From a global perspective, the develop ment of 3G services in China is quite different from other countries. The factors that influence users＇ adoption of mobile payment are worth ex ploring. This study employs the T...From a global perspective, the develop ment of 3G services in China is quite different from other countries. The factors that influence users＇ adoption of mobile payment are worth ex ploring. This study employs the Technology Ac ceptance Model （TAM） to examine determinant factors affecting consumers＇ acceptance intentions of mobile payment. We adopt Hofstede＇s cultural dimensions as moderators to extend the TAM model for exploring the impact of uncertainty a voidance on mobile payment acceptance.展开更多
基金the National Natural Science Foundation of China，the State Major Science and Technology Special Projects，the Science Technology Innovation Foundation for Young Teachers in BUPT
文摘From a global perspective, the develop ment of 3G services in China is quite different from other countries. The factors that influence users＇ adoption of mobile payment are worth ex ploring. This study employs the Technology Ac ceptance Model （TAM） to examine determinant factors affecting consumers＇ acceptance intentions of mobile payment. We adopt Hofstede＇s cultural dimensions as moderators to extend the TAM model for exploring the impact of uncertainty a voidance on mobile payment acceptance.
