T2O是英文TV to Online[1]缩写,是指观众在观看电视节目的同时,可以即时在互联网上购买电视节目里的同款产品,也就是'边看边买'。T2O是传统电视媒体与互联网的跨界融合,是电视产业一种新的盈利模式。本文从经济学角度,以平台理...T2O是英文TV to Online[1]缩写,是指观众在观看电视节目的同时,可以即时在互联网上购买电视节目里的同款产品,也就是'边看边买'。T2O是传统电视媒体与互联网的跨界融合,是电视产业一种新的盈利模式。本文从经济学角度,以平台理论为理论背景,以北京电视台生活频道为实例,分析了T2O盈利模式在'平台理论'语境下的价值实现路径,探析了该模式的优势和前景。展开更多
This paper conducts analysis on the educational evaluation standard value based on the normative perspective. Systematic evaluation refers to the determination of the nature and state of a system by means of an effect...This paper conducts analysis on the educational evaluation standard value based on the normative perspective. Systematic evaluation refers to the determination of the nature and state of a system by means of an effective standard, based on the clear system objective, structure, and system properties, and then compares it with a set of evaluation criteria and makes a judgment. The evaluation result is also the interaction of the product. The education evaluation which is constructed with the dialogue thinking is democratic, friendly, open, win-win, and the evaluation of creation. Educational evaluation is not a party to the other party as superior, judgment, conclusion, one-way row order, but both sides of the equality. Under this basis, this paper proposes the educational evaluation standard value based on the normative perspective. In the future, we will apply proposed method into the general applications to verify the effectiveness and systematic effectiveness.展开更多
Research on the social value of the bus industry in Australia revealed an inconsistency in findings between qualitative and quantitative results in relation to the nature of a bus operator's interaction with the comm...Research on the social value of the bus industry in Australia revealed an inconsistency in findings between qualitative and quantitative results in relation to the nature of a bus operator's interaction with the community where they provide a transport service. As part of a larger research project that surveyed bus operators about their corporate social responsibility, bivariate analysis found that the responses to the embedded Sense of Community Index (SOCI) did not provide a predictor of the extent of a bus operator's community interaction or determinant of Corporate Responsibility (CR). However, qualitative comments in the survey suggested that bus operators did display strong positive feelings about their community. Published after the data collection stage was completed, the Sense of Community Responsibility Index (SOCRI) appeared to be a better fit than SOCI to explain the nature of bus operator's interaction with their community. Rather than drawing on community resources, the interaction was shown to be one of leaderships on the part of the operator. Further examination of this relationship using the SOCR would test this finding.展开更多
文摘T2O是英文TV to Online[1]缩写,是指观众在观看电视节目的同时,可以即时在互联网上购买电视节目里的同款产品,也就是'边看边买'。T2O是传统电视媒体与互联网的跨界融合,是电视产业一种新的盈利模式。本文从经济学角度,以平台理论为理论背景,以北京电视台生活频道为实例,分析了T2O盈利模式在'平台理论'语境下的价值实现路径,探析了该模式的优势和前景。
文摘This paper conducts analysis on the educational evaluation standard value based on the normative perspective. Systematic evaluation refers to the determination of the nature and state of a system by means of an effective standard, based on the clear system objective, structure, and system properties, and then compares it with a set of evaluation criteria and makes a judgment. The evaluation result is also the interaction of the product. The education evaluation which is constructed with the dialogue thinking is democratic, friendly, open, win-win, and the evaluation of creation. Educational evaluation is not a party to the other party as superior, judgment, conclusion, one-way row order, but both sides of the equality. Under this basis, this paper proposes the educational evaluation standard value based on the normative perspective. In the future, we will apply proposed method into the general applications to verify the effectiveness and systematic effectiveness.
文摘Research on the social value of the bus industry in Australia revealed an inconsistency in findings between qualitative and quantitative results in relation to the nature of a bus operator's interaction with the community where they provide a transport service. As part of a larger research project that surveyed bus operators about their corporate social responsibility, bivariate analysis found that the responses to the embedded Sense of Community Index (SOCI) did not provide a predictor of the extent of a bus operator's community interaction or determinant of Corporate Responsibility (CR). However, qualitative comments in the survey suggested that bus operators did display strong positive feelings about their community. Published after the data collection stage was completed, the Sense of Community Responsibility Index (SOCRI) appeared to be a better fit than SOCI to explain the nature of bus operator's interaction with their community. Rather than drawing on community resources, the interaction was shown to be one of leaderships on the part of the operator. Further examination of this relationship using the SOCR would test this finding.