Behavioral finance theory is constantly relaxing or even abandons traditional financial theory rational man assumptions and the efficient market hypothesis, based on the decision-making process to the actual person＇s...Behavioral finance theory is constantly relaxing or even abandons traditional financial theory rational man assumptions and the efficient market hypothesis, based on the decision-making process to the actual person＇s psychological characteristics as variables studied financial market vision, such as asset pricing and portfolio a series of questions theoretical system. In this paper, from home and abroad on behavioral finance theory, based on the current situation in our country from the company＇s investment policy analysis behavioral finance theory in corporate finance in the application, in order for some of our corporate decision makers to provide a non-decision against the company fully rational and non-efficient market investment strategy.展开更多
The strategy of diversification has become an important approach to enterprise development. A success- ful diversification strategy depends mainly on the correct business choice.Before choosing a new business,we must ...The strategy of diversification has become an important approach to enterprise development. A success- ful diversification strategy depends mainly on the correct business choice.Before choosing a new business,we must identify the core competencies of the enterprise and research the attraction and critical success factors of the target business.Then we should make sure whether the core competencies match the critical success factors or not. The new business should be useful for cultivating sustainable competitive advantage.展开更多
文摘Behavioral finance theory is constantly relaxing or even abandons traditional financial theory rational man assumptions and the efficient market hypothesis, based on the decision-making process to the actual person＇s psychological characteristics as variables studied financial market vision, such as asset pricing and portfolio a series of questions theoretical system. In this paper, from home and abroad on behavioral finance theory, based on the current situation in our country from the company＇s investment policy analysis behavioral finance theory in corporate finance in the application, in order for some of our corporate decision makers to provide a non-decision against the company fully rational and non-efficient market investment strategy.
基金Supported by Natural Science Foundation ofChina,grantNO.79870031
文摘The strategy of diversification has become an important approach to enterprise development. A success- ful diversification strategy depends mainly on the correct business choice.Before choosing a new business,we must identify the core competencies of the enterprise and research the attraction and critical success factors of the target business.Then we should make sure whether the core competencies match the critical success factors or not. The new business should be useful for cultivating sustainable competitive advantage.
