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B2C模式下消费者感知价格利益与顾客忠诚相关性研究 被引量:6
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作者 仇立 《管理现代化》 CSSCI 北大核心 2017年第2期74-77,共4页
实证检验了我国电子商务市场价格离散现象,研究表明目前我国线上电器市场整体离散度为18.36%,高于10%门限值呈扩张态势,价格离散现象将刺激消费者搜索性价比俱佳的商品,进而出于价格利益感知与某电商企业形成相对稳定的结构性关系;界定... 实证检验了我国电子商务市场价格离散现象,研究表明目前我国线上电器市场整体离散度为18.36%,高于10%门限值呈扩张态势,价格离散现象将刺激消费者搜索性价比俱佳的商品,进而出于价格利益感知与某电商企业形成相对稳定的结构性关系;界定了互联网顾客忠诚与价格间量化关系,认为当商品价格属于顾客内部参考价格变动范畴之外时,其对互联网顾客忠诚影响显著。 展开更多
关键词 价格利益 价格离散度 互联网顾客忠诚 电商市场价格 竞争战略
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物价部门当好价格利益协调者角色
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作者 王世顶 《粤港澳市场与价格》 2008年第10期18-20,共3页
人类社会是在矛盾运动中发展进步的。在经济发展和社会变革的过程中,利益关系也发生着微妙的变化。当前我国社会总体上是和谐的,但也存在市场机制不完善、收入差距扩大等矛盾。在这一形势下,物价部门要充分发挥自身协调利益的重要作用,... 人类社会是在矛盾运动中发展进步的。在经济发展和社会变革的过程中,利益关系也发生着微妙的变化。当前我国社会总体上是和谐的,但也存在市场机制不完善、收入差距扩大等矛盾。在这一形势下,物价部门要充分发挥自身协调利益的重要作用,通过研究、探讨、规范、完善价格管理制度,创新价格调控手段,促进社会和谐和广东省经济又好又快发展。 展开更多
关键词 价格利益 社会和谐 科学发展
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以新时代利刃剖切通俗与低俗的生存暧昧--习近平《在文艺工作座谈会上的讲话》创新点研究 被引量:2
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作者 王列生 刘厦静 李竞爽 《艺术百家》 CSSCI 北大核心 2021年第4期1-33,共33页
“低俗不是通俗”,这是习近平《在文艺工作座谈会上的讲话》诸多创新知识命题之一。其创新之处在于,针对一段时期以来文艺异化所带来的意义缺失与价值危机,从实践理性高度将传统命题结构的“雅—俗”普议关系转换为现实解困的“低俗—... “低俗不是通俗”,这是习近平《在文艺工作座谈会上的讲话》诸多创新知识命题之一。其创新之处在于,针对一段时期以来文艺异化所带来的意义缺失与价值危机,从实践理性高度将传统命题结构的“雅—俗”普议关系转换为现实解困的“低俗—通俗”具议关系,学理性地呈现为结构关系转换后的知识化命题重建。重建命题有如新时代一把利刃,对通俗与低俗的现实生存暧昧尤其是混存状态中低俗文艺的泛滥,予以生存论、存在论直至本体论界面的深入剖切,从而对负能量文艺事态的现实表现、发生机理、社会后果、低俗文艺的主要特征以及低俗化加剧的背景复杂性等,都具有极强的命题指涉力与现实解困张力。论文围绕命题重建展开讨论,尽可能从学理分析与关联知识把握角度,对言简意赅的创新命题给予较为详细的问题脉络梳理,以期深度把握《讲话》命题重建的创新之所在。 展开更多
关键词 习近平《在文艺工作座谈会上的讲话》 通俗 低俗 “雅—俗” 内卷效应 互猎效应 欲望化狂欢 亚文化 拜金主义 利益价格 精神价值
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Intemational Competitiveness of Export-oriented Industries in Bulgaria
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作者 Antoaneta Vassileva Vasil Petkov Paskal Zhelev 《Chinese Business Review》 2014年第1期1-18,共18页
With increasing globalization and Bulgaria's accession into the European Union (EU), the question how to improve the country's international competitiveness has become very important and urgent. The aim of the pap... With increasing globalization and Bulgaria's accession into the European Union (EU), the question how to improve the country's international competitiveness has become very important and urgent. The aim of the paper is to present the results of a research on the past decade's competitiveness of Bulgarian export-oriented sectors, enjoying good positions in local and international markets and having a high development potential. The first part of the article presents a comprehensive review of the concept of competitiveness--its definitions, factors, and measurements at national, industry, and firm level. On the basis of the theoretical considerations, an empirical analysis on the current state of competitiveness of the selected export-oriented industries is performed. These include metallurgy, machine building, chemicals, clothing and textiles, furniture, wine production, tobacco, and food processing. The research answers the following questions: What are the major competitive advantages of Bulgarian export-oriented industries on the world market? What are their disadvantages? How did they change over the period 2002-2012, and what steps should be taken to meet the challenges? The employed methods of analysis are both quantitative--calculating various production, trade, and price indices, and qualitative--carrying out a survey among top managers of firms operating in the selected industries across all the regions of the country. Results show that the country's competitiveness on international level has gradually improved but still remains at a comparatively low level as Bulgarian producers compete mostly on the price, invest very little in research and development (R&D), rely on low labor costs, and produce goods with low added value. The paper looks into the specific challenges to competitiveness faced by different sectors and the implications of addressing them. In conclusion, it puts forward some recommendations for boosting Bulgaria's international competitiveness which are aimed at key stakeholders: companies, central and local government, and institutions promoting cooperation. 展开更多
关键词 export competitiveness industry analysis competitive advantages Bulgaria
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