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SMG Gears into Leading Position
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作者 ENJOYCEZHU 《China International Business》 2004年第5期34-35,共2页
Shanghai Media Group (SMG) has enjoyed increasing exposure of late.In the space of onemonth, it entered partnerships with two of the world's media giants. The first of these was a joint venture with Vivendi's ... Shanghai Media Group (SMG) has enjoyed increasing exposure of late.In the space of onemonth, it entered partnerships with two of the world's media giants. The first of these was a joint venture with Vivendi's Universal Music, secured for a price of 100 million yuan($12.1 million), The 51-49 joint venture, SUM Entertainment, 展开更多
关键词 SMG 上海媒体集团 中国 文化市场 外资公司 合作
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