This paper first analyzes the main potential risks in brand cultivation and formation of logistics enterprise. After that, based on field interview and questionnaire survey conducted in logistics enterprises of Guangx...This paper first analyzes the main potential risks in brand cultivation and formation of logistics enterprise. After that, based on field interview and questionnaire survey conducted in logistics enterprises of Guangxi and Hunan provinces, the author applies the risk matrix and Borda order method to appraise the risks in brand cultivation and formation of logistics industry and how to prevent these risks.展开更多
This paper analyzes the evolution of the insurance sector in Europe, focuses on the European Union （EU） member states, and considers the impact of economic and financial crisis on that sector. The European private i...This paper analyzes the evolution of the insurance sector in Europe, focuses on the European Union （EU） member states, and considers the impact of economic and financial crisis on that sector. The European private insurance market is a developed market having an investment portfolio of 7,740 billion euros in 2011, an amount corresponding to 55% of the gross domestic product （GDP） of the 32 European markets members of Insurance Europe. Therefore, the importance of this sector as a long-term investor and major employer is obvious for the stability and growth of European economy. However, the insurance sector has been considerably affected since 2009 due to the global economic and financial crisis, which has had negative effects not only on the evolution of the value of insurance premiums underwritten, but also on the return on investment of the insurance companies.展开更多
文摘This paper first analyzes the main potential risks in brand cultivation and formation of logistics enterprise. After that, based on field interview and questionnaire survey conducted in logistics enterprises of Guangxi and Hunan provinces, the author applies the risk matrix and Borda order method to appraise the risks in brand cultivation and formation of logistics industry and how to prevent these risks.
文摘This paper analyzes the evolution of the insurance sector in Europe, focuses on the European Union （EU） member states, and considers the impact of economic and financial crisis on that sector. The European private insurance market is a developed market having an investment portfolio of 7,740 billion euros in 2011, an amount corresponding to 55% of the gross domestic product （GDP） of the 32 European markets members of Insurance Europe. Therefore, the importance of this sector as a long-term investor and major employer is obvious for the stability and growth of European economy. However, the insurance sector has been considerably affected since 2009 due to the global economic and financial crisis, which has had negative effects not only on the evolution of the value of insurance premiums underwritten, but also on the return on investment of the insurance companies.
