车身的两侧你都可以看到有关移动商务的评论.面对蜂拥而至的移动互联解决方案,管理者们必须正确预测发展趋势,避免选择那些仅风行一时的方案,同时还要能够从众多的方案中甄别出适合企业发展的解决方案.

Effects of cooperative mechanisms in mobile commerce value chain

In order to analyze the effects of different cooperative mechanisms between a mobile device manufacturer and a mobile network operator （ MNO ）, a Stackelberg structure is constructed. The manufacturer acts as a leader, while the MNO acts as a follower, i. e., a traditional retailer. Three cooperative mechanisms are considered： the manufacturer does not invest in developing the propriety function and software to support the infrastructure capacity of the MNO; the manufacturer invests in the development; the MNO offers a subsidy to encourage the manufacturer to invest in development. The results reveal that investing in the development can increase the profits of both the manufacturer and the MNO. Furthermore, if the MNO shares certain investment costs with the manufacturer, the MNO may charge higher prices of mobile connection services and mobile value-added services, and the profits of the two players may be enhanced.

Context-Aware Tour Planning System Based on Satisfaction Model

With the development of communication and ubiquitous computing technologies, context-aware services, which acquire contextual information of users and environment, have become critical applications providing customization in mobile commerce. Meanwhile, tourism has attracted increasing attention as a high value-added service and a hot academic topic. However, the research on how to provide tour services based on context-aware services is in fact still at an early stage, limited to concept elaboration, service framework discussion, prototype system development etc. In this paper, we summarized the previous researches on context-aware services to establish the research foundation, put forward a way of analyzing a tour planning problem with a modified model of Traveling Salesman Problem （TSP） and Vehicle Routing Problem （VRP）, and we applied an innovated Resource Constrain Project Scheduling Problem （RCPSP） mathematical model to solve the tour planning problem based on context information. The simulation under branch and bound algoritban evaluated the validity of our solution.

Mining and Modelling the Dynamic Patterns of Service Providers in Cellular Data Network Based on Big Data Analysis

Understanding the dynamic traffic and usage characteristics of data services in cellular networks is important for optimising network resources and improving user experience.Recent studies have illustrated traffic characteristics from specific perspectives,such as user behaviour,device type,and applications.In this paper,we present the results of our study from a different perspective,namely service providers,to reveal the traffic characteristics of cellular data networks.Our study is based on traffic data collected over a five-day period from a leading mobile operator's core network in China.We propose a Zipf-like model to characterise the distributions of the traffic volume,subscribers,and requests among service providers.Nine distinct diurnal traffic patterns of service providers are identified by formulating and solving a time series clustering problem.Our work differs from previous related works in that we perform measurements on a large quantity of data covering 2.2 billion traffic records,and we first explore the traffic patterns of thousands of service providers.Results of our study present mobile Internet participants with a better understanding of the traffic and usage characteristics of service providers,which play a critical role in the mobile Internet era.

Impact of Mobile Access to the Internet on Sales Completion Time in E-Commerce

Supported by a new generation of mobile devices, e-commerce is now in the process of being converted into m-commerce. While the traditional fixed PC access to the Internet continues to be important, the mobile access appears to attract more people because of its flexibility. The purpose of this paper is to develop and analyze a mathematical model for capturing how e-commerce performance would be affected by the mobile access to the Internet, where the original paper by Sumita and Yoshii （2010） is extended for better reality. The traditional e-commerce via the fixed PC access is compared with m-commerce which accommodates both the fixed PC access and the mobile access. The distribution of the number of products purchased by time t and the distribution of the time required for selling K products are derived explicitly. Numerical examples are given for illustrating behavioral differences between m-commerce consumers and traditional e-commerce consumers.

To Explore the Innovation of Mobile E-commerce Model in Service Industry From the Perspective of Supply Chain

This paper analyzed the service supply chain of the domestic industry, tourist industry, information service industry in the mobile e-business environment, according to the function of different participators in supply chain and their relationship between each other, this paper obtained different patterns of different industry in the mobile e-commerce environment.

A Novel Provable Data Possession Scheme Based on Geographic Location Attribute

Increment of mobile cloud video motivates mobile users to utilize cloud storage service to address their demands, cloud storage provider always furnish a location-independent platform for managing user＇s data. However, mobile users wonder if their cloud video data leakage or dynamic migration to illegal service providers. In this paper, we design a novel provable data possession protocol based on data geographic location attribute, which allows data owner to auditing the integrity of their video data, which put forward an ideal choice for remote data possession checking in the mobile cloud storage. In our proposed scheme, we check out whether the video data dynamic migrate to an unspecified location （such as： overseas） by adding data geographic location attribute tag into provable data possession protocol. Moreover, we make sure the security of our proposed scheme under the Computational Diffic-Hellman assumption. The analysis and experiment results demonstrate that our proposed scheme is provably secure and efficient.

Studies on the China traveling electronic commerce development countermeasure

The rapid development of traveling electronic commerce cause the traditional tourism to face the opportunity and challenge which the information revolution brings, and how to develop the traveling electronic commerce becomes the topic which the tourist business development must face. This paper obtained from the discussion of the electronic commerce in Chinese present development situation, to analyze the extant barrier of traveling electronic commerce and the concrete countermeasure that China should adopt.

Comparative Analysis of Mobile Application Stores in Different Charging Modes

This paper describes the platformisation of the mobile services domain,which in recent years has become a successful strategy for some hardware manufacturers and software companies.While having different platform strategies and business models,they have succeeded in creating a demand for mobile software and content with end-users.This paper proposes a way to determine the optimum platform-charging mode that an operator should adopt to play a meaningful role in the mobile service domain and with respect to content with end-users.Four charging modes employed by mobile application stores are studied in this paper,namely the one-sided paid-by-users charging mode,the one-sided paid-by-advertisers charging mode,the two-sided differential paid charging mode and the two-sided paid and free access charging mode.Furthermore,a comparative analysis of the four modes is also presented.

Simulation of Service Supply Chainly Formation Based on Mobile Agent

In E-Commerce, consumers and service suppliers can find the services through the searching of Mobile Agents (MA). The suppliers disassemble the service requests of consumers into the sub-requests. Then suppliers respond the sub-requests cooperatively. Thus the Service Supply Chain (SSC) can be formed. But the existing bottom-up and up-bottom supply chain formation fashions cannot be adapted to the SSC in distributed environment of E-Commerce. Task Dependency Network is exploited to illustrate the service relationship among consumers and suppliers. The formation of SSC with some simulations is elaborated. Then the influence on the formation of SSC caused by the type of service suppliers, the quantities of MA and its variety in number is elucidated.

mobile electronic commerce in China

This paper, combined with the main feature, function, market effect, development and current situation of ME-commerce in china. analyses the problems of ME-commerce and presents the feasible countermeasure as well as the development plan.

A platform for communicating construction material information between e-commerce systems

E-commerce systems for construction material procurement are becoming increasingly important in Hong Kong. These E-commerce systems are non-interoperable and create problems for the buyers who use these systems to purchase construction materials. This paper presents the mobile agent-based approach and Web services-based approach for enabling interoperation of these systems in the E-Union environment.